--- title: "Make Opinion Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Make Opinion Software - reviews, pricing plans, popular comparisons to other Survey products and more." source_url: "https://www.capterra.com/p/10006801/Make-Opinion/" page_type: "product" language: "en" --- # Make Opinion Software Review 2026: Features, Integrations, Pros & Cons Last updated on August 20, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Make Opinion ## What is Make Opinion? Your trusted Market Research Tool. Identify and understand your target market. Collect demographic informations, preferences, and buying habits of potential customers. Make Opinion helps you understand your audience, spot trends, and gather valuable product feedback. Access over 45M people around the world. Connect to your customers and stay ahead of the competition. Create surveys with AI to validate your ideas, boost product acceptance and increase sales. All in one place. Results in minutes ## What is Make Opinion used for? [Survey](https://www.capterra.com/survey-software/)[Market Research](https://www.capterra.com/market-research-software/)[Qualitative Data Analysis](https://www.capterra.com/qualitative-data-analysis-software/) Recognitions Shortlist Top alternative Featured Overall rating Based on 65 user reviews Reviews sentiment Positive 98% Neutral 2% Negative 0% Starting price €1 Per User, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... - Market Research / 2025 Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Make Opinion?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.makeopinion.com&name=Make Opinion) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Make Opinion 4.8 (65) VS. [4.7 (2,924)](https://www.capterra.com/p/158456/JotForm-4-0/reviews/) Starting Price €1 Usage Based Starting Price $39 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.7 (65) Ease Of Use 4.7 (36) Value For Money 4.7 (64) Value For Money 4.5 (28) Customer Service 4.7 (63) Customer Service 4.5 (32) ## Make Opinion alternatives Highest Rated [4.8 (542)](https://www.capterra.com/p/197141/Tremendous-Rewards/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [4.7 (979)](https://www.capterra.com/p/137289/Typeform/reviews/) Starting price $39.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [YouGov Surveys: Self-serve](https://www.capterra.com/p/184816/YouGov/) [4.2 (36)](https://www.capterra.com/p/184816/YouGov/reviews/) Starting price $1.50 Per User, Per Month Pricing Options Free Trial Free Version User Rating 75% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/184816/YouGov/) [Pollfish](https://www.capterra.com/p/132525/Pollfish/) [4.5 (208)](https://www.capterra.com/p/132525/Pollfish/reviews/) Starting price $95.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/132525/Pollfish/) ## FAQs about Make Opinion Overview ### What problems does Make Opinion solve? Make Opinion solves slow, manual survey creation and unclear customer feedback analysis by helping teams build customized questionnaires quickly, collect multilingual responses, and turn results into real-time charts and qualitative insights. Marketing teams, researchers, product managers, and recruiting staff use it to improve market research, customer understanding, and performance evaluations. Answer based on 30 reviews Overview ### Which roles and teams benefit most from Make Opinion? Make Opinion benefits finance teams, software engineers, and customer-facing commercial roles that need fast feedback and clearer decision-making. Accountants, auditors, and finance managers use it to organize opinions and reporting, while developers, sales teams, and support staff rely on it to evaluate inputs, improve communication, and guide day-to-day actions. Answer based on 65 reviews Overview ### What company size and industries is Make Opinion built for? Make Opinion is built mainly for small businesses at 40% of reviewers and is used most in Information Technology and Services at 26%. It serves retailers, brands, market researchers, agencies, academics, and nonprofits, with additional adoption among enterprises at 35%, midsize businesses at 25%, and Computer Software at 11%, especially for surveys. Answer based on 65 reviews Features and Usability ### What are the key features of Make Opinion? Make Opinion includes core survey creation tools like Survey Builder, customizable questions, templates, and question branching, plus real-time analytics, reporting, and charting for data analysis. Differentiator features include multi-language surveys, customer segmentation, panel management, and multi-channel distribution for market research and audience feedback. Answer based on 30 reviews Limitations ### Does Make Opinion have bugs or technical issues? Make Opinion works reliably for most teams, with many users reporting stable day-to-day performance and few technical problems. Some reviewers mention limits rather than bugs, such as no offline access, occasional response-data issues with larger datasets, and a need for more integrations, but overall operation appears smooth and dependable. Answer based on 16 reviews Getting Started and Support ### What training and onboarding options does Make Opinion offer? Make Opinion provides in person training, live online sessions, webinars, documentation, and videos to help teams get started. In person and live online formats support guided instruction, webinars provide group learning, documentation offers written reference material, and videos allow self-paced review of key steps and features. Answer based on 2 reviews Getting Started and Support ### What customer support options does Make Opinion offer, and how do users rate the experience? Make Opinion offers email/help desk, FAQ/forum, a knowledge base, phone support, 24/7 live support, and chat. Users often describe support as helpful, friendly, and quick to respond, especially through the help desk and FAQs, though some report occasional delays when waiting for answers to specific queries. Answer based on 13 reviews Features and Usability ### Is Make Opinion easy to use for beginners? Make Opinion is easy to learn for most beginners, with a clear interface and simple survey setup. Marketing teams, sales staff, and small business users often mention quick navigation, real-time feedback, and low technical barriers, though some first-time users still face a short learning curve during initial setup. Answer based on 20 reviews Features and Usability ### How well does Make Opinion handle data management? Make Opinion handles data tracking, survey responses, and reporting well for many business and research teams. Users often value real-time analytics, customizable surveys, and easy import or export workflows, though some report occasional export problems or response-data issues with large datasets and want smoother data collection updates. Answer based on 14 reviews ## Features AI summary Based on 10,572 Survey reviews Capterra data shows that buyers of survey software rank the following features as their top priorities: - **Customizable Questions** (**54%** of reviewers rated this feature as critical) - **Survey Builder** (**53%**) - **Reporting/Analytics** (**45%**) Make Opinion supports all three features that reviewers rate most highly: **Customizable Questions**, **Survey Builder**, and **Reporting/Analytics**. Together, these capabilities help businesses create tailored surveys, build them efficiently, and review results clearly, allowing teams to collect more relevant feedback and make better-informed decisions. Customizable Questions 4.7 (37) 40.54% of 37 reviewers that rated this feature as important or highly important Tailored or customizable questions for more targeted and relevant data collection Survey Builder 4.8 (42) 42.86% of 42 reviewers that rated this feature as important or highly important Create and manage surveys Reporting/Analytics 4.7 (38) 44.74% of 38 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Real-Time Data 4.8 (14) 57.14% of 14 reviewers that rated this feature as important or highly important Receive data and information in real time Data Import/Export 4.7 (33) 48.48% of 33 reviewers that rated this feature as important or highly important Import and export data to and from software applications Customizable Fields 4.6 (37) 43.24% of 37 reviewers that rated this feature as important or highly important Customize data fields to support various needs and use cases Make Opinion 60 features ### All Features - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Benchmarking: Compare key metrics for the business against prominent players in the industry - Charting: Manage patient documentation describing all clinical interactions, diagnoses, procedures, medications, etc. - Conditional Logic: Capability of a software or system to make decisions and perform actions based on specified conditions - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Questions: Tailored or customizable questions for more targeted and relevant data collection - Customizable Reports: Alter the layout and content of reports - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Data Analysis Tools: Analyze survey results via statistical testing or crosstabs directly within the software - Data Import/Export: Import and export data to and from software applications - Data Visualization: Graphical representation of data - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Email Management: Manage, store and organize emails within the system or via third-party apps - Email Marketing: Create and send email blasts/campaigns - Email Reminders: Reminders sent via email - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Face-to-Face: Market research conducted via in-person interviews - Feedback Management: Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service - Live Results Sharing: Present live poll results to audience - Mobile Survey: Distribute a survey via mobile devices - Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user - Multi-Channel Distribution: Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers - Multi-Language: Manage and support multiple languages - Multiple User Accounts: Allow multiple users with individual logins and varying permissions to use the same account, software, portal, or service - Offline Response Collection: Practice of collecting data and responses for market research/surveys without an internet connection - Panel Management: Conduct and manage panel discussions for the purpose of market research - Pulse Surveys: Short, frequent surveys designed to quickly gauge the ongoing attitudes or feelings of a specific group - Question Branching: Survey design technique that directs respondents to different questions based on their previous answers - Question Library: Pre-written repository of questions that can be reused within a course or for assessment or interviews - Question Piping: Integration of respondents' answers from previous survey questions into subsequent questions or text - Randomization: Randomize the displayed order of questions and answer options - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Data: Receive data and information in real time - Real-Time Reporting: Active reporting of data and metrics - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Response Quotas: Limit the number of participants with certain characteristics you want to complete the survey - Response Validation: Ensure the answer provided fits set parameters (numerical, positive number, etc.) - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Single Sign On: Allow users to access multiple services after entering their login credentials once - Site Intercept Survey: Survey popup over a webpage to specific users based on their behavior - Skip Logic: Skip over or route respondents to different questions based on their previous answers - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - SSL Security: Security protocol that ensures secure, encrypted communication over the internet, safeguarding sensitive data from unauthorized access - Statistical Analysis: Apply statistical/mathematical models to sets of data - Support Audio/Images/Video: Allow media to be embedded in the question or answer options - Survey Builder: Create and manage surveys - Survey Sample Management: Manage sample of audience for conducting market research surveys - Survey/Poll Management: Create and administer polls and surveys - Surveys & Feedback: Gauge satisfaction and receive information for improvement and success - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance - URL Customization: Modifying a website's URL to enhance readability, branding, or campaign alignment - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data --- Get Advice We can help you find the software with the features you need. Features 4.6 (65) 4.6 Based on 65 reviews ## Pricing Value for money 4.7 (64) Free Trial Basic €1.00 Usage Based, Value for money 4.7 (64) 4.7 Based on 64 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.7 (63) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.7 (63) 4.7 Based on 63 reviews ## User reviews Overall rating 4.8 Based on 65 reviews Filter by rating 5(52) 4(12) 3(1) 2(0) 1(0) Mentioned topic Sorted by most recent KR Keshav R. Account Executive Accounting ### "Great for Tracking and Decision Making" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 25, 2024 My experience with Make Opinion has been excellent. It is easy to use and provides reliable feedback on our products. Pros Make Opinion is a great platform that helps us track data and make smart decisions. It’s made it easier to stay connected with our customers, and the interface is really simple to use. Cons There is nothing I dislike about this tool, and I’ve already told my colleagues about it. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. AT Akshit T. Software Engineer Information Technology and Services ### "Efficient Tool for Data Tracking and Surveys" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 August 23, 2024 I had a great experience with Make Opinion. It's really easy to use, and making surveys is simple. They are really good at designing surveys and have great research methods. Pros Make Opinion is a great tool for tracking data and getting real-time insights to improve business performance. It also makes collecting opinions easy with customizable, automated surveys Cons I haven’t had any issues with it yet, but the customer service is sometimes slow to respond. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. RM Rita M. Marketing Specialist Real Estate ### "My honest review of Make Opinion " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 August 19, 2024 Pros I like how it is designed in a way that it facilitates users to write product review and through that express their opinion.Regarding flexibility,it remains very useful and when the review is able to support a couple of formats it makes writing easier. Cons One drawback I came across is that it leads to reduced response rate and therefore the feedback gathered may not be very accurate. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. YB Yatunyi B. Full Stack Developer Information Technology and Services ### "Make Opinion never disappoints.Keep the fire Blazing team Make Opinion!!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 August 17, 2024 Pros I like how Make Opinion helps me gain valuable insights into trends, preferences and user options whereby I can create tailored surveys and forms for collecting feedbacks and opinions.I use it everyday and it has become a major pillar in my day to day work. Cons I have had zero limitations to be honest when using this platform. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SN Sammy N. Chief Executive Officer Information Technology and Services ### "Make Opinion... DOUBLE THUMBS UP!!!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 August 4, 2024 Overall my experience with Make Opinion has been the best and I would recommend it 100%. Pros I like the robust survey solutions and strong expertise,it also has an affordable pricing especially when considering the value it provides. Cons So far so good Make Opinion has provided everything that we yarn for,since we implemented it,it has been a game changer in our organization. Switched from [QuestionPro](https://www.capterra.com/p/135455/QuestionPro/) [Typeform](https://www.capterra.com/p/137289/Typeform/) [Pollfish](https://www.capterra.com/p/132525/Pollfish/) Make Opinion provides us with insightful analysis which simplifies market research making it straight forward to conduct plus very budget friendly as compared to other softwares in its field. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. BJ Bett J. Accountant Renewables & Environment ### "Excellent survey software " 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 December 3, 2023 The product's has been of much help especially in measuring employees engagement. Pros The product allows easy creation of survey and reserch questionnaires. Cons The product in generally great i have nothing against it. Switched from [Zoho Survey](https://www.capterra.com/p/131426/Zoho-Survey/) Cost of the softwares and change on needs. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. PG Priyanka G. Product Designer Apparel & Fashion ### "Best AI driven data analyzer" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 1, 2023 Pros Make Opinion is the best platform I had ever seen for Quick data analysis and it is very useful to track and take decisions on the statistics derived from the data analysis. Cons I am using Make opinion for several months. The customer service can be improved as we there are some delay response for the queries. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. MM Maxwell M. Project manager Information Technology and Services ### "Our worth Praising and Positive Feedback Market Research Tool." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 December 1, 2023 It is a very good market survey tool It has a very easy to use interface that gives us a very easy time. Pros It has helped us maintain continous engangement with out customers. It has a very easy to use interface. Gives us realtime feedback on how to improve our business performance Cons There is no feature we like least about the software Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. TO Tiwalola O. Relationship Manager Investment Management ### "Best application for gathering opinions. " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 December 1, 2023 Pros Make Opinion is an amazing and incredible tool for gathering opinions. It has been of great help since it helps us to engage with our customers. In fact, it makes building surveys easy. Cons Nothing really to dislike about this powerful and incredible tool. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. EL Emetu L. Operations Executive Retail ### "My Expereince Using Make Opinion" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 November 30, 2023 Pros Make Opinion has been great and using it is easy It makes carrying out surveys easy It is super affordable too Cons Handling Make Opinion has never been a problem and I like it Switched from [Survio](https://www.capterra.com/p/150091/Survio/) [QuestionPro](https://www.capterra.com/p/135455/QuestionPro/) Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. [View all Reviews](https://www.capterra.com/p/10006801/Make-Opinion/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.