# Adobe Customer Journey Analytics B2B Edition Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Adobe Customer Journey Analytics B2B Edition Software - reviews, pricing plans, popular comparisons to other Customer Journey Mapping Tools products and more.

Source: https://www.capterra.com/p/10030914/Adobe-Customer-Journey-Analytics-B2B-Edition/alternatives

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# 

 Adobe Customer Journey Analytics B2B Edition Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)

Adobe Customer Journey Analytics B2B Edition

## What is Adobe Customer Journey Analytics B2B Edition?

Adobe Customer Journey Analytics B2B Edition (CJA B2B Edition) is a purpose-built B2B customer journey application that delivers actionable insights across individual stakeholders, buying groups, accounts, and opportunities to inform next-best actions for marketing and sales teams. CJA B2B Edition enables analysts and marketers to analyze and explore marketing impact across campaigns, channels, and content – connecting marketing efforts and investments directly to revenue outcomes. With CJA B2B Edition, analysts and marketers can measure every interaction across buying groups and generate actionable insights that create individual stakeholder and account value to drive engagement, conversion, and pipeline growth. For product teams, CJA B2B Edition measures the impact of product releases and product usage on customer satisfaction.

## What is Adobe Customer Journey Analytics B2B Edition used for?

[Customer Journey Mapping Tools](https://www.capterra.com/customer-journey-mapping-tools-software/)[Data Analysis](https://www.capterra.com/data-analysis-software/)

Top alternative

Featured

Overall rating

Based on 0 user reviews

Reviews sentiment

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## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Adobe Customer Journey Analytics B2B Edition

0.0

VS.

[4.4 (360)](https://www.capterra.com/p/129749/Zoho-Analytics/reviews/)

Starting Price

Contact vendor

Starting Price

$30

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

0.0 (0)

Ease Of Use

4.2 (1,848)

Value For Money

0.0 (0)

Value For Money

4.3 (1,256)

Customer Service

0.0 (0)

Customer Service

4.1 (1,190)

## Adobe Customer Journey Analytics B2B Edition alternatives

[4.7 (83)](https://www.capterra.com/p/10012559/EngineRoom/reviews/)

Starting price

$495.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[4.5 (387)](https://www.capterra.com/p/109731/Minitab-Statistical-Software/reviews/)

Starting price

$1851.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/)

[4.6 (1,869)](https://www.capterra.com/p/176586/Power-BI/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/176586/Power-BI/)

Highest Rated

[Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)

[4.7 (8,089)](https://www.capterra.com/p/177042/Google-Analytics/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/177042/Google-Analytics/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

A/B Testing

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Access Controls/Permissions

Define levels of authorization for access to specific files or systems

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Activity Tracking

Track and document all activities across devices, networks, and other systems

Ad hoc Query

One-off queries made on an as-needed basis

Ad hoc Reporting

Generate one-off reports that meet information requirements

Adobe Customer Journey Analytics B2B Edition 52 features

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Define levels of authorization for access to specific files or systems

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

One-off queries made on an as-needed basis

Generate one-off reports that meet information requirements

Application programming interface that allows for integration with other systems/databases

Analyzes the amount of credit that should be assigned to sales and conversion touchpoints.

Track visitors'/audience's responses across web pages and other optimized content

Track and analyse user behavior within a system or network

Track and interpret campaign performance metrics

Provides a channel for team members to share media files, communicate, and work together

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Visualize and analyze customer experience across all touchpoints and channels

Record customer information, purchase history, and other notes

Process of dividing customers into groups based on common characteristics

Identify specific interactions between customers and brands

Alter the layout and content of reports

Pre-designed layouts that can be customized to match preferences and requirements

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Creation and customization of dashboards

Import, collect, and capture data from multiple sources

Connect to big data sources

Discover and connect variety of data sources to the application for analysis

Import and export data to and from software applications

Collating information from different sources in order to create a more valuable and helpful data set.

Track the management and flow of data throughout the organization

Graphical representation of data

Enables schematic data presentation through org charts, mind maps, flowcharts, and process diagrams.

Assemble applications and processes by dragging over and arranging pre-built components

Tracks metrics that provide insight into how a user interacts with any interface or product

Form predictions based on past and present data/trends

Create custom maps

Observe and track the demand, usage, progress or quality of a system, product, or user

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Allows users to manage data from a number of sources

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Predict future data based on historical data sets

Receive data and information in real time

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Analyze the current state of sales data to accurately understand trends and forecast future sales numbers.

Search and filter data across systems to locate required information by entering keywords or certain criteria

Allow users to access multiple services after entering their login credentials once

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Set up connections to third-party platforms to improve business processes

Review data from past periods to reveal recurring tendencies and predict future performance

Interact with data visualization elements, such as charts and graphs, to drill down into data

Process of visually navigating data and applying analytics to detect patterns, gain insight, and answer specific business queries.

Track and analyze information regarding website visitors

Allows multiple users to simultaneously annotate on a digital whiteboard

An extended application or connector that enables users to perform additional services with their current set of tools

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## Pricing

### Starting price

Contact vendor  
for pricing

Free trial  
not available

## Integrations

[

Adobe Analytics](https://www.capterra.com/p/202871/Adobe-Analytics/)[

Adobe Real-Time CDP](https://www.capterra.com/p/250209/Adobe-Real-Time-CDP/)[

Adobe Journey Optimizer B2B Edition](https://www.capterra.com/p/10028858/Adobe-Journey-Optimizer-B2B-Edition/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

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[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

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