# Zuko Analytics Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Zuko Analytics Software - reviews, pricing plans, popular comparisons to other Forms Automation products and more. Source: https://www.capterra.com/p/10017636/Zuko-Analytics --- # Zuko Analytics Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Zuko Analytics ## What is Zuko Analytics? Cloud-based solution to track user behavior on web forms and checkouts via analytics. Zuko helps businesses identify when, where and why their customers are abandoning their forms. By applying the insights generated by Zuko, companies can identify and fix their form issues so more people successfully complete them. ## What is Zuko Analytics used for? [Web Analytics](https://www.capterra.com/web-analytics-software/)[Forms Automation](https://www.capterra.com/forms-automation-software/)[Website Monitoring](https://www.capterra.com/website-monitoring-software/) Top alternative Featured Overall rating Based on 16 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $56 Usage Based, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Zuko Analytics?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://zuko.io&name=Zuko Analytics) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Zuko Analytics 4.9 (16) VS. [4.7 (260)](https://www.capterra.com/p/150695/Lucky-Orange/reviews/) Starting Price $56 Usage Based, Per Month Starting Price $39 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.6 (16) Ease Of Use 4.6 (257) Value For Money 4.9 (15) Value For Money 4.6 (203) Customer Service 5.0 (16) Customer Service 4.7 (199) ## Zuko Analytics alternatives [4.5 (195)](https://www.capterra.com/p/118128/New-Relic/reviews/) Starting price $10.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 92% of reviewers rated it above 4 stars [4.6 (5,203)](https://www.capterra.com/p/153140/Connecteam/reviews/) Starting price $29.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [4.6 (6,035)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars Highest Rated [4.8 (1,034)](https://www.capterra.com/p/179296/GetMaintainx/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/10017636/Zuko-Analytics/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Customizable Fields 5.0 (5) 100.00% of 5 reviewers that rated this feature as important or highly important Customize data fields to support various needs and use cases Alerts/Notifications 4.5 (4) 25.00% of 4 reviewers that rated this feature as important or highly important Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges API 4.7 (3) 66.67% of 3 reviewers that rated this feature as important or highly important Application programming interface that allows for integration with other systems/databases Forms Creation & Design 4.7 (3) 100.00% of 3 reviewers that rated this feature as important or highly important Create and design new forms from scratch using templates and design tools, or scan and convert existing forms into the system Forms Management 4.7 (3) 133.33% of 3 reviewers that rated this feature as important or highly important Store, manage and track all forms in a centralized location Real-Time Analytics 5.0 (3) 100.00% of 3 reviewers that rated this feature as important or highly important Analyze and gain insights into data in real-time Zuko Analytics 17 features Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Application programming interface that allows for integration with other systems/databases Track visitors'/audience's responses across web pages and other optimized content Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases) Customize data fields to support various needs and use cases Alter the layout and content of reports Graphical representation of data Software is used for working on online pages Create and design new forms from scratch using templates and design tools, or scan and convert existing forms into the system Store, manage and track all forms in a centralized location Analyze and gain insights into data in real-time Collection, analysis, and representation of numerical data and generation of reports to understand various patterns View and track pertinent metrics to find patterns and gain insights from data Capture what is happening on a computer screen Set up connections to third-party platforms to improve business processes Web form that allows users to enter data that is sent and processed for different reasons Track and analyze information regarding website visitors Get Advice We can help you find the software with the features you need. Features 4.9 (16) 4.9 Based on 16 reviews ## Pricing Value for money 4.9 (15) Free Trial [View pricing plan details](https://www.capterra.com/p/10017636/Zuko-Analytics/pricing/) Light $56.00 Usage Based,Per Month It includes: - Unlimited trackable forms - Unlimited users Basic $112.00 Usage Based,Per Month It includes: - Unlimited trackable forms - Unlimited users - Access to all features and reports Mid $280.00 Usage Based,Per Month It includes: - Unlimited trackable forms - Unlimited users - Access to all features and reports High $560.00 Usage Based,Per Month It includes: - Unlimited trackable forms - Unlimited users - Access to all features and reports Value for money 4.9 (15) 4.9 Based on 15 reviews ## Integrations [ Zapier](https://www.capterra.com/p/130182/Zapier/)[ Jotform](https://www.capterra.com/p/158456/JotForm-4-0/)[ Looker](https://www.capterra.com/p/169053/Looker/)[ Formstack Forms](https://www.capterra.com/p/118892/Formstack/)[ Shopify Plus](https://www.capterra.com/p/171845/Shopify-Plus/)[ Monetate](https://www.capterra.com/p/276426/Monetate/)[ ConvertCalculator](https://www.capterra.com/p/176575/ConvertCalculator/)[ Zoho Show](https://www.capterra.com/p/227445/Zoho-Show/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 5.0 (16) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (16) 5.0 Based on 16 reviews ## User reviews Overall rating 4.9 Based on 16 reviews Filter by rating 5(15) 4(1) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent SB Sean B. Communications and Analytics Manager Insurance ### "Zuko Review" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 20, 2025 Really positive, all the support i need to keep tabs on my forms and make sure they are performing as expected, and if they aren't, feedback on how i can improve them. Pros Great product and great service from the staff. New features always on the way and it provides all the insight i need into the forms i create. also super affordable compared to similar services especially with the level of support provided. Cons it does feel like a steep learning curve at first but overall it is intuitive once you get into it, especially since the rep is there to help Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. ED Elvin D. Data analyst Online Media ### "The best dedicated form analytics tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 14, 2025 You can use all in one tools or you can choose dedicated tools for different demands. The first option might seem easier but at the end of the day I believe the quality and level of detail will always be better with the latter option. This is Zuko, possibly the best form analytics solution there is. Pros Low cost, valuable, dedicated and detailed data, straightforward implementation, flexible, fast tool, and great personal support all the way, for (among others): training coworkers, fixing issues and offering insights. Cons High granular data can be complex to understand, especially for new users. Some training is required to get them engaged with the tool. Not really a negative, just something to be mindful of. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. MG Max G. Senior Product Manager Financial Services ### "Tour de force of great form analytics" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 16, 2025 Fantastic, easy to use for the team, great source of insight and an experienced team only an email away to support you at any time. Zuko has been a key growth driver for experian and a fantastic investment. Pros Zuko is the best form analytics tool i've seen without exception. Most people wonder why they should bother with something other than a standard analytics tool be it MixPanel, Adobe or GA4 but i've truly seen nothing better for capturing field level data and turning it into actionable insight and consultancy with them has been a major factor in our growth. Not to mention some of the most hands on support out there. Cons Nothing to dislike, it's limitations are fairly self described, it's a tool for form analysis. It's not something to invest in if you don't have a form as a key part of your user journey. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Ihor S. CEO Information Technology and Services ### "Most sophisticated conversion form analytics tool for CRO purposes on the market" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 26, 2025 I believe this is the most advanced and sophisticated conversion form analytics tool for CRO purposes available on the market. Pros Zuko is invaluable for identifying conversion form leaks and uncovering potential CRO improvements for conversion forms. I’m not aware of any other tool on the market with such a comprehensive feature set for analyzing user behavior in forms and spotting CRO opportunities. Cons Zuko’s team is continuously improving the product, making it even more useful and comprehensive. When I was considering that video session recording of specific user behavior could help yield deeper insights into form performance, they rolled out the feature within a few months. No real drawbacks — they move fast, listen closely to user needs, and consistently refine the product to stay ahead. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. EB Elodie B. CRO and Analytics Lead Financial Services ### "Zuko Analytics is an exceptional tool for form analytics" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 6, 2025 The team is using it to shape data driven form optimization strategies. Pros Zuko Analytics is an excellent tool for optimizing form performance, offering clear, actionable insights into user behavior and drop-off points. Its intuitive interface and robust reporting make it a valuable asset for improving conversions. A special shoutout to \[sensitive content hidden\], the incredible CSM, whose proactive support and expertise ensure that at SumUp we get maximum value from the platform. Highly recommended! Cons I am happy with the solution as it stands and confident in its product evolution strategy. Alternatives considered [Hotjar](https://www.capterra.com/p/163516/Hotjar/) [Mouseflow](https://www.capterra.com/p/163517/Mouseflow/) Reasons for choosing Zuko Analytics The support team is knowledgeable, responsive, and always willing to go the extra mile to resolve issues or provide guidance. The quality of reports offering clear, accurate, and actionable insights that enable data-driven decision-making. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. RT Rosario T. Senior CRO Consultant Marketing and Advertising ### "One of the best tool to do form analytics" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 October 16, 2024 I have used the tool in several projects. Not always, just because of the type of projects I found myself working on. Pros A complete tool with plenty of useful reports to identify insights that are useful for optimizing the project. I have witnessed the evolution of the tool and it is a mature and solid solution. They have improved many aspects, including onboarding and support. The trial they have made available is very useful: you pay after you have verified that the acquired data is correct. This is no small thing since the forms are not always very easy to track. And then human support to discuss and find a solution for the configuration - not trivial to start acquiring data correctly Cons A bit of complexity, especially when you start to get familiar with the tool, as there are different types of reports available. Alternatives considered [Mouseflow](https://www.capterra.com/p/163517/Mouseflow/) Reasons for choosing Zuko Analytics The support they offer, the flexibility in terms of configuration Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. EM Emanuela M. Senior CRO Specialist Marketing and Advertising ### "a Great way to find new insights" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 18, 2024 I am a new user but i want to include this type of tracking in many of our B2B clients Pros with a simple installation you can get a perfectly working tracking system that can bring new ideas of optimization even on seasoned projects Cons When you export a report, it will not export exactly what you see in the page but it will reorganize data in a new format Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. TG Tony G. Engagement Manager Market Research ### "Brought our forms to life" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 May 14, 2024 Pros Extremely easy to use, and the data visualisation brought our forms to life. Clearly showing opportunities and pain points we hadn't thought about. The customer service and support are second to now, always on hand if had any queries. Cons There wasn't too much I didnt like about using Zuko Analytics, honestly. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. DS Dakota S. Director of Digital Strategy Insurance ### "Zuko Analytics is a great resource for better understanding how customers interact with your forms" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 May 3, 2024 My experience has been fantastic. \[sensitive content hidden\] have both been great to work with and value outside opinions greatly. Knowing how much we utilize Jotform, they valued our opinions when they began creating their own form builder tool. The data provided is incredibly helpful and gives you the ability to better understand your customers. A lot of assumption is made when it comes to individuals completing forms, but Zuko allows the peak under the hood to see what exactly is being done and the different trends that can begin to happen due to the smallest issue on your form. Pros The data provided is very insightful. It is one thing to capture data, but to also present it in a way that is easy to digest and understand is rare. The data allows us to quickly make changes and constantly test different form fields and layouts to identify what resonates most with our customers. Cons We utilize Jotform, and unfortunately the integration there isn't as deep as other form builders. The fields come through as their field code/ID from Jotform, which means you have to edit them all to better reflect what the field represents. It would also be really helpful to better identify individual sessions to make direct actions off of them such as reaching out to the customer. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. TM Trina M. Head of Marketing Information Technology and Services ### "See how traffic interacts with your forms, without heatmaps or recordings" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 3, 2024 Pros 1\. Intuitive interface. 2. I could get started right away -- the prompts and nudges are extremely well timed. 3. Easy visualization - the funnel we custom built in GA way back when comes out of the box with Zuko. We could understand where people dropped off, by how much, what error messages they encountered and which fields contribute to abandonment. We even found evidence of a target persona frustration that we did not know existed -- simply because these people were abandoning the form post a very telling field (repeatedly). This behavior was not present in other personas. Cons There isn't much to dislike. The onboarding can be streamlined, I guess. Maybe just a couple of videos. You don't need a lot to start seeing value. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/10017636/Zuko-Analytics/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)