# Best Marketing Attribution Software 2026 | Capterra

> Find the top Marketing Attribution software of 2026 on Capterra. Based on millions of verified user reviews - compare and filter for whats important to you to find the best tools for your needs.

Source: https://www.capterra.com/marketing-attribution-software/s/small-businesses

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# Best Marketing Attribution Software

For more information consult our [Marketing Attribution Buyers Guide](#buyers-guide-content)

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Plan Type

Free Trial

Popular

85% of professionals opt for a 30-day trial before the software purchase

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Free Version

Monthly Subscription

Annual Subscription

One-Time License

Key Features

All key features

Popular

We have selected the most important and critical features as defined by Capterra user reviews

Advertising Management

Affiliate Management

AI Copilot

Attribution Modeling

Audience Targeting

Campaign Analytics

Campaign Management

Conversion Tracking

Cross Channel Attribution

Customer Journey Mapping

Customer Segmentation

Data Import/Export

Engagement Tracking

Generative AI

Multi-Campaign

Multi-Touch Attribution

Performance Metrics

Predictive Analytics

ROI Tracking

Deployment

Cloud, SaaS, Web-Based

Desktop Mac

Desktop Windows

Desktop Linux

On-Premise Windows

On-Premise Linux

Desktop Chromebook

Mobile Android

Mobile iPhone

Mobile iPad