---
title: "TrackPlay Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about TrackPlay Software - reviews, pricing plans, popular comparisons to other Social Media Analytics Tools products and more."
source_url: "https://www.capterra.com/p/10053569/TrackPlay/"
page_type: "product"
language: "en"
publication_date: "2026-10-15"
---

# 

 TrackPlay Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on October 15, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)

TrackPlay

## What is TrackPlay?

TrackPlay is a video player and analytics platform for businesses that sell with video sales letters (VSLs). Most hosts report play counts and stop. TrackPlay connects the whole path from first frame to sale. The player holds attention on a sales video: sound-first autoplay that survives browser blocking, a smart progress bar, timed CTA cards, lead gates, and exit-intent overlays. Per-second retention shows where viewers leave and how buyers watched differently. On conversion, the cart posts the sale back onto the viewer's session, so revenue is attributed to the exact second, split-test variation, and ad click that produced it. Server-side pixels for Meta CAPI, TikTok Events, and GA4 dedupe browser and server events into one conversion. Split tests report real statistics with a goal measured per unique play. Billing is metered on plays, with muted autoplay and bots excluded and overage opt-in. Built for offer owners, affiliates, and agencies that sell with video.

## What is TrackPlay used for?

[Social Media Analytics Tools](https://www.capterra.com/social-media-analytics-tools-software/)[Video Management](https://www.capterra.com/video-management-software/)

Overall rating

Based on 0 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$29

Usage Based, Per Month

Free trial  
available

Includes Free Version

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## FAQs about TrackPlay

Overview

### What company size and specific industries is TrackPlay built for?

TrackPlay is designed for freelancers and self-employed individuals, including solo media buyers, affiliates, and course creators, as well as small businesses such as offer owners and small agencies. It is best suited to solo operators and smaller teams rather than mid-market or enterprise organizations.

Features and Usability

### What are the key features of TrackPlay?

TrackPlay offers video management and content management tools, along with video archiving and drag-and-drop controls for organizing assets. It includes real-time analytics, performance metrics, and reporting and statistics for monitoring playback data, plus activity dashboard, tagging, brand overlay, closed captions, API, and mobile screen support.

Pricing

### How much does it cost and what fees or limitations are included?

TrackPlay starts with a free plan that is free forever, with no credit card required, but it includes a watermark on the player. Paid plans begin at $29/month for Basic, then $79/month for PRO and $199/month for SCALE, with usage-based overage rates of $0.02 or $0.01 per extra play.

Getting Started and Support

### What training and onboarding options does TrackPlay offer?

TrackPlay provides live online sessions, documentation, and videos to help teams get started. Live online sessions support guided setup and direct instruction, documentation offers written reference material for later use, and videos provide visual walkthroughs of features and steps.

Getting Started and Support

### What customer support options does TrackPlay offer?

TrackPlay provides email/help desk, a knowledge base, and chat support. With no reviewer feedback about support topics available, user experience cannot be assessed from reviews. The listed channels suggest direct help through messaging and self-service documentation for product questions and issue resolution.

## Features

AI summary

Based on 1,383 Social Media Analytics Tools reviews

Capterra reviewers highlight these features as the top priorities when selecting video management software:

-   **Video Streaming** (**58%** of reviewers rated this feature as critical)
-   **Content Management** (**45%**)
-   **Access Controls/Permissions** (**44%**)

TrackPlay includes **Content Management**. However, it does not offer **Video Streaming** or **Access Controls/Permissions**. With **Content Management**, teams can organize, update, and maintain video libraries more efficiently, helping businesses keep content structured, easier to find, and ready for ongoing use across their operations.

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

API

Application programming interface that allows for integration with other systems/databases

Brand Overlay

Branding videos with company logo

Closed Captions

Process of displaying text on a television, video screen, or other visual display

Content Management

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Drag & Drop

Assemble applications and processes by dragging over and arranging pre-built components

TrackPlay 13 features

### All Features
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- API: Application programming interface that allows for integration with other systems/databases
- Brand Overlay: Branding videos with company logo
- Closed Captions: Process of displaying text on a television, video screen, or other visual display
- Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
- Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes
- Video Archiving: Allows the upload and storage of videos within the system
- Video Management: Store and manage online video content

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## Pricing

Free Trial

Free Version

[View pricing plan details](https://www.capterra.com/p/10053569/TrackPlay/pricing/)

Free Plan

$0.00

It includes:

-   Full player
-   Smart Autoplay
-   Watch-time and retention data

Basic Plan

$29.00

Usage Based,Per Month

It includes:

-   Smart Autoplay
-   Smart progress bar
-   Timed CTAs, lead forms, watch gates
-   Watch-time and retention data
-   Signed URLs
-   Domain allowlist
-   Geo and bot rules

PRO Plan

$79.00

Usage Based,Per Month

It includes:

-   Everything in the Basic Plan
-   Split testing (winner picked on sales)
-   Retention curves
-   Live stats
-   Meta and Google Ads pixels
-   Cart postbacks
-   Webhooks

SCALE Plan

$199.00

Usage Based,Per Month

It includes:

-   Everything in the PRO Plan
-   Affiliate and sub-ID tracking
-   REST API and scoped tokens
-   Audit log and version history
-   Priority support

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## Support, customer service and training options

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

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