# Opensend Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Opensend the right Lead Capture solution for you? Explore 63 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/10015708/Opensend/reviews

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Opensend

4.9 (63)

[View alternatives](https://www.capterra.com/p/10015708/Opensend/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 26th, 2026

# Reviews of Opensend

Ease of use

5.0

Customer Service

5.0

## Pros and Cons in Reviews

ME

Morris E

Director, CRMApparel & Fashion, 51 - 200 employeesUsed the software for: Less than 6 months.

“The ability to define and customize your target audience is huge as it allows us to curate a high value audience of customer acquisition within our comfort zone and at a positive ROI“

June 2, 2024

ST

Sean T

FounderRetail, 2 - 10 employeesUsed the software for: Less than 6 months.

“The pricing structure seems a little weird how you can go over a set amount of captures, but you're able to limit it.“

July 3, 2024

NG

Nathan G

FreelancerMarketing and Advertising, Self-employedUsed the software for: Less than 6 months.

“I'm using it for advanced tracking and data analytics; with it I can identify visitors who would have otherwise stayed unknown and target them with personalized marketing campaigns.“

September 18, 2024

AB

Abigail B

COOE-Learning, 11 - 50 employeesUsed the software for: Less than 6 months.

“The only thing I don't like is that we aren't as skilled as we could be in cold emailing because we could be doing way more with all the value they are giving us...“

July 5, 2024

KC

Kelsey C

Director of Email and SMS MarketingMarketing and Advertising, 51 - 200 employeesUsed the software for: 6-12 months.

“It does not require a ton of additional flow support (it works well with most core email flows) and the dashboard makes it easy to track progress. Plus, the parameters around which emails are pulled give us more high-quality leads, so the customers we're getting aren't just buying once, but 2+ times!“

May 30, 2024

CH

Cara H

Senior Enterprise Account ManagerMarketing and Advertising, 11 - 50 employeesUsed the software for: Less than 6 months.

“Its automation features save us a ton of time, and the detailed analytics give us great insights into how campaigns are performing. Plus, their customer support is always responsive and helpful, which is a big win for us.“

September 18, 2024

## Showing most helpful reviews

Showing 1-25 of 63 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Sam Z.  
Director Of Marketing  
Retail  
Used the software for: Less than 6 months

### "A Quick Win For Your E-Commerce Business"

November 27, 2025

5.0

Great support team, easy setup, and strong ROAS, make it a no brainer to add to your markeitng mix, and build your owned audience faster.

Pros

Opensend makes onboarding easy, particularly for Shopify sites, but also for other major e-commerce platforms and even custom integrations. It is possible to sign up and start collecting emails on the same day.

Cons

It takes making adjustments to collection rules to dial in the best between collection volume and quality. This is not so much a problem, as it is a process of improvement.

Alternatives considered

[Retention.com](https://www.capterra.com/p/195360/GetEmails/)

Reason for choosing Opensend

Easier implementation and more trusted overall in industry.

Review Source

Libie M.  
Co-Founder  
Consumer Goods  
Used the software for: Less than 6 months

### "Quality over quantity! "

March 25, 2025

5.0

Opensend provides email addresses of real people, that actually convert (vs. competitors who provide email addresses that don't open/engage, and decrease deliverability). Opensend is the way to go, and I've tried them all!

Pros

The onboarding was really seamless, the quality of the email addresses provided is much higher than other providers

Cons

It's a bit more expensive per email address than competitors, but I think thats because the addresses they provide are higher quality and more likely to convert

Switched from

[Retention.com](https://www.capterra.com/p/195360/GetEmails/)

deliverability with retention.com was decreasing, and high spam complaint rate

Review Source

ME

Morris E.  
Director, CRM  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Great Source of High Value Customer Acquisition "

June 2, 2024

4.0

Pros

Opensend does a great job of identifying our anonymous site traffic. The ability to define and customize your target audience is huge as it allows us to curate a high value audience of customer acquisition within our comfort zone and at a positive ROI

Cons

We do sometimes get passed leads that are already part of our database

Review Source

JE

Jordan E.  
Director, Email and SMS  
Marketing and Advertising  
Used the software for: 1-2 years

### "Opensend is a must!"

September 12, 2024

5.0

We love working with Opensend. They are very transparent and so helpful. The dashboard is easy to understand and they're incredibly responsive to any questions our clients have!

Pros

How it enables us to scale our client's email revenue!

Cons

It would be nice to get automated reports sent to users on a weekly basis with WoW results, so customers are reminded of the value without having to login to the dashboard.

Switched from

[Wunderkind](https://www.capterra.com/p/130205/BounceX/)

More transparency and the ability to control our own emails.

Review Source

ES

Eliza S.  
Lead Lifecycle Marketing  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Leveraging partnerships for scalable growth and exceptional customer service "

August 14, 2024

5.0

We noticed a YoY decline in new sign-ups, so we tested new email captures and optimizations. Seeking alternative solutions to attract more visitors and increase brand awareness, we turned to Opensend. This allowed us to drive new visitors to the site and generate additional revenue. Once new visitors are captured and added to your ESP, it's crucial to implement a strategy to nurture these audiences differently than usual across your Flows and Campaigns.

Pros

What I appreciated about working with Opensend is their comprehensive approach to explaining the platform and its functionality. They provided all the necessary details, allowing me to confidently introduce the brands I work with to this new platform. The level of customer service and their thorough responses to optimizations and questions were impressive.

Cons

When implementing any new platform that identifies site visitors, it can initially seem concerning. However, having a comprehensive plan to nurture these contacts is crucial. We received excellent resources to support this process. While some best practices may not suit every brand and service, nothing stood out as problematic. Just ensure to monitor early on and adjust the strategy as needed.

Switched from

[Retention.com](https://www.capterra.com/p/195360/GetEmails/)

Due to the qualified lead capture and the cost it was too expensive to manage.

Review Source

KL

Kate L.  
Email Marketing and Retention Manager  
Business Supplies and Equipment  
Used the software for: 6-12 months

### "Great experience so far"

November 28, 2025

5.0

Overall I've been happy with Opensend. Set up was easy, their team did basically everything for us. Implementing with Klaviyo was a breeze and we started seeing additional revenue come in really quickly.

Pros

Super easy implementation, great communication from the Opensend team, team is always willing to hop on a call to get things figured out.

Cons

I wish they had the ability to qualify the emails for us before passing them to our ESP, as I've done with other similar companies before.

Review Source

AL

Alfredo L.  
Email and SMS Marketing Manager  
Consumer Goods  
Used the software for: Less than 6 months

### "Definitely recommend Opensend"

September 25, 2025

5.0

Fantastic. Would recommend to anyone who needs options for email lead generation. As mentioned, I was skeptical at first but decided to give them a try. I'm very happy I did! Our revenue has grown from Opensend and the leads I've gotten from them consistently perform. Obviously not all of them, but many more than I initially thought!

Pros

I was skeptical at first because I thought I'd only get a bunch of cold leads but I was very surprised to see the generally good quality of the leads. In fact, my Opensend segment in Klaviyo sometimes outperforms my usual list. Pricing is fair and the support is great! They helped me integrate and solve a few hiccups in a very timely and professional manner.

Cons

So far, I don't have any complaints. It's working. And their support is reliable and professional. I consistently get new leads from them that are performing well.

Review Source

IS

Isla S.  
Community Engagement Coordinator  
Information Services  
Used the software for: Less than 6 months

### "Helpful Team, easy Outreach"

April 9, 2025

5.0

My experience has been great- their staff is incredibly helpful, responsive, and genuinely supportive.

Pros

I like Opensend because it makes it easy to reach the right audience quickly with clear effective messaging

Cons

I wish Opensend provided more leads that include phone numbers to make follow-ups easier and more effective.

Review Source

Bree L.  
Campaign Manager  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Growing our email list daily"

September 20, 2024

5.0

Overall, my experience with Opensend has been positive! It’s a reliable, user-friendly platform that gets the job done efficiently. If you're looking for an easy-to-use tool to fuel your email marketing efforts, Opensend is worth considering!

Pros

Opensend has been a game-changer for website visitor identity and personalized outreach. It was easy to get up and running, including integration into integrate our email marketing platform.

Cons

I have no complaints so far! We're adding high-quality leads to our email list daily, and Opensend's team has provided fantastic support.

Review Source

Shaun L.  
Ecommerce Project Manager  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Top Of Funnel Acquisition = Opensend"

August 14, 2024

5.0

Opensend has revolutionized the way we connect with users, particularly those who aren’t subscribed to our email campaigns. By utilizing Opensend, we’ve been able to craft effective workflows and effortlessly transition customers into Klaviyo, making it a highly effective acquisition tool. My experience with Opensend has been exceptional. The team is prompt and efficient in addressing any concerns, and the integration process is both smooth and swift, delivering noticeable outcomes almost immediately. I have only positive things to say about Opensend. It’s a worthwhile investment, as our clients consistently see a full return on their retainer within the first month of implementation.

Pros

Utilizing Opensend as an additional way to interact with engaged users has been a gamechanger for the brands I manage. Not all active users subscribe to email marketing so utilizing Opensend, building out the flows and absolving the customers into Klaviyo has been a great acquisition strategy.

Cons

So far there isn't anything I dislike. It is value for money and the clients that utilize Opensend have all in the first month made back the money on there retainer.

Review Source

AP

Austin P.  
Founder  
Consumer Goods  
Used the software for: Less than 6 months

### "OpenSend: The Digital Growth Hack"

July 11, 2024

5.0

Since launching with OpenSend, our overall experience has been great - We started seeing results on Day 1 and that's continued ever since! Their support team is also amazing and the integration/setup process was seamless

Pros

OpenSend has allowed us to hyper grow our email and retargeting list, giving us the ability to capitalize on new customer conversions.

Cons

The analytics portion of OpenSend is a little limited at the moment, but we expect that to get better as time goes on.

Alternatives considered

[Retention.com](https://www.capterra.com/p/195360/GetEmails/)

Reason for choosing Opensend

The free trial definitely was a deciding factor for us, which allowed us to test out the product for 2 weeks. We saw results on day one of the trial, so upgrading to monthly plan was a no-brainer.

Review Source

HS

Hershal S.  
Marketing Manager  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "Great addition to the marketing stack to help capture more leads! "

May 30, 2024

5.0

Overall great experience so far. Team is very helpful with any inquiries and rep does a good job to keep us informed on performance

Pros

Opensend runs on autopilot to help you capture leads that you aren't getting through on-site opt-ins. Their filtering system is bringing in higher quality leads that are warmer and have converted better than other competitor platforms. Adding the service was seamless as the team was helpful for onboarding and implementation.

Cons

Nothing to note as a dislike. A product feature that would be beneficial would be to be able to adjust the capture filters in the platform from the user end.

Switched from

[Retention.com](https://www.capterra.com/p/195360/GetEmails/)

We were seeing higher spam complaints and not as many qualified leads with the previous platform

Review Source

SD

Sarrah D.  
Emails and SMS Account Manager  
Marketing and Advertising  
Used the software for: 6-12 months

### "Easy Integration and Stellar Support"

August 6, 2024

5.0

Opensend has exceeded my expectations. The team is amazing, offering unparalleled support and strategic advice during the setup process. Within the first few months, our clients have experienced noticeable success, with higher open rates and better customer engagement. Their attentiveness has been crucial in helping us deploy Opensend efficiently across various brands. I can’t recommend them enough!

Pros

Opensend is solving several key problems for us, particularly in identifying and engaging with our target audience. One of the biggest challenges in email marketing is reaching the right people—those who are genuinely interested in our products. Opensend addresses this by using advanced data capture techniques to identify and convert anonymous website visitors into leads. This means we can gather valuable information about potential customers who visit our site but don’t immediately make a purchase.

Cons

The platform could benefit from more advanced customization options. However, I do think they have some exciting updates in the works for users in this area! Additionally, it takes a bit of a learning curve to get those segmentations right, but the team is always there to explain and help!

Review Source

EM

Ellen M.  
Web Developer  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "Cleaner leads with help from Opensend"

October 1, 2024

5.0

Very easy company to work with and their support docs are easy to follow.

Pros

Opensend ensures all our leads are captured so we don't miss any opportunities. I also like that they filter the leads to remove spam.

Cons

With growth, I hope to see me integrations available.

Review Source

AD

Adrienne D.  
Creative Director  
Marketing and Advertising  
Used the software for: 1-2 years

### "A game changer for our business"

June 5, 2024

5.0

Overall we are loving Opensend. Their team is extremely helpful and knowledgeable and the results speak for themselves.

Pros

Opensend was extremely easy to install, the installation process took minutes, and we started seeing results almost immediately. We are getting over 150 high quality leads a day added to our email list. It was eye opening how much revenue was sitting untapped on our site. The Opensend team has also been amazing to work with.

Cons

No complaints! They continue to develop and add new services that we are looking forward to implementing.

Review Source

ST

Sean T.  
Founder  
Retail  
Used the software for: Less than 6 months

### "Clever tool for increasing sales"

July 3, 2024

5.0

Awesome customer support. Our rep is one of the best people we work with and always fast to respond, and super helpful.

Pros

Opensend helps us capture and contact customers that we might have otherwise missed, and potentially turn them into sales.

Cons

The pricing structure seems a little weird how you can go over a set amount of captures, but you're able to limit it.

Review Source

SD

Sherri D.  
General Manager  
Sporting Goods  
Used the software for: 6-12 months

### "Growing email lists "

May 23, 2024

5.0

We have had very good customer service.

Pros

It has been easy to use once the set up was completed. We have gained many new emails to reach out to.

Cons

We have not had any issues with Opensend to complain about.

Reason for choosing Opensend

Opensend was recommended to us from our marketing team

Review Source

AO

Andres O.  
Owner  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Email & SMS Marketing Agency Owner. New Favorite Tool."

June 10, 2024

5.0

Love using OpenSend, highly recommend giving their 2 week trial a shot and seeing if it's a good fit for your brand/product.

Pros

Easy to set up, intuitive, picky-backs off Klaviyo's data analytics, effective.

Cons

It doesn't work for EVERY industry, but it works for most.

Review Source

NH

Nicholas H.  
Director of E-commerce  
Apparel & Fashion  
Used the software for: Less than 6 months

### "A solid addition to our identity resolution "

July 3, 2024

5.0

Pros

How quickly we were up and running, and identifying customers that our other solutions were not.

Cons

At the time of signing they had not integrated into all of our tech partners.

Review Source

Jaclinne C.  
Marketing Director  
Consumer Goods  
Used the software for: Less than 6 months

### "Great Software to capture users visit your site"

May 24, 2024

5.0

Support is awesome, everything went smoothly without issue and does what it states and offers

Pros

Capture email users that visit but did not sign up or convert

Cons

pricing is a little high compare to others

Review Source

DO

Derek O.  
CEO  
Retail  
Used the software for: 6-12 months

### "So far, so good..."

May 29, 2024

5.0

Very effective and continuing to analyse the quality of the leads.

Pros

Easy to implement and immediate results.

Cons

Still waiting to see the quality or effectiveness of the leads over time.

Review Source

MM

Matt M.  
CEO  
Consumer Goods  
Used the software for: 6-12 months

### "Great Auto-Pilot Revenue Generator"

February 25, 2025

5.0

Terrific to date. A team that's willing to engage and help.

Pros

The responsiveness of the team and backend UI for visibility/reporting

Cons

The concept of 'cold emailing' is a minor hurdle to get over, but the Opensend platform makes these customer engagements feel way less cringe and intrusive.

Review Source

GM

Gus M.  
CMO  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Happy to recommend."

March 20, 2025

5.0

Less than 2 weeks from the sales pitch, to onboarding, to go-live.

Pros

Ease of integration with Shopify. Straight forward pricing. Impecable customer service. Delivers on the ROAS promise.

Cons

Opensend should offer periodic optimization reviews with new clients. Not set it and forget it.

Review Source

AS

Alex S.  
Email strategist  
Marketing and Advertising  
Used the software for: 6-12 months

### "Talk about Email list growth!! - Outstanding "

November 15, 2024

5.0

10/10 - The OpenSend Team goes above and beyond when it comes to support, help with set up. talk about customer focus! Keep up the great work

Pros

OpenSend has exceeded my expectations—their team is amazing, always willing to go the extra mile for us. From setup through our ongoing partnerships, they’ve provided support, strategy, and advice. Our partners have experienced list growth, higher conversions, and notable revenue increases. OpenSend is a game-changer for any agency and its partners. If you're looking to build a community, grow it, and generate revenue, OpenSend is the best email setup out there. Five stars and highly recommended!

Cons

No Cons here! Genuinely, could not be happier with a software.

Review Source

JW

Jessica W.  
Digital Marketing Manager  
Retail  
Used the software for: Less than 6 months

### "Great option for solid data"

February 22, 2025

5.0

Overall, we're extremely happy with the services and support offered by Opensend.

Pros

We really appreciate the ease of the interface as well as the solid leads we're obtaining. Support has been phenomenal and are always willing to answer questions as they pop up.

Cons

No big issues, thus far. There is a bit of a learning curve but easy to overcome and support is always willing to answer questions.

Review Source

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