Who Uses This Software?

Franchised and Independent Automotive Dealerships


Average Ratings

38 Reviews

  • 4 / 5
    Overall

  • 4 / 5
    Ease of Use

  • 4 / 5
    Customer Service

Product Details

  • Starting Price
    Not provided by vendor
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    In Person
  • Support
    Online
    Business Hours

Vendor Details

  • Dealertrack
  • www.dealertrack.com
  • Founded 2001
  • United States

About Dealertrack DMS

Dealertrack delivers intuitive software solutions for your entire dealership using the most advanced technology and innovative new features. Our DMS creates the virtual building blocks to develop and improve workflows based on dealer feedback, is the first leading DMS with mobile access, and optimized database improvements give you faster response times and updates- when you want them. Our systems are simply faster, easier-to-use, and give you the tools you need to grow your business.


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Dealertrack DMS Features

  • Accounting
  • Buy-Here-Pay-Here
  • Collections Management
  • Customer Database
  • F&I Management
  • Financing Management
  • Form Printing
  • Inventory Management
  • Lease Management
  • New Car Lot
  • Online Inventory
  • Parts Management
  • Sales Management
  • Service Department
  • Used Car Lot

Dealertrack DMS Reviews Recently Reviewed!


Dealertrack ELT Services

Apr 12, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Comments: I was first introduced to Sue Phillips and her team at Dealer Track back in December 2016. I was trying to help a fellow Dealer obtain his ELT # for the state of Arizona.

I noticed that at that time Dealer Track was experiencing a bit of a staffing challenge, however, the level of support I was getting was phenomenal!! Sue and her team worked around all obstacles including the shortage of resources available to complete the process.

3 months later I obtained my dealer license, I remembered how professional the team at Dealer Track was, so I decided implement my ELT# with Sue and her team. I made the right choice!! Sue and her team were able to complete the entire process start to finish in record time. Thanks again for Stepping up and helping our new Dealership. Time is money, and DealerTracks speed and efficiency definitely contributed to our overall bottom line profitability.. I would rate this as Best In Class Industry Service!!!

Nick Buzzetta

AZ Auto Connect

Dealer Track - Affordable DMS solution

Sep 15, 2018
4/5
Overall

3 / 5
Ease of Use

3 / 5
Features & Functionality

3 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 5.0/10 Not
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Pros: >Overall Cost is the normal variable in choosing the DealerTrack DMS

*Cheaper Dealer solution than either CDK or Reynolds &Reynolds

>Some Aspects of the DMS can be Automated even though the overall solution is FTP based.

>Navigation is not too intensive

>Able to set up Auto run extractions for provision to a CRM Solution

>Setup of reporting and or File runs is normally easily accomplished

>Offers In house Integration with Service App X-Time

Cons: >Reporting is not as extensive as offered by other DMS providers

>X-Time integration can be spotty at times

>Limitations on the amount of Historical data that is maintained within the DMS, remaining Data is archived and is not as easily accessible.

>System is not Live update for Automated reporting

*Example: Automated reports set up today do not get recognized by the system as such until the nightly update occurs.

>Seems to be fewer people available at a dealership that possess the proper admin access required for setting up reports or reviewing High end information.

Overall: Overall, it is not as good as some, yet still better than others. It tends to be one of the better affordable DMS available.

I love being able to have all my lenders in one place!

Jul 13, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: I love that Dealertrack integrates with my other DMS software and I can seamlessly send apps to all of my chosen lenders. Counter offers are made right there and all within minutes. It shortens the car buying process for customers and F&I.

Cons: There is a little bit of a learning curve when you first start. But the staff is very helpful and will help you get the most out of the system.

Overall: I couldn't imagine the F&I process without it!

Dealertrack is one of the leading full auto dealer solutions companies.

Dec 28, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

3 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Uptodate tech. Great source of options. Dealertrack as a company is very productive in their operations.

Cons: Regarding the child company Dealer.com: Customer support has many breaks in communication between support reps and techs. The background coding environment used antiquated code. It takes way to long to resolve minor issues. Promises are often made yet are not fulfilled.

easy to use

Apr 10, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: it sends all the information needed to several financial institutions therefor saving us time and money.

Cons: not all financial institutions are available or integrated with the software . Unable to fax credit applications

Overall: saves time. availability of finding new lenders

Great DMS

Nov 17, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: Easy to use for our business office managers and our office staff. Great program that helps track incentives.

Cons: Cost is a little higher than others but we dont mind paying a little extra to get such a great and easy to use product

Dealer Track is an excellent CRM tool to have when your preparing a new deal for financing structure

May 01, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Great for utilizing your customers information for a deal structure, pulling credit and expediting your deal to all the Banks and Credit Unions you use for approvals.

Cons: Unfortunately, not all Banks or Credit Unions use the Dealer Track platform. And you have to be established with a Bank or Credit Union to expedite a deal to. It would be nice if the system had Financial Institutes on their platform to help out Independent Dealers.

Overall: Great for utilizing your customers information for a deal structure, pulling credit and expediting your deal to all the Banks and Credit Unions you use for approvals.

Dealertrack update

Dec 05, 2018
4/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: The new update is easy to pull a credit report and customer information.

Cons: Very very difficult for the inventory to be updated and merged with the application.

Super easy and inexpensive

Apr 08, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Simple to use and train new staff on

Cons: I wish the working area of the screen were bigger and maximized the whole length of your monitor

Overall: Very robust reporting, customization, and integrates with everything easily. I don't know why dealers always think they have only two options

Recommendations to other buyers: Get the supplemental quarterly assistance- your people aren't rock stars and all use it to its full capacity

Where would we be without it?

Dec 04, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Easy to use how multi abilities to book out, and save inventory works great with DMS

Cons: Just that I cannot integrate with our OEM product (as of yet)

extremely easy to use and very helpful

Aug 08, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: extremely multi faced many things can be going on at the same time

Cons: I have been using Dealertrack for a while i really like thats dms

Expensive but great

Aug 14, 2018
5/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Great way to submit and structure deals and easily imports other deals

Cons: Crm is terrible and way over priced, credit pulls too

Dealertrack Review

Nov 14, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: It makes doing business with my lenders so easy and saves a lot of time.

Cons: Nothing it works great, for what we need.

Great Product For Finance

Dec 06, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Very easy to use

Cons: none

Overall: Easy to use software that allows us to get the customer approved on the spot. We have hooked up with 35 lenders and that's just the starting point!

Recommendations to other buyers: no

dealership simplified

Nov 07, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: simplicity

Cons: na

Overall: this product has stream lined our business and the way we do all of our daily tasks, has made selling a car a lot easier with everything in one location

Recommendations to other buyers: na

Great Service

Nov 04, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Comments: Dealertrack does everything you can ask for while submitting a credit application to the lenders for approval

Great software for all dealerships

Oct 26, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: As an IT professional, I support many dealerships and they all run Dealertrack. Their customer support is top notch and any issues get resolved after one phone call.

Cons: I do not have any cons for Dealertrack. The honestly are the best around

Overall: Every support call when setting up a dealership has been painless and gets resolved quickly. Their support team follows up on projects to make sure they are completed on time.

Great DMS Service

Dec 07, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Reasonable rate, Great DMS, better than any I have used

Cons: none

Overall: This DMS is very simple to use and is great for any dealership. I have used this DMS in a few dealerships that I have worked for!

Recommendations to other buyers: None

Great company

Apr 18, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
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Pros: Easy to use.

Cons: Not a lot of options

Overall: It has been a pleasure working with them. Very little issues with day to day use. Fast service if there is an issue.

Easy to use

Jan 08, 2017
4/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality
Likelihood to Recommend: 8.0/10 Not
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Pros: User friendly interface.

Overall: User-friendly, organized, and efficient. Used this as a salesman at a local dealership. One of the best I've used.

Good Value for the money

Apr 10, 2018
4/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money

Pros: Fairly easy DMS to navigate with a small amount of training (online video training) . Ability for appointment scheduling and and technicians are able to get a handle on system in a couple of days.

Cons: Trainers that came to our dealership were more helpful fixing and setting up for us instead of explaining whys and how tos.

Walker Chevrolet DMS

Dec 30, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Comments: I have been with Dealertrack DMS twice in my Automotive career. The transition is simple to move from another DMS to Dealertrack. The cost savings is very attractive and the use/functionality is awesome. The training/support is lacking but I know Cox Enterprises will overcome that area w/ time. Cox is a great organization to work with!

Capterra loader

Overall decent software, but lacking in some areas

Jul 25, 2018
3/5
Overall

3 / 5
Ease of Use

3 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money

Pros: At our dealership, the parts department and service department really like the software. Creating repair orders and parts tickets are pretty easy and straightforward. Customer support is also good when you need assistance. The vehicle sales side of things takes many more steps than it should, but it certainly gets the job done in the long run.

Cons: As this is a cloud-based solution, there are occasional outages with the data center. When this happens, our entire business is impacted since it runs every aspect of it.

Dealertrack is one of the best out there

Mar 08, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: What I liked most about using the Dealertrack software was that it was very user friendly and had a lot of features you don't find in every automotive CRM.

Overall: The Dealertrack system offers many features that you just do not find in the market.

So far so good

Nov 05, 2018
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
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Pros: Been using it Dealertrack DMS for a couple days now after switching from Dealercenter. So far so good, easy to use.

Cons: Right now I am still brand new in the system but so far everything is good to go.

Small automotive dealer, use DT daily for our DMS and vehicle pricing.

Nov 14, 2017
3/5
Overall

3 / 5
Ease of Use

3 / 5
Features & Functionality

3 / 5
Customer Support

3 / 5
Value for Money

Pros: DealerTrack DMS software does a very good job pulling in VIN specific vehicle data allowing for our inventory to stay accurate and up to date.

Cons: DealerTrack DMS software does not always pull VIN specific vehicle data for current or upcoming model year vehicles, which does make things difficult at the beginning at the new year.

Overall not back

Feb 01, 2017
4/5
Overall

3 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Comments: I've been using DealerTrack for about 2 years now and overall it has been a pretty good experience. Not many issues using it or down time with the software. Was a little difficult getting used to the layouts and different ways to do basically the same thing but once you are used to it there is little issue.

Use it every day

Nov 03, 2016
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

3 / 5
Value for Money

Comments: We use this to build deals for new and used car sales. There's a bit of a learning curve, but once you get the hang of it, you can figure and re-figure deals pretty quickly. Especially great for leases.

Great Product for F&I

Dec 06, 2016
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Comments: Dealertrack is a must have software for any dealership. Makes F&I easy and integrates all of our aftermarket sales products. eMenu is a great additional tool that makes up-selling effortless.

Service Manager

Dec 30, 2016
5/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Comments: We have been on DealerTrack for about 2 months now. The system is easy to navigate and use but the appointment setting needs to be updated! Better value $$ against other DMS systems!

Dealers DMS

Feb 26, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

2 / 5
Value for Money
Likelihood to Recommend: 5.0/10 Not
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Pros: Ease of navigation

Cons: price

Overall: One of the better DMS systems out there but pricey for Independents, more for your money with Dealercenter.

Dealertrack

Sep 17, 2018
3/5
Overall

3 / 5
Ease of Use

4 / 5
Features & Functionality
Likelihood to Recommend: 7.0/10 Not
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Pros: Pretty easy to use and learn the software

Cons: I hate that you have to take extra steps if you want multiple tabs open at once

Service manager

Feb 10, 2017
1/5
Overall

2 / 5
Ease of Use

1 / 5
Features & Functionality

1 / 5
Customer Support

2 / 5
Value for Money

Comments: this system is a joke and seems to have been programed by someone that has never worked in a service department. we came from ADP/CDK much more user friendly and capable of doing what is needed to properly run a service department. and customer service is as bad as I have ever seen, they cannot give you answers right away to fix a problem you are having at the moment. let them get through the growing pains before you sign up!!!

Archaic system.

Mar 14, 2014
2/5
Overall

3 / 5
Ease of Use

1 / 5
Customer Support

Comments: This software was sold to my Company before I came here. They said they have a great BHPH platform... Wrong, the BHPH software has long been abandoned by Dealertrack. Every customer service issue (and there have been many) goes to review by someone and they may eventually get back to you with an answer in 3 - 6 Months. They often respond with just deal with it. I get the feeling no one working on this software has a clue. The system is old in style and functionality.

Not ready for Enterprise solution

Aug 22, 2017
3/5
Overall

2 / 5
Ease of Use

1 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 3.0/10 Not
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Pros: Cost is the biggest factor people are going to it. it is harder to use for people familiar with CDK

Cons: no enterprise functionality yet, although i think they will get there. training leaves a lot to be desiged

Overall: low price, longer work hours to make it work

Waste of money

Nov 03, 2016
2/5
Overall

2 / 5
Ease of Use

3 / 5
Features & Functionality

1 / 5
Customer Support

1 / 5
Value for Money

Comments: Not a good one too much money for nothing of value in return. Customer service sucks and training is horrible you may as well do your own thing you will get more out of it!

Interesting concept but not as helpful as I thought

Jun 12, 2018
3/5
Overall

3 / 5
Ease of Use

3 / 5
Features & Functionality

Pros: I worked with a car dealership and though this was helpful it was different from what I was accustomed to. I think it is fairly standard software though.

Cons: I did not like that there were not standard email templates to contact clients. This would have made things faster and easier.