# Leal 360 Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Leal 360 Software - reviews, pricing plans, popular comparisons to other CRM products and more. Source: https://www.capterra.com/p/10024719/Leal-360 --- # Leal 360 Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Leal 360 ## What is Leal 360? Leal 360 is a Customer Lifecycle Marketing platform built for retailers who want to increase average order value, purchase frequency, and customer lifetime value. With Leal 360, you can centralize and activate all your customer data using powerful AI-driven decisioning across SMS, Email, and WhatsApp. Its intuitive interface makes adoption easy for marketing and sales teams. From capturing and segmenting customer data to launching personalized campaigns and building loyalty programs, Leal 360 covers the entire customer lifecycle in a single platform designed for modern retail. ## What is Leal 360 used for? [CRM](https://www.capterra.com/customer-relationship-management-software/)[Customer Data Platform](https://www.capterra.com/customer-data-platform-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/) Top alternative Featured Overall rating Based on 19 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $250 Usage Based, Per Month Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Leal 360?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.leal.co&name=Leal 360) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Leal 360 4.7 (19) VS. [4.5 (4,457)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/) Starting Price $250 Usage Based, Per Month Starting Price $20 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.7 (19) Ease Of Use 4.4 (4,358) Value For Money 4.5 (19) Value For Money 4.3 (3,492) Customer Service 4.4 (19) Customer Service 4.4 (3,501) ## Leal 360 alternatives [4.4 (18,773)](https://www.capterra.com/p/61368/Salesforce/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [4.3 (6,970)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/) Starting price $14.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 85% of reviewers rated it above 4 stars [4.5 (3,045)](https://www.capterra.com/p/132666/Pipedrive/reviews/) Starting price $19.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars Highest Rated [4.7 (728)](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/) Starting price $7.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/10024719/Leal-360/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Marketing Automation 4.2 (11) 90.91% of 11 reviewers that rated this feature as important or highly important Automate workflows and trigger campaigns based on customer actions Data Import/Export 4.7 (10) 80.00% of 10 reviewers that rated this feature as important or highly important Import and export data to and from software applications Sales Reports 4.3 (9) 88.89% of 9 reviewers that rated this feature as important or highly important Reports specific to sales analysis for trends and strategies Customizable Reports 4.4 (7) 85.71% of 7 reviewers that rated this feature as important or highly important Alter the layout and content of reports Mobile Access 4.4 (7) 57.14% of 7 reviewers that rated this feature as important or highly important Access software remotely via mobile devices Customizable Fields 3.8 (6) 100.00% of 6 reviewers that rated this feature as important or highly important Customize data fields to support various needs and use cases Leal 360 30 features Dashboard to view the status of ongoing processes, identify current incidents and track past activities Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Application programming interface that allows for integration with other systems/databases Track and manage schedules and meetings via an integrated calendar Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Centralized database of stakeholders and their contact information such as names, address, phone number etc. Manage, organize, and store contact information Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Process of dividing customers into groups based on common characteristics Customize data fields to support various needs and use cases Alter the layout and content of reports Import and export data to and from software applications Assemble applications and processes by dragging over and arranging pre-built components Manage, store and organize emails within the system or via third-party apps Create and send email blasts/campaigns Pre-made examples and templates for emails Form predictions based on past and present data/trends Track interaction history by documenting conversations for contacts Automatically identify and save contact information of potential customers Manage the process of attracting and converting business prospects into leads Store information about leads or contacts and track, manage and nurture them throughout the sales process Automate workflows and trigger campaigns based on customer actions Access software remotely via mobile devices Adjust communications based on previous interactions or personal preferences Timed notification for any upcoming task, deadline, appointment, or activity View and track pertinent metrics to find patterns and gain insights from data Reports specific to sales analysis for trends and strategies Group leads or contacts based on their specific characteristics Create, manage and track all task activities and progression Set up connections to third-party platforms to improve business processes Get Advice We can help you find the software with the features you need. Features 4.4 (19) 4.4 Based on 19 reviews ## Pricing Value for money 4.5 (19) Plan Professional $250.00 Usage Based,Per Month Value for money 4.5 (19) 4.5 Based on 19 reviews ## Integrations [ Shopify](https://www.capterra.com/p/83891/Shopify/)[ HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[ Odoo](https://www.capterra.com/p/135618/Odoo/)[ WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[ Salesforce Commerce Cloud](https://www.capterra.com/p/180822/Salesforce-Commerce-Cloud/)[ Magento 2 PWA POS](https://www.capterra.com/p/185080/Magento-2-PWA-POS/)[ Softland ERP](https://www.capterra.com/p/196365/Softland-ERP/)[ POSbistro](https://www.capterra.com/p/170942/POSbistro/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.4 (19) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.4 (19) 4.4 Based on 19 reviews ## User reviews Overall rating 4.7 Based on 19 reviews Filter by rating 5(14) 4(4) 3(1) 2(0) 1(0) Mentioned topic Sorted by most recent EL Eileen L. Oficial de Mercadeo Health, Wellness and Fitness ### "Leal Microlab " 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 6/10 September 19, 2025 Experiencia regular, cuenta con muchas limitantes aún. Como cliente quisiera que la programación de envíos de mensajería me de 100% la tranquilidad de que se enviará sin inconvenientes, ya que es de apoyo para mí dejar los contenidos ya listos para todo un mes. Pros Es un programa que fideliza a nuestros clientes y se puede presentar como algo amigable. Muy conveniente el uso de las segmentaciones para envíos de mensajería. Cons Fallos en los envíos de la mensajería al realizar programaciones, no brinda seguridad de que se envíen correctamente. No se pueden borrar plantillas de HMTL ya creadas. Considero que deberían hacer más publicidad para la zona de Centroamerica para respaldar su uso y beneficios. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. EG Eduardo G. Coordinador Comercial de Canales Digitales Food & Beverages ### "Cinco estrellas para LEAL" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 September 19, 2025 En general me ha gustado mucho la experiencia, todos los módulos están muy bien construidos y bien pensados para que sean fáciles de utilizar y aplicar. Pros El CDP, de verdad me gusta la facilidad con la que se crean y administran segmentos. También me gusta la cantidad de soluciones que tienen para las diferentes situaciones que se pueden presentar. Cons Que aún no estén disponibles las automatizaciones (journeys) en sms y mail, tienen un CDP tan bueno, que esto sería un gran complemento. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. PD Paola D. Jefe de operaciones puntos de venta Food & Beverages ### "Experiencia de Usuario" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 7/10 September 18, 2025 La interacción es agradable y satisfactoria. El diseño es de fácil uso Es un programa integral, que permite fortalecer la comunicación por diferentes medios, segmentando de manera efectiva. Pros Su uso es muy fácil. ES muy intuitivo el manejo y la información es muy clara. Nos ayuda a pensar en nuevas estrategias según el target, pues nos da información relevante de nuestros clientes. Cons Fallas en sistema de acumulación, redención e inscripción. Mucho reproceso para los clientes en cuanto a datos y realización de esos procesos en caja. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. GM Guadalupe M. Coordinador de marketing Pharmaceuticals ### "Clienta satisfecha y agradecida" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 9/10 September 11, 2025 Leal y su plataforma, son un gran complemento para los comercios, te apoya a iniciar tu programa de fidelización y retener clientes, luego de eso poder analizar el tipo de cliente. Para una empresa que nunca ha tenido un registro de la información de sus clientes, es muy favorable. Con Leal, logramos entender metricas que son dificiles de obtener y existen empresas que te lo dan por costes muy altos, pero leal es una plataforma muy completa y accesible tomando en cuenta que el costo no es tan alto y te dan muchos datos y ademas de eso están en constante crecimiento, agregando actualizaciones que complementan tus estrategias. Pros Es una plataforma muy completa y fácil te entender, te da los datos claves para realizar estrategias especificas. Te ayuda a conocer a tu cliente y poder comunicarte con el de forma accesible y sin tanta complicaciones y trabas. Cons El unico detalle que puede cambiar, es que es una plataforma un poco genérica, se que no es fácil pero pudieran acoplarse a cada comercio, tomando en cuenta sus necesidades y que valoran más, así modificar cada usuario con los datos a los que le dan prioridad. Y mejorar la parte de historial o registro de todos los clientes ya inscritos, que sea un poco más modificable para los que lo están consultando. Alternatives considered [Own](https://www.capterra.com/p/150184/OwnBackup/) Reasons for choosing Leal 360 Se penso en crear nuestro propio programa pero no es lo mismo, los datos que da leal 360 son bien especificos y nos los da cualquier otra plataforma y mucho menos los presenta de maneras tan graficas y entendibles. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. ME May E. Brand Manager Food & Beverages ### "Espectacular" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 10, 2025 En DLK hemos tenido una gran experiencia trabajando con Leal 360, pues no ha ayudado a impulsar campañas con los mensajes y correos. Nos ayuda a pensar en nuevas estrategias según el target, pues nos da información relevante de nuestros clientes. Pros Poder revisar la venta cruzada y la segmentación de nuestros clientes es un la mejor parte de la plataforma, pues ayuda a tener una mejor visión del mercado y target. Cons Hacer que nuestros clientes se inscriban no ha sido tan sencillo durante el tiempo que llevamos trabajando juntos. Alternatives considered [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) Reasons for choosing Leal 360 El precio y el servicio al cliente que brindan. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. MC Marcela C. Subgerente del Programa de Lealtad Consumer Electronics ### "LEAL 360 + Puntos MAX" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 September 9, 2025 En general mi experiencia con LEAL 360 ha sido positiva. Me gustan las funciones que ofrecen y la manera en que todo está integrado. Aún me cuesta confiar al 100% en la plataforma. Pros Me gusta contar con mi base de clientes del programa de lealtad en un mismo lugar y poder comunicarme con ellos por medio de los diversos medios que ofrece la plataforma. Cons A veces tiene problemas de conexión y no se despliegan los datos de los clientes. Hemos tenido problemas con los mensajes de textos enviados a los usuarios. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. VB Viviana B. JEFE DE PRODUCTO Farming ### "BUENA HERRAMIENTA" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 September 9, 2025 En términos generales es una buena herramienta, con información en tiempo real y con gráficos que permiten tomar decisiones Pros Una plataforma amigable y fácil de usar, con una data sumamente interesante para tomar decisiones y mantener una fidelización con los clientes Cons Las plantillas son muy genéricas, deberían permitir que cada cliente las ajuste a su necesidad, ya que cuando se envían a diseñar con Uds. toma mucho tiempo Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. MA michel angel p. gerente de TOOL STORE Retail ### "si quieres fidelizar usa leal !" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 9, 2025 excelente ! me encanta , lo que mas me gusta es que escuchan a sus clientes. evoluciona con sus clientes, y se adapta. Pros una herramienta muy completa, me permite ver todos los indicadores de mi proceso de fidelización, con indicadores claves, en tiempo real y escuchando la voz de mi cliente. en conclusión es una gran herramienta! me gusta mucho, mi nps para esta es 100% Cons creo que puedes mejorar la segmentación , evolucionando a segmentación tipo meta, pero con lo actual se deja trabajar mucho. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. IS Ivania S. Gerente Comercial y Marketing Food & Beverages ### "Excelente CRM negocios B2C" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 January 17, 2025 Es un CRM muy valioso para los negocios B2C, permite crear fácilmente un programa de lealtad. Y genera un Pros La facilidad de llegar a clientes, el crear campañas automatizadas o especificas. Cons No tengo identificada una desventaja significativa. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. OA Oscar a. Profesional Comercial Utilities ### "Leal es un buen aliado para nuestro negocio" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 27, 2024 en general la experiencia es satisfactoria y la expectativa es seguir evolucionando con el programa para beneficio y fidelización de los usuarios. Pros se tiene respuesta rápida ante los requerimientos que se realizan, es flexible y la atención ágil cuando se presenta alguna situación Cons es posible que se pueda acceder mas rápido a reportes sobre el comportamiento de los clientes en el programa, además poder acceder a información general sobre tendencias del mercado. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/10024719/Leal-360/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)