# Magrano Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Magrano Software - reviews, pricing plans, popular comparisons to other Personalization products and more.

Source: https://www.capterra.com/p/10034855/Magrano

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# 

 Magrano Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on April 30, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Magrano

## What is Magrano?

Magrano is an AI-driven search solution for online shops that enhance search relevance and improve the customer experience. The intelligent whisperer feature displays products, categories, and brands as customers type, automatically detecting typos and understanding synonyms to match intent. The system presents search results with filtering capabilities by brand, price, size, or color, allowing customers to quickly narrow down options. Magrano provides analytics that offer insights into search performance, helping store owners identify opportunities for improvement and track revenue contributions. The solution can be integrated with common e-commerce platforms through plugins or simple code additions, and offers customizable design options to match brand aesthetics. Magrano focuses on delivering personalized, relevant search results that help online shops connect customers with the products they need.

## What is Magrano used for?

[Personalization](https://www.capterra.com/personalization-software/)

Top alternative

Featured

Overall rating

Based on 4 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

€79

Flat Rate, Per Month

Free trial  
available

Includes Free Version

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Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Magrano?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.magrano.com/&name=Magrano)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Magrano

4.8 (4)

VS.

[4.8 (1,402)](https://www.capterra.com/p/168452/GMass/reviews/)

Starting Price

€79

Flat Rate, Per Month

Starting Price

$25

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

5.0 (4)

Ease Of Use

4.7 (1,402)

Value For Money

4.8 (4)

Value For Money

4.7 (1,296)

Customer Service

4.8 (4)

Customer Service

4.6 (1,192)

## Magrano alternatives

[4.3 (711)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

87%

of reviewers

rated it above 4 stars

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

[4.5 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

Starting price

$13.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/110228/MailChimp/)

Highest Rated

[Personizely](https://www.capterra.com/p/177632/Personizely/)

[4.9 (38)](https://www.capterra.com/p/177632/Personizely/reviews/)

Starting price

$39.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/177632/Personizely/)

[Insider One](https://www.capterra.com/p/160085/InOne/)

[4.8 (18)](https://www.capterra.com/p/160085/InOne/#reviews)

Starting price

$1000.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/160085/InOne/)

## FAQs about Magrano

Overview

### What company size and specific industries is Magrano built for?

Magrano is designed for online stores of any size, especially e-commerce businesses that want to improve product discovery and increase sales. It fits retail and other digital commerce sectors that need visual autocomplete and merchandising tools to support conversions and revenue growth.

Features and Usability

### What are the key features of Magrano?

Magrano offers behavioral targeting, recommendations, and website analytics as its core features. These tools support audience segmentation, content or product suggestions based on user behavior, and tracking of site activity and performance data.

Pricing

### How much does it cost and what fees or limitations are included?

Magrano starts at €79 per month for the Small E-shop plan, with a free version and free trial available. The Medium E-shop costs €119 per month, the Large E-shop costs €149 per month, and Enterprise pricing is not listed. Small supports up to 1,000 products; Large supports up to 100,000.

Getting Started and Support

### What training and onboarding options does Magrano offer?

Magrano provides documentation to help teams get started. Documentation offers written reference material for reviewing product features, following setup steps, and checking instructions as needed during initial use and later reference.

Getting Started and Support

### What customer support options does Magrano offer?

Magrano provides Email/Help Desk, Phone Support, 24/7 Live Rep, and Chat. Support is structured around direct contact channels, but no reviewer feedback is available to describe response speed, helpfulness, or common issues with the support experience.

## Pricing

Value for money

4.8 (4)

Free Trial

Free Version

Small E-shop

€79.00

Flat Rate,Per Month

It includes:

-   Intelligent search, AI-powered suggestions, typo detection, filters, analytics, and more

Medium E-shop

€119.00

Flat Rate,Per Month

It includes:

-   Intelligent search, AI-powered suggestions, typo detection, filters, analytics, and more

Large E-shop

€149.00

Flat Rate,Per Month

It includes:

-   Intelligent search, AI-powered suggestions, typo detection, filters, analytics, and more

Value for money

4.8 (4)

4.8

Based on 4 reviews

## Support, customer service and training options

Customer Service

4.8 (4)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (4)

4.8

Based on 4 reviews

## User reviews

Overall rating

4.8

Based on 4 reviews

Filter by rating

5(3)

4(1)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

ZJ

Zuzana J.

Administrative Assistant

Internet

### "Useful tool for easier product search"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

May 19, 2026

As part of our daily e-commerce administration, Magrano has become a useful tool for improving product search and helping both customers and staff find products, keywords, and terms more efficiently. Since we work with many products, having a better search experience makes daily work easier and improves navigation for customers as well. Overall, our experience has been positive.

Pros

We have been working with Magrano for some time and it has been helpful both for our customers and for internal work in our e-commerce business. It makes it easier to search for products, keywords, and expressions, which saves time when managing a larger product catalog. We especially like that it helps customers find what they are looking for faster and improves the overall search experience.

Cons

At the beginning, it takes a little time to fully understand all options and settings. Some features could offer more flexibility for customization depending on specific e-commerce needs.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AK

Aleksandre K.

e-shop owner

Supermarkets

### "Magrano - best search tool for e-shops."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 7, 2026

Pros

Amazing porduct, and support. Always ready to help, always reply in time 24/7. Any problem was solved immidiatelly. Products works in the best way and has big value for customers.

Cons

Magrano is amazing search tool. Helps customers to wind what they need. Helsp owners to achieve better selling results.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

GK

Gabriela K.

E-commerce Manager

Retail

### "Powerful AI Search That Boosts E-commerce Performance"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 29, 2026

My overall experience with Magrano has been very positive. The tool delivers highly relevant search results and significantly improves how users navigate and find products in our e-commerce store. It integrates quickly and works reliably from the start, with noticeable improvements in customer experience and engagement. The combination of AI-driven search, personalization, and analytics makes it a valuable addition to any growing online shop.

Pros

What I liked most about Magrano is its highly accurate search functionality – it understands typos, synonyms, and vague queries, which helps customers quickly find the right products. It was also easy to implement, and the improvement in user experience and conversion rate was noticeable almost immediately.

Cons

Some advanced customization options are not fully self-service and may require support assistance, which can slow down internal optimization. In addition, finer control over search behavior could be more flexible directly within the interface.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

TV

Tomas V.

Founder

Retail

### "Feedback after one month of Magrano using"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 10, 2026

Magrano is increasing our sales and is making friendly user environment for our clients in terms of searching. Freindly user tool for our customers, who are using it. On the other side - for us - conversion ratio 26%. What more we can want to have.

Pros

Friendly user environment in my Magrano account, search engine results. Positive finacial impact, increase of orders amount/quantity.

Cons

Nothing. Maximum of satisfaction. There is nothing, for what I would not be satisfied or what I would recommend to correct. For us it works perfectly.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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