--- title: "Samu Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Samu Software - reviews, pricing plans, popular comparisons to other Sales Coaching products and more." source_url: "https://www.capterra.com/p/10012300/Samu/" page_type: "product" language: "en" --- # Samu Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 17, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Samu ## What is Samu? Sales training & coaching solution that records, transcribes, and analyzes sales video calls. It's the Gong for Spanish Speaking Reps. Used for improve performance of Inside Sales team ## What is Samu used for? [Sales Coaching](https://www.capterra.com/sales-coaching-software/)[Sales Tracking](https://www.capterra.com/sales-tracking-software/)[Meeting](https://www.capterra.com/meeting-software/) Overall rating Based on 15 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $40 Per User, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Samu?[Manage this product listing](https://www.g2.com/products/samu-ai/claim_requests/new?auto=true) ## Samu Overview Updated September 2026 AI summary Samu equips small and midsize sales and commercial teams with tools for sales coaching, call recording, and workforce management, supporting activities such as pipeline oversight, follow-up, and conversation analysis. Its features include automatic transcription, performance and training management, AI-powered insights, and integrations with meeting platforms, all delivered via a web-based, cloud deployment model. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Samu 4.7 (15) VS. [### Gong](https://www.capterra.com/p/157969/Gong-io/) [4.8 (561)](https://www.capterra.com/p/157969/Gong-io/reviews/) Starting Price $40 Per User, Per Month Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.9 (15) Ease Of Use 4.7 (561) Value For Money 4.7 (14) Value For Money 4.6 (306) Customer Service 4.8 (14) Customer Service 4.7 (329) ## Samu alternatives [Modjo](https://www.capterra.com/p/215663/Modjo/) [4.7 (60)](https://www.capterra.com/p/215663/Modjo/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/215663/Modjo/) [Gryphon ONE](https://www.capterra.com/p/146599/Sales-Intelligence/) [4.7 (9)](https://www.capterra.com/p/146599/Sales-Intelligence/#reviews) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/146599/Sales-Intelligence/) Highest Rated [Leexi](https://www.capterra.com/p/268555/Leexi/) [4.9 (35)](https://www.capterra.com/p/268555/Leexi/reviews/) Starting price $23.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/268555/Leexi/) [goodmeetings](https://www.capterra.com/p/237139/Goodmeetings/) [0.0](https://www.capterra.com/p/237139/Goodmeetings/#reviews) Starting price $30.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 0% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/237139/Goodmeetings/) ## FAQs about Samu Overview ### Which roles and teams benefit most from Samu? Samu is most used by sales, revenue, and commercial teams that need to manage pipelines, improve follow-up, and keep customer conversations organized. Marketing, product, and operations leaders use it to align handoffs and performance visibility, while founders and executives rely on it for oversight, forecasting, and growth decisions. Answer based on 15 reviews Overview ### What company size and industries is Samu built for? Samu serves sales leaders, CROs, sales enablement, and sales operations, with 100% of reviewers from small businesses and the largest share in Computer Software at 27%. It also sees use in Management Consulting at 20% and Information Technology and Services at 7%, indicating a primary fit for small commercial teams in those sectors. Answer based on 15 reviews Features and Usability ### What are the key features of Samu? Samu offers CRM and recording as core features, plus call recording, call tracking, and call transcription for sales and call center workflows. It also includes automatic transcription, speech-to-text analysis, conversation intelligence, activity dashboards, reporting and statistics, access controls/permissions, calendar management, and third-party integrations. Integrations ### Which third-party tools and platforms does Samu integrate with? Samu integrates with 3 third-party tools, including Google Meet, Google Calendar, and ChatGPT. The catalog centers on meeting and scheduling platforms, with Google Meet supporting invitations to meetings and Google Calendar handling calendar coordination alongside ChatGPT for AI-assisted workflows. Answer based on 1 reviews Getting Started and Support ### What training and onboarding options does Samu offer? Samu provides live online training and webinars to help teams get started. Live online sessions support guided instruction with an instructor, while webinars offer scheduled group learning for product introduction and setup guidance. Getting Started and Support ### What customer support options does Samu offer? Samu provides Email/Help Desk support for customer inquiries and issue resolution. Support is organized through a written request process, which suits users who prefer documenting questions and tracking replies in one place. ## Features AI summary Based on 570 Sales Coaching reviews Capterra data shows that buyers of sales coaching software rank the following features as their top priorities: - **Training Management** (**60%** of reviewers rated this feature as critical) - **Performance Management** (**60%**) - **Call Recording** (**67%**) Samu supports all three features that reviewers rate most highly: **Training Management**, **Performance Management**, and **Call Recording**. Together, these capabilities help businesses coach reps more effectively, track progress against performance goals, and review real customer conversations, allowing teams to improve sales skills and manager feedback with more consistency. Training Management 5.0 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Track employee/learner's progression through training programs Call Recording 5.0 (5) 40.00% of 5 reviewers that rated this feature as important or highly important Record the audio of phone conversations for quality assurance purposes Performance Metrics 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important A set of indicators that tracks the performance of networks, applications, systems, teams, etc. AI/Machine Learning 5.0 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Software program that continuously adjusts its behavior based on observed data Conversation Intelligence 4.8 (5) 0.00% of 5 reviewers that rated this feature as important or highly important Recording, transcription, and analysis of sales calls for the purpose of training and generating insights Activity Dashboard 4.8 (4) 25.00% of 4 reviewers that rated this feature as important or highly important Dashboard to view the status of ongoing processes, identify current incidents and track past activities Samu 38 features ### All Features - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - AI/Machine Learning: Software program that continuously adjusts its behavior based on observed data - Audio Capture: Record audio or import/upload audio files - Automatic Transcription: Use AI to convert voice into text automatically - Calendar Management: Track and manage schedules and meetings via an integrated calendar - Call Center Management: Manage all call center activities including call monitoring, call recording, call answering, call transfer, etc. - Call Monitoring: Listen to live phone conversations for the purpose of training and assessing agent performance - Call Recording: Record the audio of phone conversations for quality assurance purposes - Call Tracking: Process to identify source of incoming calls, date, time, duration or caller type using a unique phone number - Call Transcription: Voice conversion to text - Commenting/Notes: Leave comments and notes on documents for others to view - Content Library: Centralized repository to store content and assets - Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving - Conversation Intelligence: Recording, transcription, and analysis of sales calls for the purpose of training and generating insights - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Employee Coaching Tools: Conduct & deliver coaching sessions to improve employee performance or facilitate development - Feedback Management: Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service - For Sales Teams/Organizations: Caters to sales teams - Leaderboards: Boards that use custom metrics to show how leading performers compare to other individuals/teams - Meeting Management: Manage the process of planning and scheduling meetings, including agenda creation - Natural Language Processing: Process and analyze human language in text or audio form - Notes: Allows users to take notes during or after the call for future reference. - Onboarding: Process of familiarizing new clients, stakeholders or employees with the company, a new location, or a service - Performance Management: Organize and manage the accomplishments and development of employees or performance of applications or systems - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Recommendations: Algorithmically generated suggestions based on user behaviors, preferences, or data patterns to enhance UX, productivity, or engagement - Recording: Record live video calls to play later - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Sales Coaching: Surface insights from key deals, account signals, conversations, and win/loss patterns for offering data-driven coaching or feedback - Sales Onboarding & Training: Process of training new hires by providing them with sales tools and knowledge needed to complete the job - Scheduled Recording: Automatically record calls at predetermined times - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Skills Tracking: Track employee skills, competencies, training & qualifications - Speech-to-Text Analysis: Analyze, correct, and monitor speech for transcriptions or recordings - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Training Management: Track employee/learner's progression through training programs --- Get Advice We can help you find the software with the features you need. Features 4.5 (15) 4.5 Based on 15 reviews ## Pricing Value for money 4.7 (14) Free Trial Basic $40.00 Per User,Per Month Value for money 4.7 (14) 4.7 Based on 14 reviews ## Integrations [ Google Meet](https://www.capterra.com/p/176572/Google-Hangouts/)[ Google Calendar](https://www.capterra.com/p/213340/Google-Calendar/)[ ChatGPT](https://www.capterra.com/p/10009334/ChatGPT/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.8 (14) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.8 (14) 4.8 Based on 14 reviews ## User reviews Overall rating 4.7 Based on 15 reviews Filter by rating 5(12) 4(2) 3(1) 2(0) 1(0) Mentioned topic Sorted by most recent Katherine C. EJECUTIVA VENTAS Logistics and Supply Chain ### "sistema nuevo e interesante" 3.0 Overall Rating 3.0 3.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 3.0 3.0 Likelihood to Recommend 8/10 February 16, 2024 Interesante creo que puede mejorar mucho más. Pros Graba las reuniones y puedo compartir el link de la grabación . Puedo buscar palabras clave de mi reunión. Puedo revisar la calificación que da Samu, para mejorar. Cons La liga de la grabación dura por 7 días. Algunas grabaciones sale sin calificación. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Response from Vendor February 20, 2024 Hola Katherine, gracias por el feedback. Vamos a revisar para que puedas seleccionar la duración del enlace de las llamadas (en caso que expire puedes compartir y crear uno nuevo). Por privacidad y seguridad le ponemos una fecha de vencimienot. Vamos a revisar lo de las reuniones sin puntaje. Como regla, no puntuamos reuniones de menos de 10 minutos. AG Alexis G. Sales Principal Law Practice ### "Samu.ai me hace la venta más fácil." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 January 24, 2024 Pros Me encanta que con Samu tengo grabada la reunión para revisar hitos importantes de la misma. Sin embargo, algo que me ahorra mucho tiempo es que transcribe la reunión, la diagnostica y basado el la metodología de ventas que sigo, me ayuda a optimizar los siguientes pasos con los clientes Cons Lo que menos me ha gustado, es el tiempo que puede tener acorde a la demanda de Open IA, es normal ya que es un servicio tercerizado. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. JR Jesus R. Revenue Operations Manager Primary/Secondary Education ### "Reseña Lirmi" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 December 19, 2023 Por ahora estuvimos con una version de prueba, ahora empezaremos a usarlo en el 2024 con nuestro equipo de Ejecutivos, debería funcionarnos para lo que necesitamos por el momento, asi que bien. Pros La facilidad del uso y su rapida instalación. Tiene un UX muy comodo. y aunque le falten funcionalidades todavia, lo que hace lo va haciendo mejor. Cons Le hacen falta mas funcionalidades e integraciones, esperemos que sin perder esa facilidad de uso. Reasons for choosing Samu Los demas productos aunque con mejores prestaciones que Samu, tiene un precio mucho mas alto, y en algunos casos una UX algo poco amigable. En otro casos que no describo, el software no estaba en Español Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. PR Paola R. KAM Sr. Computer Software ### "Desde que llego Samu al equipo el proceso de gestión de reuniones es mas ágil y amigable" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 13, 2023 Desde que empece a usar Samu la transcripción de las reuniones dejaron de ser un dolor de cabeza, antes me pasada que era tedioso mientas se desarrolla la reunión estar escribiendo para no olvidar ningún punto tratado y luego una vez que se finaliza la reunión lograr procesar todo lo platicado y llevarlo a otros equipos sobre todo si se trata de desarrollos tecnológicos, me costaba mucho hoy con Samu este proceso es mucho mas amigable ya que por medio de la AI, logro obtener un resumen de la reunión y ademas poder analizarla con la metodología Spiced que esto me permite auto evaluar el impacto en cuanto a proceso de desarrollo de la misma y conocimiento del producto. Pros En si todo, me encanta que la grabación se inicia de manera automatiza, que trascribe absolutamente todo lo que se habla en la reunión y esto como comercial me ayuda mucho para analizar los paints de la empresa y brindar una propuesta completa sin olvidar nada. Cons La única contra que encontré hasta ahora es que Samu ingresa a la reunión y para mi debería estar pendiente de aprobación para que ingrese, sobre todo por que el cliente ingresa despues de Samu y la idea es pedir permiso antes de iniciar a grabar. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. YJ Yaznaia J. Co-fundadora Management Consulting ### "El software para lograr un equipo de vendores 10/10" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 5, 2023 Pros La facilidad para utilizarlo con el equipo, dejar feedbacks, ver como mejoran llamada a llamada los vendedores. Cons Podria mejorar el tema de scoring dentro de una llamada. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Tomas C. Product manager Computer Software ### "Samu.ai: Un aliado imprescindible para cualquier Product Manager" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 10/10 September 5, 2023 Pros Como Product Manager, siempre estoy buscando herramientas que me ayuden a mejorar la eficiencia y la productividad de mi equipo. Samu.ai ha demostrado ser una de esas herramientas indispensables.Lo primero que me impresionó de Samu.ai fue su capacidad para funcionar perfectamente en español. A diferencia de otras herramientas que he probado, Samu.ai no solo traduce palabras, sino que también comprende y procesa el contexto, lo que resulta en una experiencia de usuario mucho más fluida y efectiva.Samu.ai ha revolucionado la forma en que analizamos y gestionamos nuestras interacciones con los clientes. Nos proporciona información valiosa sobre nuestras llamadas de ventas, reuniones y correos electrónicos, lo que nos permite identificar tendencias, patrones y áreas de mejora. Esto ha sido fundamental para optimizar nuestras estrategias de producto y ventas.Además, la interfaz de usuario de Samu.ai es intuitiva y fácil de usar. La curva de aprendizaje es mínima, lo que significa que mi equipo pudo empez Cons La verdad que podría decir que falta integrarse a algún sistema pero no lo necesité tanto Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Gustavo H. CEO Management Consulting ### "Recomendado 100% " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 5, 2023 Excelente ! No es un secreto para nadie que ver las grabaciones de llamadas comerciales es un embole, con una herramienta como Samu ya lo hace mucho más sencillo. Pros El scoring que agregaron recientemente creo que es lo más útil a la hora de analizar cuáles fueron los puntos bajos y altos de cada reunión Cons Tener que sincronizarlo constantemente al Google Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Response from Vendor September 6, 2023 Gracias por compartir tu opinión y tu reseña Gustavo! LD Leandro D. Lider de Proyecto Program Development ### "Permite descubrir lo que los clientes necesitan " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 September 5, 2023 Pros Como líder de proyectos, siempre estoy buscando nuevas herramientas que me ayuden a mejorar el rendimiento de mi equipo. Recientemente, descubrí Samu.ai, que me ha ayudado a identificar áreas de mejora, permitiendo escuchar la voz de mis clientes para poder entender las características de producto que más necesitan. Es fácil de usar, proporciona información valiosa, ahorra tiempo y está disponible en español. Cons Estoy contento con las features actuales Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Ariel E. Director de Marketing Computer Software ### "Un oido inteligente en las conversaciones comerciales, ideal para regiones hispanohablantes. " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 5, 2023 Samu nos brinda una comprensión profunda del lenguaje utilizado por nuestros clientes durante las llamadas de ventas en español. Esto me ha permitido afinar nuestros mensajes de venta y adaptar nuestras respuestas en tiempo real para abordar las necesidades y “pains” de cada cliente de manera más efectiva. Pros Lo que mas me gusta de Samu.ai es como identifica patrones y tendencias en las conversaciones telefónicas en idioma español, sin importar los acentos regionales. Cons Creo que la herramienta ha arrancado hace poco y le falta funciones que son detalle y mejorarían la UX, como alertas al email cuando una palabra clave es mencionada. Switched from [Gong](https://www.capterra.com/p/157969/Gong-io/) El soporte de idioma español y regionalismos es excelente. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Response from Vendor September 6, 2023 Muchas gracias por la reseña Ariel! AN Anonymous User Founder Law Enforcement ### "Excelente complemento para basarme en datos" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 5, 2023 Pros Samu.ai se ha convertido en mi aliado estratégico para alcanzar mis objetivos de marketing de manera efectiva y precisa. Con su capacidad única para analizar y desglosar las videollamadas, esta herramienta me ha brindado una visión profunda sobre cómo interactúo con los clientes potenciales. Al capturar y transcribir estas conversaciones, Samu.ai me ayuda a identificar el lenguaje específico que utilizan los potenciales clientes, lo que me permite afinar mi comunicación y adaptar mi enfoque para resaltar los aspectos clave de mi propuesta de valor.Una de las características que más valoro es la posibilidad de entrenar a mi equipo de ventas con casos reales y datos tangibles. Samu.ai me permite seleccionar momentos concretos de las llamadas que demuestran mejores prácticas y enfoques exitosos. Esto ha acelerado nuestro proceso de entrenamiento y ha mejorado significativamente nuestras métricas de cierre y eficiencia en los ciclos de venta. Además, puedo identificar y clonar las estrategias de mis mejores vendedores, compartiendo su éxito con todo el equipo. Cons Siendo realmente minucioso, uno de los aspectos que podría mencionar es que, en ocasiones, durante la transcripción de videollamadas con acentos o jergas regionales particulares, algunos términos pueden no ser reconocidos de manera precisa. Sin embargo, esto es comprensible dado el desafío que representa el procesamiento del lenguaje natural en contextos diversos. A pesar de esto, Samu sigue ofreciendo una transcripción y análisis impresionantemente sólidos en la mayoría de las situaciones. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. [View all Reviews](https://www.capterra.com/p/10012300/Samu/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.