---
title: "Captiwate Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Captiwate Software - reviews, pricing plans, popular comparisons to other Lead Nurturing products and more."
source_url: "https://www.capterra.com/p/10023614/Captiwate/"
page_type: "product"
language: "en"
---

# 

 Captiwate Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on September 16, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)

Captiwate

## What is Captiwate?

Getting traffic to your site is expensive, and then most of those visitors do not convert, and you are left in the dark about who they were. Sales and marketing teams are left with few leads, leading to missed pipeline goals. By implementing visitor identification, marketing teams can pinpoint successful and unsuccessful campaigns, and also supply insights for outbound teams. Captiwate connects account level and visitor level information with behavior monitoring, giving more insight into the intent level of your prospects. Paired with our in-browser call function, you can stand out in the era of inbox spamming with AI messages. Your sales team can contact high-intent prospects on your site in real time, have conversations and book new opportunities. With our Hubspot integration and notifications, you won't miss hot leads. Install Captiwate in 5 minutes, and get results from day 1. Don't take any risks - use our free trial.

## What is Captiwate used for?

[Lead Nurturing](https://www.capterra.com/lead-nurturing-software/)[Lead Capture](https://www.capterra.com/lead-capture-software/)[Web Analytics](https://www.capterra.com/web-analytics-software/)

Overall rating

Based on 0 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$625

Flat Rate, Per Month

Free trial  
available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Captiwate?[Manage this product listing](https://www.g2.com/products/captiwate/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Captiwate

0.0

VS.

[### Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)

[4.5 (3,062)](https://www.capterra.com/p/132666/Pipedrive/reviews/)

Starting Price

$625

Flat Rate, Per Month

Starting Price

$19

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

0.0 (0)

Ease Of Use

4.5 (2,971)

Value For Money

0.0 (0)

Value For Money

4.4 (2,230)

Customer Service

0.0 (0)

Customer Service

4.4 (2,356)

## Captiwate alternatives

Highest Rated

[Similarweb](https://www.capterra.com/p/148472/SimilarWeb-Pro/)

[4.6 (261)](https://www.capterra.com/p/148472/SimilarWeb-Pro/reviews/)

Starting price

$125.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/148472/SimilarWeb-Pro/)

[Lusha](https://www.capterra.com/p/198383/Lusha/)

[4.0 (398)](https://www.capterra.com/p/198383/Lusha/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

76%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/198383/Lusha/)

[LeadSquared](https://www.capterra.com/p/130199/LeadSquared/)

[4.3 (167)](https://www.capterra.com/p/130199/LeadSquared/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

86%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/130199/LeadSquared/)

[Apollo.io](https://www.capterra.com/p/158696/Apollo/)

[4.5 (398)](https://www.capterra.com/p/158696/Apollo/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

91%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/158696/Apollo/)

## FAQs about Captiwate

Overview

### What company size and specific industries is Captiwate built for?

Captiwate is designed for companies selling high-value products and services that need sales assistance, especially in B2B software, real estate, financial products, and insurance. It fits organizations in these sectors that rely on guided sales support rather than self-service purchasing.

Features and Usability

### What are the key features of Captiwate?

Captiwate offers CRM and contact management, lead capture, lead generation, lead nurturing, and sales pipeline management. It also includes campaign management, business process automation, autoresponders, alerts/notifications, reporting and analytics, visitor tracking, and third-party integrations for sales teams and customer engagement workflows.

Pricing

### How much does it cost and what fees or limitations are included?

Captiwate starts at Free Forever for small businesses with under 1,000 website visitors per month and 1 salesperson. Paid plans begin with the $625/month Startup plan, followed by the $1,250/month Growth plan. A free version and 30-day free trial are available, with visitor and seat limits by plan.

Integrations

### Which third-party tools and platforms does Captiwate integrate with?

Captiwate integrates with 4 third-party tools: HubSpot Marketing Hub, HubSpot Sales Hub, Microsoft Teams, and Slack. The catalog covers marketing automation, sales, and team communication platforms, giving Captiwate direct connections to HubSpot and popular collaboration tools.

Getting Started and Support

### What training and onboarding options does Captiwate offer?

Captiwate provides live online sessions, webinars, documentation, and videos to help teams get started. Live online sessions and webinars support guided instruction, while documentation and videos offer written and visual reference materials for self-paced learning and feature review.

Getting Started and Support

### What customer support options does Captiwate offer?

Captiwate provides Email/Help Desk, FAQ/Forum, Knowledge Base, and Chat support. No reviewer feedback about support quality is available, so customer experience details such as response time or helpfulness cannot be summarized from user comments.

## Features

AI summary

Based on 664 Lead Nurturing reviews

Capterra reviewers highlight these as the features buyers value most when choosing lead nurturing software:

-   **Engagement Tracking** (**75%** of reviewers rated this feature as critical)
-   **Campaign Management** (**53%**)
-   **Email Management** (**63%**)

Captiwate includes **Engagement Tracking** and **Campaign Management**, giving teams visibility into prospect activity and a structured way to run and manage nurture efforts. However, it does not include **Email Management**. Instead, it offers **CRM** (**58%**), which gives businesses a central place to organize lead data and track customer relationships, helping teams follow up more effectively and move prospects through the pipeline.

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Activity Tracking

Track and document all activities across devices, networks, and other systems

Alerts/Notifications

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Autoresponders

Create and automatically send premade copy in response to customer messages

Business Process Automation

Helps automate and manage information, tasks, and procedures by establishing routines and patterns associated with processes

Campaign Management

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Captiwate 46 features

### All Features
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- Autoresponders: Create and automatically send premade copy in response to customer messages
- Business Process Automation: Helps automate and manage information, tasks, and procedures by establishing routines and patterns associated with processes
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Chat/Messaging: Communicate using direct chat or messages within the system
- Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat
- Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc.
- Contact Management: Manage, organize, and store contact information
- Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- CRM Integration: Integration with third-party CRM systems
- Customer Segmentation: Process of dividing customers into groups based on common characteristics
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Customization: Create labels for products that contain required information such as colors, sizes, dates, etc.
- Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics
- Data: Establish benchmarking data to create an accurate set of metrics to compare with program results.
- Data Extraction: Automatically retrieve and pull information from documents, websites, images, data sets, and other sources
- Data Import/Export: Import and export data to and from software applications
- Email Templates: Pre-made examples and templates for emails
- Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product
- Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events
- Features: Provides features to create and manage lists of potential customers
- For Sales Teams/Organizations: Caters to sales teams
- Identification: Identifies the visitor, tracks the pages that they are visiting, and the time they are spending on each page
- Lead Capture: Automatically identify and save contact information of potential customers
- Lead Engagement: Communicate with potential customers by distributing promotional/informational materials via social media, email or other channels
- Lead Generation: Manage the process of attracting and converting business prospects into leads
- Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process
- Lead Notifications: Real-time alerts or notifications that inform teams about new leads or prospects
- Lead Nurturing: Engage with a lead throughout the sales process by actively providing information
- Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors
- Lead Segmentation: Divide leads into buckets based on predefined criteria and routing rules
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Personalization: Adjust communications based on previous interactions or personal preferences
- Prospecting Tools: Tools designed to streamline the process of lead generation and management for sales teams
- Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Sales Pipeline Management: Pipeline view and tracking lead status
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Visitor Tracking: Track visitors and purpose of visits
- Websites: Captures form submissions from existing forms on websites or landing pages

---

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## Pricing

Free Trial

Free Version

[View pricing plan details](https://www.capterra.com/p/10023614/Captiwate/pricing/)

Free Forever

$0.00

It includes:

-   1000/month visitors revealed
-   Company-level identification
-   Visitor screen watch
-   Unlimited video calls
-   1 seat
-   Email support

Startup

$625.00

Flat Rate,Per Month

It includes:

-   10k/month visitors revealed
-   Company-level identification
-   Visitor screen watch
-   Unlimited video calls
-   3 seats
-   Email support in 24 hours
-   Notifications in Slack
-   Page-based lead filtering

Growth

$1,250

Flat Rate,Per Month

It includes:

-   50k/month visitors revealed
-   Company-level identification
-   Visitor screen watch
-   Unlimited video calls
-   10 seats
-   Chat / Call support available in opening hours
-   Notifications in Slack
-   Page-based lead filtering
-   Custom lead filtering
-   Individual-level identification
-   Hubspot integration
-   Onboarding sales workshop
-   30 day Free Trial

## Integrations

[

Slack](https://www.capterra.com/p/135003/Slack/)[

Microsoft Teams](https://www.capterra.com/p/168668/Microsoft-Teams/)[

HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[

HubSpot Sales Hub](https://www.capterra.com/p/214215/HubSpot-SalesHub/)

Connect with a Capterra advisor for a free 15-minute consultation

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## Support, customer service and training options

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

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