---
title: "ethos Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about ethos Software - reviews, pricing plans, popular comparisons to other Customer Loyalty products and more."
source_url: "https://www.capterra.com/p/10020044/ethos/"
page_type: "product"
language: "en"
---

# 

 ethos Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on September 15, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

ethos

## What is ethos?

ethos is a customer loyalty software platform that allows businesses to build branded landing pages, offer rewards like exclusive products and events, run contests and promotions, and gain customer insights.

## What is ethos used for?

[Customer Loyalty](https://www.capterra.com/customer-loyalty-software/)

Top alternative

Featured

Overall rating

Based on 3 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$69

Flat Rate, Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for ethos?[Manage this product listing](https://www.g2.com/products/ethos-2024-04-04/claim_requests/new?auto=true)

## ethos Overview

Updated September 2026

AI summary

ethos offers businesses of all sizes a cloud-based solution for managing customer loyalty initiatives. Focused on supporting loyalty programs and rewards management, it enables organizations to design and operate incentive-driven engagement strategies. As a SaaS platform, ethos is accessible via web, making it suitable for companies seeking to build or enhance customer retention and loyalty efforts.

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### ethos

5.0 (3)

VS.

[4.9 (3,835)](https://www.capterra.com/p/186209/Guusto/reviews/)

Starting Price

$69

Flat Rate, Per Month

Starting Price

$4.8

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

5.0 (3)

Ease Of Use

4.9 (3,835)

Value For Money

5.0 (3)

Value For Money

4.9 (3,458)

Customer Service

5.0 (2)

Customer Service

4.9 (3,518)

## ethos alternatives

[4.8 (547)](https://www.capterra.com/p/197141/Tremendous-Rewards/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[RepeatMD](https://www.capterra.com/p/10009042/RepeatMD/)

[4.4 (192)](https://www.capterra.com/p/10009042/RepeatMD/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

88%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/10009042/RepeatMD/)

[Kangaroo](https://www.capterra.com/p/149363/Kangaroo-Rewards/)

[4.9 (258)](https://www.capterra.com/p/149363/Kangaroo-Rewards/reviews/)

Starting price

$79.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/149363/Kangaroo-Rewards/)

[Boomerangme](https://www.capterra.com/p/241848/Boomerangme/)

[4.8 (48)](https://www.capterra.com/p/241848/Boomerangme/reviews/)

Starting price

$69.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/241848/Boomerangme/)

## FAQs about ethos

Features and Usability

### What are the key features of ethos?

ethos includes loyalty program tools, rewards, and rewards management for organizing customer incentives and tracking redemption activity. These core features support point accumulation, reward issuance, and program administration within a single system.

Integrations

### Which third-party tools and platforms does ethos integrate with?

ethos integrates with Shopify. The catalog also lists Shopify as a supported integration, making it the primary third-party platform connected to ethos for store-based workflows and customer access control.

Answer based on 2 reviews

Getting Started and Support

### What training and onboarding options does ethos offer?

ethos provides live online sessions and webinars to help teams get started. Live online sessions support guided setup and real-time instruction, while webinars offer scheduled presentations and product walkthroughs for group learning and reference during onboarding.

Getting Started and Support

### What customer support options does ethos offer?

ethos provides Email/Help Desk support for customer questions and issue resolution. No reviewer feedback about support experience is available in the catalog data, so no claims can be made about response times, helpfulness, or common frustrations.

## Features

AI summary

Based on 1,860 Customer Loyalty reviews

Capterra data shows that buyers of Customer Loyalty software rank the following features as their top priorities:

-   **Loyalty Program** (**45%** of reviewers rated this feature as critical)
-   **Rewards Management** (**39%**)
-   **Third-Party Integrations** (**49%**)

ethos includes **Loyalty Program** and **Rewards Management**, giving businesses the tools to build repeat purchase behavior and manage incentives in one place. However, it does not offer **Third-Party Integrations**. By covering **Loyalty Program** and **Rewards Management**, ethos helps businesses encourage customer retention, run reward campaigns more efficiently, and provide teams with a clearer way to manage ongoing loyalty efforts.

Features

5.0 (3)

5.0

Based on 3 reviews

## Pricing

Value for money

5.0 (3)

Free Trial

Basic

$69.00

Flat Rate,Per Month

Value for money

5.0 (3)

5.0

Based on 3 reviews

## Integrations

[

Shopify](https://www.capterra.com/p/83891/Shopify/)

## Support, customer service and training options

Customer Service

5.0 (2)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (2)

5.0

Based on 2 reviews

## User reviews

Overall rating

5.0

Based on 3 reviews

Filter by rating

5(3)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

GB

Greg B.

Chief Financial Officer

Arts and Crafts

### "An elegant Customer Loyalty platform done right"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 17, 2024

Pros

We have great customers, but have struggled to engage them meaningfully for some time. Email campaigns and flash promotions work OK but their impact degrades over time. This platform gives us the ability to do so much more, leveraging our catalog of content and relationships to offer an entirely new way to engage our customers. Customer Loyalty is so critical to our business, and the ethos platform seems to unlock aspects we had only dreamed of previously. Highly recommended.

Cons

Nothing comes to mind. The tool feels very slick and new, so it doesn't have tonnes of features, but I actually see that as a positive. Very easy to use.

Switched from

[Smile.io](https://www.capterra.com/p/169446/Smile-io/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JB

Jordan B.

Director

Sporting Goods

### "Game-Changing Loyalty Solutions"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 17, 2024

Pros

I've been on the hunt for the perfect loyalty solution to engage and retain customers, and I've found it with ethos. This platform is a game-changer for any brand looking to create a loyalty program for their customers. The integration with my Shopify store is seamless. Setting up a loyalty programs has never been easier. With a user-friendly interface and intuitive controls, I am able to tailor rewards and incentives to fit my brand perfectly. One of the standout features is the flexibility ethos offers and all the different types of benefits / rewards I can offer my customers.

Cons

No cons at the moment. It's been well-received by my customers

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

TR

Tom R.

CEO

Online Media

### "ethos seems to be a game-changer for creating a loyalty program."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

April 9, 2024

Pros

As a mid-sized merchant, ethos seems to be the perfect loyalty solution for us to engage and retain our customers. The killer app for us is the flexibility ethos offers through different types of benefits and rewards I can offer my customers. We are no longer just limited to promo codes. Now we can really engage with our customers.

Cons

Product is solid. Only negative was it took us a while to discover ethos. But they are quite new.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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