# WooTrack Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about WooTrack Software - reviews, pricing plans, popular comparisons to other Marketing Analytics products and more. Source: https://www.capterra.com/p/10042225/WooTrack --- # WooTrack Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on May 7, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support) WooTrack ## What is WooTrack? WooTrack is a WordPress plugin that automates Google Ads management and profit tracking for WooCommerce stores. It integrates with Google Ads, Merchant Center, and WooCommerce to optimize campaigns using POAS (Profit on Ad Spend), which calculates gross profit divided by ad spend. Unlike ROAS, POAS factors in costs like goods sold, shipping, payment processing, packaging, and VAT, ensuring break-even is always at one. The plugin automates Shopping and Performance Max campaigns, scaling budgets for top performers and adjusting bids daily based on POAS thresholds. Its A/C/X labeling system categorizes products as Winners, Borderline, or Losers, syncing with Google Ads for targeted optimization. Features include profit-based AI optimization, detailed analytics, order-level profit tracking, server-side tracking, and a real-time dashboard for monitoring campaign performance. ## What is WooTrack used for? [Marketing Analytics](https://www.capterra.com/marketing-analytics-software/) Overall rating Based on 0 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $14.99 Flat Rate, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for WooTrack?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.wootrackapp.com/&name=WooTrack) ## FAQs about WooTrack Overview ### What company size and specific industries is WooTrack built for? WooTrack is designed for small to mid-sized WooCommerce businesses, including online retailers and e-commerce marketers who want to automate Google Ads and improve profitability. It fits companies selling through WooCommerce stores and is best suited to the e-commerce sector rather than general-purpose businesses. Features and Usability ### What are the key features of WooTrack? WooTrack offers AI Copilot, dashboard reporting, and ad hoc reporting for tracking campaign performance and KPIs. It also includes campaign analytics, conversion tracking, ROI tracking, and multi-channel attribution. Additional features cover customer segmentation, behavior and engagement tracking, data source connectors, and third-party integrations. Talk to an expert ### More questions? Ask our experts Pricing ### How much does it cost and what fees or limitations are included? WooTrack starts at $14.99 per month for its Monthly Subscription, a flat-rate plan with unlimited orders, products, and ad spend. It includes real-time profit tracking, COGS and fee deductions, and Google Ads tools. A 14-day free trial is available with no credit card required. Integrations ### Which third-party tools and platforms does WooTrack integrate with? WooTrack connects natively to WooCommerce. Getting Started and Support ### What training and onboarding options does WooTrack offer? WooTrack provides in-person training, webinars, documentation, and videos to help teams get started. In-person training supports direct guidance, webinars allow live online instruction, documentation offers written reference material, and videos provide visual walkthroughs for self-paced learning and review. Getting Started and Support ### What customer support options does WooTrack offer? WooTrack provides email/help desk support, FAQ/forum access, a knowledge base, and chat. No reviewer feedback on support experience is available here, so response times, helpfulness, and common frustrations cannot be described. Users can rely on the listed channels for product guidance and issue resolution. ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Ad hoc Reporting Generate one-off reports that meet information requirements AI Copilot A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Behavior Tracking Track visitors'/audience's responses across web pages and other optimized content Campaign Analytics Track and interpret campaign performance metrics Campaign Tracking Track the performance of marketing campaigns across multiple channels. Conversion Tracking Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads WooTrack 20 features Generate one-off reports that meet information requirements A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Track visitors'/audience's responses across web pages and other optimized content Track and interpret campaign performance metrics Track the performance of marketing campaigns across multiple channels. Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Process of dividing customers into groups based on common characteristics Assembly of graphs and charts for visualizing and tracking statistics/metrics Connect to big data sources Graphical representation of data Tracks metrics that provide insight into how a user interacts with any interface or product Tracking the status of previously identified performance measurements Manage multiple campaigns in one system A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey Collect information from multiple sources A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Collection, analysis, and representation of numerical data and generation of reports to understand various patterns Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Search and filter data across systems to locate required information by entering keywords or certain criteria Set up connections to third-party platforms to improve business processes Get Advice We can help you find the software with the features you need. ## Pricing Free Trial Monthly Subscription $14.99 Flat Rate,Per Month It includes: - Auto campaign creation - Budget automation - Product labeling - Profit tracking - Priority support - campaign optimization - POAS Software ## Integrations [ WooCommerce](https://www.capterra.com/p/225601/WooCommerce/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.