--- title: "Opensend Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Opensend Software - reviews, pricing plans, popular comparisons to other Web Analytics products and more." source_url: "https://www.capterra.com/p/10015708/Opensend/" page_type: "product" language: "en" publication_date: "2026-10-19" --- # Opensend Software Review 2026: Features, Integrations, Pros & Cons Last updated on October 19, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Opensend ## What is Opensend? Opensend is a SaaS data platform that helps website owners identify their anonymous visitors, even if they don't make purchases or fill out forms. This enables brands to retarget unknown web visitors through various channels (email, ads, postal) to increase conversions. ## What is Opensend used for? [Lead Capture](https://www.capterra.com/lead-capture-software/)[Web Analytics](https://www.capterra.com/web-analytics-software/) Recognitions Shortlist Best ease of use Best value for money Top alternative Featured Overall rating Based on 63 user reviews Reviews sentiment Positive 100% Neutral 0% Negative 0% Starting price $500 Flat Rate, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... - Lead Capture / 2025 Our "Best of" badge program showcases products with the highest ratings... - Lead Capture / 2026 Our "Best of" badge program showcases products with the highest ratings... - Lead Capture / 2026 Do you work for Opensend?[Manage this product listing](https://www.g2.com/products/opensend/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Opensend 4.9 (63) VS. [4.5 (6,262)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting Price $500 Flat Rate, Per Month Starting Price $15 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 5.0 (63) Ease Of Use 4.3 (549) Value For Money 4.9 (58) Value For Money 4.2 (533) Customer Service 5.0 (62) Customer Service 4.4 (531) ## Opensend alternatives [4.7 (837)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting price $16.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [4.5 (603)](https://www.capterra.com/p/207295/Seamless-AI/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars Highest Rated [4.7 (985)](https://www.capterra.com/p/137289/Typeform/reviews/) Starting price $39.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [MailerFind](https://www.capterra.com/p/10001468/MailerFind/) [4.7 (549)](https://www.capterra.com/p/10001468/MailerFind/reviews/) Starting price $97.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10001468/MailerFind/) [View all alternatives](https://www.capterra.com/p/10015708/Opensend/alternatives/) ## FAQs about Opensend Overview ### Which roles and teams benefit most from Opensend? Opensend is most used by marketing, growth, and lifecycle teams that identify website visitors and build email and SMS follow-up campaigns. Account managers use it to support client acquisition and retention programs, while CEOs, COOs, founders, and owners track demand generation, conversion opportunities, and revenue impact across marketing operations. Answer based on 63 reviews Overview ### What company size and industries is Opensend built for? Opensend is for fast-growing online businesses, with 95% of reviewers from small businesses and Marketing and Advertising representing 37%. It also serves Consumer Goods companies (16%) and Apparel & Fashion brands (10%), while 5% of reviewers are midsize businesses. Its most common use case is lead capture. Answer based on 63 reviews Features and Usability ### What are the key features of Opensend? Opensend includes lead capture and a contact database for identifying website visitors, organizing leads, and supporting targeted outreach. Its dashboard presents decision-ready data, while email marketing supports remarketing and nurture campaigns. Conversion tracking measures revenue and lead actions, and third-party integrations connect with Shopify, Klaviyo, Meta/Facebook, and Google Ads. Answer based on 24 reviews Pricing ### How much does it cost and what fees or limitations are included? Opensend offers Tier 1 at $500 per month for 10,000–50,000 monthly visitors, with 2,000+ emails at 0.25 per delivered email. Tier 2 costs 1,000 monthly, and Tier 3 costs 2,000 monthly. A free trial is available. Reviewers note costs can rise with traffic and captures, though budget caps can limit spend. Answer based on 14 reviews Integrations ### Which third-party tools and platforms does Opensend integrate with? Opensend integrates with seven third-party tools: Klaviyo, Shopify POS, Braze, Iterable, Sendlane, Webhook Relay, and Zapier. Reviewer feedback specifically confirms Klaviyo and Shopify connections, while the catalog also supports email marketing, commerce, automation, and webhook-based data transfer workflows across systems. Answer based on 23 reviews Getting Started and Support ### How easy is Opensend to set up and use? Opensend makes setup and daily campaign management easy for marketing teams, with an intuitive dashboard and guided onboarding. Users commonly connect it to email platforms, create automations, and review visitor segments without extensive technical work. Some teams need time to refine segmentation, while responsive support helps address implementation questions. Answer based on 18 reviews Getting Started and Support ### What training and onboarding options does Opensend offer? Opensend provides live online training, documentation, and videos for getting started. Live online sessions support guided setup and Q&A, documentation offers written reference material for step-by-step review, and videos provide visual walkthroughs that users can watch at their own pace. Answer based on 1 reviews Getting Started and Support ### What customer support options does Opensend offer, and how do users rate the experience? Opensend offers email/help desk, FAQ/forum, knowledge base, phone support, 24/7 live representatives, and chat. Users generally describe the support team as responsive, knowledgeable, and helpful during onboarding, troubleshooting, and strategy discussions. Some users note a learning curve or want more control over identification settings, but report that the team addresses questions and adjustments. Answer based on 43 reviews Features and Usability ### How does Opensend identify anonymous website visitors? Opensend identifies many anonymous website visitors and turns them into contacts for targeted email and retargeting campaigns. Ecommerce brands, agencies, and marketing teams value the added audience visibility, filtering, and audience segmentation. Identification settings offer less direct self-service control for some users, so teams should monitor lead quality and adjust nurturing strategies. Answer based on 17 reviews ## Features AI summary Based on 3,177 Web Analytics reviews According to Capterra reviewers, these are the features buyers prioritize most when evaluating lead capture software: - **Lead Generation** (**55%** of reviewers rated this feature as critical) - **Prospecting Tools** (**50%**) - **Customizable Forms** (**59%**) Opensend focuses on other functionality that reviewers also consider important, including **Third-Party Integrations** (**50%**). By connecting with other business systems, this feature helps teams keep data moving between tools, improve workflow efficiency, and maintain a more connected lead capture process. Third-Party Integrations 4.8 (27) 74.07% of 27 reviewers that rated this feature as important or highly important Set up connections to third-party platforms to improve business processes Email Marketing 4.9 (45) 91.11% of 45 reviewers that rated this feature as important or highly important Create and send email blasts/campaigns Contact Database 4.9 (31) 87.10% of 31 reviewers that rated this feature as important or highly important Centralized database of stakeholders and their contact information such as names, address, phone number etc. Dashboard 4.9 (31) 83.87% of 31 reviewers that rated this feature as important or highly important Assembly of graphs and charts for visualizing and tracking statistics/metrics Lead Capture 5.0 (25) 92.00% of 25 reviewers that rated this feature as important or highly important Automatically identify and save contact information of potential customers Conversion Tracking 4.7 (24) 70.83% of 24 reviewers that rated this feature as important or highly important Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Opensend 17 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc. - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Email Marketing: Create and send email blasts/campaigns - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Lead Capture: Automatically identify and save contact information of potential customers - Lead Distribution: Route and distribute your leads to third party buyers - Lead Notifications: Real-time alerts or notifications that inform teams about new leads or prospects - Lead Segmentation: Divide leads into buckets based on predefined criteria and routing rules - Personalization: Adjust communications based on previous interactions or personal preferences - Pipeline Management: Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc. - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Visitor Tracking: Track visitors and purpose of visits - Web Forms: Web form that allows users to enter data that is sent and processed for different reasons --- Get Advice We can help you find the software with the features you need. Features 4.9 (63) 4.9 Based on 63 reviews ## Pricing Value for money 4.9 (58) Free Trial [View pricing plan details](https://www.capterra.com/p/10015708/Opensend/pricing/) Tier 1 $500.00 Flat Rate,Per Month It includes: - 2,000+ emails - $0.25 per email delivered - 10-50k monthly visitors Tier 2 $1,000 Per Month It includes: - 4300+ emails - $0.23 per email delivered - 50-150k monthly visitors Tier 3 $2,000 Per Month It includes: - 9500+ emails - $0.21 per email delivered - 100-300k monthly visitors Enterprise Contact Vendor for Pricing Value for money 4.9 (58) 4.9 Based on 58 reviews ## Integrations [ Zapier](https://www.capterra.com/p/130182/Zapier/)[ Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[ Shopify POS](https://www.capterra.com/p/205337/Shopify-POS/)[ Braze](https://www.capterra.com/p/155423/Appboy/)[ Iterable](https://www.capterra.com/p/143902/Iterable/)[ Sendlane](https://www.capterra.com/p/172687/Sendlane/)[ Webhook Relay](https://www.capterra.com/p/211469/Webhook-Relay/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 5.0 (62) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (62) 5.0 Based on 62 reviews ## User reviews Overall rating 4.9 Based on 63 reviews Filter by rating Counts reflect reviews available in this feed. 5(58) 4(5) 3(0) 2(0) 1(0) Mentioned topic Recent reviews first, then most helpful Sam Z. Director Of Marketing Used the software for: Less than 1 year ### "A Quick Win For Your E-Commerce Business" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 December 5, 2025 Great support team, easy setup, and strong ROAS, make it a no brainer to add to your markeitng mix, and build your owned audience faster. Pros Opensend makes onboarding easy, particularly for Shopify sites, but also for other major e-commerce platforms and even custom integrations. It is possible to sign up and start collecting emails on the same day. Cons It takes making adjustments to collection rules to dial in the best between collection volume and quality. This is not so much a problem, as it is a process of improvement. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Kate L. Email Marketing and Retention Manager Used the software for: Less than 1 year ### "Great experience so far" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 December 5, 2025 Overall I've been happy with Opensend. Set up was easy, their team did basically everything for us. Implementing with Klaviyo was a breeze and we started seeing additional revenue come in really quickly. Pros Super easy implementation, great communication from the Opensend team, team is always willing to hop on a call to get things figured out. Cons I wish they had the ability to qualify the emails for us before passing them to our ESP, as I've done with other similar companies before. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Libie M. Co-Founder Used the software for: Less than 1 year ### "Quality over quantity! " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 27, 2025 Opensend provides email addresses of real people, that actually convert (vs. competitors who provide email addresses that don't open/engage, and decrease deliverability). Opensend is the way to go, and I've tried them all! Pros The onboarding was really seamless, the quality of the email addresses provided is much higher than other providers Cons It's a bit more expensive per email address than competitors, but I think thats because the addresses they provide are higher quality and more likely to convert Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Morris E. Director, CRM Used the software for: Less than 1 year ### "Great Source of High Value Customer Acquisition " 4.0 June 3, 2024 Pros Opensend does a great job of identifying our anonymous site traffic. The ability to define and customize your target audience is huge as it allows us to curate a high value audience of customer acquisition within our comfort zone and at a positive ROI Cons We do sometimes get passed leads that are already part of our database Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Barak O. VP marketing Used the software for: Less than 1 year ### "Super Happy With Opensend and can't recommend them enough" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 20, 2024 Their people are great and they really do care about how we get on with the platform and to see that we maximize results. If you're looking for high quality with high quality people - at a great price, look no further. Pros Opensend was great - I've also used a competitor of theirs in the past; but the folks at Opensend blow the competition away in terms of level of care and customer engagement. The dashboard is easy to use and the tech is effective. We've added thousands of new emails to our newsletter database and sales have been growing! Cons not too much here to talk about here yet. It's been a great and positive experience. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Steve M. Head of Growth Used the software for: Less than 1 year ### "A great data enrichment partner! " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 30, 2024 Overall an amazing experience the team is great, very communicative and knowledgeable in the space. Pros They went above and beyond in regards to what they said they would do in their pitch. The product over delivered and we had an amazing trial run and it continues to perform well after the trial period. The team is great and are extremely helpful. Excited for the new products on the roadmap as well. Cons I'd like a little more control personally on how to control the quality of the identification of the number of users that come to the site. Currently that is fully managed by the algorithm and the team. There are times I would want to be more aggressive if I know I'm bringing in a lot of new traffic or making a big push. But in those cases I would just let the team know to ease up on the parameters which I have discussed with them and they told me it was not an issue at all. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Popov L. CEO Used the software for: Less than 1 year ### "Retarget and Market Otherwise Lost Visitors" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 May 27, 2024 Pros Compliant with CANSPAM, visitors have already opted into partner networks and Opensend matches our visitors with those emails. Cons Pricing - wish it was cheaper haha! But like any good SAAS you must make it worth your while and it's pretty easy to see the value Opensend brings in through Klaviyo. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Alfredo L. Email and SMS Marketing Manager Used the software for: Less than 1 year ### "Definitely recommend Opensend" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 October 1, 2025 Fantastic. Would recommend to anyone who needs options for email lead generation. As mentioned, I was skeptical at first but decided to give them a try. I'm very happy I did! Our revenue has grown from Opensend and the leads I've gotten from them consistently perform. Obviously not all of them, but many more than I initially thought! Pros I was skeptical at first because I thought I'd only get a bunch of cold leads but I was very surprised to see the generally good quality of the leads. In fact, my Opensend segment in Klaviyo sometimes outperforms my usual list. Pricing is fair and the support is great! They helped me integrate and solve a few hiccups in a very timely and professional manner. Cons So far, I don't have any complaints. It's working. And their support is reliable and professional. I consistently get new leads from them that are performing well. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. IS isla S. Community Engagement Coordinator Used the software for: Less than 1 year ### "Helpful Team, easy Outreach" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 10, 2025 My experience has been great- their staff is incredibly helpful, responsive, and genuinely supportive. Pros I like Opensend because it makes it easy to reach the right audience quickly with clear effective messaging Cons I wish Opensend provided more leads that include phone numbers to make follow-ups easier and more effective. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Matt M. CEO Used the software for: Less than 1 year ### "Great Auto-Pilot Revenue Generator" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 March 3, 2025 Terrific to date. A team that's willing to engage and help. Pros The responsiveness of the team and backend UI for visibility/reporting Cons The concept of 'cold emailing' is a minor hurdle to get over, but the Opensend platform makes these customer engagements feel way less cringe and intrusive. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/10015708/Opensend/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Popular comparisons [MailerFind vs Opensend](https://www.capterra.com/compare/10001468-10015708/MailerFind-vs-Opensend)