# Adobe Customer Journey Analytics B2B Edition Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Adobe Customer Journey Analytics B2B Edition Software - reviews, pricing plans, popular comparisons to other Customer Journey Mapping Tools products and more. Source: https://www.capterra.com/p/10030914/Adobe-Customer-Journey-Analytics-B2B-Edition --- # Adobe Customer Journey Analytics B2B Edition Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on April 28, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support) Adobe Customer Journey Analytics B2B Edition ## What is Adobe Customer Journey Analytics B2B Edition? Adobe Customer Journey Analytics B2B Edition (CJA B2B Edition) is a purpose-built B2B customer journey application that delivers actionable insights across individual stakeholders, buying groups, accounts, and opportunities to inform next-best actions for marketing and sales teams. CJA B2B Edition enables analysts and marketers to analyze and explore marketing impact across campaigns, channels, and content – connecting marketing efforts and investments directly to revenue outcomes. With CJA B2B Edition, analysts and marketers can measure every interaction across buying groups and generate actionable insights that create individual stakeholder and account value to drive engagement, conversion, and pipeline growth. For product teams, CJA B2B Edition measures the impact of product releases and product usage on customer satisfaction. ## What is Adobe Customer Journey Analytics B2B Edition used for? [Customer Journey Mapping Tools](https://www.capterra.com/customer-journey-mapping-tools-software/)[Data Analysis](https://www.capterra.com/data-analysis-software/) Top alternative Featured Overall rating Based on 0 user reviews Reviews sentiment Positive \- Neutral \- Negative \- ### Starting price Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Adobe Customer Journey Analytics B2B Edition?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.adobe.com/&name=Adobe Customer Journey Analytics B2B Edition) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Adobe Customer Journey Analytics B2B Edition 0.0 VS. [4.7 (262)](https://www.capterra.com/p/150695/Lucky-Orange/reviews/) Starting Price Contact vendor Starting Price $39 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 0.0 (0) Ease Of Use 4.6 (540) Value For Money 0.0 (0) Value For Money 4.6 (375) Customer Service 0.0 (0) Customer Service 4.7 (299) ## Adobe Customer Journey Analytics B2B Edition alternatives [4.3 (711)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 87% of reviewers rated it above 4 stars [4.5 (17)](https://www.capterra.com/p/172116/PageSense/reviews/) Starting price $12.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 88% of reviewers rated it above 4 stars [Hotjar](https://www.capterra.com/p/163516/Hotjar/) [4.6 (543)](https://www.capterra.com/p/163516/Hotjar/reviews/) Starting price $39.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/163516/Hotjar/) [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) [4.5 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/) Starting price $13.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 92% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/110228/MailChimp/) ## FAQs about Adobe Customer Journey Analytics B2B Edition Overview ### What company size and specific industries is Adobe Customer Journey Analytics B2B Edition built for? Adobe Customer Journey Analytics B2B Edition is designed for B2B marketing and sales teams in mid-market and enterprise organizations that need customer journey insights to improve experiences, grow the sales pipeline, and support strategic growth across the buyer’s journey. Features and Usability ### What are the key features of Adobe Customer Journey Analytics B2B Edition? Adobe Customer Journey Analytics B2B Edition offers customer journey mapping, customer profiles, customer segmentation, and customer touchpoints for B2B analysis. It also includes ad hoc analysis and reporting, attribution modeling, predictive analytics, real-time data, data connectors, visual analytics, dashboards, and access controls/permissions for reporting and collaboration. Integrations ### Which third-party tools and platforms does Adobe Customer Journey Analytics B2B Edition integrate with? Adobe Customer Journey Analytics B2B Edition integrates with Adobe Analytics, Adobe Journey Optimizer B2B Edition, and Adobe Real-Time CDP. These Adobe connections support analytics, journey orchestration, and customer data activation across related platforms. Getting Started and Support ### What training and onboarding options does Adobe Customer Journey Analytics B2B Edition offer? Adobe Customer Journey Analytics B2B Edition provides in person training, live online sessions, webinars, documentation, and videos to help teams get started. In person and live online formats support guided learning, webinars offer scheduled instruction, documentation gives written reference material, and videos provide self-paced viewing. Getting Started and Support ### What customer support options does Adobe Customer Journey Analytics B2B Edition offer? Adobe Customer Journey Analytics B2B Edition provides Email/Help Desk, FAQ/Forum, Knowledge Base, Phone Support, 24/7 Live Rep, and Chat. No reviewer support feedback is available, so user experience with response times, helpfulness, or common frustrations cannot be described from the provided data. ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. A/B Testing Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Access Controls/Permissions Define levels of authorization for access to specific files or systems Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Activity Tracking Track and document all activities across devices, networks, and other systems Ad hoc Query One-off queries made on an as-needed basis Ad hoc Reporting Generate one-off reports that meet information requirements Adobe Customer Journey Analytics B2B Edition 52 features Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Define levels of authorization for access to specific files or systems Dashboard to view the status of ongoing processes, identify current incidents and track past activities Track and document all activities across devices, networks, and other systems One-off queries made on an as-needed basis Generate one-off reports that meet information requirements Application programming interface that allows for integration with other systems/databases Analyzes the amount of credit that should be assigned to sales and conversion touchpoints. Track visitors'/audience's responses across web pages and other optimized content Track and analyse user behavior within a system or network Track and interpret campaign performance metrics Provides a channel for team members to share AI models, media files, communicate, and work together Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Visualize and analyze customer experience across all touchpoints and channels Record customer information, purchase history, and other notes Process of dividing customers into groups based on common characteristics Identify specific interactions between customers and brands Alter the layout and content of reports Pre-designed layouts that can be customized to match preferences and requirements Assembly of graphs and charts for visualizing and tracking statistics/metrics Creation and customization of dashboards Import, collect, and capture data from multiple sources Connect to big data sources Discover and connect variety of data sources to the application for analysis Import and export data to and from software applications Collating information from different sources in order to create a more valuable and helpful data set. Track the management and flow of data throughout the organization Graphical representation of data Enables schematic data presentation through org charts, mind maps, flowcharts, and process diagrams. Assemble applications and processes by dragging over and arranging pre-built components Tracks metrics that provide insight into how a user interacts with any interface or product Form predictions based on past and present data/trends Create custom maps Observe and track the demand, usage, progress or quality of a system, product, or user Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Allows users to manage data from a number of sources A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Predict future data based on historical data sets Receive data and information in real time Collection, analysis, and representation of numerical data and generation of reports to understand various patterns View and track pertinent metrics to find patterns and gain insights from data Analyze the current state of sales data to accurately understand trends and forecast future sales numbers. Search and filter data across systems to locate required information by entering keywords or certain criteria Allow users to access multiple services after entering their login credentials once Attach digital tags to documents and assets for identification, search, or monitoring purposes Set up connections to third-party platforms to improve business processes Review data from past periods to reveal recurring tendencies and predict future performance Interact with data visualization elements, such as charts and graphs, to drill down into data Process of visually navigating data and applying analytics to detect patterns, gain insight, and answer specific business queries. Track and analyze information regarding website visitors Allows multiple users to simultaneously annotate on a digital whiteboard An extended application or connector that enables users to perform additional services with their current set of tools Get Advice We can help you find the software with the features you need. ## Pricing ### Starting price Free trial not available ## Integrations [ Adobe Analytics](https://www.capterra.com/p/202871/Adobe-Analytics/)[ Adobe Real-Time CDP](https://www.capterra.com/p/250209/Adobe-Real-Time-CDP/)[ Adobe Journey Optimizer B2B Edition](https://www.capterra.com/p/10028858/Adobe-Journey-Optimizer-B2B-Edition/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.