# Page 7 | Best Marketing Analytics Software 2026 | Capterra

> Page 7 - Find the top Marketing Analytics software of 2026 on Capterra. Based on millions of verified user reviews - compare and filter for whats important to you to find the best tools for your needs.

Source: https://www.capterra.com/marketing-analytics-software

---

# Best Marketing Analytics Software - Page 7

[## People.ai](https://www.capterra.com/p/156730/People-ai/)

[4.8 (6)](https://www.capterra.com/p/156730/People-ai/#reviews)

People.ai is a predictive sales management platform that empowers sales leaders to be more effective at managing their teams. [Learn more about People.ai](https://www.capterra.com/p/156730/People-ai/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## SessionCam](https://www.capterra.com/p/156841/SessionCam/)

[4.7 (6)](https://www.capterra.com/p/156841/SessionCam/#reviews)

Cloud-based web analytics software to analyze traffic on the website and monitor web sessions to check customer activities. [Learn more about SessionCam](https://www.capterra.com/p/156841/SessionCam/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Quantum Metric](https://www.capterra.com/p/166746/Quantum-Metric/)

[4.7 (6)](https://www.capterra.com/p/166746/Quantum-Metric/#reviews)

Quantum Metric is the customer-centered digital analytics platform helping enterprises optimize the digital journeys that matter most. [Learn more about Quantum Metric](https://www.capterra.com/p/166746/Quantum-Metric/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors.

[## Webrivage](https://www.capterra.com/p/267950/Webrivage/)

[4.7 (6)](https://www.capterra.com/p/267950/Webrivage/#reviews)

Webrivage is the solution to collect qualified leads from 0,10 €. Traffic generation and data enrichment.  [Learn more about Webrivage](https://www.capterra.com/p/267950/Webrivage/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Flowpoint](https://www.capterra.com/p/10004746/Flowpoint/)

[4.5 (6)](https://www.capterra.com/p/10004746/Flowpoint/#reviews)

Web analytics solution that helps you understand your customers' online behaviour and helps you optimise conversion rates using AI. [Learn more about Flowpoint](https://www.capterra.com/p/10004746/Flowpoint/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Intricately](https://www.capterra.com/p/192609/Intricately/)

[4.5 (6)](https://www.capterra.com/p/192609/Intricately/#reviews)

Intricately's cloud product adoption, usage and spend data informs the strategies of top cloud marketers, leading to increased revenue. [Learn more about Intricately](https://www.capterra.com/p/192609/Intricately/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Adobe Advertising Cloud](https://www.capterra.com/p/210458/TubeMogul/)

[4.5 (6)](https://www.capterra.com/p/210458/TubeMogul/#reviews)

Independent ad platform that helps users automate multi-channel advertising, ad campaigns, analytics, planning, and more. [Learn more about Adobe Advertising Cloud](https://www.capterra.com/p/210458/TubeMogul/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Objective Platform](https://www.capterra.com/p/10003999/Objective-Platform/)

[4.3 (6)](https://www.capterra.com/p/10003999/Objective-Platform/#reviews)

MMM SaaS platform enabling brands to optimise spend, prove impact and boost sales by up to 20% through data-driven insights. [Learn more about Objective Platform](https://www.capterra.com/p/10003999/Objective-Platform/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Sweet Analytics](https://www.capterra.com/p/197947/Sweet-Analytics/)

[4.3 (6)](https://www.capterra.com/p/197947/Sweet-Analytics/#reviews)

A customer and marketing analytics platform to help businesses improve their ROI through AI-based marketing recommendations. [Learn more about Sweet Analytics](https://www.capterra.com/p/197947/Sweet-Analytics/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Industrytics](https://www.capterra.com/p/236113/Industrytics/)

[4.3 (6)](https://www.capterra.com/p/236113/Industrytics/#reviews)

360° Decision Intelligence for your company. Achieve your business goals with the help of a 360° overview and AI for SMEs. [Learn more about Industrytics](https://www.capterra.com/p/236113/Industrytics/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Inselligence](https://www.capterra.com/p/10016022/Inselligence/)

[5.0 (5)](https://www.capterra.com/p/10016022/Inselligence/#reviews)

Inselligence is a Marketing Analytics platform that transforms data into insights, optimizes lead generation, and improves sales. [Learn more about Inselligence](https://www.capterra.com/p/10016022/Inselligence/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Verfacto](https://www.capterra.com/p/217234/Verfacto/)

[5.0 (5)](https://www.capterra.com/p/217234/Verfacto/#reviews)

Verfacto is a machine-learning tool for e-commerce businesses that unifies customer data and turns it into marketing insights. [Learn more about Verfacto](https://www.capterra.com/p/217234/Verfacto/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Orphex](https://www.capterra.com/p/10019936/Orphex/)

[5.0 (5)](https://www.capterra.com/p/10019936/Orphex/#reviews)

Agentic marketing orchestration that connects every touchpoint - turning raw signals into high-confidence growth actions. [Learn more about Orphex](https://www.capterra.com/p/10019936/Orphex/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Slingshot](https://www.capterra.com/p/10001893/Slingshot/)

[5.0 (5)](https://www.capterra.com/p/10001893/Slingshot/#reviews)

Streamline decisions with Slingshot: Custom AI transforms scattered data into immediate, actionable intelligence for market success.  [Learn more about Slingshot](https://www.capterra.com/p/10001893/Slingshot/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Spiny](https://www.capterra.com/p/255474/Spiny/)

[5.0 (5)](https://www.capterra.com/p/255474/Spiny/#reviews)

Cloud-based tool that lets publishing businesses track social trends, track revenue breakdown from content, and more. [Learn more about Spiny](https://www.capterra.com/p/255474/Spiny/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Atribus](https://www.capterra.com/p/182881/Atribus/)

[4.8 (5)](https://www.capterra.com/p/182881/Atribus/#reviews)

Online monitoring and listening tool to measure and analyze what is said about your brand on Internet and Social Networks. [Learn more about Atribus](https://www.capterra.com/p/182881/Atribus/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Odyssey Attribution](https://www.capterra.com/p/186717/Odyssey-Attribuiton/)

[4.8 (5)](https://www.capterra.com/p/186717/Odyssey-Attribuiton/#reviews)

Multi-touch attribution, integrated with Google Analytics. Actionable insights for E-commerce. Free Health Check possible. [Learn more about Odyssey Attribution](https://www.capterra.com/p/186717/Odyssey-Attribuiton/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## heybooster](https://www.capterra.com/p/246038/heybooster/)

[4.8 (5)](https://www.capterra.com/p/246038/heybooster/#reviews)

heybooster is an eCommerce analysis platform that enables you to efficiently gain actionable insights into activities across multiple c [Learn more about heybooster](https://www.capterra.com/p/246038/heybooster/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Compas](https://www.capterra.com/p/250950/Compas/)

[4.8 (5)](https://www.capterra.com/p/250950/Compas/#reviews)

Enterprise performance management (EPM) platform that delivers integrated planning, forecasting and analytics. [Learn more about Compas](https://www.capterra.com/p/250950/Compas/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## LeadsPedia](https://www.capterra.com/p/135929/LeadsPedia/)

[4.8 (5)](https://www.capterra.com/p/135929/LeadsPedia/#reviews)

Manage lead acquisition, routing, and call tracking with ease. Maximize ROI and streamline performance marketing. [Learn more about LeadsPedia](https://www.capterra.com/p/135929/LeadsPedia/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Trackingplan](https://www.capterra.com/p/10014335/Trackingplan/)

[4.8 (5)](https://www.capterra.com/p/10014335/Trackingplan/#reviews)

Protect Your ad budget performance from silent ROAS killers with Trackingplan. [Learn more about Trackingplan](https://www.capterra.com/p/10014335/Trackingplan/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## EXADS](https://www.capterra.com/p/239829/EXADS/)

[4.8 (5)](https://www.capterra.com/p/239829/EXADS/#reviews)

EXADS is a white-label and self-service ad technology provider that allows businesses to scale, customise, and automate advertising. [Learn more about EXADS](https://www.capterra.com/p/239829/EXADS/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## datacadabra](https://www.capterra.com/p/201927/Data-Cadabra/)

[4.6 (5)](https://www.capterra.com/p/201927/Data-Cadabra/#reviews)

datacadabra is a Data Science solution in SaaS mode for marketing and CRM teams. [Learn more about datacadabra](https://www.capterra.com/p/201927/Data-Cadabra/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Qonversion](https://www.capterra.com/p/199523/Qonversion/)

[4.6 (5)](https://www.capterra.com/p/199523/Qonversion/#reviews)

The subscription data platform for mobile apps. [Learn more about Qonversion](https://www.capterra.com/p/199523/Qonversion/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## LiveRamp](https://www.capterra.com/p/168533/LiveRamp/)

[4.4 (5)](https://www.capterra.com/p/168533/LiveRamp/#reviews)

LiveRamp is the leading data collaboration partner, empowering marketers and media owners to deliver and measure marketing performance. [Learn more about LiveRamp](https://www.capterra.com/p/168533/LiveRamp/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Keen](https://www.capterra.com/p/175395/Keen/)

[4.4 (5)](https://www.capterra.com/p/175395/Keen/#reviews)

Keen's platform analyzes your data to create a predictive model that shows where you can best spend marketing dollars. [Learn more about Keen](https://www.capterra.com/p/175395/Keen/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## adverfly](https://www.capterra.com/p/10006369/adverfly/)

[5.0 (4)](https://www.capterra.com/p/10006369/adverfly/#reviews)

DSGVO-compliant and cost-effective ad tracking in online marketing. This allows you to measure e. g. how many sales an ad has achieved. [Learn more about adverfly](https://www.capterra.com/p/10006369/adverfly/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Dokin](https://www.capterra.com/p/10009266/Dokin/)

[5.0 (4)](https://www.capterra.com/p/10009266/Dokin/#reviews)

Cloud-based platform that connects software data to Google Workspace and allows users to build insightful reports. [Learn more about Dokin](https://www.capterra.com/p/10009266/Dokin/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Persona](https://www.capterra.com/p/211664/Persona/)

[5.0 (4)](https://www.capterra.com/p/211664/Persona/#reviews)

Create buyer personas for your business and for your competitors automatically. Get started for free! [Learn more about Persona](https://www.capterra.com/p/211664/Persona/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## UrbiQuest](https://www.capterra.com/p/10005042/UrbiQuest/)

[5.0 (4)](https://www.capterra.com/p/10005042/UrbiQuest/#reviews)

UrbiQuest helps users audit, monitor, and improve their online activity.  [Learn more about UrbiQuest](https://www.capterra.com/p/10005042/UrbiQuest/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## SageData](https://www.capterra.com/p/251605/SageData/)

[4.8 (4)](https://www.capterra.com/p/251605/SageData/#reviews)

Full-Stack Data Analytics Platform that manages all of your data and creates insightful reports to help you make smart decisions. [Learn more about SageData](https://www.capterra.com/p/251605/SageData/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Ptengine](https://www.capterra.com/p/170649/Ptengine/)

[4.8 (4)](https://www.capterra.com/p/170649/Ptengine/#reviews)

Optimize your website with heatmaps, A/B testing, and popups—no coding needed. Ptengine makes conversion easy. [Learn more about Ptengine](https://www.capterra.com/p/170649/Ptengine/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Data Impact](https://www.capterra.com/p/199593/Data-Impact/)

[4.8 (4)](https://www.capterra.com/p/199593/Data-Impact/#reviews)

Digital Shelf Accelerator for CPG brands [Learn more about Data Impact](https://www.capterra.com/p/199593/Data-Impact/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## MailatMars](https://www.capterra.com/p/266099/MailatMars/)

[4.8 (4)](https://www.capterra.com/p/266099/MailatMars/#reviews)

Cloud-based email marketing software helps businesses grow easily with their contact and get higher conversion of existing users. [Learn more about MailatMars](https://www.capterra.com/p/266099/MailatMars/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Aiden](https://www.capterra.com/p/187993/Aiden/)

[4.8 (4)](https://www.capterra.com/p/187993/Aiden/#reviews)

Aiden aggregates marketing data and sends daily recommendations than you can activate in one click, across top advertising platforms. [Learn more about Aiden](https://www.capterra.com/p/187993/Aiden/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## AnyRoad](https://www.capterra.com/p/144252/AnyGuide/)

[4.5 (4)](https://www.capterra.com/p/144252/AnyGuide/#reviews)

AnyRoad is the leading experiential marketing platform that enables brands to increase ROI and streamline event operations. [Learn more about AnyRoad](https://www.capterra.com/p/144252/AnyGuide/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Voyado](https://www.capterra.com/p/215541/Voyado/)

[4.5 (4)](https://www.capterra.com/p/215541/Voyado/#reviews)

Voyado helps retail brands create hyper-relevant shopping experiences, increase customer loyalty, and drive business growth. [Learn more about Voyado](https://www.capterra.com/p/215541/Voyado/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Kiliba](https://www.capterra.com/p/252339/Kiliba/)

[4.5 (4)](https://www.capterra.com/p/252339/Kiliba/#reviews)

Your Marketing Automation in two minutes with Artificial Intelligence  [Learn more about Kiliba](https://www.capterra.com/p/252339/Kiliba/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## ZoomInfo Marketing](https://www.capterra.com/p/253715/ZoomInfo-Marketing/)

[4.3 (4)](https://www.capterra.com/p/253715/ZoomInfo-Marketing/#reviews)

ZoomInfo Marketing is an ABM platform that helps businesses identify and convert suitable accounts using real-time intent data. [Learn more about ZoomInfo Marketing](https://www.capterra.com/p/253715/ZoomInfo-Marketing/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Wunderkind](https://www.capterra.com/p/130205/BounceX/)

[4.0 (4)](https://www.capterra.com/p/130205/BounceX/#reviews)

Wunderkind is a leading performance marketing engine that delivers one-to-one messages at an unprecedented scale for top brands. [Learn more about Wunderkind](https://www.capterra.com/p/130205/BounceX/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Oracle Data Management Platform](https://www.capterra.com/p/167000/Oracle-BlueKai/)

[3.8 (4)](https://www.capterra.com/p/167000/Oracle-BlueKai/#reviews)

Data management solution that enables marketers to analyze and plan campaigns by device, generate higher ROIs, and validate main data. [Learn more about Oracle Data Management Platform](https://www.capterra.com/p/167000/Oracle-BlueKai/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Oncrawl](https://www.capterra.com/p/187401/Oncrawl/)

[3.8 (4)](https://www.capterra.com/p/187401/Oncrawl/#reviews)

Oncrawl is a technical SEO platform for competitive websites. [Learn more about Oncrawl](https://www.capterra.com/p/187401/Oncrawl/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Allocadia](https://www.capterra.com/p/121159/Allocadia/)

[5.0 (3)](https://www.capterra.com/p/121159/Allocadia/#reviews)

Allocadia Marketing Performance Management is planning, investment, and ROI measurement software built for marketing teams. [Learn more about Allocadia](https://www.capterra.com/p/121159/Allocadia/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Publitrac](https://www.capterra.com/p/124366/Publitrac/)

[5.0 (3)](https://www.capterra.com/p/124366/Publitrac/#reviews)

Manage leads and track their online activities. See what your leads are doing on your website and how they interact with it. [Learn more about Publitrac](https://www.capterra.com/p/124366/Publitrac/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Trialfire](https://www.capterra.com/p/240257/Trialfire/)

[5.0 (3)](https://www.capterra.com/p/240257/Trialfire/#reviews)

Advanced attribution and behavioral analytics developed for today's complex marketing landscape. [Learn more about Trialfire](https://www.capterra.com/p/240257/Trialfire/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## RankCaddy](https://www.capterra.com/p/10014316/RankCaddy/)

[5.0 (3)](https://www.capterra.com/p/10014316/RankCaddy/#reviews)

RankCaddy delivers accurate rank tracking, quick-win opportunities & drag-and-drop reporting to help you take smarter SEO actions.  [Learn more about RankCaddy](https://www.capterra.com/p/10014316/RankCaddy/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Reaktion](https://www.capterra.com/p/239899/Reaktion/)

[5.0 (3)](https://www.capterra.com/p/239899/Reaktion/#reviews)

The painkiller for agencies and ecommerce companies. Accurate tracking, profit-driven insights & automated reporting.  [Learn more about Reaktion](https://www.capterra.com/p/239899/Reaktion/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Conative AI](https://www.capterra.com/p/10011746/Conative-AI/)

[5.0 (3)](https://www.capterra.com/p/10011746/Conative-AI/#reviews)

Conative AI turns your data into actionable insights to optimize inventory decisions and marketing spend.  [Learn more about Conative AI](https://www.capterra.com/p/10011746/Conative-AI/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Octoboard for Agencies](https://www.capterra.com/p/182541/Octoboard-for-Agencies/)

[4.7 (3)](https://www.capterra.com/p/182541/Octoboard-for-Agencies/#reviews)

Octoboard for Agencies helps marketing agencies build online dashboards, client portals and automate client reporting. [Learn more about Octoboard for Agencies](https://www.capterra.com/p/182541/Octoboard-for-Agencies/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

[## Performance Suite](https://www.capterra.com/p/241116/Performance-Suite/)

[4.7 (3)](https://www.capterra.com/p/241116/Performance-Suite/#reviews)

With the help of AI, SEO is automated and simplifies the complex processes of huge amounts of data. [Learn more about Performance Suite](https://www.capterra.com/p/241116/Performance-Suite/)

Marketing Analytics features reviewers most value

Campaign Analytics

Campaign Tracking

Conversion Tracking

Dashboard

Data Import/Export

Data Visualization

Performance Metrics

Reporting & Statistics

ROI Tracking

Page 7 of 12

## Top-rated software of 2026

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

Filter (562) Products:

Sort By:

Sponsored

* * *

Plan Type

Free Trial

Popular

85% of professionals opt for a 30-day trial before the software purchase

Other subsciption plans:

Free Version

Monthly Subscription

Annual Subscription

One-Time License

Key Features

All key features

Popular

We have selected the most important and critical features as defined by Capterra user reviews

A/B Testing

Ad hoc Reporting

AI Copilot

Campaign Analytics

Campaign Tracking

Conversion Tracking

Customer Journey Mapping

Dashboard

Data Import/Export

Data Source Connectors

Data Visualization

Engagement Tracking

Generative AI

Keyword Tracking

KPI Monitoring

Multi-Channel Attribution

Performance Metrics

Predictive Analytics

Reporting & Statistics

ROI Tracking

Search/Filter

Website Analytics

Deployment

Cloud, SaaS, Web-Based

Desktop Mac

Desktop Windows

Desktop Linux

On-Premise Windows

On-Premise Linux

Desktop Chromebook

Mobile Android

Mobile iPhone

Mobile iPad

Related Software Category:

[Marketing Planning Software](https://www.capterra.com/marketing-planning-software/)[Market Research Software](https://www.capterra.com/market-research-software/)[Web Analytics Software](https://www.capterra.com/web-analytics-software/)[AI Marketing Tools Software](https://www.capterra.com/ai-marketing-tools-software/)[Marketing Attribution Software](https://www.capterra.com/marketing-attribution-software/)[Mobile Analytics Software](https://www.capterra.com/mobile-analytics-software/)[MRM Software](https://www.capterra.com/mrm-software/)