---
title: "Call Tracking Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Call Tracking Software - reviews, pricing plans, popular comparisons to other Call Tracking products and more."
source_url: "https://www.capterra.com/p/10044243/Call-Tracking/"
page_type: "product"
language: "en"
publication_date: "2026-10-05"
---

# 

 Call Tracking Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on October 5, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)

Call Tracking

## What is Call Tracking?

Call Tracking is marketing analytics software that attributes inbound phone calls to their original sources and campaigns. The platform assigns unique tracking numbers to each campaign, keyword, landing page, or location across paid, organic, or offline channels. Dynamic number insertion displays a unique phone number to each website visitor based on traffic source, such as paid search, social media, or organic visits. A real-time dashboard provides live updates on call volumes, sources, durations, and outcomes. AI capabilities transcribe calls, summarize conversations, and detect caller intent. Multi-location functionality assigns dedicated numbers by region or campaign while maintaining centralized management. The software integrates with CRM systems and analytics platforms through API or webhooks, syncing call data automatically. Tracking numbers forward to existing business lines, SIP trunks, or PBX systems without requiring infrastructure changes.

## What is Call Tracking used for?

[Call Tracking](https://www.capterra.com/call-tracking-software/)

Overall rating

Based on 0 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$15

Usage Based, One Time

Free trial  
available

Free version not included

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## FAQs about Call Tracking

Overview

### What company size and specific industries is Call Tracking built for?

Call Tracking is designed for marketing agencies, in-house marketing departments, SEO teams, content teams, and multi-location brands. It fits organizations that manage call-based lead tracking and campaign performance across one or many locations, rather than a specific company size or industry sector.

Features and Usability

### What are the key features of Call Tracking?

Call Tracking offers call routing, automatic call distribution, IVR, caller ID, call recording, call transcription, and call transfer for handling inbound calls. It also includes call reporting, real-time analytics, campaign analytics, conversion tracking, ROI tracking, lead management, and third-party integrations for measuring call performance.

Getting Started and Support

### What training and onboarding options does Call Tracking offer?

Call Tracking provides live online sessions, documentation, and videos to help teams get started. Live online sessions support guided setup with an instructor, documentation offers written reference for step-by-step guidance, and videos provide visual walkthroughs for learning features and tasks at a self-paced pace.

Getting Started and Support

### What customer support options does Call Tracking offer?

Call Tracking provides email/help desk, FAQ/forum, knowledge base, phone support, 24/7 live rep, and chat. With no reviewer feedback available on support experience, only the listed channels can be described, and no claims can be made about response times, helpfulness, or common support frustrations.

## Features

AI summary

Based on 899 Call Tracking reviews

Not all Call Tracking products cover every must-have feature. Here is what Capterra reviewers flag as essential when choosing a solution:

-   **Call Routing** (**54%** of reviewers rated this feature as critical)
-   **Call Center Management** (**51%**)
-   **Call Tracking Metrics** (**46%**)

Call Tracking supports **Call Routing** and **Call Tracking Metrics**, giving teams the tools to direct inbound calls efficiently and monitor performance through detailed call data. However, it does not include **Call Center Management**. Instead, it offers other highly rated capabilities, such as **Call Recording** (**48%**) and **Voice Mail** (**48%**), which help businesses document conversations, capture missed inquiries, and maintain better visibility into customer interactions, allowing teams to improve response handling and follow-up.

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Activity Tracking

Track and document all activities across devices, networks, and other systems

API

Application programming interface that allows for integration with other systems/databases

Automatic Call Distribution

Distribute/route/connect calls

Call Disposition

Track and report on call outcomes

Caller ID

Identify the number and contact information of a caller before answering the phone

Call Tracking 37 features

### All Features
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- API: Application programming interface that allows for integration with other systems/databases
- Automatic Call Distribution: Distribute/route/connect calls
- Call Disposition: Track and report on call outcomes
- Call Recording: Record the audio of phone conversations for quality assurance purposes
- Call Reporting: Track and report on all incoming and outgoing calls
- Call Routing: Sends voice calls to a specific queue based on predetermined criteria
- Call Scoring: Each call is assigned a score based on predetermined criteria, such as the quality of the call or the likelihood of conversion.
- Call Scripting: Provide agents with a typical response for common call subject matter
- Call Tracking Metrics: Measure campaign influence through collection of keyword tracking and revenue sources
- Call Transcription: Voice conversion to text
- Call Transfer: Transfers live calls to other agents
- Call Whispering: Displays a personalized message to the receiver of the call, offering details about the reason or origin of the call.
- Caller ID: Identify the number and contact information of a caller before answering the phone
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customizable Reports: Alter the layout and content of reports
- Dynamic Number Insertion: Assign a unique tracking number to each visitor
- Generative AI: Use AI to generate content in the form of text, images, videos, etc.
- IVR: Read and accept a combination of touch tone keypad selections and voice inputs and provide the appropriate prerecorded voice response
- Keyword Tracking: Track and monitor a specific set of keywords
- Lead Generation: Manage the process of attracting and converting business prospects into leads
- Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Multi-Campaign: Manage multiple campaigns in one system
- Performance Management: Organize and manage the accomplishments and development of employees or performance of applications or systems
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Data: Receive data and information in real time
- Real-Time Monitoring: Active monitoring of systems, applications, or networks
- Real-Time Reporting: Active reporting of data and metrics
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Voice Mail: Computer-based system that allows users to send and receive voice messages

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## Pricing

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## Support, customer service and training options

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

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