--- title: "theMarketer Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about theMarketer Software - reviews, pricing plans, popular comparisons to other Marketing Automation products and more." source_url: "https://www.capterra.com/p/10016103/theMarketer/" page_type: "product" language: "en" --- # theMarketer Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on September 16, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) theMarketer ## What is theMarketer? theMarketer is an all-in-one email and loyalty marketing platform, designed to boost business growth and forge authentic customer relationships. Create 100% personalized newsletters, build loyalty programs, set up automated flows, send SMS & push notifications, grow your contact list with pop-ups, rely on RFM analysis, collect feedback & reviews, and leverage referrals to turn customer interactions into meaningful relationships, enhance brand loyalty as well as customer lifetime value. ## What is theMarketer used for? [Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Push Notifications](https://www.capterra.com/push-notifications-software/)[Customer Loyalty](https://www.capterra.com/customer-loyalty-software/) Top alternative Featured Overall rating Based on 1 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price €5 Other, Per Month Free trial not available Includes Free Version Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for theMarketer?[Manage this product listing](https://www.g2.com/products/themarketer/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### theMarketer 5.0 (1) VS. [4.6 (6,117)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting Price €5 Other, Per Month Starting Price $9 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 5.0 (1) Ease Of Use 4.5 (6,068) Value For Money 5.0 (1) Value For Money 4.3 (4,685) Customer Service 5.0 (1) Customer Service 4.4 (4,478) ## theMarketer alternatives Highest Rated [4.7 (2,747)](https://www.capterra.com/p/140363/HouseCall-Pro/reviews/) Starting price $79.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [4.7 (707)](https://www.capterra.com/p/152997/BirdEye/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.3 (127)](https://www.capterra.com/p/207701/Hibu/reviews/) Starting price $449.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 81% of reviewers rated it above 4 stars [4.2 (456)](https://www.capterra.com/p/130105/Mailjet/reviews/) Starting price $19.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 83% of reviewers rated it above 4 stars ## FAQs about theMarketer Features and Usability ### What are the key features of theMarketer? theMarketer offers marketing automation, email marketing, SMS marketing, and multi-channel communication for campaign execution. It includes campaign management, A/B testing, segmentation, and drip campaigns for targeting and scheduling. The platform also provides CRM, lead capture, lead management, conversion tracking, and campaign analytics. Pricing ### How much does it cost and what fees or limitations are included? theMarketer offers a free Basic plan for up to 1,000 contacts, plus the €5/month Standard plan, €6/month Ecommerce plan, and €49/month Ecommerce PRO plan. A free version is available. Basic includes 2 seats; Standard and Ecommerce include 3 seats; Ecommerce PRO includes unlimited seats. Integrations ### Which third-party tools and platforms does theMarketer integrate with? theMarketer integrates with 4 eCommerce platforms: OpenCart, PrestaShop, VTEX, and WooCommerce. These catalog integrations connect the platform to store management environments used for online selling and order handling. Getting Started and Support ### What training and onboarding options does theMarketer offer? theMarketer provides webinars and documentation to help teams get started. Webinars offer live or scheduled guidance for learning core features, while documentation gives written reference material for self-paced review and step-by-step setup support. Getting Started and Support ### What customer support options does theMarketer offer? theMarketer provides Email/Help Desk, Knowledge Base, Phone Support, and Chat. No reviewer feedback is available to describe support speed, helpfulness, or common frustrations, so the support experience cannot be assessed from user comments alone. ## Features AI summary Based on 6,612 Marketing Automation reviews Capterra data shows that buyers of Marketing Automation rank the following features as their top priorities: - **Email Marketing** (**59%** of reviewers rated this feature as critical) - **Event Triggered Actions** (**48%**) - **Lead Capture** (**51%**) theMarketer supports all three features buyers call out most often: **Email Marketing**, **Event Triggered Actions**, and **Lead Capture**. Together, these capabilities help businesses reach contacts with timely campaigns, respond automatically to customer behavior, and collect new prospects more effectively, allowing teams to improve conversion efforts and manage demand generation with more consistency. Email Marketing 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Create and send email blasts/campaigns Event Triggered Actions 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Predefined actions automatically performed on the occurance of specific events Landing Pages/Web Forms 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Create landing pages or online forms designed to capture new leads and prospects Data Import/Export 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Import and export data to and from software applications Lead Capture 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Automatically identify and save contact information of potential customers Marketing Automation 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Automate workflows and trigger campaigns based on customer actions theMarketer 35 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - API: Application programming interface that allows for integration with other systems/databases - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customizable Branding: Add customized logos and colors to align with company branding - Customizable CTAs: Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) - Customizable Forms: Customize contracts and forms to collect specific information - Data Import/Export: Import and export data to and from software applications - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period - Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience - Email Marketing: Create and send email blasts/campaigns - Email Tracking: Track delivered, received, and opened emails - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events - Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects - Lead Capture: Automatically identify and save contact information of potential customers - Lead Generation: Manage the process of attracting and converting business prospects into leads - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Communication: Allows communication with customers or users via multiple channels such as phone, email, live chat, etc. - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Real-Time Data: Receive data and information in real time - Sales Analytics: Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.) - Segmentation: Group leads or contacts based on their specific characteristics - SMS Marketing: Send promotional campaigns or transactional messages via text messages - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data - Website Visitor Tracking: Monitor activity of individuals who visit your website using cookies --- Get Advice We can help you find the software with the features you need. Features 5.0 (1) 5.0 Based on 1 reviews ## Pricing Value for money 5.0 (1) Free Version [View pricing plan details](https://www.capterra.com/p/10016103/theMarketer/pricing/) Basic €0.00 It includes: - 2 seats - Popups & embedded forms - Email & plain-text campaigns - eCommerce email templates - Personalized product recommendations - Email support Standard €5.00 Other,Per Month It includes: - 3 seats - Popups & embedded forms - Email & plain-text campaigns - SMS campaigns - Push notification campaigns - Automation - Email & chat support Ecommerce €6.00 Other,Per Month It includes: - 3 seats - Popups & embedded forms - Email & plain-text campaigns - eCommerce email templates - Personalized product recommendations - SMS campaigns - Push notification campaigns - Automation - RFM Analysis (simple) - Email & chat support Ecommerce PRO €49.00 Other,Per Month It includes: - Unlimited seats - Popups & embedded forms - Email & plain-text campaigns - eCommerce email templates - Personalized product recommendations - SMS campaigns - Push notification campaigns - Automation - RFM Analysis (advanced) - On-site Launcher - Feedback & Reviews - User-Generated Content (UGC) - Referral Program - Loyalty Program - Email, chat & phone support Value for money 5.0 (1) 5.0 Based on 1 reviews ## Integrations [ WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[ PrestaShop](https://www.capterra.com/p/134005/PrestaShop/)[ OpenCart](https://www.capterra.com/p/143516/OpenCart/)[ VTEX](https://www.capterra.com/p/159471/VTEX/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 5.0 (1) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (1) 5.0 Based on 1 reviews ## User reviews Overall rating 5.0 Based on 1 reviews Filter by rating 5(1) 4(0) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent ID Ioan D. Co-Founder at VagAuto.ro Automotive ### "An innovative platform specially designed to help companies build and maintain a close relationship with their customers." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 6, 2023 Pros The platform offers a number of marketing tools, from analyzing consumer behavior to implementing effective loyalty campaigns. Cons Everything is according to our expectations. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.