---
title: "Best Online CRM Software 2026 | Capterra"
description: "Find the top Online CRM software of 2026 on Capterra. Based on millions of verified user reviews - compare and filter for whats important to you to find the best tools for your needs."
source_url: "https://www.capterra.com/online-crm-software/"
page_type: "category"
language: "en"
---

# Best Online CRM Software

[Free](https://www.capterra.com/online-crm-software/s/free/)[For Small Businesses](https://www.capterra.com/online-crm-software/s/small-businesses/)

[4.2 (142)](https://www.capterra.com/p/70671/Applied-Epic/reviews/)

Run your whole agency on Applied Epic® – the agency management system for client servicing&financial operations across P&C and benefits [Learn more about Applied Epic](https://www.capterra.com/p/70671/Applied-Epic/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

[4.7 (129)](https://www.capterra.com/p/105829/AgencyBloc-for-Health-Life-Insurance/reviews/)

The #1 Recommended Insurance Industry Growth Platform serving the health, benefits, and senior insurance space.  [Learn more about AgencyBloc AMS+](https://www.capterra.com/p/105829/AgencyBloc-for-Health-Life-Insurance/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

91% recommend this product

[4.9 (42)](https://www.capterra.com/p/171245/NextAgency/reviews/)

NextAgency: the agency management system you'd design. Built for Life & Health agencies. Easy to customize and use. With great support. [Learn more about NextAgency](https://www.capterra.com/p/171245/NextAgency/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

Connect with a Capterra advisor for a free 15-minute consultation

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[4.5 (4492)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/)

[Capterra Shortlist](https://www.capterra.com/online-crm-software/shortlist/)

HubSpot Smart CRM keeps your records current automatically, so your team can spend more time with buyers and less time on data entry. [Learn more about HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

[4.4 (622)](https://www.capterra.com/p/141642/Copper/reviews/)

CRM solution that helps businesses manage contacts, deals, leads, pipelines, communications, and more in a unified interface. [Learn more about Copper](https://www.capterra.com/p/141642/Copper/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

[4.8 (82)](https://www.capterra.com/p/141932/Ricochet/reviews/)

Our products include: Auto Dialer, Cloud Phone System, Progressive Dialer, CRM & Lead Management, and Email & SMS Marketing Automation. [Learn more about Ricochet360](https://www.capterra.com/p/141932/Ricochet/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

[4.1 (366)](https://www.capterra.com/p/154610/Maximizer-CRM/reviews/)

Customer relationship management solution designed specifically for the unique challenges that sales managers and sales teams face. [Learn more about Maximizer CRM](https://www.capterra.com/p/154610/Maximizer-CRM/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

[4.5 (168)](https://www.capterra.com/p/124041/Capsule/reviews/)

[Capterra Shortlist](https://www.capterra.com/online-crm-software/shortlist/)

Capsule is a CRM that helps businesses stay organized, know more about their customers, and build better relationships. [Learn more about Capsule](https://www.capterra.com/p/124041/Capsule/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

84% recommend this product

[5.0 (10)](https://www.capterra.com/p/10042518/VINSI/#reviews)

AI-powered platform unifying voice agents, CRM, automation, ticketing, QA & analytics into one connected business ecosystem. [Learn more about VINSI](https://www.capterra.com/p/10042518/VINSI/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

[4.7 (151)](https://www.capterra.com/p/130149/creatio-ai-crm/reviews/)

AI CRM where people and AI agents work together — unlimited users, agents, and workflows on one no-code platform. [Learn more about Creatio AI CRM](https://www.capterra.com/p/130149/creatio-ai-crm/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

85% recommend this product

[4.2 (143)](https://www.capterra.com/p/130389/Method-CRM/reviews/)

The customizable CRM for QuickBooks — manage customers, workflows, and payments from lead to payment with real-time sync. [Learn more about Method CRM](https://www.capterra.com/p/130389/Method-CRM/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

[4.6 (7)](https://www.capterra.com/p/81919/Marketing-Optimizer/reviews/)

Increase marketing agency revenue and provide value to clients by providing them with your privately labeled CRM software for agencies. [Learn more about Marketing Optimizer](https://www.capterra.com/p/81919/Marketing-Optimizer/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

[4.3 (7009)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

[Capterra Shortlist](https://www.capterra.com/online-crm-software/shortlist/)

Zoho CRM is an AI-powered, online sales CRM that empowers SMBs and enterprises grow their business. [Learn more about Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

[4.6 (912)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

[Capterra Shortlist](https://www.capterra.com/online-crm-software/shortlist/)

EngageBay is an AI-powered all-in-one CRM that helps businesses manage marketing, sales, and customer service from a single platform. [Learn more about EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

84% recommend this product

[4.5 (1160)](https://www.capterra.com/p/148516/Marketing-360/reviews/)

#1 CRM Software For Small Business [Learn more about Marketing 360](https://www.capterra.com/p/148516/Marketing-360/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

82% recommend this product

[4.7 (745)](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/)

Bigin is a small businesses CRM that helps unify customer operations and nurture customer relationships effectively. ​ [Learn more about Bigin by Zoho CRM](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

88% recommend this product

[## Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

[4.4 (18834)](https://www.capterra.com/p/61368/Salesforce/reviews/)

[Capterra Shortlist](https://www.capterra.com/online-crm-software/shortlist/)

Bring together CRM apps for sales, service, marketing, commerce, AI, and more in one integrated solution. [Learn more about Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

[## Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)

[4.4 (4116)](https://www.capterra.com/p/164283/Zendesk/reviews/)

[Capterra Shortlist](https://www.capterra.com/online-crm-software/shortlist/)

Zendesk is a cloud-based platform enabling businesses to offer customer support via text, mobile, phone, email, chat, and social media. [Learn more about Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

[## Brevo](https://www.capterra.com/p/132996/brevo/)

[4.6 (3528)](https://www.capterra.com/p/132996/brevo/reviews/)

Cloud-based platform for email, SMS, and WhatsApp marketing with automation, CRM, live chat, transactional email, and loyalty program. [Learn more about Brevo](https://www.capterra.com/p/132996/brevo/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

86% recommend this product

[## Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)

[4.5 (3064)](https://www.capterra.com/p/132666/Pipedrive/reviews/)

[Capterra Shortlist](https://www.capterra.com/online-crm-software/shortlist/)

Pipedrive is an easy-to-implement CRM software tool that helps you focus on the activities that drive deals to close.  [Learn more about Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

81% recommend this product

[## Airtable](https://www.capterra.com/p/146652/Airtable/)

[4.6 (2251)](https://www.capterra.com/p/146652/Airtable/reviews/)

Airtable is the AI-powered app platform that unifies data, maximizes collaboration, and powers smarter workflows — no code required. [Learn more about Airtable](https://www.capterra.com/p/146652/Airtable/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

81% recommend this product

[## Nimble](https://www.capterra.com/p/123032/Nimble/)

[4.4 (1868)](https://www.capterra.com/p/123032/Nimble/reviews/)

[Capterra Shortlist](https://www.capterra.com/online-crm-software/shortlist/)

Nimble is the AI-driven CRM for smarter email marketing, engagement, sales, and business growth. [Learn more about Nimble](https://www.capterra.com/p/123032/Nimble/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

[## LiveChat](https://www.capterra.com/p/62194/LiveChat/)

[4.6 (1729)](https://www.capterra.com/p/62194/LiveChat/reviews/)

LiveChat allows for instant communication with on-site visitors and customers, building customer loyalty in the process. [Learn more about LiveChat](https://www.capterra.com/p/62194/LiveChat/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

[## Odoo](https://www.capterra.com/p/135618/Odoo/)

[4.2 (1340)](https://www.capterra.com/p/135618/Odoo/reviews/)

[Capterra Shortlist](https://www.capterra.com/online-crm-software/shortlist/)

Odoo is an all-in-one open-source business platform for CRM, Sales, Accounting, Website, eCommerce, POS, Inventory, HR, and more. [Learn more about Odoo](https://www.capterra.com/p/135618/Odoo/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

[## Keap](https://www.capterra.com/p/76390/Infusionsoft/)

[4.1 (1299)](https://www.capterra.com/p/76390/Infusionsoft/reviews/)

[Capterra Shortlist](https://www.capterra.com/online-crm-software/shortlist/)

The smarter way for small businesses to do great work. Keap helps businesses organize client information and daily work in one place. [Learn more about Keap](https://www.capterra.com/p/76390/Infusionsoft/)

Online CRM features reviewers most value

Calendar Management

Contact Management

Email Management

Lead Qualification

Marketing Automation

Pipeline Management

Reporting/Analytics

Task Management

Workflow Management

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