# Magic Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Magic Software - reviews, pricing plans, popular comparisons to other Review Management products and more. Source: https://www.capterra.com/p/10003392/Magic --- # Magic Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Magic ## What is Magic? Simplify your review management process with Magic. Collect reviews, generate leads, and communicate with customers all in one place. Our user-friendly platform enables customers to leave reviews via text message in just 2 clicks. Automate review invites, track trends, and respond to reviews with ease using our seamless tools. Build a strong online presence and increase customer trust and loyalty with Magic's streamlined review management process. ## What is Magic used for? [SMS Marketing](https://www.capterra.com/sms-marketing-software/)[Review Management](https://www.capterra.com/review-management-software/)[Customer Engagement](https://www.capterra.com/customer-engagement-software/) Top alternative Featured Overall rating Based on 15 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $159 Flat Rate, Per Month Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Magic?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://magichq.com&name=Magic) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Magic 4.9 (15) VS. [4.5 (1,133)](https://www.capterra.com/p/134347/Intercom/reviews/) Starting Price $159 Flat Rate, Per Month Starting Price $39 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.7 (15) Ease Of Use 4.4 (1,094) Value For Money 4.8 (13) Value For Money 4.0 (850) Customer Service 5.0 (13) Customer Service 4.3 (880) ## Magic alternatives [4.7 (704)](https://www.capterra.com/p/152997/BirdEye/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars Highest Rated [4.8 (35)](https://www.capterra.com/p/141023/ReviewInc/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Thryv](https://www.capterra.com/p/156926/Thryv/) [4.2 (515)](https://www.capterra.com/p/156926/Thryv/reviews/) Starting price $244.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 81% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/156926/Thryv/) [Yotpo](https://www.capterra.com/p/144389/Yotpo/) [4.5 (376)](https://www.capterra.com/p/144389/Yotpo/reviews/) Starting price $199.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 91% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/144389/Yotpo/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Alerts/Notifications 4.3 (6) 50.00% of 6 reviewers that rated this feature as important or highly important Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Chat/Messaging 4.6 (5) 60.00% of 5 reviewers that rated this feature as important or highly important Communicate using direct chat or messages within the system Mass Texting 4.8 (4) 50.00% of 4 reviewers that rated this feature as important or highly important Send messages to multiple subscribers at the same time Review Monitoring 4.5 (4) 75.00% of 4 reviewers that rated this feature as important or highly important Automatically monitor and receive alerts for any new online reviews Customer Segmentation 4.7 (3) 66.67% of 3 reviewers that rated this feature as important or highly important Process of dividing customers into groups based on common characteristics Message Personalization 4.7 (3) 66.67% of 3 reviewers that rated this feature as important or highly important Personalize text messages using templates and custom fields Magic 26 features Send and receive text messages to communicate with clients or prospects in real-time Dashboard to view the status of ongoing processes, identify current incidents and track past activities Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Create and automatically send premade copy in response to customer messages Send messages, notifications, or documents to an entire customer base at the same time Plan and strategize marketing campaigns Set campaign schedules by selecting start, pause, and end dates Communicate using direct chat or messages within the system A collection of customer information such as contact details, demographics, previous interactions, etc. Process of dividing customers into groups based on common characteristics Assembly of graphs and charts for visualizing and tracking statistics/metrics Reminders sent via email Track interaction history by documenting conversations for contacts Track and monitor a specific set of keywords Ability to chat online in real time Send messages to multiple subscribers at the same time Personalize text messages using templates and custom fields Allows for businesses to run a variety of different campaigns across different channels Manage and support multiple locations Adjust communications based on previous interactions or personal preferences Monitor and manage customers' perceptions about a business, product, or service Planning and managing of resources and procedures to mitigate the impact of events and incidents Automatically monitor and receive alerts for any new online reviews Allows businesses to request reviews from their customers Share internal and external reviews on social media platforms Short phone numbers that used to opt-in to SMS campaigns Get Advice We can help you find the software with the features you need. Features 4.6 (15) 4.6 Based on 15 reviews ## Pricing Value for money 4.8 (13) Basic $159.00 Flat Rate,Per Month Value for money 4.8 (13) 4.8 Based on 13 reviews ## Integrations [ Gmail](https://www.capterra.com/p/202338/Gmail/)[ Instagram](https://www.capterra.com/p/210721/Instagram/)[ Trustpilot](https://www.capterra.com/p/169618/Trustpilot/)[ Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 5.0 (13) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (13) 5.0 Based on 13 reviews ## User reviews Overall rating 4.9 Based on 15 reviews Filter by rating 5(14) 4(1) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent DP Daniel P. Physiotherapist Hospital & Health Care ### "A vital tool for my physiotherapy practice" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 10/10 January 22, 2024 Pros Magic's patient communication features have been a game-changer. We can send automated appointment reminders, follow-up messages, and educational resources, keeping our patients engaged in their recovery journey. Magic offers customisable templates for patient communication, which allows us to personalise our messages and provide a more personal touch to our care. Cons The cost of Magic, especially for smaller practices, may be a consideration. However, the efficiency and improved patient engagement it brings more than justify the investment. Alternatives considered [Podium](https://www.capterra.com/p/164285/Podium/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SR Shauna R. Owner Luxury Goods & Jewelry ### "A Gem for Our Family Jewellery Business!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 8, 2024 Pros Magic's user interface is intuitive. Even for those of us who aren't tech-savvy, it's been easy to navigate and use effectively. Magic has significantly improved our online reputation. It encourages our happy customers to leave reviews, which has boosted our credibility and attracted more jewellery enthusiasts to our store. Running a small family jewelry business means we wear many hats. Magic has made managing our online reviews a breeze. It brings all our reviews together, saving us time and headaches. Cons Getting started with Magic does require some initial setup, which might be a bit challenging for those with limited technical expertise but the Magic onboarding team were super helpful and patient! Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DM Derrick M. Business Owner Consumer Services ### "Our Secret Weapon for Plumbing Business " 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 9/10 November 27, 2023 Pros As a local plumbing business, our reputation means everything. Magic simplifies the process of managing customer reviews, allowing us to stay on top of our online presence effortlessly. With Magic's help, we've seen a significant increase in positive reviews. It encourages satisfied customers to leave feedback, which has boosted our credibility and brought in new clients. Cons Nothing to complain about at the moment! Magic provides all the things we need to grow our business Switched from [Podium](https://www.capterra.com/p/164285/Podium/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JP Jennifer P. Manager Computer Software ### "A Game-Changer for Local Businesses!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 November 22, 2023 Pros Magic has transformed the way we handle customer reviews. It consolidates reviews from various platforms, saving us hours of manual work. Thanks to Magic, our online reputation has improved significantly. It helps us gather more positive reviews and showcase them effectively, attracting more customers to our business. The software is incredibly easy to use. Even those with minimal tech-savviness can navigate it without any issues. Cons Although user-friendly, there is a slight learning curve when getting started. However, the customer support team is fantastic and helps smooth out any bumps. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Omar F. Business Owner Food & Beverages ### "Smoothest platform to use and it actually works!" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 November 14, 2023 Pros Magic was super easy to set up. I was looking for a platform to help increase reviews and overall awareness for my burger truck. I am super busy with a day time job and my burger truck is my side hustle so I really needed to save time and Magic did exactly that. Cons I'm excited for more features to roll out! Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AU Anonymous User Digital Director Food & Beverages ### "Magic is the solution that we are looking for!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 8, 2023 Overall, we highly recommend Magic to businesses needing SMS support for customer communication. The team at Magic is incredible! Pros To begin with, their sales team is a pleasure to work with and they are extremely helpful during the discovery phase. The onboarding process was also seamless with the Magic team. As we started using the platform, we required assistance every now and then and the fantastic customer service and support team was able to respond quickly. This is crucial for us as we continue to use the platform. Cons Having a mobile app version of the platform would be helpful, although it's not a requirement. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AU Anonymous User Sr Manager Client Solutions Research ### "Magic Review " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 6/10 June 14, 2023 Pros Interface and steps to use the product for clients Cons i do not find cons on the product just yet Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User CEO Management Consulting ### "Game-changer for our customer management, and boosted our growth" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 31, 2023 Wonderful - significantly improved our customer management processes, enhanced our online presence, and drove business growth. Comprehensive features offered; would recommend to any one-man consulting businesses seeking to optimize customer interactions. Pros Review feature helped my consulting startup consistently gather more online reviews on popular platforms, attracting new clients. The inbox feature has streamlined customer management by consolidating conversations from various channels into one place, enabling efficient and personalized responses. Cons Nothing comes to mind, at least immediately. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Consultant Information Technology and Services ### "Magic revolutionized our customer engagement and online reputation!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 May 26, 2023 Our overall experience with Magic has been remarkable. It has empowered us to elevate our customer engagement, enhance our online presence, and grow our business. The ease of use and effectiveness of the features provided by Magic have surpassed our expectations. We highly recommend Magic to any IT services business looking to enhance its customer interactions and boost its online reputation. Pros Magic has completely transformed the way we engage with our customers. The review feature has been phenomenal in helping us gather more online reviews across multiple platforms effortlessly. It has significantly improved our online reputation and visibility. The inbox feature allows us to efficiently manage customer conversations from various channels, ensuring timely responses and exceptional customer service. Additionally, the text marketing tool has enabled us to run targeted campaigns and drive sales effectively. Cons Not too much. Most of the main functions are all good. I think if later can have a mobile version that would be a good improvement. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Better function and cheaper price. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Marketing Manager Retail ### "Enchanting Transformations: Enhancing My Online Presence with Magic" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 May 24, 2023 Overall, my journey with Magic has been nothing short of magical. I elevated my online reputation and visibility. The surge in reviews and customer engagement resulted in a remarkable upturn in sales. I wholeheartedly endorse Magic to all local businesses seeking growth and an enhanced customer experience. Pros I effortlessly garnered and gathered reviews across multiple platforms. With its unified inbox, managing customer conversations became a breeze. The spellbinding text marketing tool proved remarkably effective in captivating customers and driving sales. Cons I can't come up with anything to complain about this product Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/10003392/Magic/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)