---
title: "Opensend Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Is Opensend the right Lead Capture solution for you? Explore 63 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/10015708/Opensend/reviews/"
page_type: "reviews"
language: "en"
---

Opensend

4.9 (63)

[View alternatives](https://www.capterra.com/p/10015708/Opensend/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated August 26th, 2026

# Reviews of Opensend

Ease of use

5.0

Customer Service

5.0

## Pros and Cons in Reviews

NG

Nathan G

FreelancerMarketing and Advertising, Self-employedUsed the software for: Less than 6 months.

“I'm using it for advanced tracking and data analytics; with it I can identify visitors who would have otherwise stayed unknown and target them with personalized marketing campaigns.“

September 18, 2024

ST

Sean T

FounderRetail, 2 - 10 employeesUsed the software for: Less than 6 months.

“The pricing structure seems a little weird how you can go over a set amount of captures, but you're able to limit it.“

July 3, 2024

CH

Cara H

Senior Enterprise Account ManagerMarketing and Advertising, 11 - 50 employeesUsed the software for: Less than 6 months.

“Its automation features save us a ton of time, and the detailed analytics give us great insights into how campaigns are performing. Plus, their customer support is always responsive and helpful, which is a big win for us.“

September 18, 2024

AB

Abigail B

COOE-Learning, 11 - 50 employeesUsed the software for: Less than 6 months.

“The only thing I don't like is that we aren't as skilled as we could be in cold emailing because we could be doing way more with all the value they are giving us...“

July 5, 2024

TH

Tyler H

Enterprise Account ManagerMarketing and Advertising, 51 - 200 employeesUsed the software for: 6-12 months.

“We can use the list of users received by Opensend for retargeting efforts with high conversion rates.“

September 11, 2024

CH

Cara H

Senior Enterprise Account ManagerMarketing and Advertising, 11 - 50 employeesUsed the software for: Less than 6 months.

“As an enterprise account manager, I’ve found Opensend to be an incredibly useful tool for managing our clients’ email marketing.“

September 18, 2024

## Showing most helpful reviews

Showing 1-25 of 63 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Sam Z.  
Director Of Marketing  
Retail  
Used the software for: Less than 6 months

### "A Quick Win For Your E-Commerce Business"

November 27, 2025

5.0

Great support team, easy setup, and strong ROAS, make it a no brainer to add to your markeitng mix, and build your owned audience faster.

Pros

Opensend makes onboarding easy, particularly for Shopify sites, but also for other major e-commerce platforms and even custom integrations. It is possible to sign up and start collecting emails on the same day.

Cons

It takes making adjustments to collection rules to dial in the best between collection volume and quality. This is not so much a problem, as it is a process of improvement.

Alternatives considered

[Retention.com](https://www.capterra.com/p/195360/GetEmails/)

Reason for choosing Opensend

Easier implementation and more trusted overall in industry.

Review Source

Libie M.  
Co-Founder  
Consumer Goods  
Used the software for: Less than 6 months

### "Quality over quantity! "

March 25, 2025

5.0

Opensend provides email addresses of real people, that actually convert (vs. competitors who provide email addresses that don't open/engage, and decrease deliverability). Opensend is the way to go, and I've tried them all!

Pros

The onboarding was really seamless, the quality of the email addresses provided is much higher than other providers

Cons

It's a bit more expensive per email address than competitors, but I think thats because the addresses they provide are higher quality and more likely to convert

Switched from

[Retention.com](https://www.capterra.com/p/195360/GetEmails/)

deliverability with retention.com was decreasing, and high spam complaint rate

Review Source

ME

Morris E.  
Director, CRM  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Great Source of High Value Customer Acquisition "

June 2, 2024

4.0

Pros

Opensend does a great job of identifying our anonymous site traffic. The ability to define and customize your target audience is huge as it allows us to curate a high value audience of customer acquisition within our comfort zone and at a positive ROI

Cons

We do sometimes get passed leads that are already part of our database

Review Source

KL

Kate L.  
Email Marketing and Retention Manager  
Business Supplies and Equipment  
Used the software for: 6-12 months

### "Great experience so far"

November 28, 2025

5.0

Overall I've been happy with Opensend. Set up was easy, their team did basically everything for us. Implementing with Klaviyo was a breeze and we started seeing additional revenue come in really quickly.

Pros

Super easy implementation, great communication from the Opensend team, team is always willing to hop on a call to get things figured out.

Cons

I wish they had the ability to qualify the emails for us before passing them to our ESP, as I've done with other similar companies before.

Review Source

AL

Alfredo L.  
Email and SMS Marketing Manager  
Consumer Goods  
Used the software for: Less than 6 months

### "Definitely recommend Opensend"

September 25, 2025

5.0

Fantastic. Would recommend to anyone who needs options for email lead generation. As mentioned, I was skeptical at first but decided to give them a try. I'm very happy I did! Our revenue has grown from Opensend and the leads I've gotten from them consistently perform. Obviously not all of them, but many more than I initially thought!

Pros

I was skeptical at first because I thought I'd only get a bunch of cold leads but I was very surprised to see the generally good quality of the leads. In fact, my Opensend segment in Klaviyo sometimes outperforms my usual list. Pricing is fair and the support is great! They helped me integrate and solve a few hiccups in a very timely and professional manner.

Cons

So far, I don't have any complaints. It's working. And their support is reliable and professional. I consistently get new leads from them that are performing well.

Review Source

IS

Isla S.  
Community Engagement Coordinator  
Information Services  
Used the software for: Less than 6 months

### "Helpful Team, easy Outreach"

April 9, 2025

5.0

My experience has been great- their staff is incredibly helpful, responsive, and genuinely supportive.

Pros

I like Opensend because it makes it easy to reach the right audience quickly with clear effective messaging

Cons

I wish Opensend provided more leads that include phone numbers to make follow-ups easier and more effective.

Review Source

MM

Matt M.  
CEO  
Consumer Goods  
Used the software for: 6-12 months

### "Great Auto-Pilot Revenue Generator"

February 25, 2025

5.0

Terrific to date. A team that's willing to engage and help.

Pros

The responsiveness of the team and backend UI for visibility/reporting

Cons

The concept of 'cold emailing' is a minor hurdle to get over, but the Opensend platform makes these customer engagements feel way less cringe and intrusive.

Review Source

GM

Gus M.  
CMO  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Happy to recommend."

March 20, 2025

5.0

Less than 2 weeks from the sales pitch, to onboarding, to go-live.

Pros

Ease of integration with Shopify. Straight forward pricing. Impecable customer service. Delivers on the ROAS promise.

Cons

Opensend should offer periodic optimization reviews with new clients. Not set it and forget it.

Review Source

NK

Natalia K.  
Sr Marketing Manager  
Logistics and Supply Chain  
Used the software for: 6-12 months

### "Valuable Addition to Sales Strategy"

February 26, 2025

5.0

The presentation of information is easy to interpret. We are able to track traffic from diverse campaigns and segment our audience. A valuable addition to our marketing strategy

Pros

The platform is easy to navigate and offers a variety of filters to narrow your targeted database.

Cons

Can't say there are any negative sides. As any software it requires a brief training but once you got the basics, it's very easy to read and interpret

Review Source

JW

Jessica W.  
Digital Marketing Manager  
Retail  
Used the software for: Less than 6 months

### "Great option for solid data"

February 22, 2025

5.0

Overall, we're extremely happy with the services and support offered by Opensend.

Pros

We really appreciate the ease of the interface as well as the solid leads we're obtaining. Support has been phenomenal and are always willing to answer questions as they pop up.

Cons

No big issues, thus far. There is a bit of a learning curve but easy to overcome and support is always willing to answer questions.

Review Source

MP

Maria P.  
Head of Brand Marketing  
Consumer Goods  
Used the software for: 6-12 months

### "Opensend is a Gamechanger for eCommerce Brands!"

July 10, 2024

5.0

Pros

The Lead Generation with Opensend has allowed us to capture medium to high intent leads with improved efficiency. We have more than doubled our Mailing List since implementing Opensend. Highly recommend this solution for businesses that utilize email marketing to engage with customers. The onboarding & support team at Opensend are a pleasure to deal with. Always responsive, proactive in providing guidance on result improvements, new feature implementations and general questions. Overall, fully satisfied with the product and service provided by the Opensend Team!

Cons

We've been working with Opensend for over 6 months now, with no major cons. Looking forward to implementing new features such as Email Revive and Postal in the coming days.

Review Source

ST

Seth T.  
Associate Director  
Marketing and Advertising  
Used the software for: 6-12 months

### "Great For capturing anonymous visitors"

September 24, 2024

5.0

Great service overall easy to work with and accomplished my goals

Pros

It let clients harness web traffic in ways they previously couldn't and helped remarketing efforts immensely.

Cons

Nothing I can really speak to here that didn't align with my needs.

Review Source

SD

Sarrah D.  
Emails and SMS Account Manager  
Marketing and Advertising  
Used the software for: 6-12 months

### "Easy Integration and Stellar Support"

August 6, 2024

5.0

Opensend has exceeded my expectations. The team is amazing, offering unparalleled support and strategic advice during the setup process. Within the first few months, our clients have experienced noticeable success, with higher open rates and better customer engagement. Their attentiveness has been crucial in helping us deploy Opensend efficiently across various brands. I can’t recommend them enough!

Pros

Opensend is solving several key problems for us, particularly in identifying and engaging with our target audience. One of the biggest challenges in email marketing is reaching the right people—those who are genuinely interested in our products. Opensend addresses this by using advanced data capture techniques to identify and convert anonymous website visitors into leads. This means we can gather valuable information about potential customers who visit our site but don’t immediately make a purchase.

Cons

The platform could benefit from more advanced customization options. However, I do think they have some exciting updates in the works for users in this area! Additionally, it takes a bit of a learning curve to get those segmentations right, but the team is always there to explain and help!

Review Source

KG

Keaton G.  
Lifecycle Marketing Manager  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "No-brainer tool for pretty much any ecom brand "

June 25, 2024

5.0

Overall very pleased with the platform, team, and results. Frankly made me look like a genius getting it live for our brand.

Pros

OpenSend has helped us grow our engaged list and maximize our advertising spend immensely. Some 7,000 new engaged profiles in less than 2 months with great engagement (and actual purchases). Also helped us revive a massive portion of our list that was otherwise dead to us. No-brainer tool for any ecom brand with decent traffic.

Cons

Team is dialed-in and very knowledgable about all things deliverability, which was our biggest concern. Algorithm is very impressive. Implementation was beyond easy, team handled most of it.

Review Source

AB

Abigail B.  
COO  
E-Learning  
Used the software for: Less than 6 months

### "Amazing for building email lists."

July 5, 2024

5.0

Great service, great customer service, valuable. I've recommended it to a lot of people.

Pros

Scrapes all the emails that visit our website, even if they don't leave an opt in. The customer service is amazing, we get monthly meetings. My rep, \[sensitive content hidden\], is awesome. It brings our lead nurturing and email game to another level. Rather than rely on cold emails, these emails come in plentifully when ads are on and are somewhat warm, rather than completely cold. Great service.

Cons

The only thing I don't like is that we aren't as skilled as we could be in cold emailing because we could be doing way more with all the value they are giving us...

Review Source

LA

Luisa A.  
Director of Sales  
Automotive  
Used the software for: 6-12 months

### "Easy to use, amazing customer service"

May 28, 2024

5.0

Pros

Implementation was easy, and the customer service cares about getting the best solution for our budget and marketing needs.

Cons

It works so well that the leads can add up to be pricey. Luckily, they have multiple plans, and also a budget cap.

Review Source

AO

Andres O.  
Owner  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Email & SMS Marketing Agency Owner. New Favorite Tool."

June 10, 2024

5.0

Love using OpenSend, highly recommend giving their 2 week trial a shot and seeing if it's a good fit for your brand/product.

Pros

Easy to set up, intuitive, picky-backs off Klaviyo's data analytics, effective.

Cons

It doesn't work for EVERY industry, but it works for most.

Review Source

Jaclinne C.  
Marketing Director  
Consumer Goods  
Used the software for: Less than 6 months

### "Great Software to capture users visit your site"

May 24, 2024

5.0

Support is awesome, everything went smoothly without issue and does what it states and offers

Pros

Capture email users that visit but did not sign up or convert

Cons

pricing is a little high compare to others

Review Source

DO

Derek O.  
CEO  
Retail  
Used the software for: 6-12 months

### "So far, so good..."

May 29, 2024

5.0

Very effective and continuing to analyse the quality of the leads.

Pros

Easy to implement and immediate results.

Cons

Still waiting to see the quality or effectiveness of the leads over time.

Review Source

JB

Justin B.  
Ecom  
Consumer Goods  
Used the software for: Less than 6 months

### "Worth Testing"

May 24, 2024

4.0

Pros

$1 trial and a month-to-month agreement.

Cons

There is no direct integration with Sendlane. The customer journey feature is not available.

Review Source

CF

Chelsea F.  
Enterprise Account Manager  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Opensend - exceptional service and offering!"

September 17, 2024

5.0

I have had a phenomenal experience with Opensend and the customer service received on all ends. From a technical aspect to troubleshooting general inquiries, I've found the whole process to be smooth and transparent.

Pros

It's incredibly intuitive and user friendly. We've had success with Opensend and the reliability of the information and customer service provided.

Cons

Typically, it's fairly easy to explain the ROI to clients and brands for adding on this service, however this is another added expense for a client to take on.

Review Source

MC

Muneerah C.  
Ecommerce Manager  
Apparel & Fashion  
Used the software for: Less than 6 months

### "E-commerce Manager"

April 9, 2025

5.0

Pros

Switching to Opensend was extremely easy to use as our entire team is able to easily navigate the platform and the interface is very intuitive. I am most impressed with our fast we were able to grow our new customer base!

Cons

The only small challenge would be customers reaching out to us upset that are now receiving marketing materials without officially "subscribing" on our site. However, the Opensend team provided scripts and best practices to address this issues that have caused a very minimal disruption.

Review Source

AS

Alex S.  
Email strategist  
Marketing and Advertising  
Used the software for: 6-12 months

### "Talk about Email list growth!! - Outstanding "

November 15, 2024

5.0

10/10 - The OpenSend Team goes above and beyond when it comes to support, help with set up. talk about customer focus! Keep up the great work

Pros

OpenSend has exceeded my expectations—their team is amazing, always willing to go the extra mile for us. From setup through our ongoing partnerships, they’ve provided support, strategy, and advice. Our partners have experienced list growth, higher conversions, and notable revenue increases. OpenSend is a game-changer for any agency and its partners. If you're looking to build a community, grow it, and generate revenue, OpenSend is the best email setup out there. Five stars and highly recommended!

Cons

No Cons here! Genuinely, could not be happier with a software.

Review Source

lM

laura M.  
CEO  
Consumer Goods  
Used the software for: Less than 6 months

### "They Enter, They Subscribe, They Never Leave – Thanks, OpenSend!"

March 12, 2025

5.0

The team is really helpful, always responsive and ready to help out.

Pros

You land on our site, we got you! We are seeing meaningful numbers that create more ROI when someone visits our site. email rules, and we get to collect 100's a month.

Cons

Nothing to not like, just need to create new SOPS to handle all the new emails.

Review Source

AC

Ashton C.  
Marketing Manager  
Cosmetics  
Used the software for: Less than 6 months

### "Great tool for growing my email list and revenue. "

September 16, 2024

4.0

Overall I’ve had a great experience with Opensend. Quick and easy onboarding. Their customer support and success teams have been great to work with and I’ve seen actual results.

Pros

The email capture and matching is really accurate, and those leads convert well in my follow up email flows.

Cons

They have a good amount of analytics, especially in comparison to our previous provider of this type of software. I just wish it was a little more specific in reporting exactly where my orders are coming from (flows vs. campaigns vs. direct purchase).

Review Source

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