# Lead Source Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Lead Source Software - reviews, pricing plans, popular comparisons to other Marketing Attribution products and more. Source: https://www.capterra.com/p/10044147/Lead-Source --- # Lead Source Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on July 3, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Features](#features)[Pricing](#pricing)[Support](#support) Lead Source ## What is Lead Source? Lead Source is lead tracking software that links customers to the marketing campaigns that generated their conversions. It captures visitor data, connecting each lead to the specific ad, webpage, or campaign responsible for their visit. The software operates via a single line of code in a website's header, tracking all form submissions without needing individual configuration. It gathers data on lead sources, campaign attribution, page navigation, and form submission details. Unlike general analytics platforms, Lead Source focuses on individual conversions, identifying the person behind each and tracing the marketing channel that led them to the site. It integrates with CRM systems like HubSpot, Salesforce, WordPress, and Shopify, complementing existing tools. The platform encrypts lead data before storage and complies with GDPR and CCPA regulations. ## What is Lead Source used for? [Marketing Attribution](https://www.capterra.com/marketing-attribution-software/) Overall rating Based on 0 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $19 Flat Rate, Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Lead Source?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://leadsource.co/&name=Lead Source) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Attribution Modeling Analyzes the amount of credit that should be assigned to sales and conversion touchpoints. Behavior Tracking Track visitors'/audience's responses across web pages and other optimized content Conversion Rate Optimization Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases) Conversion Tracking Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads CRM Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Lead Source 19 features Dashboard to view the status of ongoing processes, identify current incidents and track past activities Analyzes the amount of credit that should be assigned to sales and conversion touchpoints. Track visitors'/audience's responses across web pages and other optimized content Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases) Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Track user conversions from all digital sources Visualize and analyze customer experience across all touchpoints and channels Import and export data to and from software applications Tracks metrics that provide insight into how a user interacts with any interface or product Automatically identify and save contact information of potential customers Score a lead on their quality or likelihood to buy based on certain behaviors Manage multiple campaigns in one system Evaluate the impact of each touch point that drives a conversion A set of indicators that tracks the performance of networks, applications, systems, teams, etc. View and track pertinent metrics to find patterns and gain insights from data Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Track visitors and purpose of visits Track and analyze information regarding website visitors Get Advice We can help you find the software with the features you need. ## Pricing Free Version Free Plan $0.00 It includes: - 50 leads per month - Up to 3 forms - Source + intent + journey tracking on every lead - Email support Starter Plan $19.00 Flat Rate,Per Month It includes: - 500 leads per month - Unlimited forms - Source + intent + journey tracking on every lead - Priority support Growth Plan $49.00 Flat Rate,Per Month It includes: - 2,000 leads per month - Unlimited forms - Source + intent + journey tracking on every lead - Priority support Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.