---
title: "ShopGrok Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about ShopGrok Software - reviews, pricing plans, popular comparisons to other Pricing Optimization products and more."
source_url: "https://www.capterra.com/p/10004038/ShopGrok/"
page_type: "product"
language: "en"
---

# 

 ShopGrok Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on September 16, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

ShopGrok

## What is ShopGrok?

ShopGrok is a suite of software and data analytics products that allow retail and consumer professionals to make better price and range decisions. Experience a powerful suite of tools that take the pain out of data capture and mapping, and get you to actionable insights within seconds. ShopGrok is the largest commercial pricing data aggregator within Australia's retail and fast-moving consumer goods sector, where we serve more than a quarter of Australia’s top 20 largest retailers. Today, we work with leading retailers and brands all over the world as the partner of choice for delivering actionable pricing and product insights. Learn more at shopgrok.com.

## What is ShopGrok used for?

[Pricing Optimization](https://www.capterra.com/pricing-optimization-software/)

Overall rating

Based on 6 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Contact vendor  
for pricing

Free trial  
not available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

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Do you work for ShopGrok?[Manage this product listing](https://www.g2.com/products/shopgrok/claim_requests/new?auto=true)

## ShopGrok Overview

Updated September 2026

AI summary

ShopGrok equips businesses of all sizes with pricing optimization tools designed to track competitor prices, manage price lists, and analyze market data. Its cloud-based platform offers dynamic and predictive pricing models, custom rules, and dashboards, with optional features like elasticity-based pricing, promotion optimization, and a repricing engine. Multi-store support accommodates organizations with complex pricing needs.

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### ShopGrok

5.0 (6)

VS.

[### Smartpricing](https://www.capterra.com/p/203834/Smartpricing/)

[4.6 (46)](https://www.capterra.com/p/203834/Smartpricing/reviews/)

Starting Price

Contact vendor

Starting Price

$98

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.8 (6)

Ease Of Use

4.5 (46)

Value For Money

5.0 (5)

Value For Money

4.5 (44)

Customer Service

5.0 (6)

Customer Service

4.7 (46)

## ShopGrok alternatives

[PriceShape](https://www.capterra.com/p/211519/PriceShape/)

[4.7 (53)](https://www.capterra.com/p/211519/PriceShape/reviews/)

Starting price

$599.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/211519/PriceShape/)

[Amazon Repricer](https://www.capterra.com/p/196867/Amazon-Repricer/)

[4.8 (41)](https://www.capterra.com/p/196867/Amazon-Repricer/reviews/)

Starting price

$250.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/196867/Amazon-Repricer/)

[Multiply](https://www.capterra.com/p/228102/Multiply/)

[4.9 (44)](https://www.capterra.com/p/228102/Multiply/reviews/)

Starting price

$159.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/228102/Multiply/)

Highest Rated

[PriceLabs](https://www.capterra.com/p/158348/PriceLabs/)

[4.9 (250)](https://www.capterra.com/p/158348/PriceLabs/reviews/)

Starting price

$19.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/158348/PriceLabs/)

[View all alternatives](https://www.capterra.com/p/10004038/ShopGrok/alternatives/)

## FAQs about ShopGrok

Overview

### What company size and specific industries is ShopGrok built for?

ShopGrok is designed for retail organizations and consumer goods companies, including FMCG and CPG brands, grocery, and QSR businesses. It also suits retail buyers, category managers, brand managers, product managers, insights managers, pricing analysts, data analysts, and marketplace managers across these sectors.

Features and Usability

### What are the key features of ShopGrok?

ShopGrok offers dynamic pricing, repricing engine, and custom pricing rules for price and margin management. It also includes competitor price tracking, benchmarking, and market data analysis, plus predictive pricing models, price forecasting, inventory management, real-time analytics, customizable reports, and third-party integrations.

Integrations

### Which third-party tools and platforms does ShopGrok integrate with?

ShopGrok integrates with 9 third-party ecommerce platforms and sales channels, including Adobe Commerce, Big Cartel, BigCommerce, Ecwid, Google Merchant Center, PrestaShop, Shift4Shop, Squarespace, and WooCommerce. These catalog integrations cover storefront management, product listings, and merchant channel connections.

Getting Started and Support

### What training and onboarding options does ShopGrok offer?

ShopGrok provides in person training and live online sessions for teams getting started. In person training supports face-to-face instruction, while live online sessions allow guided setup and product walkthroughs in a remote format.

Getting Started and Support

### What customer support options does ShopGrok offer?

ShopGrok provides Email/Help Desk support for customer questions and issue tracking. Support access is centered on written requests through that channel, with no reviewer feedback available here to describe response speed, helpfulness, or common frustrations.

## Features

AI summary

Based on 494 Pricing Optimization reviews

Capterra data shows that buyers of pricing optimization software rank the following features as their top priorities:

-   **Repricing engine** (**43%** of reviewers rated this feature as critical)
-   **Custom Pricing Rules** (**48%**)
-   **Dynamic Pricing** (**54%**)

ShopGrok supports all three of the features reviewers rate most highly: **Repricing engine**, **Custom Pricing Rules**, and **Dynamic Pricing**. Together, these capabilities help businesses adjust prices in real time, apply pricing strategies with more control, and respond faster to market changes, allowing teams to protect margins and stay competitive.

Dynamic Pricing

5.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Real-time price adjustment for a product or service to reflect changing market conditions, geolocation, customer behavior, etc.

Competitor Price Tracking

5.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Monitor and compare prices for competing products

Pricing Analytics

5.0 (5)

60.00% of 5 reviewers that rated this feature as important or highly important

Track and analyze key pricing metrics for reports, intelligence dashboards, historical data tracking, trend analysis, etc.

Market Data Analysis

4.8 (4)

75.00% of 4 reviewers that rated this feature as important or highly important

Collect & analyze data from multiple sources to get insights into competing products, customer behavior, pricing & marketing strategies

Dashboard

5.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Promotion Optimization

4.3 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Assess and optimize pricing markdowns, special offers, or other promos

ShopGrok 42 features

### All Features
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- API: Application programming interface that allows for integration with other systems/databases
- Benchmarking: Compare key metrics for the business against prominent players in the industry
- Competitor Price Tracking: Monitor and compare prices for competing products
- Custom Pricing Rules: Create custom predefined rules for prices for products and services
- Customizable Reports: Alter the layout and content of reports
- Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics
- Data Import/Export: Import and export data to and from software applications
- Data Visualization: Graphical representation of data
- Dynamic Pricing: Real-time price adjustment for a product or service to reflect changing market conditions, geolocation, customer behavior, etc.
- eCommerce Management: Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products
- Elasticity-based pricing: Calculate the price elasticity of demand by analyzing pricing and market data to find the most optimal price points
- Forecasting: Form predictions based on past and present data/trends
- Inventory Management: Track and manage inventory levels to maintain proper supply
- Machine Learning: Enable businesses to implement machine learning algorithms on business data such as sales and revenue
- Market Data Analysis: Collect & analyze data from multiple sources to get insights into competing products, customer behavior, pricing & marketing strategies
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Multi-Currency: Manage and handle various international currencies
- Multi-Store: Manage multiple teams and operations from a central location
- Predictive Analytics: Predict future data based on historical data sets
- Predictive Pricing Models: Use simulation models and scenario planning to predict and compare strategy outcomes for prices and promotions
- Price Forecasting: Form predictions for optimal prices based on past and present data (market data, competitor products, special events, weather, etc.)
- Price List Management: Create and manage price lists for products, customer segments, and geographic locations.
- Price Optimization: Track factors that affect pricing and adjust prices accordingly to increase sales
- Price/Margin Management: Track and manage the profit margin between the cost of a product and its selling price.
- Pricing Analytics: Track and analyze key pricing metrics for reports, intelligence dashboards, historical data tracking, trend analysis, etc.
- Product Catalog: Present a catalog of inventory that customers can view
- Product Data Management: Capture, organize and track product-specific data and information in a centralized location
- Promotion Optimization: Assess and optimize pricing markdowns, special offers, or other promos
- Promotions Management: Design, communicate, and distribute incentives to perform a specific action
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Data: Receive data and information in real time
- Real-Time Monitoring: Active monitoring of systems, applications, or networks
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Repricing engine: AI-driven algorithms that allow for automatic repricing in real-time
- Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria
- Strategic Planning: At a high level, visualize a preferred outcome, define goals and identify specific steps to achieve them
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance
- Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data

---

Features

5.0 (6)

5.0

Based on 6 reviews

## Pricing

Value for money

5.0 (5)

Value for money

5.0 (5)

5.0

Based on 5 reviews

## Integrations

[

Squarespace](https://www.capterra.com/p/143461/Squarespace/)[

WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[

Adobe Commerce](https://www.capterra.com/p/227129/Magento-Commerce/)[

Ecwid](https://www.capterra.com/p/143648/Ecwid/)[

BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)[

PrestaShop](https://www.capterra.com/p/134005/PrestaShop/)[

Shift4Shop](https://www.capterra.com/p/14378/3dcart-Shopping-Cart-Software/)[

Google Merchant Center](https://www.capterra.com/p/266769/Google-Merchant-Center/)

## Support, customer service and training options

Customer Service

5.0 (6)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (6)

5.0

Based on 6 reviews

## User reviews

Overall rating

5.0

Based on 6 reviews

Filter by rating

5(6)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

TU

Tai U.

Pricing and Promotions Manager

Restaurants

### "Great market intelligence software "

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 13, 2026

Satisfactory, would recommend to any company looking for a web scraping company. Provide great insights to market movmenet

Pros

Ability to deep dive into data, great customer service and response time and quick dashboard that you can grab and go

Cons

Takes a while to run sometimes depending on the amount of dataset. Can take a while to get used to it users haven’t used Tableau before

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JC

Jo C.

Commercial Director

Retail

### "World-class pricing, product ranging, reliable data and decision support solutions "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 10, 2024

Reliable data, superior solutions and great team to partner with.

Pros

Accurate pricing data assets translated to actionable insights to optimise decision making ShopGrok's reliable pricing data and analytics solutions will help your organisation optimise pricing decisions and deliver sustainable value growth.

Cons

Nothing to dislike. Shokgrok solutions are built by experts with extensive industry, data and strategy experience. Combined with superior customer service, you will get tailored solutions crafted by a passionate professionals.

Switched from

[TCS Customer Intelligence & Insights](https://www.capterra.com/p/239399/TCS-Customer-Intelligence--Insights/)

ShopGrok solution was more superior and consistently provides accurate data within the agreed timeframes.

Alternatives considered

[SYMSON](https://www.capterra.com/p/194693/SYMSON/)

Reasons for choosing ShopGrok

Superior value for money. Shokgrok was able to tailor the solution to meet our needs and easily embed into our existing processes.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MC

Marcel C.

Director

Investment Management

### "Game changer. Transformed our business"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 17, 2024

Excellent team to deal with. Very responsive.

Pros

ShopGrok transformed the experience of our business for our customers. They listened to what we needed and came up with solutions that were right on the money and on budget. They were able to implement substantial time saving solutions for us, saving substantial amounts of ongoing time each week, offering significant increases in accuracy and overall improving the "on-demand" experience that our customers were seeking. Customer support was excellent, and always prompt.

Cons

No dislikes. This field is compulsory, but I don't' have anything to say.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MP

Michael P.

Head of Retail

Retail

### "Shop Grok is A+"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 11, 2024

really helping our business remain price competitive, reacting quickly to market changes, reducing manual effort, informing price

Pros

Ease of setup, accurate market prices, real time alerts, proactive product and price benchmarking, helpful and responsive support

Cons

Just a shame did not have access sooner!

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

IL

Irene L.

Pricing Analyst

Retail

### "User-friendly Pricing Analytic Tools with Great Support"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 6, 2024

Pros

The Pricing Dashboard's effortless setup and automation are a game-changer. Its reliable competitor pricing data, coupled with real-time notifications, ensures we're always stay on top of market shifts. Not only does this free up valuable time for strategic planning, but it also provides crucial insights into our competitive landscape, empowering us to make informed decisions and identify areas for improvement. And if any questions arise, their helpful and responsive support team is always there to assist.

Cons

My experience with the company has been so positive that I haven't encountered anything to dislike

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Darren O.

Senior Commercial Finance Manager

Restaurants

### "Amazing product & fantastic team to partner with"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 5, 2024

Shopgrok has been an amazing partner for our business, from the moment we first engaged, to the final delivery, we are consistently working together to improve & very happy with the service provided

Pros

Shopgrok has been an amazing partner for our business, and has unlocked capability that enables us to make the best pricing decisions possible. They are great to work with, and always go above & beyond to meet our needs. Pricing & data is accurate, and their dashboards are easy to use. We expect to harness the power of integration via snowflake in the future and look forward to continuing this partnership.

Cons

No comment, very satisfied with our overall experience

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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