--- title: "Insertr Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Insertr Software - reviews, pricing plans, popular comparisons to other Marketing Automation products and more." source_url: "https://www.capterra.com/p/10035909/Insertr/" page_type: "product" language: "en" --- # Insertr Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on September 24, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support) Insertr ## What is Insertr? Insertr is a Shopify app that automates adding physical marketing materials like thank you cards, samples, and promotional items to orders. Using customizable targeting rules based on order value, customer tags, or product tags, it seamlessly integrates inserts as line items in Shopify orders. The app works with third-party logistics providers by including inserts in the standard order workflow, enabling warehouses to pick, pack, and ship them without extra manual steps. This ensures compatibility with various fulfillment services. Insertr also offers A/B testing to compare insert variants and track metrics like repeat purchases and return on advertising spend. By automating physical marketing materials, Insertr simplifies the process of including personalized items in customer shipments. ## What is Insertr used for? [Marketing Automation](https://www.capterra.com/marketing-automation-software/) Top alternative Featured Overall rating Based on 0 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $19 Flat Rate, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Insertr?[Manage this product listing](https://www.g2.com/products/insertr-marketing-automation/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Insertr 0.0 VS. [4.6 (539)](https://www.capterra.com/p/156699/Klaviyo/reviews/) Starting Price $19 Flat Rate, Per Month Starting Price $20 Usage Based, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 0.0 (0) Ease Of Use 4.5 (2,129) Value For Money 0.0 (0) Value For Money 4.3 (2,025) Customer Service 0.0 (0) Customer Service 4.3 (2,073) ## Insertr alternatives Highest Rated [Systeme.io](https://www.capterra.com/p/198994/Systeme/) [4.8 (2,129)](https://www.capterra.com/p/198994/Systeme/reviews/) Starting price $17.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/198994/Systeme/) [Brevo Marketing Platform](https://www.capterra.com/p/132996/brevo/) [4.6 (3,521)](https://www.capterra.com/p/132996/brevo/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/132996/brevo/) [MailerLite](https://www.capterra.com/p/136603/MailerLite/) [4.7 (2,324)](https://www.capterra.com/p/136603/MailerLite/reviews/) Starting price $12.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/136603/MailerLite/) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) [4.6 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) Starting price $15.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/79367/ActiveCampaign/) ## FAQs about Insertr Overview ### What company size and specific industries is Insertr built for? Insertr is designed for Shopify merchants, e-commerce brands, online retailers, 3PL users, and direct-to-consumer businesses. It suits companies operating in online commerce and fulfillment, especially those that sell through Shopify or manage third-party logistics and direct-to-consumer sales. Features and Usability ### What are the key features of Insertr? Insertr offers A/B Testing, Campaign Management, and Marketing Automation for planning and optimizing outreach. It also includes Multi-Channel Communication and Multi-Channel Marketing for coordinated messaging, plus Conversion Tracking, Engagement Tracking, Event Triggered Actions, Campaign Analytics, and ROI Tracking to measure performance across campaigns. Pricing ### How much does it cost and what fees or limitations are included? Insertr starts at $19 per month for the Starter Plan, with up to 250 orders monthly. The Self Service Plan costs $99 per month and removes the order limit, while the Full Service Plan is $299 per month with white glove onboarding. A free trial is available. Getting Started and Support ### What training and onboarding options does Insertr offer? Insertr provides live online sessions, documentation, and videos for training. Live online sessions support guided instruction, documentation offers written reference material for setup and feature review, and videos provide self-paced demonstrations that users can revisit as needed. Getting Started and Support ### What customer support options does Insertr offer? Insertr provides email/help desk, FAQ/forum, knowledge base, and chat support. These channels give users several ways to find answers or contact support, but no reviewer feedback is available here to describe response times, helpfulness, or common support frustrations. ## Features AI summary Based on 6,612 Marketing Automation reviews Capterra data shows that buyers of Marketing Automation rank the following features as their top priorities: - **Email Marketing** (**59%** of reviewers rated this feature as critical) - **Event Triggered Actions** (**48%**) - **Lead Capture** (**51%**) Insertr includes **Event Triggered Actions** but does not offer **Email Marketing** or **Lead Capture**. By supporting **Event Triggered Actions**, the product helps teams automatically respond to customer behavior and timing-based conditions, making it easier to deliver relevant interactions at the right moment and improve campaign coordination across touchpoints. A/B Testing Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Campaign Analytics Track and interpret campaign performance metrics Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Conversion Tracking Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Engagement Tracking Tracks metrics that provide insight into how a user interacts with any interface or product Event Triggered Actions Predefined actions automatically performed on the occurance of specific events Insertr 10 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Multi-Channel Communication: Allows communication with customers or users via multiple channels such as phone, email, live chat, etc. - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts --- Get Advice We can help you find the software with the features you need. ## Pricing Free Trial [View pricing plan details](https://www.capterra.com/p/10035909/Insertr/pricing/) Starter Plan $19.00 Flat Rate,Per Month It includes: - Up to 250 orders per month - Unlimited targeting rules - A/B testing with statistical significance - Conversion tracking Self Service Plan $99.00 Flat Rate,Per Month It includes: - Unlimited orders (no order limit) - Email and chat support - Discount code tracking - Basic onboarding assistance Full Service Plan $299.00 Flat Rate,Per Month It includes: - White glove onboarding - Priority support - Collaboration with 3PL or warehouse - Custom feature development Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.