--- title: "Marketing Star Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Marketing Star Software - reviews, pricing plans, popular comparisons to other Marketing Automation products and more." source_url: "https://www.capterra.com/p/10039245/Marketing-Star/" page_type: "product" language: "en" --- # Marketing Star Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on September 25, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support) Marketing Star ## What is Marketing Star? This text is currently 0 characters, which means there is no content provided to work with or expand upon. To create a meaningful and coherent response, it is essential to have some initial text or context to build from. Without any original language, meaning, content, or details to preserve, it becomes impossible to expand the text while staying true to its original intent. If you can provide even a small amount of text or a clear idea of what you want to convey, I can help craft a response that meets the requirement of being between 500 and 1000 characters. Please share more information or a starting point so I can assist you effectively. ## What is Marketing Star used for? [QR Code Generator](https://www.capterra.com/qr-code-generator-software/)[Form Builder](https://www.capterra.com/form-builder-software/)[Customer Journey Mapping Tools](https://www.capterra.com/customer-journey-mapping-tools-software/) Overall rating Based on 0 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $100 Flat Rate, Per Month Free trial available Includes Free Version Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Marketing Star?[Manage this product listing](https://www.g2.com/products/marketing-star/claim_requests/new?auto=true) ## Marketing Star Overview Updated September 2026 AI summary Marketing Star equips businesses of all sizes with cloud-based tools for customer journey mapping, combining activity tracking, behavioral analytics, and performance metrics with collaboration and communication management. Its features include audience targeting, customer segmentation, campaign analytics, and data visualization, supporting teams seeking to analyze audience behavior and enhance customer experience without conversion tracking or data import/export. ## FAQs about Marketing Star Overview ### What company size and specific industries is Marketing Star built for? Marketing Star is designed for startups and growing companies, especially digital marketers, e-commerce businesses, and retail brands. It fits organizations that need marketing support across online sales and customer outreach, making it a practical choice for small to mid-sized teams in digital commerce and consumer-facing industries. Features and Usability ### What are the key features of Marketing Star? Marketing Star offers activity dashboard and activity tracking features for monitoring work, plus audience targeting, customer segmentation, and behavior tracking for audience analysis. It also includes campaign analytics, performance metrics, engagement tracking, and data visualization, along with collaboration tools, communication management, and customer experience management. Pricing ### How much does it cost and what fees or limitations are included? Marketing Star starts with a free version and free trial, then the Essentials plan costs $100 per month. Premier is $300 per month, and Ultimate is $500 per month. The free plan includes 500 maximum records per list, while paid tiers increase limits up to 500,000 and add multichannel features. Integrations ### Which third-party tools and platforms does Marketing Star integrate with? Marketing Star integrates with WhatsApp. Getting Started and Support ### What training and onboarding options does Marketing Star offer? Marketing Star provides live online sessions and documentation for training. Live online sessions support guided setup and direct instruction, while documentation offers written reference material for self-paced review and step-by-step guidance on features and procedures. Getting Started and Support ### What customer support options does Marketing Star offer? Marketing Star provides Email/Help Desk, Knowledge Base, Phone Support, and Chat. No reviewer feedback about support experience is available, so no user-based comments can be made about response times, helpfulness, or common frustrations. ## Features AI summary Based on 274 Marketing Automation reviews Capterra data shows that buyers of Customer Journey Mapping Tools rank the following features as their top priorities: - **Conversion Tracking** (**57%** of reviewers rated this feature as critical) - **Performance Metrics** (**50%**) - **Data Import/Export** (**54%**) Marketing Star includes **Performance Metrics**, which gives teams a clear way to measure campaign and journey results over time. However, it does not offer **Conversion Tracking** or **Data Import/Export**. Instead, it provides other highly rated capabilities, including **Collaboration Tools** (**56%**), **Activity Tracking** (**59%**), and **Engagement Tracking** (**52%**). These features help teams coordinate work, monitor customer actions, and understand audience interactions, helping businesses improve journey planning and make better marketing decisions. Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Activity Tracking Track and document all activities across devices, networks, and other systems Audience Targeting Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention Behavioral Analytics Track and analyse user behavior within a system or network Behavior Tracking Track visitors'/audience's responses across web pages and other optimized content Campaign Analytics Track and interpret campaign performance metrics Marketing Star 13 features ### All Features - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention - Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content - Behavioral Analytics: Track and analyse user behavior within a system or network - Campaign Analytics: Track and interpret campaign performance metrics - Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together - Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat - Customer Experience Management: Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement. - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Data Visualization: Graphical representation of data - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. --- Get Advice We can help you find the software with the features you need. ## Pricing Free Trial Free Version [View pricing plan details](https://www.capterra.com/p/10039245/Marketing-Star/pricing/) Essentials $100.00 Flat Rate,Per Month It includes: - Email - SMS - QR Code - Forms - List Upload - 50,000 Maximum Records Per List - Data Enricher - Support (Chat & Email) Premier $300.00 Flat Rate,Per Month It includes: - Email - SMS - QR Code - Forms - WhatsApp - List Upload - 100,000 Maximum Records Per List - Branded Shortened URL - Data Enricher - Support (Chat & Email) Ultimate $500.00 Flat Rate,Per Month It includes: - Email - SMS - QR Code - Forms - WhatsApp - Landing Pages - List Upload - 500,000 Maximum Records Per List - Branded Shortened URL - Data Enricher - Support (Chat & Email) ## Integrations [ WhatsApp](https://www.capterra.com/p/180345/WhatsApp/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.