# Brilliant Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Brilliant the right Marketing Automation solution for you? Explore 22 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/10002798/Brilliant/reviews --- Brilliant 4.8 (22) [View alternatives](https://www.capterra.com/p/10002798/Brilliant/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of Brilliant Ease of use 4.9 Customer Service 4.9 ## Pros and Cons in Reviews CJ Charlie J Senior Graphic DesignHuman Resources, 201 - 500 employeesUsed the software for: More than 2 years. “It's one of the best user experiences I've had in the swag realm and it enables us to be lean and accurate, without losing our creative touch.“ September 25, 2023 PO Patricia O Customer Marketing ManagerHealth, Wellness and Fitness, 201 - 500 employeesUsed the software for: 1-2 years. “Brilliant does tend to be on the higher end for cost and this has been a bigger hurdle recently, given macroeconomics and the budget pressures.“ September 18, 2023 MM Mollie M Head of BrandingAutomotive, 51 - 200 employeesUsed the software for: 6-12 months. “Incredible customer service, an impressively large and high-quality inventory base to choose from for employees/prospects/partners, an easy-to-use interface, and more.“ September 21, 2023 JZ Jacky Z Production CoordinatorEvents Services, 51 - 200 employeesUsed the software for: 1-2 years. “Their items can sometimes be a bit pricey.“ September 18, 2023 CJ Charlie J Senior Graphic DesignHuman Resources, 201 - 500 employeesUsed the software for: More than 2 years. “It's difficult to list all of the pros you get when partnering together, but ultimately what sits at the top is their collaboration.“ September 25, 2023 KD Kerri D Director, Employee ExperienceComputer Software, 201 - 500 employeesUsed the software for: 1-2 years. “The customer service is next level, and always willing to find creative solutions for your campaigns.“ September 21, 2023 ## Showing most helpful reviews Showing 1-22 of 22 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Sean B. Lead Brand Designer Financial Services Used the software for: 1-2 years ### "Great quality, range of products, and customer service" September 18, 2023 5.0 They have been great partners overall. We've been tapped frequently to provide feedback —even in process meet and greets— and they are eager to refine their processes and service based on us. The quality of everything we have ordered has been top notch and they are proficient enough production-wise to fill in the gaps where we don't provide adequate specificity. Pros Brilliant has been tremendously responsive and flexible with our ever-changing needs —always quick to reply to email, provide us with custom-tailored catalogues and look books, and create design mock ups to help with approval. Cons The custom-tailored element of item curation can sometimes mean lots of back and forth to really hone in on the right range of price points. We've gotten better about being clear with what we need, how much we can spend, etc. to avoid this, but it would be great if there was a full online catalogue to work from for more items. Review Source CK Christina K. Director, Employee Experience Computer Software Used the software for: 2+ years ### "Brilliant is Brilliant" September 18, 2023 5.0 I have been so happy with my experience with everyone at Brilliant. From creative partners, support and technology everyone goes above and beyond to problem solve and find solutions that work for us. Pros I love the ease of ordering and tracking all our SWAG items as well as the creative support. Cons The only thing that comes to mind is the fees for holding merchandise in the company store is a little confusing. Alternatives considered [Axomo](https://www.capterra.com/p/238811/AXOMO/) Reason for choosing Brilliant I felt it was the best user experience, I thought the sales and creative teams listened and it had all the options we needed. Review Source DB Destiny B. Bartender Food & Beverages Used the software for: 6-12 months ### "What a brilliant way" June 12, 2024 3.0 Pros Integrations with tools used all the time = less work Cons The support team was not always helpful Review Source CJ Charlie J. Senior Graphic Design Human Resources Used the software for: 2+ years ### "An absolutely Brilliant system for all of your gift and swag needs." September 25, 2023 5.0 Our team at Brilliant has exceeded my expectations and I couldn't be more fortunate enough to have gotten paired up with them. Pros I've been working with Brilliant for a little over two years now to manage our gift-giving and swag needs at the company. When we started our partnership with one another I was just a team of one, but having the experts at Brilliant made me feel like I was running with a team of five. Their kindness, expertise, willingness to go the extra mile and keep things organized is unmatched. Whether I hit a creative block or had a shipping change, they were right there to help guide the way and make things right.Brilliant's dashboard is easy to use, easy to maintain and shows you all of the things you need to see without the fluff and distraction. It's one of the best user experiences I've had in the swag realm and it enables us to be lean and accurate, without losing our creative touch. It's difficult to list all of the pros you get when partnering together, but ultimately what sits at the top is their collaboration. At the end of the day you could order any number of shirts, pens, specialty items, etc., but what really counts is the people that are there for creative input and good conversation (shout-out to \[sensitive content hidden\]!). To have the privilege to know one another on a first-name basis and to know they've got our best interests in mind is what's solidified that they're the best in the business.Corporate gifting for humans, by humans, for an authentic human experience. You can't beat it. Cons As I mentioned before, we're a lean team running with Brilliant. We haven't totally explored all of the capabilities that we know of, but are actively building out better systems of approval and cooperation at our company for gift-giving. That said, the only "con" I can think of is not having better access up-front to live reports or analytics of what we've produced and the budgets to help small teams like ours future-proof our flow. Review Source VR Verified Reviewer Executive Assistant Information Technology and Services Used the software for: 1-2 years ### "Brilliant is a brilliant company to work with! " September 19, 2023 4.0 Brilliant has solved all of our gifting problems. We can always count on them to help us recognize our staff for anniversaries, birthdays, holiday gifts and everything in between! Pros The quality of products are fantastic! They have a range of things to offer and always take great care of us. They listen to what we need and are very responsive. If there is an issue, they do whatever they can to make it right. I appreciate the wide variety of options and ease of ordering. Cons International shipping is really tricky. I know most of the issues we are having are not Brilliant's fault and they are doing what they can to get things where they need to go but this is a pain point for our company. Review Source MS Madeline S. Customer Engagement Coordinator Sporting Goods Used the software for: Less than 6 months ### "Amazing service, easy to use!" September 18, 2023 5.0 Wonderful :) Pros We have wonderful Brilliant staff that works with us! Reply quickly to any email. It's very obvious they care about giving top notch service.Having the ability to keep our inventory in a warehouse means the world! Since we are remote/traveling often, we would be so stressed dealing with shipping. It saves us money too. Cons I wish y'all put your production time for each product (estimated, even in weeks would help!) so we can get an idea of what would be best to buy for different occasions Review Source SF Sandy F. Sr. Business Operations Manager Mental Health Care Used the software for: 2+ years ### "Brilliant is brilliant when it comes to employee swag management!" September 22, 2023 5.0 We've been working with Brilliant over the last almost 4 years and it has been a very positive experience. Our account manager, Dan, has been a great support for our needs. We enjoy working with him and look forward to our continued partnership! Pros We've been working with Brilliant over the last almost 4 years and it has been a very positive experience. Our account manager, Dan, has been a great support for our needs. We enjoy working with him and look forward to our continued partnership! Cons I know we can set alert limits which are helpful but, notification when the last item has been redeemed would be a very nice to have. Review Source EE Ella E. Executive Business Partner Computer Software Used the software for: 1-2 years ### "Brilliant Review " October 19, 2023 5.0 Pros Brilliant is extremely user friendly. If I ever do have an issue or need help understanding how to do something the support team always solves it in a timely manner. \[sensitive content hidden\] has been amazing to work with and is always fast to respond. The product we receive is quality and having brilliant store and ship out our swag has saved me a lot of time and energy. I never have to be worried about if the package will get there or if someone gets the wrong size because brilliant takes care of that! Brilliant truly has end to end service and I am extremely grateful to work with the team. Cons I personally do not have any cons about Brilliant. Anytime I have run into an issue the team is able to fix it within days or most of the time day of. Reason for choosing Brilliant Originally, we had would order our swag, bring it to the printing company for our branding, bring the swag back to our storage unit, package the swag, then ship it out ourselves. This was extremely time consuming, so my former colleague was looking for a solution and found Brilliant! Review Source KB Kara B. Senior Marketing Manager Computer Software Used the software for: 1-2 years ### "Great Product and Services with Even Better People Behind It" September 19, 2023 5.0 Pros Brilliant is easy to use, has a beautiful UI, and has ended all friction for our gifting initiatives. Cons I can't say anything negative! If we have a problem, Brilliant's support team is quick to assist. Review Source KP Kelly P. Team Experience Manager and Executive Assistant Computer Software Used the software for: 1-2 years ### "So thankful for Brilliant!" October 19, 2023 5.0 Pros As a startup, we have events and swag needs pop up quickly and \[sensitive content hidden\] always rises to the challenge, while being transparent about what’s possible on tight timelines. So far, I haven’t requested any item Brilliant couldn’t procure and it is so helpful to have one centralized swag provider and platform. In that past, I’d have a swag platform, I’d have some swag in our office, and then I’d also order from outside vendors when a platform didn’t offer more creative items, and this made it hard to keep track of everything. Brilliant is easy to use and items stocked in your store ship super fast. I highly recommend Brilliant and \[sensitive content hidden\] is our hero! Cons Its often hard for me to find the history of my bulk sends within the app. Review Source MM Mollie M. Head of Branding Automotive Used the software for: 6-12 months ### "If I could give more than 5 stars, I would." September 21, 2023 5.0 Pros Brilliant has it all. Incredible customer service, an impressively large and high-quality inventory base to choose from for employees/prospects/partners, an easy-to-use interface, and more. I've especially enjoyed working with \[sensitive content hidden\] from Brilliant who's helped with executing demanding projects in such a short period of time. Moving forward, I'm confident this platform will forever change the way we can easily distribute swag to our audiences. If you're looking for a true white glove service to deliver quality products - this is it! Cons While the interface is easy to use, it's somewhat lacking in user capability. Without users having the freedom to personalize branding in the backend, you end up relying on the Brilliant team to make simple changes. Reason for choosing Brilliant Great customer service and competitive pricing. Review Source SD Sarah D. Customer Engagement Lead Financial Services Used the software for: 6-12 months ### "Brilliant is Great for Events and Easy to Work With" September 19, 2023 5.0 Overall experience has been great-- the Brilliant team is so responsive. Whenever we come across a problem, the team is so quick to help resolve and come up with a solution. Pros The reason I chose Brilliant over other vendors was because of their warehouse and ability to store/ship gifts to/from different locations. We have events all across the country weekly that we want to be able to send our branded swag to, and Brilliant always delivers. I also love the "preferred gift" feature where clients can select their favorite gift from the email Brilliant sends out. Cons Sometimes prices can get pretty high, and they don't always have what we want in stock. Review Source WB Wendy B. Sr Program Manager Information Technology and Services Used the software for: 2+ years ### "The name says it all!" September 27, 2023 5.0 Pros Amazing women, great fun products, superb customer service and timely delivery. Cons I don't personally like the embroidered labelling on clothing but I understand this is probably mandated by Salesforce. Review Source NL Nikki L. Global Head, DEI + Social Impact Information Technology and Services Used the software for: 2+ years ### "Brilliant is a GREAT partner!" September 18, 2023 5.0 Pros I love the team at Brilliant! \[sensitive content hidden\] has helped us with many last minute requests and delivered on time with grace. Cons Not much to complain about. Really appreciate the team! Review Source RW Rheanna W. Senior Legal Personnel & Recruiting Coordinator Law Practice Used the software for: 1-2 years ### "Brilliant!" September 22, 2023 5.0 Pros Our creative partner, \[sensitive content hidden\], is FANTASTIC to work with. He works within our budget and his recommendations are top notch. Our lawyers and summer associates have enjoyed the swag we've ordered through Brilliant with \[sensitive content hidden\] help. The Preferred Gift option is such a simple way to send out swag without having to compile names, addresses, etc. Brilliant has been so easy to use and I can't recommend them enough! Cons Nothing! \[sensitive content hidden\] has been amazing to work with! Review Source JZ Jacky Z. Production Coordinator Events Services Used the software for: 1-2 years ### "Love using Brilliant!" September 18, 2023 5.0 Brilliant offers a great service and I look forward to working with them any chance that I get. Pros Brilliant makes sourcing products so easy. I share a few ideas that I have and Brilliant will present me with whole look book with options in various price ranges to choose from. It is very easy to send them a graphic to have any product customized with your logo/design. Cons Their items can sometimes be a bit pricey. Review Source AL Annabelle L. Production Coordinator Events Services Used the software for: 2+ years ### "Brilliant Review " September 18, 2023 5.0 Pros Love the customer service! Very quick to respond and always works with your suggestion or comments. Cons Experienced some slow responses at times with other associates, not main contact Review Source CR Calyn R. Production Coordinator Events Services Used the software for: 1-2 years ### "Brilliant Review" September 18, 2023 5.0 Pros I utilize Brilliant for their amazing selection of product options, which enables us to cater to a wide range of preferences and requirements given to me by our clients! The Brilliant team is always wonderful to work with and extremely helpful. Cons Brilliant has been amazing to work with and I personally have had no issues when working with the team. Review Source AK Angie K. Sr. Executive Assistant Investment Banking Used the software for: 6-12 months ### "Automate Swag!" September 19, 2023 5.0 Pros Brilliant's customer service always delivers. Their platform automates our marketing efforts with such ease. It's made my job a lot easier. Cons Nothing. Brilliant has met our marketing needs every step of the way. Reason for choosing Brilliant It's a woman-owned company with a diverse set of products. Review Source KD Kerri D. Director, Employee Experience Computer Software Used the software for: 1-2 years ### "Brilliant is, well, Brilliant!!" September 21, 2023 4.0 Pros Brilliant is so flexible, and continues to build its functionality based on what's helpful for the user! The customer service is next level, and always willing to find creative solutions for your campaigns. Cons Minimum product orders are sometimes limiting Review Source PO Patricia O. Customer Marketing Manager Health, Wellness and Fitness Used the software for: 1-2 years ### "Solid and reliable" September 18, 2023 5.0 Pros Brilliant has never failed to deliver for us. I can always count on creativity and flawless execution from the Brilliant team. Cons Brilliant does tend to be on the higher end for cost and this has been a bigger hurdle recently, given macroeconomics and the budget pressures. Review Source CK Courtney K. Executive Operations - Engineering Information Technology and Services Used the software for: Less than 6 months ### "10 out of 10!" September 18, 2023 5.0 Pros Brilliant's staff is quick to respond to any and all requests, provides suggested options, and clearly communicate processes and timelines. The dashboard to pleasing to the eye and easy to navigate! Cons N/A Nothing to note at this time; my partnership with Brilliant is fairly new. 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