# YouTube Listening Tool Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about YouTube Listening Tool Software - reviews, pricing plans, popular comparisons to other Social Listening Tools products and more.

Source: https://www.capterra.com/p/10041915/YouTube-Listening-Tool

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# 

 YouTube Listening Tool Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on April 29, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

YouTube Listening Tool

## What is YouTube Listening Tool?

YouTube Listening Tool is a social listening platform that monitors brand mentions and influencer activity on YouTube. The software aggregates new videos mentioning a brand, identifies creators, and tracks influencer discussions about the brand and competitors. Video reporting surfaces influencer-generated content, while sentiment tracking assesses public perception over time. The platform categorizes videos by type, such as reviews or unboxings, for detailed analysis. Competitive comparison tools benchmark earned media performance against competitors. Targeting features identify potential brand advocates and partnership opportunities for influencer relationship management.

## What is YouTube Listening Tool used for?

[Social Listening Tools](https://www.capterra.com/social-listening-tools-software/)

Top alternative

Featured

Overall rating

Based on 1 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$999

Flat Rate, Per Month

Free trial  
not available

Free version not included

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Do you work for YouTube Listening Tool?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.touchstormdatalabs.com&name=YouTube Listening Tool)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### YouTube Listening Tool

5.0 (1)

VS.

[4.2 (255)](https://www.capterra.com/p/277011/Brandwatch/reviews/)

Starting Price

$999

Flat Rate, Per Month

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

5.0 (1)

Ease Of Use

4.1 (252)

Value For Money

5.0 (1)

Value For Money

3.8 (187)

Customer Service

5.0 (1)

Customer Service

4.4 (219)

## YouTube Listening Tool alternatives

[4.9 (119)](https://www.capterra.com/p/173036/YouScan/reviews/)

Starting price

$499.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

Highest Rated

[Blabla](https://www.capterra.com/p/10032849/Blabla/)

[5.0 (9)](https://www.capterra.com/p/10032849/Blabla/#reviews)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/10032849/Blabla/)

[Infegy Atlas](https://www.capterra.com/p/124219/Infegy-Atlas/)

[4.6 (83)](https://www.capterra.com/p/124219/Infegy-Atlas/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/124219/Infegy-Atlas/)

[Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)

[4.4 (607)](https://www.capterra.com/p/121447/Sprout-Social/reviews/)

Starting price

$199.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

89%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/121447/Sprout-Social/)

## FAQs about YouTube Listening Tool

Features and Usability

### What are the key features of YouTube Listening Tool?

YouTube Listening Tool offers audience analytics, audience engagement tracking, brand tracking, sentiment analysis, performance metrics, and reporting/analytics. It also includes data visualization for presenting trends and comparisons across YouTube conversations, helping teams monitor brand mentions, audience reactions, and campaign performance in one place.

Pricing

### How much does it cost and what fees or limitations are included?

YouTube Listening Tool starts at $999 per month for the Single Brand plan with 1 brand, 1 competitive set, and 3 seats. Multiple Lines Of Business costs $1978 monthly, and Multi-Brand costs $2994 monthly. Additional brands are $239 each, competitive sets $230 each, and seats $10 each.

Getting Started and Support

### What customer support options does YouTube Listening Tool offer?

YouTube Listening Tool provides email/help desk support, FAQ/forum resources, and phone support. No reviewer feedback about support quality is available in the catalog data, so the support experience cannot be assessed here.

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Audience Analytics

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Track and analyze various metrics such as demographics, psychographics, behavior and other insights

Audience Engagement

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Use tools to engage with viewers (e.g., commenting, chat room, polling, and Q&A)

Brand Tracking

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Monitor social media posts or web that mention a particular brand

Data Visualization

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Graphical representation of data

Performance Metrics

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Reporting/Analytics

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

View and track pertinent metrics to find patterns and gain insights from data

YouTube Listening Tool 7 features

Track and analyze various metrics such as demographics, psychographics, behavior and other insights

Use tools to engage with viewers (e.g., commenting, chat room, polling, and Q&A)

Monitor social media posts or web that mention a particular brand

Graphical representation of data

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

View and track pertinent metrics to find patterns and gain insights from data

Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral

Features

5.0 (1)

5.0

Based on 1 reviews

## Pricing

Value for money

5.0 (1)

Single Brand

$999.00

Flat Rate,Per Month

It includes:

-   1 Brand
-   1 Competitive Set (Tracks Up To 9 Competitors)
-   3 Seats/Users
-   Additional Seats: $10 Each
-   Additional Competitive Sets: $230 Each
-   Additional Brands: $239 Each
-   Video Reporting: See All Influencer Videos Made For Your Brand Across YouTube
-   Influencer Monitoring: Identify Creators Covering Your Category And Their Messaging
-   Sentiment Tracking: Track Sentiment Trends About Your Brand Over Time
-   Video Type Analysis: Understand Video Types Such As Reviews, Tests, How-Tos, Repairs, Unboxings
-   Competitive Activity: Compare Earned Media Activity Against Competitors
-   Target Influencers: Identify Influencers Ignoring Your Brand Or Potential Brand Fans

Multiple Lines Of Business

$1,978

Flat Rate,Per Month

It includes:

-   1 Brand
-   3 Competitive Sets (Each Tracks Up To 9 Competitors)
-   6 Seats/Users
-   Additional Seats: $10 Each
-   Additional Competitive Sets: $230 Each
-   Additional Brands: $239 Each
-   Video Reporting: See All Influencer Videos Made For Your Brand Across YouTube
-   Influencer Monitoring: Identify Creators Covering Your Category And Their Messaging
-   Sentiment Tracking: Track Sentiment Trends About Your Brand Over Time
-   Video Type Analysis: Understand Video Types Such As Reviews, Tests, How-Tos, Repairs, Unboxings
-   Competitive Activity: Compare Earned Media Activity Against Competitors
-   Target Influencers: Identify Influencers Ignoring Your Brand Or Potential Brand Fans

Multi-Brand

$2,994

Flat Rate,Per Month

It includes:

-   3 Brands
-   3 Competitive Sets (1 Competitive Set Per Brand, Each Tracks Up To 9 Competitors)
-   9 Seats/Users
-   Additional Seats: $10 Each
-   Additional Competitive Sets: $230 Each
-   Additional Brands: $239 Each
-   Video Reporting: See All Influencer Videos Made For Your Brand Across YouTube
-   Influencer Monitoring: Identify Creators Covering Your Category And Their Messaging
-   Sentiment Tracking: Track Sentiment Trends About Your Brand Over Time
-   Video Type Analysis: Understand Video Types Such As Reviews, Tests, How-Tos, Repairs, Unboxings
-   Competitive Activity: Compare Earned Media Activity Against Competitors
-   Target Influencers: Identify Influencers Ignoring Your Brand Or Potential Brand Fans

Value for money

5.0 (1)

5.0

Based on 1 reviews

## Support, customer service and training options

Customer Service

5.0 (1)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (1)

5.0

Based on 1 reviews

## User reviews

Overall rating

5.0

Based on 1 reviews

Filter by rating

5(1)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Augusto C.

Youtuber

Entertainment

### "Oltre le Visualizzazioni: Ascoltare il pubblico per crescere."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 23, 2026

In sostanza, per uno YouTuber, questi strumenti sono come una bussola. Essi indicano la direzione in cui il vento sta soffiando, ma sei sempre tu a dover decidere come navigare la nave.

Pros

Il principale beneficio è la capacità di andare oltre il semplice numero di visualizzazioni o like (spesso chiamate vanity metrics). Questi strumenti mi permettono di comprendere il "perché" dietro i dati: grazie all'analisi dei commenti, del sentiment e dei trend emergenti nella tua nicchia, è possibile scoprire quali argomenti stanno a cuore ai miei iscritti, quali domande rimangono senza risposta e quali formati (tutorial, vlog, brevi, etc.) generano conversazioni autentiche. In breve si passa dal "tirare a indovinare" a basare la tua strategia su ciò che il pubblico richiede realmente.

Cons

Lo svantaggio principale è il rischio di sovra-analizzare i feedback, perdendo di vista la spontaneità creativa che spesso rende un canale unico. Affidarsi eccessivamente ai tool di ascolto può portare a produrre contenuti "troppo calcolati", modellati esclusivamente su ciò che l'algoritmo o le tendenze suggeriscono, rischiando di omologarsi alla concorrenza o di stancare il proprio pubblico più fedele, che si aspetta autenticità e non solo analisi di mercato.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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