--- title: "Insentric Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Insentric Software - reviews, pricing plans, popular comparisons to other Marketing Attribution products and more." source_url: "https://www.capterra.com/p/10021101/Insentric/" page_type: "product" language: "en" --- # Insentric Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on September 16, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Insentric ## What is Insentric? Insentric, the marketing intelligence platform, is the only reporting solution built for marketers…by marketers. Tailored for businesses leveraging Adobe Marketo Engage and Salesforce Sales Cloud, Insentric seamlessly integrates into your existing tech stack– automating, orchestrating, and delivering actionable insights. And there is no need to involve–or wait on– IT. Growth-driven companies with sophisticated customer lifecycles can now access enterprise-grade reporting capabilities without the enterprise costs and complexities. Based on 15+ years of experience working with Fortune 1000 client martech stacks and building hundreds of expensive, resource heavy custom reports, the DemandLab team has developed a scalable solution that incorporates industry best practices while also allowing for customization to meet unique business needs and requirements. Insentric empowers marketers to make critical business decisions by quickly and easily building reports. ## What is Insentric used for? [Marketing Attribution](https://www.capterra.com/marketing-attribution-software/) Top alternative Featured Overall rating Based on 1 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $2000 Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Insentric?[Manage this product listing](https://www.g2.com/products/insentric/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Insentric 5.0 (1) VS. [4.3 (716)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/) Starting Price $2000 Per Month Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 5.0 (1) Ease Of Use 3.8 (159) Value For Money 5.0 (1) Value For Money 3.9 (144) Customer Service 5.0 (1) Customer Service 3.9 (148) ## Insentric alternatives [4.6 (6,117)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars Highest Rated [CTM](https://www.capterra.com/p/152004/Call-tracking-software/) [4.7 (159)](https://www.capterra.com/p/152004/Call-tracking-software/reviews/) Starting price $79.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/152004/Call-tracking-software/) [AppsFlyer](https://www.capterra.com/p/156811/AppsFlyer/) [4.5 (138)](https://www.capterra.com/p/156811/AppsFlyer/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/156811/AppsFlyer/) [Voluum](https://www.capterra.com/p/145771/Voluum/) [4.5 (126)](https://www.capterra.com/p/145771/Voluum/reviews/) Starting price $199.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/145771/Voluum/) ## FAQs about Insentric Overview ### What company size and specific industries is Insentric built for? Insentric is designed for businesses that use Adobe Marketo Engage and Salesforce Sales Cloud, especially companies with established marketing and sales technology stacks. The vendor description does not specify a particular company size or industry, so it appears aimed at organizations of any size that rely on these platforms. Features and Usability ### What are the key features of Insentric? Insentric offers attribution modeling, cross-channel attribution, and multi-touch attribution for tracking how marketing interactions contribute to conversions. It also includes conversion tracking, campaign analytics, ROI tracking, and reporting/analytics for measuring performance across channels and campaigns. Integrations ### Which third-party tools and platforms does Insentric integrate with? Insentric connects natively to Marketo Engage and Salesforce Sales Cloud. These catalog integrations cover marketing automation and CRM workflows, giving teams two core platforms for managing leads, customer data, and campaign activity within a connected sales and marketing stack. ## Features AI summary Based on 362 Marketing Attribution reviews Capterra reviewers point to these as the features buyers care about most when choosing marketing attribution software: - **Conversion Tracking** (**65%** of reviewers rated this feature as critical) - **Campaign Analytics** (**52%**) - **Performance Metrics** (**61%**) Insentric supports **Conversion Tracking** and **Campaign Analytics**, giving marketing teams a way to monitor customer actions and review how campaigns perform across channels. However, it does not include **Performance Metrics**. Instead, it offers **Reporting/Analytics** (**61%**) and **ROI Tracking** (**55%**), which can still help teams measure outcomes and connect marketing spend to results, helping businesses make better budget decisions and improve campaign planning. Conversion Tracking 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Campaign Analytics 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Track and interpret campaign performance metrics Reporting/Analytics 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data ROI Tracking 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Attribution Modeling 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Analyzes the amount of credit that should be assigned to sales and conversion touchpoints. Cross Channel Attribution Track user conversions from all digital sources Insentric 7 features ### All Features - Attribution Modeling: Analyzes the amount of credit that should be assigned to sales and conversion touchpoints. - Campaign Analytics: Track and interpret campaign performance metrics - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Cross Channel Attribution: Track user conversions from all digital sources - Multi-Touch Attribution: Evaluate the impact of each touch point that drives a conversion - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts --- Get Advice We can help you find the software with the features you need. Features 5.0 (1) 5.0 Based on 1 reviews ## Pricing Value for money 5.0 (1) Core $2,000 Per Month Premium $6,000 Per Month Enterprise $10,000 Value for money 5.0 (1) 5.0 Based on 1 reviews ## Integrations [ Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[ Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 5.0 (1) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (1) 5.0 Based on 1 reviews ## User reviews Overall rating 5.0 Based on 1 reviews Filter by rating 5(1) 4(0) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent EO Emily O. Senior Associate, Strategic Marketing Financial Services ### "A Unified Approach to Marketing Reporting" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 24, 2025 Insentric has transformed how we approach marketing data at LLR Partners, a Philadelphia-based private equity firm. We’ve eliminated the need for manual excel work and data cleansing, and can now generate accurate, reliable reporting using key fields from both Marketo and our CRM. Pros The ability to seamlessly combine data from different platforms and the flexibility in building tailored reports to give us the visibility we need to make decisions. Cons N/A. Just moved out of the Beta version of the platform beginning of 2025. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.