--- title: "WooTrack Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about WooTrack Software - reviews, pricing plans, popular comparisons to other PPC products and more." source_url: "https://www.capterra.com/p/10042225/WooTrack/" page_type: "product" language: "en" --- # WooTrack Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on September 16, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support) WooTrack ## What is WooTrack? WooTrack is a WordPress plugin that automates Google Ads management and profit tracking for WooCommerce stores. It integrates with Google Ads, Merchant Center, and WooCommerce to optimize campaigns using POAS (Profit on Ad Spend), which calculates gross profit divided by ad spend. Unlike ROAS, POAS factors in costs like goods sold, shipping, payment processing, packaging, and VAT, ensuring break-even is always at one. The plugin automates Shopping and Performance Max campaigns, scaling budgets for top performers and adjusting bids daily based on POAS thresholds. Its A/C/X labeling system categorizes products as Winners, Borderline, or Losers, syncing with Google Ads for targeted optimization. Features include profit-based AI optimization, detailed analytics, order-level profit tracking, server-side tracking, and a real-time dashboard for monitoring campaign performance. ## What is WooTrack used for? [PPC](https://www.capterra.com/ppc-software/)[Marketing Analytics](https://www.capterra.com/marketing-analytics-software/) Overall rating Based on 0 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $14.99 Flat Rate, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for WooTrack?[Manage this product listing](https://www.g2.com/products/wootrack/claim_requests/new?auto=true) ## FAQs about WooTrack Overview ### What company size and specific industries is WooTrack built for? WooTrack is designed for small to mid-sized WooCommerce store owners, e-commerce marketers, and online retailers in the online retail and e-commerce sectors. It fits businesses that want to automate Google Ads management and improve profitability, especially those selling through WooCommerce storefronts. Features and Usability ### What are the key features of WooTrack? WooTrack offers AI Copilot, ad hoc reporting, and dashboard views for campaign and performance analysis. It includes behavior tracking, engagement tracking, conversion tracking, and campaign tracking, plus customer segmentation and KPI monitoring. Multi-channel attribution, ROI tracking, data visualization, and third-party integrations support reporting across connected data sources. Pricing ### How much does it cost and what fees or limitations are included? WooTrack starts at $14.99 per month with one flat Monthly Subscription plan and a 14-day free trial that requires no credit card. It includes unlimited orders, products, and ad spend, with no tiers, per-order fees, or upsells, plus real-time POAS tracking, profit reports, and priority email support. Integrations ### Which third-party tools and platforms does WooTrack integrate with? WooTrack integrates with WooCommerce. Getting Started and Support ### What training and onboarding options does WooTrack offer? WooTrack provides in person training, webinars, documentation, and videos to help teams get started. In person training supports guided setup, webinars offer live online instruction, documentation gives written reference material, and videos provide self-paced learning for reviewing product steps and features. Getting Started and Support ### What customer support options does WooTrack offer? WooTrack provides email/help desk, FAQ/forum, knowledge base, and chat support. These channels give users several ways to find answers or contact support, with self-service resources for common questions and chat or email for direct assistance. ## Features AI summary Based on 2,771 PPC reviews Capterra reviewers point to these as the features buyers value most in marketing analytics software: - **Contact Management** (**59%** of reviewers rated this feature as critical) - **Real-Time Data** (**54%**) - **Email Marketing** (**58%**) WooTrack focuses on other areas of marketing analytics rather than these commonly prioritized capabilities. Based on the available coverage data, there are no additional high-priority features listed for this product. This means buyers should review WooTrack's broader feature set closely to determine whether it fits their reporting, tracking, and campaign analysis needs, helping businesses match the software to their day-to-day marketing workflows. Ad hoc Reporting Generate one-off reports that meet information requirements AI Copilot A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Behavior Tracking Track visitors'/audience's responses across web pages and other optimized content Campaign Analytics Track and interpret campaign performance metrics Campaign Tracking Track the performance of marketing campaigns across multiple channels. Conversion Tracking Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads WooTrack 20 features ### All Features - Ad hoc Reporting: Generate one-off reports that meet information requirements - AI Copilot: A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users - Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Tracking: Track the performance of marketing campaigns across multiple channels. - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Data Source Connectors: Connect to big data sources - Data Visualization: Graphical representation of data - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - KPI Monitoring: Tracking the status of previously identified performance measurements - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Attribution: A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey - Multi-Channel Data Collection: Collect information from multiple sources - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Third-Party Integrations: Set up connections to third-party platforms to improve business processes --- Get Advice We can help you find the software with the features you need. ## Pricing Free Trial [View pricing plan details](https://www.capterra.com/p/10042225/WooTrack/pricing/) Monthly Subscription $14.99 Flat Rate,Per Month It includes: - Auto campaign creation - Budget automation - Product labeling - Profit tracking - Priority support - campaign optimization - POAS Software ## Integrations [ WooCommerce](https://www.capterra.com/p/225601/WooCommerce/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.