# PlutoBa Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about PlutoBa Software - reviews, pricing plans, popular comparisons to other Influencer Marketing products and more. Source: https://www.capterra.com/p/10037436/PlutoBa --- # PlutoBa Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support) PlutoBa ## What is PlutoBa? PlutoBa is an AI-based influencer vetting tool for TikTok, Instagram, and YouTube. It uses a seven-dimension scoring system to evaluate engagement quality, audience authenticity, comment quality, content quality, brand safety, follow ratio, and view consistency. This generates a numerical score to guide decisions on influencer partnerships. The AI-based tool lets stakeholders to detect fake followers, engagement pods, bot comments, and unusual follower spikes. PlutoBa allows teams to analyze brand safety by reviewing content for profanity, controversial topics, and competitor mentions. It benchmarks partnership rates against fair market value using verified engagement metrics. The platform also features AI-generated outreach for personalized influencer messages and offers both quick standard assessments and deep analyses for detailed decision-making. ## What is PlutoBa used for? [Influencer Marketing](https://www.capterra.com/influencer-marketing-software/) Overall rating Based on 0 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $69 Flat Rate, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for PlutoBa?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://plutoba.com&name=PlutoBa) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### PlutoBa 0.0 VS. [4.7 (686)](https://www.capterra.com/p/147442/Post-Affiliate-Pro/reviews/) Starting Price $69 per user, per month Starting Price $129 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 0.0 (0) Ease Of Use 4.3 (147) Value For Money 0.0 (0) Value For Money 4.5 (133) Customer Service 0.0 (0) Customer Service 4.7 (144) ## PlutoBa alternatives [Grin](https://www.capterra.com/p/173654/GRIN/) [4.7 (147)](https://www.capterra.com/p/173654/GRIN/reviews/) Starting price $999.00 Per User, Per Month [Learn More](https://www.capterra.com/p/173654/GRIN/) [#paid](https://www.capterra.com/p/232104/Hashtag-Paid/) [4.7 (41)](https://www.capterra.com/p/232104/Hashtag-Paid/reviews/) Starting price $449.00 Per User, Per Month [Learn More](https://www.capterra.com/p/232104/Hashtag-Paid/) Highest Rated [Brinfer](https://www.capterra.com/p/10022531/Brinfer/) [4.9 (20)](https://www.capterra.com/p/10022531/Brinfer/reviews/) Starting price $87.00 Per User, Per Month [Learn More](https://www.capterra.com/p/10022531/Brinfer/) [Julius](https://www.capterra.com/p/175488/Julius/) [4.5 (107)](https://www.capterra.com/p/175488/Julius/reviews/) Starting price $24000.00 Per User, Per Month [Learn More](https://www.capterra.com/p/175488/Julius/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Activity Tracking Track and document all activities across devices, networks, and other systems Campaign Analytics Track and interpret campaign performance metrics Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Campaign Planning Plan and strategize marketing campaigns Contact Management Manage, organize, and store contact information PlutoBa 26 features Dashboard to view the status of ongoing processes, identify current incidents and track past activities Track and document all activities across devices, networks, and other systems Track and interpret campaign performance metrics Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Plan and strategize marketing campaigns Manage, organize, and store contact information Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Add customized logos and colors to align with company branding Alter the layout and content of reports Graphical representation of data Tracks metrics that provide insight into how a user interacts with any interface or product Provide tools to search for and vet influencers within an influencer network, search engine, database, or across social networks Manage contact details and relationships with influencer CRMs and communication tools such as in-app messaging and chat Identify and track activity, including generated revenue, of prominent social media personalities that have sway over public opinion Manage multiple campaigns in one system Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Analyze and gain insights into data in real-time Active reporting of data and metrics Collection, analysis, and representation of numerical data and generation of reports to understand various patterns Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Search and filter data across systems to locate required information by entering keywords or certain criteria Set up connections to third-party platforms to improve business processes Create, design and manage workflows for repetitive tasks Get Advice We can help you find the software with the features you need. ## Pricing Free Trial Starter Plan $69.00 Flat Rate,Per Month It includes: - 50 Standard + 5 Deep assessments per month - Full PlutoBa Score on every assessment - 100 profile fetches per month - 25 creators in CRM - AI outreach + rate benchmarks - 1-month quota rollover (unused credits do not roll over) - 2 active campaigns Growth Plan $159.00 Flat Rate,Per Month It includes: - 200 Standard + 30 Deep assessments per month - 500 profile fetches per month - 100 creators in CRM - 3 team members - 10 active campaigns - 1-month quota rollover (unused credits roll over up to a 1-month cap) Scale Plan $299.00 Flat Rate,Per Month It includes: - 500 Standard + 60 Deep assessments per month - 1,000 profile fetches per month - 500 creators in CRM - 10 team members - Unlimited campaigns - 1-month quota rollover (unused credits roll over up to a 1-month cap) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. 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