Klipfolio vs Marketo Marketing Analytics

Starting Price

$29.00/month

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Best For

Klipfolio is used by data-driven leaders from startups to teams in Fortune 500 companies. Our customers are passionate about driving their businesses with data-informed decisions.

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Ideal number of Users

1 - 1000+

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Rating


4.7 / 5
(162)
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4.2 / 5
(576)
Read All Reviews

Ease of Use


4.2 / 5


  • "The site is very user friendly and easy to use. I love that Klipfolio is making updates and stays at the top."

  • "Very easy to use and customer support is very helpful and fast. Clean layout and easy to read dashboards."


3.8 / 5


  • "It's intuitive, easy to navigate, and the release/feature updates are generally exciting and impactful."

  • "My company uses Marketo on a regular basis for marketing automation. The platform has ease of use and good templates for email and landing pages."

Customer Support


4.8 / 5


  • "Great tool for analytics with amazing visualizations and brilliant customer support."

  • "Klipfolio has an AWESOME product and superb customer service and support."


3.9 / 5


  • "The Marketo community is full of great resources and you are always connected to helpful tools to help you better use the platform."

  • "Marketo has a fantastically organized product docs section, as well as an amazing active community with almost unlimited resources to consume."

Features & Functionality


4.6 / 5


  • "Benefits - quick way from start to first viz, affordable and many pre-built viz and dashboards are main benefits which we really appreciate."

  • "Always quick, professional and useful responses from support team. Software in general is excellent."


4.2 / 5


  • "It is a user-friendly interface which is easily understandable by you and it has a very brilliant capability of automating almost everything."

  • "The foundation of what Marketo is built on are these awesome things called Programs and Smart Campaigns."

Value for Money


4.7 / 5


  • "It is cost-friendly and provides a solid ROI. This makes it a great alternative compared to a more expensive option like Tableau."

  • "The pricing model is very competitive. New functionalities are constantly being rolled out."


3.8 / 5


  • "It also helps me easily track my cost-per-lead and figure out which events are driving the most leads and helping us close the most deals."

  • "I really enjoy the speed of the Salesforce sync as we are able to create/monitor campaigns and attribute revenue almost instantly."

Product Features

  • A/B Testing
  • Campaign Tracking
  • Channel Attribution
  • Customer Journey Mapping
  • Dashboard
  • Performance Metrics
  • Predictive Analytics
  • ROI Tracking
  • Social Media Metrics
  • Website Analytics
  • A/B Testing
  • Campaign Tracking
  • Channel Attribution
  • Customer Journey Mapping
  • Dashboard
  • Performance Metrics
  • Predictive Analytics
  • ROI Tracking
  • Social Media Metrics
  • Website Analytics

Screenshots

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Platform

Web/Installed

Mobile

Web/Installed

Mobile

Support

  • 24/7 (Live Rep)
  • Business Hours
  • Online
Not provided by vendor

Training

  • close In Person
  • check Live Online
  • check Webinars
  • check Documentation
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Klipfolio vs Marketo Marketing Analytics

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Marketo Marketing Analytics vs Klipfolio