# 24metrics Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is 24metrics the right Click Fraud solution for you? Explore 7 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/10002371/24metrics/reviews

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24metrics

4.6 (7)

[View alternatives](https://www.capterra.com/p/10002371/24metrics/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of 24metrics

Ease of use

4.7

Customer Service

5.0

## Showing most helpful reviews

Showing 1-7 of 7 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Ako G.  
CEO  
Marketing and Advertising  
Used the software for: 2+ years

### "A Solution Every Reputable Agency Needs"

January 13, 2023

5.0

Very positive!

Pros

Innovative, Reliable, Able Solution. As cherry on top - superb technical support.

Cons

There are no complaints so far and we do believe there will be no critical ones. We refer to our 2+ years experience with this company.

Reason for choosing 24metrics

Reliable, Innovative, Able, Highly Competitive in terms of price and quality, Stable.

Review Source

OG

Ola G.  
Sales  
Printing  
Used the software for: Less than 6 months

### "A "must have" tool for fraud detection and CR optimization"

January 13, 2023

4.0

Considering the extended free trial period and the quick support 24 Metrics provides, it was easy to implement the integration and test the results almost the same day. The screening is very flexible thanks to the customizable filters and rules, after a bit of adjustments all worked fine.

Pros

Quick setup and built in integrations with major tracking platforms.Real time support with onboarding and day to day use.User friendly.Customizable filters for click and conversion screening.Overall very good value for the money.

Cons

Some settings, especially for some filter parameters, require a bit of "know how" related to this kind of tools but the support is almost in real time so the learning curve is short.

Alternatives considered

[Anura](https://www.capterra.com/p/203045/Anura/)[Opticks](https://www.capterra.com/p/203437/Opticks/)

Reason for choosing 24metrics

Customizable from the UI, integrates Attribution as well, good value for the money.

Review Source

JT

Jacqueline T.  
Director, Ad Operations  
Online Media  
Used the software for: Less than 6 months

### "24Metrics Review"

March 29, 2023

3.0

Pros

Support team is cordial and responsive.

Cons

Fraud detection filters/behaviors should more closely align to MMPs and/or other advertiser platforms. The intent is for us to flag things before they make it to the advertiser, but it is not netting out in this manner.

Review Source

AS

Apoorv S.  
VP - Strategy  
Marketing and Advertising  
Used the software for: 2+ years

### "24 Metrics helps us !!"

January 17, 2023

5.0

Overall the product as well as 24 metrics support team and management is very responsive and understanding. They are always getting back to us in a timely manner. We always count on them as our key partner who supports our business with their Antifraud and tech advantages. It really helps us being on top of things and maintain a very healthy relationship with our clients. KUDOS !!

Pros

We have been using 24metrics at our global company level from more than 5 years and it always helps us tackle & solve any major fraud related problems. The advance and upto date system always keeps us upto date with market trends and provides us timely alerts about any issue or major changes happened in last few days/hours.

Cons

Nothing as such. so far things are good and satisfactory.

Review Source

Helen L.  
VP of Media  
Marketing and Advertising  
Used the software for: 2+ years

### "Great Product!"

February 9, 2023

5.0

Pros

Such a great fraud prevention tool. Appreciate the ease of access and user-friendly UI. Highly recommend.

Cons

Sometimes there are small glitches, but the support team is on top of it very quickly.

Review Source

BK

Bella K.  
COO  
Accounting  
Used the software for: I used a free trial

### "Best company and best \[sensitive content hidden\] ! "

January 19, 2023

5.0

I would like to say that the \[sensitive content hidden\] of the company \[sensitive content hidden\] is the loveliest person to work with , the kindest the most professional. I also like working with this company because no matter what is it that we need to use, they will have it a developed in maximum one month. They have always been here for us supporting and helping, and I sincerely recommend everyone to work with this company because they can actually meet all of your goals

Pros

Honestly, all the features are always so updated on what I like. Most is the fact that we can always share information with 24 metrics and they will always do the best in order to design for us features that are accommodated to our company.

Cons

DMP approach the fact that they can redeem MP fraud and not only third-party fried. It is extremely helpful in almost no other company has it

Reason for choosing 24metrics

We did not choose an alternative system. We are just using our own in-house system that is also integrated with 24 metrics, and by that we have multiple tools in order to protect ourselves and multiple layers.

Review Source

KG

Karime G.  
Head of Canada  
Gambling & Casinos  
Used the software for: Less than 6 months

### "Head of Canada "

February 1, 2023

5.0

they been helping us with our current conversion challenges.

Pros

Easy to use, amazing customer support, great price, easy customization.

Cons

na

Review Source

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