---
title: "2024 Capterra Shortlist for Marketing Planning | Capterra"
description: "Discover the highest-rated & most popular Marketing Planning Software of 2024. Make Capterra Shortlist your first stop when searching for software."
source_url: "https://www.capterra.com/marketing-planning-software/shortlist/"
page_type: "shortlist"
language: "en"
---

# 2024 Capterra Shortlist for Marketing Planning

-   [All Products](https://www.capterra.com/marketing-planning-software/)
-   [Capterra Shortlist](https://www.capterra.com/marketing-planning-software/shortlist/)

[How it was made](#methodology)

## / Get to a better list with verified ratings & reviews

Capterra Shortlist charts the highest-rated and most popular software products. Explore, save your progress, and share with colleagues. Want to learn more? [Read Full Scoring Methodology](https://www.capterra.com/resources/proprietary-data-research/#capterra-shortlist-methodology)

## Our Top 5 Picks 2024 Capterra Shortlist

The five highest-scoring tools from our shortlist, compared on the metrics that matter most.

| Metric | [Trello (Top Rated)](https://www.capterra.com/p/211559/Trello/) | [Asana (Feature Rich)](https://www.capterra.com/p/184581/Asana-PM/) | [Smartsheet (Great Value)](https://www.capterra.com/p/79104/Smartsheet/) | [Miro (Easy to Use)](https://www.capterra.com/p/128955/Miro/) | [ClickUp (Top Support)](https://www.capterra.com/p/158833/ClickUp/) |
| --- | --- | --- | --- | --- | --- |
| Rating | 4.5 (23,641 reviews) | 4.5 (13,774 reviews) | 4.5 (3,573 reviews) | 4.7 (1,709 reviews) | 4.6 (4,640 reviews) |
| Capterra score | 98/100 | 98/100 | 95/100 | 94/100 | 94/100 |
| Starting price | $5.00/month | $10.99/month | $9.00/month | $10.00/month | $10.00/month |
| Free plan | Available | Available | Not available | Available | Available |
| Free trial | 14-day trial | Available | Available | Available | Not available |
| Standout Feature | Accounting | Change Management | Accounting | Activity Dashboard | Approval Workflow |
| Integrations | 111 integrations | 107 integrations | 66 integrations | 43 integrations | 158 integrations |

---

## Explore the Full Marketing Planning Shortlist

[

](https://www.capterra.com/p/184581/Asana-PM/)

## [Asana](https://www.capterra.com/p/184581/Asana-PM/)

[4.5 (13774)](https://www.capterra.com/p/184581/Asana-PM/reviews/)[View all reviews](https://www.capterra.com/p/184581/Asana-PM/reviews/)

[](https://www.capterra.com/p/184581/Asana-PM/)

Asana connects marketing plans to execution — cascade goals, manage resources, and track every initiative from strategy to delivery.

Overall Score

98/100

Popularity: 49/50

Ratings: 49/50

Review Breakdown

Ease of Use

4.4

Customer Service

4.3

Features

4.4

Value for Money

4.4

Paid plans start at

$10.99Per Month

Free Trial

Free Version

Category Features

4/12

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/211559/Trello/)

## [Trello](https://www.capterra.com/p/211559/Trello/)

[4.5 (23641)](https://www.capterra.com/p/211559/Trello/reviews/)[View all reviews](https://www.capterra.com/p/211559/Trello/reviews/)

[](https://www.capterra.com/p/211559/Trello/)

Trello is a collaboration tool that organizes your projects into boards. In one glance, Trello tells you what's being worked on.

Overall Score

98/100

Popularity: 49/50

Ratings: 49/50

Review Breakdown

Ease of Use

4.5

Customer Service

4.3

Features

4.3

Value for Money

4.5

Paid plans start at

$5.00Per Month

Free Trial

Free Version

Category Features

4/12

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/79104/Smartsheet/)

## [Smartsheet](https://www.capterra.com/p/79104/Smartsheet/)

[4.5 (3573)](https://www.capterra.com/p/79104/Smartsheet/reviews/)[View all reviews](https://www.capterra.com/p/79104/Smartsheet/reviews/)

[](https://www.capterra.com/p/79104/Smartsheet/)

Smartsheet is an Intelligent Work Management Platform that revolutionizes how you manage projects, portfolios, and processes.

Overall Score

95/100

Popularity: 47/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.3

Customer Service

4.3

Features

4.3

Value for Money

4.4

Paid plans start at

$9.00Per Month

Free Trial

Free Version

Category Features

2/12

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/158833/ClickUp/)

## [ClickUp](https://www.capterra.com/p/158833/ClickUp/)

[4.6 (4640)](https://www.capterra.com/p/158833/ClickUp/reviews/)[View all reviews](https://www.capterra.com/p/158833/ClickUp/reviews/)

[](https://www.capterra.com/p/158833/ClickUp/)

ClickUp is the world’s first Converged AI Workspace, bringing together all work apps, data, and workflows.

Overall Score

94/100

Popularity: 46/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.3

Customer Service

4.5

Features

4.6

Value for Money

4.6

Paid plans start at

$10.00Per Month

Free Trial

Free Version

Category Features

2/12

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/128955/Miro/)

## [Miro](https://www.capterra.com/p/128955/Miro/)

[4.7 (1709)](https://www.capterra.com/p/128955/Miro/reviews/)[View all reviews](https://www.capterra.com/p/128955/Miro/reviews/)

[](https://www.capterra.com/p/128955/Miro/)

Miro is a visual workspace for innovation that enables distributed teams of any size to dream, design, and build the future together

Overall Score

94/100

Popularity: 45/50

Ratings: 49/50

Review Breakdown

Ease of Use

4.5

Customer Service

4.3

Features

4.6

Value for Money

4.4

Paid plans start at

$10.00Per Month

Free Trial

Free Version

Category Features

2/12

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/147657/monday-com/)

## [monday AI Work Platform](https://www.capterra.com/p/147657/monday-com/)

[4.6 (6124)](https://www.capterra.com/p/147657/monday-com/reviews/)[View all reviews](https://www.capterra.com/p/147657/monday-com/reviews/)

[](https://www.capterra.com/p/147657/monday-com/)

From ideation to execution, monday.com helps marketing teams plan complex campaigns on customizable, drag-and-drop dashboards.

Overall Score

93/100

Popularity: 45/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.5

Customer Service

4.4

Features

4.5

Value for Money

4.3

Paid plans start at

$9.00Per Month

Free Trial

Free Version

Category Features

2/12

REVIEW BREAKDOWN

PRICING

PROS & CONS

## Get the full software list now

### The latest prices and features straight to your inbox. Compare anytime.

[

](https://www.capterra.com/p/76113/Wrike/)

## [Wrike](https://www.capterra.com/p/76113/Wrike/)

[4.4 (3044)](https://www.capterra.com/p/76113/Wrike/reviews/)[View all reviews](https://www.capterra.com/p/76113/Wrike/reviews/)

[](https://www.capterra.com/p/76113/Wrike/)

Wrike is the AI-powered work delivery platform for marketing planning, helping you build and execute your strategy in one place.

Overall Score

90/100

Popularity: 42/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.2

Customer Service

4.3

Features

4.3

Value for Money

4.2

Paid plans start at

$10.00Per Month

Free Trial

Free Version

Category Features

3/12

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/113540/Bitrix24/)

## [Bitrix24](https://www.capterra.com/p/113540/Bitrix24/)

[4.2 (1007)](https://www.capterra.com/p/113540/Bitrix24/reviews/)[View all reviews](https://www.capterra.com/p/113540/Bitrix24/reviews/)

[](https://www.capterra.com/p/113540/Bitrix24/)

Bitrix24 is #1 free marketing planning and campaign management platform used by over 15 million businesses worldwide.

Overall Score

82/100

Popularity: 35/50

Ratings: 47/50

Review Breakdown

Ease of Use

4.0

Customer Service

4.0

Features

4.3

Value for Money

4.2

Paid plans start at

$69.00Per Month

Free Trial

Free Version

Category Features

1/12

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/169009/GoodDay/)

## [GoodDay](https://www.capterra.com/p/169009/GoodDay/)

[4.7 (149)](https://www.capterra.com/p/169009/GoodDay/reviews/)[View all reviews](https://www.capterra.com/p/169009/GoodDay/reviews/)

[](https://www.capterra.com/p/169009/GoodDay/)

GoodDay is a work management platform for project, task, product, time, and team management and productive, transparent collaboration.

Overall Score

82/100

Popularity: 33/50

Ratings: 49/50

Review Breakdown

Ease of Use

4.7

Customer Service

4.6

Features

4.6

Value for Money

4.7

Paid plans start at

$6.00Per Month

Free Trial

Free Version

Category Features

7/12

REVIEW BREAKDOWN

PRICING

PROS & CONS

Need a Little Help?

Talk with a software expert for free. Get a list of software that’s great for you in less than 15 minutes.

[

](https://www.capterra.com/p/137033/Paymo/)

## [Paymo](https://www.capterra.com/p/137033/Paymo/)

[4.7 (687)](https://www.capterra.com/p/137033/Paymo/reviews/)[View all reviews](https://www.capterra.com/p/137033/Paymo/reviews/)

[](https://www.capterra.com/p/137033/Paymo/)

Paymo allows you to plan marketing projects, track work time, invoice your clients, and measure profitability from the same platform.

Overall Score

82/100

Popularity: 33/50

Ratings: 49/50

Review Breakdown

Ease of Use

4.6

Customer Service

4.7

Features

4.5

Value for Money

4.6

Paid plans start at

$15.90Per Month

Free Trial

Free Version

Category Features

4/12

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/142293/GanttPRO/)

## [GanttPRO](https://www.capterra.com/p/142293/GanttPRO/)

[4.8 (560)](https://www.capterra.com/p/142293/GanttPRO/reviews/)[View all reviews](https://www.capterra.com/p/142293/GanttPRO/reviews/)

[](https://www.capterra.com/p/142293/GanttPRO/)

Award-winning project management software for marketing teams based on a Gantt chart and used by 800K+ customers worldwide.

Overall Score

80/100

Popularity: 30/50

Ratings: 50/50

Review Breakdown

Ease of Use

4.8

Customer Service

4.8

Features

4.7

Value for Money

4.7

Paid plans start at

$7.00Per Month

Free Trial

Free Version

Category Features

5/12

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/120390/Teamwork-Projects/)

## [Teamwork.com](https://www.capterra.com/p/120390/Teamwork-Projects/)

[4.5 (942)](https://www.capterra.com/p/120390/Teamwork-Projects/reviews/)[View all reviews](https://www.capterra.com/p/120390/Teamwork-Projects/reviews/)

[](https://www.capterra.com/p/120390/Teamwork-Projects/)

The agentic PSA that helps service businesses win, plan, and deliver projects more profitably.

Overall Score

80/100

Popularity: 32/50

Ratings: 48/50

Review Breakdown

Ease of Use

4.3

Customer Service

4.5

Features

4.4

Value for Money

4.4

Paid plans start at

$9.99Per Month

Free Trial

Free Version

Category Features

5/12

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/18542/Workzone/)

## [Workzone](https://www.capterra.com/p/18542/Workzone/)

[4.8 (218)](https://www.capterra.com/p/18542/Workzone/reviews/)[View all reviews](https://www.capterra.com/p/18542/Workzone/reviews/)

[](https://www.capterra.com/p/18542/Workzone/)

Workzone helps marketing teams plan, track, and deliver campaigns faster, with pricing that starts at $6 per user per month.

Overall Score

77/100

Popularity: 28/50

Ratings: 49/50

Review Breakdown

Ease of Use

4.6

Customer Service

4.9

Features

4.6

Value for Money

4.8

Paid plans start at

$8.00Per Month

Free Trial

Free Version

Category Features

7/12

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/10015404/Bordio/)

## [Bordio](https://www.capterra.com/p/10015404/Bordio/)

[5.0 (48)](https://www.capterra.com/p/10015404/Bordio/reviews/)[View all reviews](https://www.capterra.com/p/10015404/Bordio/reviews/)

[](https://www.capterra.com/p/10015404/Bordio/)

Bordio is a new work management platform where you can manage your team's projects, plan tasks, track workload, and schedule meetings.

Overall Score

71/100

Popularity: 22/50

Ratings: 49/50

Review Breakdown

Ease of Use

5.0

Customer Service

5.0

Features

4.9

Value for Money

4.9

Paid plans start at

$5.99Per Month

Free Trial

Free Version

Category Features

5/12

REVIEW BREAKDOWN

PRICING

PROS & CONS

[

](https://www.capterra.com/p/232177/Narrato-Workspace/)

## [Narrato Workspace](https://www.capterra.com/p/232177/Narrato-Workspace/)

[4.9 (45)](https://www.capterra.com/p/232177/Narrato-Workspace/reviews/)[View all reviews](https://www.capterra.com/p/232177/Narrato-Workspace/reviews/)

[](https://www.capterra.com/p/232177/Narrato-Workspace/)

Narrato is a content planning, creation and collaboration platform with an AI content ideation, creation and optimization assistant.

Overall Score

66/100

Popularity: 17/50

Ratings: 49/50

Review Breakdown

Ease of Use

4.9

Customer Service

4.8

Features

4.8

Value for Money

4.8

Paid plans start at

$8.00Per Month

Free Trial

Free Version

Category Features

4/12

REVIEW BREAKDOWN

PRICING

PROS & CONS

[View All Marketing Planning Software](https://www.capterra.com/marketing-planning-software/)

Most Popular

Popularity Score

Popular

Highly Rated

Ratings Score

Highest Rated

To ensure objectivity and avoid any bias, Capterra Shortlist mathematically combines two key dimensions: a ratings score and a popularity score. These two dimensions are combined to plot top products on the grid and create a total score for a stack-ranked list view—all independent of vendor influence.

Date published:October 30, 2024