Marketing Attribution Software

Find the best Marketing Attribution Software for your business. Compare product reviews and features to build your list.

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Step into the labs and analyze exactly which of your marketing tactics contribute to successful customer journeys, and more importantly, which don't. Don't worry, you don't need a data science degree (or any degree) here. Just a passion for tinkering and optimizing the paths your prospects and customers take as they interact with your brand. Keep the tools you know and love to execute and leverage Ferrite Labs to make them sing. Learn more about Ferrite Labs

Helps marketers definitively understand which tactics work, which don't, and offers the tools to fix them. Learn more about Ferrite Labs

LeadsRx is a marketing attribution tool that shows marketers which of their programs are resulting in conversions. The system uses a unique Universal Conversion Tracking Pixel to track entire customer journeys including clickthroughs from ads, social referrals, organic search visitors, and more. Marketers who use LeadsRx understand the mix of marketing programs that drive revenue and can eliminate wasted ad spend, improve conversions, and improve overall Return On Advertising Spend (ROAS). Learn more about LeadsRx Attribution Software

Marketing attribution software for online and offline attribution in B2B and B2C enterprises. Learn more about LeadsRx Attribution Software

DemandJump's customer acquisition platform enables marketers to find new sources of qualified traffic with absolute precision by locating untapped customers three steps before they reach your website or your competitors. We pair advanced market intelligence with your own data and deliver the most advanced, customizable marketing attribution package available to marketers. With DemandJump you will find new customers, increase conversion rates, grow revenue and reduce costs. Learn more about DemandJump

DemandJump is changing the way companies find new customers online. Learn more about DemandJump

With integrations to all advertising platforms (380+ out of the box) Funnel helps marketers and analysts to automate advertising data collection, mapping, and reporting. Feed your data into your data warehouse (BigQuery, S3, Redshift) or send your data to Google Data Studio, Google Analytics, Google Sheets, dashboard solution or your business intelligence system. All your advertising data in one place and always up to date. Learn more about Funnel

The Funnel platform helps marketers to automate data collection, data mapping and reporting from all advertising platforms. Learn more about Funnel

ActiveDEMAND is a flexible marketing platform for digital marketing agencies and marketers. ActiveDEMAND packages range from the full-featured call tracking application for the small business marketer to the powerful Marketing Agency Portal designed for digital marketing agencies with multi-client management needs. Engage and track prospects using the integrated, comprehensive call tracking module, do more with built-in email templates, landing pages and social media. Learn more about ActiveDEMAND

Full featured digital marketing platform built for marketing agencies Learn more about ActiveDEMAND

Looker

by Looker Data Sciences

Looker is reinventing business intelligence for the modern company. Looker works the way the web does: browser-based, its unique modeling language lets any employee leverage the work of your best data analysts. Operating 100% in-database, Looker capitalizes on the newest, fastest analytic databasesto get real results, in real time. Lookers lightweight open architecture make it easy for developers to quickly and flexibly build, deploy, and iterate custom on data applications. Learn more about Looker

Data exploration and analytics solution combining modeling, transformations, and derivations at the same layer. Learn more about Looker

DailyStory enables you to know where you found your best customers. DailyStory identifies and tracks leads from the moment they are first seen. Later, when they enter the top of your marketing funnel by converting through your marketing platform, DailyStory attributes all of the activity back to the campaigns that most influenced the customer -- even if it happened months in the past! Enabling you to know which campaigns have an ROI, and which don't. Learn more about DailyStory

Know where you found your best customers. Learn more about DailyStory

Marketing attribution software that shows the impact of every customer interaction that the business participates in. Learn more about Adobe Analytics

Marketing attribution software that shows the impact of every customer interaction that the business participates in. Learn more about Adobe Analytics

TrackMaven

by TrackMaven

TrackMavens marketing analytics platform helps you prove ROI and improve results. Learn more about TrackMaven

TrackMavens marketing analytics platform helps you prove ROI and improve results. Learn more about TrackMaven

Bizible

by Bizible

Bizible's technology allows companies to accurately track offline revenue back to the exact online marketing source. Learn more about Bizible

Bizible's technology allows companies to accurately track offline revenue back to the exact online marketing source. Learn more about Bizible

Abakus

by Abakus

Web-based marketing observation software for measuring impact and optimizing acctions accordingly. Learn more about Abakus

Web-based marketing observation software for measuring impact and optimizing acctions accordingly. Learn more about Abakus

AdTriba

by AdTriba

The simplest way for digital advertisers to get an accurate view of their cross-channel digital marketing performance. Learn more about AdTriba

The simplest way for digital advertisers to get an accurate view of their cross-channel digital marketing performance. Learn more about AdTriba

Cloud-based platform that helps businesses collect, analyze, and act on marketing insights in order to engage customers fully. Learn more about Journey

Cloud-based platform that helps businesses collect, analyze, and act on marketing insights in order to engage customers fully. Learn more about Journey

Marketing intelligence platform that unifies your marketing data, analyzes customers, responds in real time, and compares models. Learn more about Marketing Intelligence

Marketing intelligence platform that unifies your marketing data, analyzes customers, responds in real time, and compares models. Learn more about Marketing Intelligence

Marketing Manager

by Mirabel Technologies

Software for lead identification, landing page management, lead scoring, data appending, competitive analysis and campaign tracking. Learn more about Marketing Manager

Software for lead identification, landing page management, lead scoring, data appending, competitive analysis and campaign tracking. Learn more about Marketing Manager

Marketing attribution platform that continuously collects consumer data to create predictive models. Learn more about Unified Marketing Activation Platform

Marketing attribution platform that continuously collects consumer data to create predictive models. Learn more about Unified Marketing Activation Platform

Visual IQ

by Visual IQ

Visual IQ is the industrys leading provider of marketing intelligence Learn more about Visual IQ

Visual IQ is the industrys leading provider of marketing intelligence Learn more about Visual IQ

Voluum

by Codewise

Advanced tracking software for performance marketers that consists of real-time reporting, web&mobile tracking, and traffic support. Learn more about Voluum

Advanced tracking software for performance marketers that consists of real-time reporting, web&mobile tracking, and traffic support. Learn more about Voluum

XC Logic

by Conversion Logic

Conversion Logic attribution platform, XC Logic delivers actionable insights in real-time. Learn more about XC Logic

Conversion Logic attribution platform, XC Logic delivers actionable insights in real-time. Learn more about XC Logic