--- title: "Tray Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Tray Software - reviews, pricing plans, popular comparisons to other Headless eCommerce products and more." source_url: "https://www.capterra.com/p/10008405/Tray/" page_type: "product" language: "en" --- # Tray Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on September 16, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support) Tray ## What is Tray? Cloud-based platform that helps in all stages of creating e-commerce sites, from choosing the layout to integrated management with marketplaces and social media. Users can customize the site's visual identity, add shipping features, and adopt digital marketing strategies to attract and retain customers. In addition, the software has native integration with various payment methods, ERPs, logistics and sales systems, price comparators, and more. ## What is Tray used for? [eCommerce](https://www.capterra.com/ecommerce-software/)[Headless eCommerce](https://www.capterra.com/headless-ecommerce-platform-software/) Top alternative Featured Overall rating Based on 0 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price R$19 Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Tray?[Manage this product listing](https://www.g2.com/products/tray/claim_requests/new?auto=true) ## Tray Overview Updated September 2026 AI summary Tray provides businesses of all sizes with eCommerce tools for managing product catalogs, processing orders, handling shopping carts, and maintaining their online storefronts. With features such as email marketing, mobile access, and customizable templates, Tray supports website management across multiple platforms, offering deployment options for cloud and various operating systems to suit diverse organizational needs. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Tray 0.0 VS. [4.2 (1,331)](https://www.capterra.com/p/135618/Odoo/reviews/) Starting Price R$19 Per Month Starting Price $31.1 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 0.0 (0) Ease Of Use 4.0 (6,200) Value For Money 0.0 (0) Value For Money 4.1 (5,120) Customer Service 0.0 (0) Customer Service 3.9 (4,900) ## Tray alternatives [Shopify](https://www.capterra.com/p/83891/Shopify/) [4.5 (6,718)](https://www.capterra.com/p/83891/Shopify/reviews/) Starting price $29.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/83891/Shopify/) [WooCommerce](https://www.capterra.com/p/225601/WooCommerce/) [4.5 (1,054)](https://www.capterra.com/p/225601/WooCommerce/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/225601/WooCommerce/) [Wix](https://www.capterra.com/p/169007/Wix/) [4.4 (10,787)](https://www.capterra.com/p/169007/Wix/reviews/) Starting price $17.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 88% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/169007/Wix/) Highest Rated [Squarespace](https://www.capterra.com/p/143461/Squarespace/) [4.6 (3,427)](https://www.capterra.com/p/143461/Squarespace/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/143461/Squarespace/) ## FAQs about Tray Overview ### What company size and specific industries is Tray built for? Tray is designed for organizations of various sizes and sectors that need to create and manage eCommerce operations. It is suited to businesses selling through multiple marketplaces and using several payment methods, making it relevant for retail and other commerce-focused industries. Features and Usability ### What are the key features of Tray? Tray offers catalog management, order management, and shopping cart tools for handling product listings and purchases. It also includes website management, customizable templates, email marketing, and mobile access, covering storefront setup, customer communication, and commerce operations across web and mobile channels. Integrations ### Which third-party tools and platforms does Tray integrate with? Tray integrates with Bling, Google Ads, TikTok, and Vindi. These catalog integrations cover commerce, advertising, and payment-related workflows, giving Tray connections to widely used business platforms for data transfer and automation across sales and marketing operations. Getting Started and Support ### What training and onboarding options does Tray offer? Tray provides live online sessions, webinars, documentation, and videos to help teams get started. Live online sessions and webinars support guided training, while documentation and videos give users self-paced reference material for setup and feature learning. Getting Started and Support ### What customer support options does Tray offer? Tray provides Email/Help Desk, FAQ/Forum, Knowledge Base, Phone Support, and Chat. With no reviewer feedback available on support experiences, customer sentiment about response times, helpfulness, or common frustrations is not documented in the catalog data. ## Features AI summary Based on 8,724 Headless eCommerce reviews Capterra reviewers highlight these as the features buyers care about most when choosing eCommerce software: - **Website Management** (**47%** of reviewers rated this feature as critical) - **Data Security** (**56%**) - **Order Management** (**48%**) Tray supports **Website Management** and **Order Management**, giving businesses the tools to maintain their online storefront and keep purchases moving from checkout through fulfillment. However, it does not include **Data Security**. Instead, it offers other buyer-prioritized capabilities, including **Shopping Cart** (**46%**) and **Mobile Access** (**45%**), which help businesses support purchasing across devices and make it easier for teams to manage store activity on the go, helping businesses improve the buying experience and handle daily operations more efficiently. Catalog Management Create and manage digital catalog of products/services with their details, specifications, and price Customizable Templates Pre-designed layouts that can be customized to match preferences and requirements Email Marketing Create and send email blasts/campaigns Mobile Access Access software remotely via mobile devices Order Management Manage and track customer orders for goods, investments, or any other purchases Shopping Cart Checkout of online store Tray 7 features ### All Features - Catalog Management: Create and manage digital catalog of products/services with their details, specifications, and price - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Email Marketing: Create and send email blasts/campaigns - Mobile Access: Access software remotely via mobile devices - Order Management: Manage and track customer orders for goods, investments, or any other purchases - Shopping Cart: Checkout of online store - Website Management: Built-in website builder or integration with third-party site --- Get Advice We can help you find the software with the features you need. ## Pricing Start R$19.00 Per Month ## Integrations [ Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[ TikTok](https://www.capterra.com/p/237591/TikTok/)[ Bling](https://www.capterra.com/p/191410/Bling/)[ Vindi](https://www.capterra.com/p/190948/Vindi/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.