---
title: "Reactivation Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Reactivation Software - reviews, pricing plans, popular comparisons to other Customer Retention products and more."
source_url: "https://www.capterra.com/p/10034990/Reactivation/"
page_type: "product"
language: "en"
---

# 

 Reactivation Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on September 24, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)

Reactivation

## What is Reactivation?

Reactivation is a customer win-back software that helps businesses recover churned subscribers through automated campaigns. The system enables customer segmentation based on behavior and plan types to trigger personalized reactivation emails at strategic times. It features a one-click reactivation process that eliminates the need for passwords or logins, streamlining the return process for former customers. The platform includes analytics tools that track campaign performance metrics such as reactivation rates and revenue generation, allowing businesses to monitor which segments and offers perform best. Reactivation allows multiple campaigns to run simultaneously for different customer segments, with customizable messaging using variables that automatically personalize each communication.

## What is Reactivation used for?

[Customer Retention](https://www.capterra.com/customer-retention-software/)

Overall rating

Based on 0 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$50

Per User, Per Month

Free trial  
available

Free version not included

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## Reactivation Overview

Updated September 2026

AI summary

Reactivation provides customer retention tools for small to enterprise B2C subscription businesses, focusing on churn management, customer segmentation, and engagement tracking. Teams use its campaign management, personalized messaging, and reporting features to target outreach and monitor retention efforts. Delivered as a cloud-based solution, it supports data-driven strategies without offering A/B testing or full marketing automation.

## FAQs about Reactivation

Overview

### What company size and specific industries is Reactivation built for?

Reactivation is designed for B2C subscription businesses with up to $10M in monthly recurring revenue, especially those using Stripe, Braintree, Shopify, or WordPress. It fits online education, consumer SaaS, VPN, membership, newsletter, fitness, gaming, and digital content brands.

Features and Usability

### What are the key features of Reactivation?

Reactivation offers campaign management, email campaign management, and campaign personalization for targeted outreach, along with customer segmentation and customer data management for audience targeting. It also includes churn management, retention tracking, engagement tracking, and reporting/analytics with performance metrics to monitor campaign results and customer response.

Getting Started and Support

### What training and onboarding options does Reactivation offer?

Reactivation provides webinars and documentation to support getting started. Webinars offer live or scheduled instruction for guided setup and product walkthroughs, while documentation gives written reference material for self-paced learning and step-by-step feature guidance.

Getting Started and Support

### What customer support options does Reactivation offer?

Reactivation provides email/help desk support, an FAQ/forum, and a knowledge base. These channels give users written guidance for common questions and issue resolution. No reviewer feedback is available about support experience, so there is no evidence to describe response times, helpfulness, or recurring frustrations.

## Features

AI summary

Based on 121 Customer Retention reviews

Capterra reviewers highlight these as the top features buyers look for in customer retention software:

-   **A/B Testing** (**63%** of reviewers rated this feature as critical)
-   **Marketing Automation** (**71%**)
-   **Performance Metrics** (**65%**)

Reactivation supports **Performance Metrics** but does not include **A/B Testing** or **Marketing Automation**. Instead, it offers **Customer Segmentation** (**54%**), **Engagement Tracking** (**61%**), and **Reporting/Analytics** (**52%**). These features help businesses understand audience behavior, monitor customer interactions, and track results over time, helping teams improve retention efforts with clearer data and more targeted outreach.

Campaign Management

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Churn Management

Identify customers at risk of migration and activate strategies to retain them

Customer Data Management

Searchable repository of information about clients

Customer Segmentation

Process of dividing customers into groups based on common characteristics

Email Campaign Management

Plan, execute, and analyze email marketing campaigns

Engagement Tracking

Tracks metrics that provide insight into how a user interacts with any interface or product

Reactivation 10 features

### All Features
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Churn Management: Identify customers at risk of migration and activate strategies to retain them
- Customer Data Management: Searchable repository of information about clients
- Customer Segmentation: Process of dividing customers into groups based on common characteristics
- Email Campaign Management: Plan, execute, and analyze email marketing campaigns
- Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product
- Messaging: Communicate using messages within the system
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Retention Tracking: Measures the retention rate and satisfaction of customers.

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## Pricing

Free Trial

[View pricing plan details](https://www.capterra.com/p/10034990/Reactivation/pricing/)

Win back campaigns

$50.00

It includes:

-   Customers Win-Back campaigns

## Support, customer service and training options

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

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