--- title: "dunnhumby Assortment Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about dunnhumby Assortment Software - reviews, pricing plans, popular comparisons to other Product Data Management products and more." source_url: "https://www.capterra.com/p/10022412/dunnhumby-Assortment/" page_type: "product" language: "en" --- # dunnhumby Assortment Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on September 16, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support) dunnhumby Assortment ## What is dunnhumby Assortment? An end-to-end assortment solution that helps retailers efficiently optimise their assortment, taking into consideration the purchasing decisions of their customers. Using AI-powered data science, dunnhumby Assortment makes it possible to create space-aware localised assortment recommendations at scale, enabling retailers to build customer-centric ranges that grow sales and optimise profitability. Using in-depth insights, the solution improves collaboration among teams, and simplifies the assortment process, by shortening the critical path to store-level planograms with in-built automation and on-the-fly optimisation. Key benefits for retailers: • Store-specific ranges that resonate with local shoppers, using behavioural insights • Optimised layouts with space aware, AI-powered recommendations for every store • Minimised manual effort and streamlined time-intensive processes with automated planogramming • Increased collaboration between retailers and suppliers and higher sales ## What is dunnhumby Assortment used for? [Product Analytics](https://www.capterra.com/product-analytics-software/)[Product Data Management](https://www.capterra.com/product-data-management-software/)[Retail Execution](https://www.capterra.com/retail-execution-software/) Top alternative Featured Overall rating Based on 0 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Contact vendor for pricing Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for dunnhumby Assortment?[Manage this product listing](https://www.g2.com/products/dunnhumby-assortment/claim_requests/new?auto=true) ## dunnhumby Assortment Overview Updated September 2026 AI summary dunnhumby Assortment supports small to enterprise businesses seeking product analytics, data management, and retail execution capabilities. Delivered as a cloud-based solution, it offers data visualization and product data management to help teams organize, maintain, and analyze product information. Its features enable more informed assortment decisions and efficient handling of product records across retail operations. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### dunnhumby Assortment 0.0 VS. [4.7 (267)](https://www.capterra.com/p/150695/Lucky-Orange/reviews/) Starting Price Contact vendor Starting Price $39 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 0.0 (0) Ease Of Use 4.6 (68) Value For Money 0.0 (0) Value For Money 4.6 (47) Customer Service 0.0 (0) Customer Service 4.7 (44) ## dunnhumby Assortment alternatives [4.6 (182)](https://www.capterra.com/p/175058/Altium-Designer/reviews/) Starting price $1990.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [4.3 (4)](https://www.capterra.com/p/135032/beCPG-PLM/#reviews) Starting price $62.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Amplitude](https://www.capterra.com/p/158741/Amplitude/) [4.6 (68)](https://www.capterra.com/p/158741/Amplitude/reviews/) Starting price $995.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/158741/Amplitude/) [Kinetic](https://www.capterra.com/p/249741/Kinetic/) [3.8 (184)](https://www.capterra.com/p/249741/Kinetic/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 71% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/249741/Kinetic/) ## FAQs about dunnhumby Assortment Overview ### What company size and specific industries is dunnhumby Assortment built for? dunnhumby Assortment is designed for small to large organisations in the retail industry, including in-store grocery, convenience grocery, drug store and pharma, and other speciality retailers. It is suited to retailers of different sizes that need assortment support across these specific store and sector types. Features and Usability ### What are the key features of dunnhumby Assortment? dunnhumby Assortment offers product data management, data storage management, and version control for assortment records. It also includes audit management, reporting/analytics, and data visualization for tracking changes and results, plus collaboration tools and in-store execution. Common features include behavioral targeting, recommendations, and website analytics. Getting Started and Support ### What training and onboarding options does dunnhumby Assortment offer? dunnhumby Assortment provides live online sessions, webinars, documentation, and videos to help teams get started. Live online sessions and webinars support guided instruction, while documentation and videos offer self-paced reference material for reviewing features and setup steps as needed. Getting Started and Support ### What customer support options does dunnhumby Assortment offer? dunnhumby Assortment provides Email/Help Desk support for customer inquiries and issue resolution. No reviewer feedback about support experience is available here, so the support process cannot be characterized further. Users seeking assistance would rely on this listed channel for product-related questions and requests. ## Features AI summary Based on 530 Product Data Management reviews Capterra reviewers highlight these as the features buyers care about most when choosing product analytics software: - **Engagement Tracking** (**68%** of reviewers rated this feature as critical) - **Usage Tracking/Analytics** (**58%**) - **Data Visualization** (**44%**) dunnhumby Assortment includes **Data Visualization**, which gives teams a clearer way to review trends and turn product data into insights they can act on. However, it does not offer **Engagement Tracking** or **Usage Tracking/Analytics**. Instead, the product provides **Product Data Management** (**37%**), which can help businesses organize and maintain product information in one place. Together, these capabilities help teams make more informed assortment decisions and manage product data more efficiently. Audit Management Plan, schedule, and execute organization's accounts and assets to ensure compliance with policies and laws Collaboration Tools Provides a channel for team members to share AI models, media files, communicate, and work together Data Storage Management Manage and store data in a database Data Visualization Graphical representation of data In-Store Execution Handle all promotion activities and brand strategy for products at retail stores Product Data Management Capture, organize and track product-specific data and information in a centralized location dunnhumby Assortment 8 features ### All Features - Audit Management: Plan, schedule, and execute organization's accounts and assets to ensure compliance with policies and laws - Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together - Data Storage Management: Manage and store data in a database - Data Visualization: Graphical representation of data - In-Store Execution: Handle all promotion activities and brand strategy for products at retail stores - Product Data Management: Capture, organize and track product-specific data and information in a centralized location - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Version Control: Track revisions and updates made to files and navigate between different versions --- ## Pricing ## Support, customer service and training options Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.