i-on Interactive

ion platform

4.5 / 5 93 reviews

Who Uses This Software?

ion interactive provides modern marketers and organizations with the capability to engage and produce results using interactive content marketing.


Average Ratings

93 Reviews
  • 4.5 / 5
    Overall
  • 4 / 5
    Ease of Use
  • 4.5 / 5
    Customer Service

Product Details

  • Starting Price
    $2,000.00/month
  • Pricing Details
    Annual SaaS subscription includes unlimited seats and content.
  • Free Demo
    Yes
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    Live Online
    In Person
  • Support
    Online
    Business Hours

Vendor Details

  • i-on Interactive
  • www.ioninteractive.com
  • Founded 1998
  • United States

About ion platform

The ion interactive enterprise SaaS platform empowers modern marketers to produce data-driven interactive content at scale and without code. ions marketing technology and services deliver measurable business value for hundreds of brands and agencies. ions platform launches, customizes and tests all types of engaging interactive digital experiences infographics, ebooks, assessments, quizzes, lookbooks, interactive white papers, calculators, wizards and configurators. The platform delivers com


ion platform Features

  • Channel Management
  • Contact Database
  • Email Marketing
  • Event Triggered Actions
  • Lead Management
  • Multi-Campaign
  • Audience Targeting
  • Brand Management
  • Campaign Management
  • Categorization / Grouping
  • Conversion Tracking
  • Distribution Management
  • Editorial Calendar
  • Multi-Channel Publishing
  • Publish Scheduling
  • SEO Management
  • Social Media Management
  • Video Management
  • A/B Testing
  • Analytics
  • Drag & Drop
  • Form Creation
  • Real Time Editing
  • Responsive
  • SEO Management
  • Templates

ion platform Reviews Recently Reviewed!

Fast and Intuitive Landing Pages

Nov 14, 2017
4/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
Likely

Pros: The simple templates allow you to easily and quickly start creating landing pages, but the customization options let you tailor the pages to fit your needs.

Cons: Not having an undo button. Also if you accidentally delete you can't recover your page. You just lose everything.

Powerful Tool, Complicated to use

Nov 06, 2017
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
Likely
Extremely
Likely

Pros: This is a powerful tool that can help you improve performance of your landing pages - with a fairly clear interface.

Cons: The user interface could do with some tweaks to improve it and make it clearer, that would help to make it more efficient to use.

Working with ION

Oct 27, 2017
5/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
Likely

Pros: I like that you can create so many assets and the templates link pages needed and provide some many different containers to create content with. Campaign tracking is great and the analytics are as well.

Cons: Creating assets are a bit complex. Selecting certain containers can be difficult to edit. Some elements are a little complex to change and fix.

High performing software but not user friendly

Oct 24, 2017
3/5
Overall
1 / 5
Ease of Use
4 / 5
Features & Functionality
Likelihood to Recommend: 7.0/10 Not
Likely
Extremely
Likely

Pros: I like using the pre-built templates but then being able to customize them to suit our needs. There are a lot of features that make the templates work great.

Cons: The training series is good, but it is not that easy to learn how to use the software. I don't care for the use of micro-themes to change font colors, alignment, background colors, etc.

It's Like a T-Rex, Huge & Powerful, But Tiny Arms ...

Oct 19, 2017
3/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
Likely
Extremely
Likely

Pros: - Integrates with marketing tools - Dynamic capabilities - Portfolio wide them update functionalities

Cons: - Cumbersome - Poor reporting - UX is reminiscent of the 90s - Lack of internal industry thought leaders

Interactive Contact Made Easy

Oct 18, 2017
4/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
Likely

Pros: Simple Straight Forward Sleek Modern Basically, you will be able to create the content you need and want, quickly and efficiently.

Cons: The cons are that there is a bit of a learning curve on how all the containers interact with everything. Along with that, it takes some time to familiarize yourself with thee capabilities.

ion has been very useful for our team and allows us to rapidly deploy engaging and exciting interactive experiences for our clients that

Sep 20, 2017
4/5
Overall
3 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Pros: Ion has really responsive and helpful customer support, and the flexibility of the tool and variety of templates for deploying content rapidly is a big benefit.

Cons: The interface some getting used to, and while the ability to track and capture data is very robust, it takes some learning to make sure you set it up right to measure the right things.

Great CMS for Lead Generation

Sep 14, 2017
4/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
Likely
Extremely
Likely

Pros: I love how easy it is with Ion to create a very compelling, interactive landing page to help with lead generation. The customer support team is great as well! We have had many cases where we needed custom implementation to hook in other APIs or wanted custom development and their team has produced great quality work for us.

Cons: I would not recommend Ion for complete websites, that isn't what Ion was made for. You really want Ion for campaigns and landing pages. So please consider your use-cases thoroughly.

UX needs improvement

Sep 11, 2017
4/5
Overall
2 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
Likely
Extremely
Likely

Pros: Customer service is prompt and extremely helpful. They were extremely helpful in setting up the back-end before my team got to work customizing widgets.

Cons: This could be a bit more user-friendly, and issues arise that are unanticipated as with each learning experience. Hoping our team is able to grasp these concepts sooner rather than later.

This tool has great potential

Sep 11, 2017
4/5
Overall
2 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
Likely
Extremely
Likely

Pros: Ion is a great tool for delivering interactive content. Support is fantastic and their help documents are on-point.

Cons: Using the tool is a bit difficult. If you don't have experience with this type of software, getting it to work properly can be challenging and overwhelming.

Platform was hard to use for what we wanted. The initial buildout that they did for us was great.

Sep 06, 2017
3/5
Overall
2 / 5
Ease of Use
3 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 5.0/10 Not
Likely
Extremely
Likely

Pros: Different types of content that you could create. We wanted more creative ways to share content, and this platform allowed that.

Cons: The platform was a lot harder to use than first described to my company. They did not introduce quick starts until our contract was up, but those seemed a lot easier to use.

Easy

Sep 06, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Simple, easy to use, don't need to be a developer to make it work, easy to change and update based on my campaign needs

Cons: There is a learning curve and it does take some thinking to make it work. Conversations could be more clear.

Easy to learn and get started

Sep 01, 2017
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
Likely

Pros: ion is super easy to get started with and takes out the complexity of building webpages from scratch. The time saved alone is worth it. Any time we have had a question or issue with the app, the customer support team was very responsive and helped us work through the problem.

Cons: The interfaces are a little dated - I would love to see a face lift (especially to the campaign and creative performance reports).

Huge potential, awesome support, difficult to use for the non-technical

Aug 31, 2017
4/5
Overall
3 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
Likely
Extremely
Likely

Pros: There is so much you can do and the stock templates will show the power of the platform. You can make something look good with elements that provide modern, interactive pages.

Cons: If you don't have a background in web development, you might not be able to extract all the goodness out of it. Basically, the UX could be a little more friendly.

Powerful Product

Aug 29, 2017
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: Great customer service. Ion is always there to help us when we have a question whether it is a technical issue or just looking for suggestions on the best way to use the platform, The pages are super customizable and they have a ton of templates to choose from with several different use cases.

Cons: There is a definitely a learning curve with using this platform and building experiences. They do offer video training to help but there are gaps in knowledge when you first start out.

Excellent Customer Service

Nov 28, 2016
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Comments: I build pages for different partners very frequently. ION is a very easy to use tool which helps in creating pages within minutes. Recently we built a Landing Page request form which all our partners use to send request for new page. It's very convenient to manage all the pages & create exports. Customer service is always well informed, and has always been able to resolve my concerns or provide the needed answers in a very timely manner.

Powerful toolset, poor usability

Nov 28, 2016
3/5
Overall
1 / 5
Ease of Use
5 / 5
Features & Functionality
3 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
Likely
Extremely
Likely

Comments: This is an incredibly powerful tool, but it is lacking some valuable UI tools and simplification. Visual CSS editing tools are great, but it would be nice to have them incorporated in the theme editor (or let customers use FTP to upload themes so we can use our own preferred text editor to edit and manage CSS). Could use more clarity in selection and placement tools.

Pros: Powerful toolset Full control over look and feel

Cons: UI is complicated and overly dense

Liveball has been a very helpful work tool.

Nov 14, 2016
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Comments: I'm thankful my company uses Liveball over other marketing platforms as it provides as a great way to build landing pages and other marketing campaigns for us. The platform is very userfriendly.

Pros: The platform is user friendly, it has alot of functionalities and we love that we can see where are customers click on our landing pages.

Cons: The userface can be updated to be a little more simple but that's about all I would change.

Recommendations to other buyers: I think liveball is a great way to build landing pages for marketing professionals like myself!

Great solution for interactive content

Oct 26, 2016
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
Likely

Comments: Overall I would say ion's offering is great and it really fills a need for a quick creation of powerful interactive content. Now with the quick starts it can be easy for someone to just jump into the tool.

Pros: Powerful processes of interactivity and great metrics. Good selection of integrations (also easy to set up) to leading Marketing Automation platforms for sending over the data to. Really good support that provides quick and helpful responses.

Cons: Overall the control panel when creating own Blank content pieces had a sharper learning curve (if you want to make it in an exact way), especially if you are not a coder to understand the proper order of elements, but the quick starts are there for creating something from scratch so it depends on your wants/needs.

Recommendations to other buyers: Definitely try it out, and make sure to choose a content type that would give the best results and create relevance for your product/service offering.

Working with Ion

Sep 20, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Comments: Ion is an amazing piece of software that I use very often during the week. I primarily use Ions reporting side of things as a CRM. Using the CRM as another way to track and compare data across different platform to make sure everything is running effectively

Pros: Ease of access. Very Intuitive.

Cons: Some times the data does not line up with the other CRM data

Recommendations to other buyers: I would recommend it for landing pages

Daily use

Aug 30, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Comments: I use ION daily to build landing pages for all my sites for subscription offers. I have found ION to be very easy to use. Being able to copy templates is a huge plus and saves time.

Pros: I love how you can preview your work in ION before making it live.

Cons: I do not like how there is no "undo" button. If you make an error then you have to re-do the project.

Recommendations to other buyers: Make sure you save an original of your work in case you make an error and you need to reference back since there is no "undo" button"

Great Tool with Better Support

Aug 29, 2016
4/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
Likely

Comments: We have been using ION's digital experience creator for about 3 month now and although it may not do everything we want right off the bat (but honestly, what does), ION's support team has been invaluable in helping us find existing ways to accomplish our goals and even aiding us with custom code to make our vision a reality.

Pros: The best asset in ION's tool kit is their support and development team. As a financial services company we need tools like calculators to adhere to very specific and, at times, complicated specifications. The ION team has been up to the challenge each and every time.

Cons: We have found that some of the pieces have experienced minor formatting issues in iOS and other Apple operating systems and products. Knowing the market share of iPhones and iPads within the mobile space we hope that this will be addressed soon.

Create Unlimited Interactive Content with Ion Interactive

Aug 17, 2016
4/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
Likely

Comments: Let me start by acknowledging that I am not a naturally technologically inclined person. That being said, I love Ion Interactive. The platform was rather intimidating at first but the videos and included training have really made it approachable. I never though that I would be able to create and design apps but the Quickstarts have made it rather doable.

Pros: The Quickstarts are wonderful as well the option to choose your companies theme.

Cons: It is INCREDIBLY detailed and you can get lost in the microthemes

Recommendations to other buyers: I would absolutely recommend Ion Interactive to any company or individual that is looking to develop several apps. Ion has more depth and capability than other vendors that we looked at in this space.

A great add-on to your marketing automation system / CMS

Aug 17, 2016
5/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
3 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
Likely
Extremely
Likely

Comments: Using ION as an addon to your CMS or landing page editor is a great idea - as you can build out feature rich landing pages and microsites really quickly - and in the long term reduce your expenditure on custom development a lot!

Pros: ability to develop feature rich landing pages quickly and easily

Cons: ease of use is restricted to templates - if you are doing something outside the scope of the 40+ templates then you get into developing using ION which is not that straight forward, whilst easier than coding it does still require you to learn the system.

Recommendations to other buyers: when demoing the templates - have a demo of how to create things past the templates - 6 questions instead of 5, how does the "interactive" part of ion work - at this point you'll start to see that whilst its a very powerful, and in some places, easy to use system - in other areas - and often its the bits that you anticipate to create these interactive things that are the hardest!

Daily Job

Aug 04, 2016
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Comments: Let me start off by saying the we have recieved excellent support from ION and after the initial adaptation period the tool was quick and intuitive to use.Training can be done a variety of ways with webinars and videos along with guides and a variety of other material.The platform is a top tier CMS and i will continue to use it in the upcoming marketing campaigns.

Pros: Ease of use, performs fast ,intuitive ,flexible as custom code can be added and WYSIWYG interface.

Cons: Nothing I can think off.Most of it was resolved durting the initail adaptation period that people go through when using a new platform.

Recommendations to other buyers: ION interactive has amazing support for thier service but also incourage the users to develop one thier own so although you learn and trying thing out at your own pace help is always an email or phone call away if you get stuck.

5 Star Support and Service

Aug 04, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Comments: We have utilized Ion Interactive for multiple projects to include: landing pages, micro sites, and global/regional campaigns. Dave Kavalsky, our Ion Product Specialist, has extensive knowledge in his field and is always able to meet our needs timely and with a polished final product ! I am always looking forward to our next project with their team.

Pros: 1. understanding - focuses on our industry and company goals 2. aligned with our project vision 3. project managers are #1 4. equipped to handle any request we make 5. sound propsosals / methodologies 6. trustworthy

Cons: No cons @ this time - the last 2 -3 projects we completed with Ion were completed with no issue

Recommendations to other buyers: Would recommend Ion Interactive !

Great Webpage Creator and Manager

Aug 03, 2016
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
Likely

Comments: We use ion interactive for specific clients' webpages, landing pages, mobile pages, and emails. It is currently only used in the performance content department, which is responsible for creating content for our clients. We are able to put our designs and creations together and onto ion interactive, and have the client help add links, clickTags, TFNs, Promo IDs, etc. This allows for the project to be created, tested, and pushed live very quickly rather than many back-and-forth communications that would be present in basic workplaces.

Pros: - Organizing campaigns, portfolios, and creatives. - Flexible editing within the creative studio. - Testing and pushing creatives live while giving thorough analytics and reports.

Cons: - The layout and design of its main interface looks a little bit dated. - Using frameworks seem difficult to edit and configure to function properly with Ion's creative studio capabilities. - Missing the ability to gather emails for a database.

Recommendations to other buyers: If you need to be creating webpages at a very quick speed, then this is the best tool for you to use effectively.

Using ION for conversion tracking

Jul 29, 2016
5/5
Overall
3 / 5
Ease of Use
5 / 5
Features & Functionality
2 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
Likely
Extremely
Likely

Comments: ION has been extremely useful for creating dynamic landing pages and has robust conversion tracking that helps one obtain actionable insights used to optimize ad spend.

Pros: Ease of use on the development end.

Cons: Clunky dashboard for reporting purposes

Recommendations to other buyers: Pull the data using their API

Ion Boosts Efficiency

Jul 05, 2016
4/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
Likely

Comments: Ion makes my job a lot easier and faster. I'm a fairly visual-based person, so being able to see the webpage that I'm creating in real-time, rather than just the code, is extremely helpful. The framwork already set in place by ion makes the entire creation process much smoother.

Pros: Ion makes creating a webpage a much faster process; even though most users of the program have an HTML background and are fully capable of creating a website with a simple text editor, ion makes it much easier to be efficient with a drag-and-drop based platform. Making responsive, mobile-optimized pages is extremely easy, as the code has already been built into ion's framework.

Cons: A simpler script interface would be helpful, for those who utilize a lot of JavaScript on their pages.

Recommendations to other buyers: For those managing a large amount of webpages, I would absolutely recommend ion.

Excellent

May 20, 2016
4/5
Overall

Comments: Ion has helped us serve up complex marketing pages in an easy to use and efficient format that has tremendously assisted us in getting more qualified leads into the funnel

Pros: Easy to use, and very effective

Cons: None to speak of, very good

Versatile Platform

May 18, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: Easy to use for beginners and flexible to do more for anyone with some front end dev experience. My company is a large, with a wide variety of user types, and ION does a great job of meeting needs all around.

Pros: Flexible, Easy to customize templates, User Friendly

Cons: I have seen some beginners struggle to get a hang of things, but no more than I would expect with any other similar platform.

Feedback for ion

Apr 29, 2016
4/5
Overall

Comments: the reason why we are using ION is that people can have more interactive experience when visiting a site, also the animation can make the important CTA to stand out even more to attract attention from users. This is very helpful when you want to create a site and a custom email.

Pros: I love how the rules set up like you can get notify when someone filled out the date immediately, also the animation always makes every site look very fancy. Interactive reveal is also another hit point which people would be interested what's in there when they accidentally hover over and found out there is more detail behind it. hide function is also another great feature I used the most.

Cons: The only problem that i have is the background alignment. for example that I want to have the full background image to appear in the inner content section, but it always shows up the part of it. I have made the image to x:50% and y: 90%. And the problem still can't be solved. It's not a big problem but if there is any change for this, it would be great.

Customizable to your needs

Apr 27, 2016
4/5
Overall
4 / 5
Ease of Use
4 / 5
Customer Support
4 / 5
Value for Money

Comments: I have been using Ion since our start-up days to now being acquired by Cisco. Due to how many events we do, it is great having ion to help us build our microsite. Ion is great at listening to our needs and offering the best solution to us.

Pros: There is rarely any mistakes on the creative.

Cons: Sometimes it is hard to get an ETA for our projects or get timely responses from the developers.

Great customer service!

Apr 20, 2016
4/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
4 / 5
Value for Money

Comments: Ion's Liveball platform is a great option if you're looking for flexible A/B and multivariate testing, and you don't have a lot of experience with writing code. The interface is mostly drag and drop and creates responsive pages fairly quickly!

Pros: Easy to use, no coding necessary, great customer service!

Cons: If you need to create a version of a page hosted elsewhere, it's not that easy. You'll need to recreate it from scratch within the platform rather than simply importing the code.

Steep learning curve ¿ but worth it

Mar 24, 2016
5/5
Overall

Comments: Ion is a great platform to create interactive, engaging content experiences. I would highly recommend as part of any marketing department's technical stack IF you have a graphic designer that can dedicate time to the platform and team putting together the concepts.

Pros: The content we are now putting together is more interesting and we are getting kudos from our sales team ¿ they want more experiences to share!

Cons: The learning curve for the platform is very steep. You need to have a dedicated designer in order to succeed or have the professional services team at Ion do them for you. Once you know the platform though, it becomes much easier to crank out content!

Getting there

Mar 17, 2016
3/5
Overall
2 / 5
Ease of Use
4 / 5
Customer Support
3 / 5
Value for Money

Comments: Our company used Liveball as a means to support internal stakeholders on "special" projects that we couldn't fit into our company's primary web platform. The hope was that these stakeholders would be able to create and manage their pages minimal hand-holding and maintenance from our dev/creative resources.

Pros: - initial setup was well done, though at a cost. - the product is updated often and stays current with our needs in terms of features - users will html/css skills can get good results - support was always responsive

Cons: - the interface can be tough to grasp for those without previous cms experience, several levels and some buttons that don't convey obvious meanings - creating and managing forms is fairly convoluted - many tabs to navigate - without css/html skills it can be difficult to achieve pixel precision

ion Landing Pages

Mar 17, 2016
3/5
Overall
3 / 5
Ease of Use
4 / 5
Customer Support
3 / 5
Value for Money

Comments: I find ion to be a bit confusing at first. After you get to know the interface and where all the options it is actually pretty easy to use, other than the drag and drop feature. There are a lot of options for laying out the pages. I have mainly used this software for building landing pages for the company that I work for. It is a digital marketing company.

Pros: Lots of features for page layout, color, background images and responsiveness across different medias.

Cons: The drag and drop is glitchy. I do not enjoy how if I want to drag a new row or text block into the page it takes back to the top of the page then it is very difficult to scroll back down to where you want to be.

Vendor Response

by i-on Interactive on March 23, 2016

Thank you for your candid review of ion interactive. We always appreciate the honesty and will absolutely share this with our team for future improvements to the experience. If you're interested in learning more about ion, always feel free to reach out to your account manager or check out our free learning resources here: support.liveball.com

Easy to Use, Powerful Visual Options

Mar 09, 2016
4/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
4 / 5
Value for Money

Comments: ION is a great tool for quickly standing up landing pages. I've even used it to create somewhat complex microsites. The drag and drop functionality is simple to learn, can be slightly wonky at times, but is ultimately very powerful and provides great editing options.

Pros: Ease of use, visual editing.

Cons: Tracking and metrics, creative element/campaign organization.

Vendor Response

by i-on Interactive on March 23, 2016

Visual marketing is the BIG edge for a lot of our customers and we love that you are taking to this like a fish in water!Stay ahead of the game!! Thank you for this great review :-)

Intuitive with Great Customer Support

Mar 01, 2016
4/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support

Comments: Ion Interactive's LiveBall platform offers online marketers the freedom to make on-the-go landing page updates with a focus on user conversion. It can be overwhelming when you begin using it but the Ion support staff is great.

Pros: Easy to use with great customer support

Cons: There are so many uses and applications that it can be overwhelming when you begin.

Vendor Response

by i-on Interactive on March 23, 2016

Thank you for this great review and feedback on the intuitive nature of ion! We are always striving to make using the console easier and delightful for our customers. That said, we totally understand how you can be overwhelmed with the creative freedom you get with a solution like ion. This is a good problem! To help with understanding the uses and what other are doing you might want to check out our customer examples page for inspiration and direction. Here's a link: https://meet.ioninteractive.com/interactive-content-customer-examples

A wonderful piece of art

Feb 26, 2016
5/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
4 / 5
Value for Money

Comments: Ion was a great experience that I used for the past 2 years to create landing pages and to collect users information. The platform was very simple and a quick service to learn.

Pros: Great drag and drop interface.

Cons: The platform does not have a API to pull data from.

Vendor Response

by i-on Interactive on March 23, 2016

Thanks for this wonderful review! We love that you think of your content and ion as art :-) Also to you API note, we are constantly improving the ion platform and will absolutely consider the API request you are looking for in a solution.

It's an OK tool

Feb 18, 2016
3/5
Overall
3 / 5
Ease of Use
3 / 5
Customer Support
3 / 5
Value for Money

Comments: I started using ION in the beginning of January. I perhaps need a little more training on the tool but find it difficult in creating landing pages. ION is extremely case sensitive. Copying & pasting complicates things from what I've learned. I think with a little more training, I will find the tool to be a little more helpful.

Pros: ION creates great landing pages.

Cons: Not user-friendly. Perhaps with a little more training, the tool will become easier to use.

Vendor Response

by i-on Interactive on February 18, 2016

Thanks you for leaving this review on ion and your experience with learning the platform. Like everything new there is a learning curve and we understand that training is key. We've put in place a few resource to help you like our support site and training content specific to your company. Here is a link to our support site - http://support.liveball.com/hc/en-us That said, we do want to ensure that you're comfortable with the tools ion has to offer. So please feel free to reach out to your account manager at anytime and we can get you setup with an ion trainer for one-on-one sessions. Thank you again!

ion use by art director/designer

Feb 16, 2016
3/5
Overall
3 / 5
Ease of Use
4 / 5
Customer Support
4 / 5
Value for Money

Comments: ion is great for what it's intended for. the usability is fairly straightforward once the naming convenient for projects/pages/sites is understood. this could be made more obvious upfront in intros. designers that use similar software or even design software are used to hierarchy based interactive elements that have to be in place for everything to function correctly. this detail could be more explained up front. still not sure why there needs to be a practice or 'do not delete' detail to every project, this makes it feel like the system doesn't take care of itself...like its vulnerable to users instead of being stealthy and foolproof. i understand the idea of immediate publishing and the intent on having items that can't be deleted, i think just the naming needs to be more sincere and clear, and not come off negative like 'do not delete' does.

Pros: easy to setup initial projects, ease of editing, easy to duplicate and scale.

Cons: photos that have to be put in a database, should be able to pull from existing databases/clouds, not too easy to perfect a file at first attempt, lots of troubleshooting at the beginning (which might be improved by the understanding of the naming convention of 'portfolios/creatives/etc etc' up front.

Vendor Response

by i-on Interactive on February 17, 2016

Thank you for your feedback Joe we truly appreciate your insight as an Art Director and seasoned web graphic professional. We love that you think ion is straightforward, easy to setup, and scale throughout your organization. We also totally understand that there could be some improvements with ion and we love that you have been candid with your feedback. We¿ve shared your feedback around usability and function with our team for review and consideration in the future. If you have more feedback always feel free to reach out to your account manager. We always welcome this input to make the product better for you and your team. Thank you!

A+ platform with A+ customer service

Feb 10, 2016
5/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: I work in ion everyday and love everything it has to offer. It's great to work in a platform that is constantly updating to stay ahead of the current trends and customer needs. Customer service is the best i've ever seen with quick responses and extremely knowledgeable suggestions.

Pros: -always updating. the monthly releases keep getting better and better! -customer service gets a 10/10 (shoutout to Dave K.!) -100% responsive platform -data collection works great for every client

Cons: I wish there was a content upload feature, i know that's a crazy "wish", but we are seeing more of this request from clients.

Vendor Response

by i-on Interactive on February 18, 2016

Thank you for this great review and for shouting out David K! :-) And thanks for the content upload feature I think this definitely a cool concept worth looking into for future updates. Thanks again :-)

ION Liveball Platform Review

Feb 03, 2016
4/5
Overall
3 / 5
Ease of Use
5 / 5
Customer Support
4 / 5
Value for Money

Comments: I've been using the ION platform, specifically their Liveball landing page platform, for over a year now. I've worked with a few different landing page platforms for PPC and have found it to be one of the best. It's testing capabilities are among the best I've seen, and the ability to launch new pages quickly and easily is great.

Pros: Platform scales easily. Easily push design/content changes across multiple pages. Testing functionality it among the best. Also, the customer service of the team is AMAZING. Response times to questions are always great!

Cons: Learning curve a bit steeper than some platforms. Interface/User experience could be simplified or improved a bit. Some functionality a bit overly complex (forms, dynamic content, etc)

Vendor Response

by i-on Interactive on February 04, 2016

Thanks for leaving us such an awesome review and for the great feedback. We've shared the notes you have about learning and the interface for future improvements. Thanks again!

Well-balanced tool for entry into A/B testing and content optimization

Feb 02, 2016
4/5
Overall
4 / 5
Ease of Use
4 / 5
Customer Support
3 / 5
Value for Money

Comments: We've used the platform at an agency level for almost 6 years. We've seen the product evolve with the times and have never been let down by the enhancements and communication with their support team. We have accounts getting 200k+ visitors a month and others with less than 10k but ion works just as well for both.

Pros: Robust console, advanced creative controls, plug and play templates

Cons: Tiered pricing, conversion tags don't always play well with tag managers and no slick mobile version

Vendor Response

by i-on Interactive on February 04, 2016

Hi and thanks for leaving a great review on ion. We truly appreciate the feedback! I've shared your notes about tier pricing and conversion tags for our team to review. We agree a mobile app would be awesome! :-)

4-Year ION Guru

Feb 02, 2016
4/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
3 / 5
Value for Money

Comments: ion interactive (ION) is well suited for companies that want to test several page variations, local agent landing pages. You are able to create hundreds of local pages with just one template tied to backend data sources.

Pros: You can easily integrate targeted experiences with rules and advances rules. ION also provides templates, but also gives you the option to upload custom HTML ensuring we are aligned with our clients' brand standards/look & feel. Another great feature is form validation. It makes it easier to implement forms without having to add extra code.

Cons: It would definitely be beneficial to have the ability to copy page rules from creative to creative/page to page. There is no option for form validation when there is more than one form on the page. More 'UNDO' opportunities are necessary as it is easy to drag and drop widgets in the wrong place.

Vendor Response

by i-on Interactive on February 04, 2016

Thanks for this great review! We completely understand the need for more undo opportunities and a few more technical features. I've shared tis information with our team for future updates.

After a learning curve, a very powerful tool.

Feb 02, 2016
4/5
Overall
3 / 5
Ease of Use
4 / 5
Customer Support
4 / 5
Value for Money

Comments: A year ago, I had no experience whatsoever with ion Interactive (or any of it's competitors, for that matter). Today, I use the program/service almost daily to roll out website and landing pages for my clients. It took a while to get a hang of the program and it's capabilities, and I'm still discovering features all the time, but now it feels like second nature. I personally do not use any of the tracking or reporting functions, but I know they are widely used in my organization. For my clients, we use ion Interactive for nearly every site and landing page. The only time we do not need to use ion Interactive is when we are creating a page that for some reason does not need any specific tracking. For example, an internal website for our organization itself could just be created and hosted on our own servers. I cannot speak for my entire organization, but my team uses ion interactive to build websites for our clients. ion interactive makes it easy to update and change content, and track performance once the site is launched. In some ways, we use it as a sort of content management system for our clients' sites, microsites, and landing pages.

Pros: From design to development to deployment, ion interactive is fast and for the most part simple to use. Once trained in the program, many features become second nature to use. Regular updates keep the platform fresh and ensure users like me that the company is constantly moving forward.

Cons: Sometimes, features that I use daily may disappear without notice. Whether they're gone forever or simply moved around to somewhere else is usually unclear. The "Creative Studio" really needs an "Undo" button. One incorrect click-and-drag can mess up a whole page sometimes. The platform itself could use a User Experience refresh. Some icons don't necessarily make sense for their function.

Vendor Response

by i-on Interactive on February 04, 2016

Great to see that you've adopted ion interactive in house and taking to the tools. I've shared your notes about platform notices and features being removed with our team. For future notice you can review our feature release notes to get more insight into feature changes. Here's a link - http://support.liveball.com/hc/en-us/categories/200106499-Feature-Releases

Excellent CMS for landing pages

Feb 02, 2016
4/5
Overall
4 / 5
Ease of Use
4 / 5
Customer Support
4 / 5
Value for Money

Comments: ION Interactive has been a great tool for all of our landing pages and microsites. With its ease of use, you can create live pages within hours (maybe minutes but I wouldn't go that far). They make it very easy for you to create and clone existing pages or pages from their libraries that you can modify to your needs. Forms are also easy to implement and track.

Pros: Their Support Team is A+. I've never seen a support team more helpful than ION's (and they are quick! Hi David!) Easy of use once you get the hang of it (and find out where everything is/what you can do) Animations! (hoping they create more in future updates)

Cons: Takes awhile to get accustomed to the CMS Analytics could use some work/ be better clarified It would be great if there was a way to show all of your active content on one page with their URLs next to it (better to keep track of as some things are time sensative)

Vendor Response

by i-on Interactive on February 04, 2016

We love that you can get a page up in such a short amount of time! We've shared your feedback with our team to improve the analytics in future updates. David says "Hi" too :-) Thank you

Workhorse of a tool... Great for what I use it for!

Jan 20, 2016
4/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: I am a jack of all trades for the various teams at the agency I work at. I work in the digital side of a DRTV ad agency, we have roughly 160 employees I believe. Currently I help out the creative web dev team, services and account managers. I usually help the C/WD team and the account managers when I am in Ion and using it. I am the mule that all the teams use to be honest. I use Ion to help Josh (our creative director) with designs, revisions, setting creatives live, changing/monitoring tests, things like that. For the account managers I use Ion to pull test data, traffic source data, in-page data (who clicked what) and as an overall barometer to tell the AMs how pages are doing. For everything I do, I know know it isn't the level that Josh and Mike use it, it works perfectly!

Pros: I like to think of myself as a pretty literate web and computer user. But with that said, there are various online tools and services we use for agency day to day tasks, that are horrible to work in and not easy to use/figure out. I think this is where Ion really shines. Josh has shown me a bunch of things to do within Ion, once you learn it once, you know it. Ion is easy that way. But it is also easy in the sense that he told me to go into the Sandbox and play around. I got lost in Ion for a couple hours and learned a hell of a lot. Things I know now, that Josh will say "I'll show you in a minute..." by the time he gets to my desk, it is done. Ion is that intuitive, it's easy as hell to use. But I do know that I am only scratching the surface. There are porbably things Josh or someone from Ion could teach me and I could use Ion even more.

Cons: My only real con is the reporting and reports that Ion spits out. We are kind of spoiled by some of the reports we get from our own tracking system ROIA and other services where it is a dump of ALL data and we pick a choose. But there are also some prebuilt reports, built by us or the admins, that have selective fields. I would love to be able to build more selective reports for Ion. What I do now is export all respondents and then use tags, sources, PubID and other URL variables to get what I want out of the data.

Vendor Response

by i-on Interactive on February 04, 2016

Amazing review! We love your involvement in the tools and it sounds like you are an awesome ion super user. We love this <3 :-) We've share your feedback on analytics and will definitely consider this when looking at platform improvements. Thank you!

Limited experience, easy to use, great results...

Jan 13, 2016
4/5
Overall
3 / 5
Ease of Use
5 / 5
Customer Support
3 / 5
Value for Money

Comments: I use Ion at the advertising agency I work at. I assist the creative and web development team, along with our account managers - with regards to Ion. Just some background on what I do: Normally the C/WD team sets up all the clients in Ion, all the landing pages and link. I am the one who goes in, pulls stats, moves traffic around to make winners sole landing pages, etc. For what I do, Ion is perfect. I have had a couple issues in the past, but they aren't really Ion issues. More about where and how to do things within Ion, that I found out from others. So I would say my experience with Ion is stellar!

Pros: I love the interface. It seemed to change a little bit ago, looks more "modern" now if that is how I should put it. I like that someone like myself, no web design or development background, can go in and influence user experiences on the fly, with just a little bit of training. It is so easy to use!I love how setting up tests and traffic allotment is. I am also a huge fan of the ability to make simple graphic changes to the landing pages - it is VERY easy.

Cons: I still haven't found a great way to pull conversion path data with the path fully listed out. I would love to see reports by creative with a path, % of traffic split per link, etc. Sometimes the segmentation gets in the way and can confuse the numbers. This all may be in my team's setup, or in Ion, not sure. The other thing I wish we could do is some sort of preview function for clients, where they don't have to login but we don't have to put creatives on a separate "live" link. I hope I'm saying that clearly. That would be awesome, for client review, etc. Other than these minor things, I have been a huge fan of Ion!

Vendor Response

by i-on Interactive on February 04, 2016

We hear you loud and clear! The feedback around analytics and creative approvals are super helpful and will be shared with our team. Thank you!

Great Experience, Bit Pricey

Jan 08, 2016
4/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
3 / 5
Value for Money

Comments: We have been using Ion LiveBall for well over 2 years, maybe even longer. All in all it is a great tool that automates many processes that used to take countless dev and admin hours. We are an ad agency, I am the creative director for digital. So we use Ion for our clients - it covers everything from simple lead gen pages to land and jump pages with links/ecommerce carts to microsites... We do it all within Ion. Being able to setup creatives and traffic sources where there can be a 1:1 or 1:100 relationship, where you have full control over the A/B/+ split is priceless. In the past, with standalone PHP pages, you would need a link/tracking/analytics platform to do the link splits and then track conversions per split. With Ion, you can do it all! Ion is such a great tool. If you are in the market for a landing page creation, optimization, management or reporting tool, stop looking - you have found it. It is called Ion LiveBall (I wonder if they even call it LiveBall anymore... The only downside is the pricing. But once you use it once, and sell it to a cleint or two, the cost can easily be passed on to clients and you can even start making money on the MSF from clients...

Pros: Ease of use, features, tracking, reporting (somewhat), administration, A/B testing, MVT, etc.

Cons: Price! I think it is a bit over priced, You need to invest first, but you can figure out ways to make that investment back and then some. My other big con is reporting. I think the reporting from the dashboard is limited. Especially for MVT testing. I would like to see it as Combo 1: Stats, Combo 2: Stats, etc. Not really like that.

Vendor Response

by i-on Interactive on February 04, 2016

Lol. Thanks for this great review! The name has actually changed to ion but we know there a lot of Liveball fans out there. Also we appreciate the feedback on reporting and pricing. Thank you

Excellent platform for enhancing an existing company website

Jan 08, 2016
5/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: I really enjoy using the ion platform for our company's website. We signed up with ion over a year ago because we saw some really interesting things being incorporate on major websites, and on some of our competitors' websites, and we wanted to the same. After researching the various companies that provide custom landing pages, we found ion interactive. We decided to go with ion because they offer a wide variety of landing pages, online surveys, forms and other related website content that we felt would add value to our site, and to the customer experience. In addition, we liked the ion creative designs and layout, particularly the mobile enhancements that can be customized for each device. After a year of using ion interactive, I have seen some positive results. I've created landing pages, online surveys and forms that are fully branded with our company's logo and color scheme, and most of them have produced a nice click-through rate. We have even generated leads from some of our main ion pages that are linked to our website via the ion interactive subdomain.

Pros: - Excellent creative - tons of themes and landing pages that can be customized just about any way you want - Fully responsive pages for all devices (you can customize on-screen content to fit any size tablet or mobile phone - Great customer service! ion interactive does not leave you "in the dark" once you sign up. They have a dedicated team that is always willing to assist you on the phone or via email - New creative - ion interactive introduces new creative on occasion, which is great because website development/trends are changing at such a rapid pace - Marketo Integration on creative - a huge benefit - Detailed one-click reporting features (daily, weekly, monthly, etc.) - Full suite of videos for clients

Cons: Because ion interactive is a very robust platform, there is a learning curve for even the most experienced and capable web programmer/designer/content writer. However, once you understand the basics of ion interactive, and start with the intermediate level creative pieces, it is fairly easy. I started with the basic creative themes and worked my way up to the intermediate and expert level (ones).

Vendor Response

by i-on Interactive on February 04, 2016

Thank you for this amazing and comprehensive review! We love the feedback on using ion and your training. For more resources and updates please feel free to check out our support site. http://support.liveball.com/hc/en-us

Intuitive tool with great support team and training resources

Jan 07, 2016
5/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: Ion helps us build some really great landing pages that have dramatically helped us increase conversion rates. I do not come from a web or highly technical background, and with minimal training, I was able to jump into Ion and complete projects myself.

Pros: As a campaign manager, being able to build the landing pages I need saves valuable time and allows us to be much more nimble in our execution.

Cons: Reporting and analytics could be better.

Vendor Response

by i-on Interactive on January 08, 2016

Thanks for this awesome review! We'll be sure to share your feedback around reporting to our team.

Great landing page infrastructure at your fingertips

Jan 04, 2016
4/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
4 / 5
Value for Money

Comments: I think one of my managers put it best: "You wouldn't think ion is so difficult to use if you'd ever tried to build the same [kinds of landing pages] *without* it." The user experience can be complex and fiddly (both the file management interface and the Creative Studio builder), but if they tried to simplify it any further, we'd lose a ton of flexibility. They clearly put a ton of effort both into developing their tools and into teaching their clients, not just the nuts and bolts of how to use those tools, but the best WAYS to make use of them in the bigger picture of content marketing.

Pros: Great power and flexibility; stellar tech support

Cons: I'd love to be able to more easily refine our custom CSS and other settings globally across creatives. I end up changing the same things over and over again every time I do a new project.

Vendor Response

by i-on Interactive on January 08, 2016

Thanks for this awesome review! We'll be sure to share your feedback around CSS and styling to our team.

Great Platform for Growing Companies with Limited Tech Resouces

Jan 04, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
4 / 5
Value for Money

Comments: We have been using Liveball for over 3 years. We love it. It's a great platform for growing companies to manage multiple landing pages. It's easy to use for non-technical people and if you can't figure something out the tech support can't be beat!

Pros: - easy to use - tech support - responsive designs - easy to customize - able to manage multiple brands in one account

Cons: - somewhat expensive

Vendor Response

by i-on Interactive on January 08, 2016

Thanks for this awesome review!

Best Enterprise Site Solution On The Market

Jan 04, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: I have been using ION Interactive for nearly 2 years now and could not attribute the success I have seen without them. As a marketing and sales manager for the largest news and information company with over 90 newspaper publications, I find the ease of use, integration, support, and robust ability of the platform critical in my day to day operation. ION Interactive has provided intelligent, and accurate support anytime I have a need. They have also led several webinars that I find not only interesting, but leave with several takeaways that I can implement into my marketing plan. One of the greatest things I appreciate about ION's support is when I need a new functionality, it comes in an updated release. Their team truly watches market trends and update their platform to meet the needs any enterprise business might have. I consider myself an advanced user with web development experience and find that this platform makes it quite easy to train employees who have no web development skills. This platform is superb for all levels of web knowledge, from the drag and drop beginner, to the javascript/CSS/HTML expert.

Pros: Ease of use for all levels of knowledge. Support that has your goals in mind. Great no matter the size of your business.

Cons: I would have to say integration to ALL the top email platforms should be standard instead of needing a custom integration package done. My company uses Exact Target, which requires an API integration. There are others that could benefit from this being standard for all major APIs like Exact Target, Mail Chimp, etc...

Vendor Response

by i-on Interactive on January 08, 2016

Thanks for this awesome review! We'll be sure to share your feedback around more out-of-the-box integration options with our team for future updates.

Excellent Platform

Jan 04, 2016
5/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: I have been using ION interactive for over one year, and the platform is just what our company needed to enhance our website and stay one step ahead of the competition. ION has excellent templates that can be customized based on our company's needs and branding. Speaking of branding, all of our branding assets (logo, colors, etc.) are just a simple click away, so the only thing I need to customize is the on-screen content.

Pros: Leading-edge technology, up-to-date templates, top-notch customer service via email. When I have questions or need assistance with specialized integration(s), our ION representative is always there to help me in a timely manner.

Cons: I have no cons to report. That being said, ION requires a basic understanding of webpage building, but they have helpful and informative videos that cover everything they offer.

Vendor Response

by i-on Interactive on January 08, 2016

Thanks for this awesome review!

Excellent landing page solution

Jan 04, 2016
5/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: What makes ion interactive stand out from the competition is their excellent customer support and the value they place on customer feedback. They provide extensive training on all of their products and are constantly putting out updates, new integration, etc.

Pros: -Ease of support and transparency of product updates and new releases -WYSIWYG, no web coding experience required to create basic pages -Pre-built templates available to use -Sleek, professional look to your pages -Real-time data and visualized reports -Lightning-fast response to support issues/bugs

Cons: -Some bugs with new releases-- if you bring them to attention, they're usually fixed within 24 hours -Platform can run slow if you're building a page with a lot of widgets on it

Vendor Response

by i-on Interactive on January 08, 2016

Thanks for this awesome review!

Great product!

Dec 31, 2015
5/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: I love working with Ion. I do not come from a designer or tech background and feel like I can easily make necessary changes, do A/B landing page testing, and easily create new pages. Honestly, from using this I have also learned more about back-end integration without even trying.

Pros: - Great customer support - they are very giving of their time answering questions and setting up trainings - Non developers can use this product effectively - Fast, efficient way to create pages

Cons: - I wish form changes were easier without having Ion create a brand new one for testing purposes - I would love if they had more A/B testing metrics on visitor behavior like a VWO - Organization can become hectic with duplicate pages for testing and if you have a robust set of pages and don't archive or use correctly - There is a learning curve, however, as mentioned, their customer support is fantastic

Vendor Response

by i-on Interactive on February 04, 2016

Great review! Thank you for the feedback around copying creatives and the learning curve. Feel free to check out our support site for extra support. The ion team would love to chat! http://support.liveball.com/hc/en-us Thank you

ION's Continued Evolution

Dec 30, 2015
4/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: Our business model relies upon our landing pages to be responsive, continually evolving and easily workable for the general public. ION has continually evolved in such a way that meets these needs. While I was initially intimidated by the applet, I've grown more comfortable with the process (while still longing for an 'undo' button) and ease of application. Our contact points and support staff have always responded quickly to questions and issues, and the reliability of the ION platform has served us well throughout.

Pros: Ease of application, reliability, template-driven, guidance and support, and training tools.

Cons: Not having a 'Copy & Paste' function, nor an 'Undo' button. When I train partners within our organization, this is the biggest initial complaint. As with I, when they ease into the process, the need becomes lesser, but having these available would allow for more creativity and "risk taking", without the risk of wasting time.

Vendor Response

by i-on Interactive on January 08, 2016

Thanks for this awesome review! We completely understand that need for a "Undo" and "Copy & Paste" and this is a feature in ion. Here are a few support posts on the topic. http://support.liveball.com/hc/en-us/articles/200954869-Copy-Paste-Basic- http://support.liveball.com/hc/en-us/articles/200954829-Undo-Basic-

ION is good, but could be a lot better

Dec 30, 2015
3/5
Overall
3 / 5
Ease of Use
3 / 5
Customer Support
3 / 5
Value for Money

Comments: I use ION everyday at work to build many (sometimes 100s of pages a week) and there's a lot to like about ION, but there's also a lot that could be better. My biggest gripe is that ION can be very tedious and cumbersome.

Pros: Interface when building pages is nice and clean, the page testing features are very helpful, a lot of the built-in functionality makes building pages easy.

Cons: Can be slow and even crash completely often, Can't connect to a database or create dynamic pages that will be used by multiple clients - so each page has to tediously be setup by hand, the grid for dragging and dropping can be a bit buggy at times and there's no way to undo mistakes, setting up multiple traffic sources is very slow and tedious, on the dashboard you can't just click on the name of a recent project, you have to click the small magnifying glass icon, the interface for adding and managing images is ugly and frustrating, writing custom code in the scripts section isn't very easy and you can't save to preview changes quickly, no way to search through campaigns by name or keyword or anything, can't reorder actions within a rule, the interface for adding actions is very slow, if you accidentally click outside of the Edit Rules menu all your edits are lost, when editing styles you have to reopen the menus every time

Vendor Response

by i-on Interactive on January 08, 2016

We truly appreciate this review and your feedback on using ion on regular basis. We've shared your feedback back around scalability and ease of use and will absolutely use this information for future updates.

Streamlines Landing Page Development

Dec 30, 2015
4/5
Overall
3 / 5
Ease of Use
4 / 5
Customer Support
5 / 5
Value for Money

Comments: ION has allowed us to streamline development of landing pages, test different versions, ensure our pages our mobile responsive and allowed us to integrate interactive elements without extensive coding and programming. It has also made tracking using Google Analytics easier as well as allowed for other tracking within ION which is easily exported. We have not scratched the surface of it's capabilities.

Pros: Variety of designs, tracking, interactivity, reporting.

Cons: Does take a little time to understand the interface. We are still exploring its capabilities.

Vendor Response

by i-on Interactive on January 08, 2016

Thanks for this awesome review! If you have any questions around capabilities please feel free to reach out to your account manager. We would love to help you understand more about using ion for your marketing team.

Amazing Product!

Dec 28, 2015
4/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: I love Ion so much. The capabilities are top of the line and make for great email marketing. The design is clean and crisp looking and really stands out amongst competitors.

Pros: Super user friendly Clean look and feel Great customer service

Cons: Slight learning curve

Vendor Response

by i-on Interactive on January 08, 2016

Thanks!

Just, wow

Dec 27, 2015
4/5
Overall
3 / 5
Ease of Use
5 / 5
Customer Support
4 / 5
Value for Money

Comments: ION has done a great job with this product. I am very impressed with their interface, and even more so with their support and training materials. I will say that it does require more web dev experience than what we originally planned for. Overall it dramatically increases the efficiency of developing interactive content and really allows the end user to truly experience your product.

Pros: Great interface, very customizable, and easily integrates with multiple systems. ION's training and support is excellent.

Cons: More of a learning curve, and more web dev experience/knowledge is required than what my team was expecting.

Vendor Response

by i-on Interactive on January 08, 2016

Thanks for this review! We are always improving the console to make the user experience as easy and enjoyable. We look forward to improving the tool with your feedback.

Ion Review

Dec 23, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: We were looking for a web page creation tool that would allow us to bypass developers to make the pages. Ion provided a comprehensive WYSIWYG that made our efforts more nimble and effective.

Pros: Drag and drop capability Access to the HTML Custom templates

Cons: Easier to duplicate pages More tracking capabilities

Vendor Response

by i-on Interactive on January 08, 2016

Thanks for this awesome review!

ION is Fantastic

Dec 23, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: We have been using ION for a few years now and find the platform fantastic. We use it for quickly turning our landing pages and microsites. ION is constantly innovating and their customer support is fantastic.

Pros: Easy to use. Customer support is fantastic. Latest web features and technologies.

Cons: Spam from 3rd party robots and crawlers gets tedious to deal with. It would be nice if they used some spam filtering services to block malicious spam bots before they even reach the page.

Vendor Response

by i-on Interactive on February 04, 2016

Thank you for being a long time customer of ion. We truly appreciate having you on the team! We've shared your feedback on 3rd party robots further refinement. There are filters built in and we are constantly improving this feature. Thank you and feel free to check out some of our other clients for inspiration. http://www.ioninteractive.com/interactive-content-customer-examples/ Thank you

A bit time-intensive, but overall a good tool

Dec 23, 2015
4/5
Overall
4 / 5
Ease of Use
4 / 5
Customer Support
3 / 5
Value for Money

Comments: Ion Interactive has been a great tool for our marketing department to build and test landing pages without requiring a web developer. The pages look professional and are easy to build, however the app can be a bit buggy at times.

Pros: Great for SEM and SEO

Cons: Not the most intuitive platform

Vendor Response

by i-on Interactive on February 04, 2016

We truly appreciate your feedback and will share every detail with our team for future updates. Thank you

Ion Rocks!

Dec 23, 2015
5/5
Overall
5 / 5
Ease of Use
4 / 5
Customer Support
5 / 5
Value for Money

Comments: Easy to use "out of the cloud" quick starts EASY Customized landing pages. Building and integration short lead forms with various crm systems. Saved us thousands $ from IT perspective in addition to quick deploy.

Pros: Recent improvements to the platform make it really the best choice for an integrated marketing app. The company is headed in the right direction and I am anxious to see even more added features.

Vendor Response

by i-on Interactive on February 04, 2016

#favoritereview no cons! Thank you for this amazing review

Great platform to empower your marketing team

Dec 23, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
4 / 5
Value for Money

Comments: The Ion platform provides an extremely versatile and robust engine for creating, hosting, and optimizing landing pages and other content. It puts the power in the hands of the marketers (reducing dependency on IT) and avoids the back-end technology backlog and long lead times that sometimes exist in organizations. The built-in testing capabilities and page analytics makes page optimization easier, and unlike many other landing page platforms I've looked at, Ion's platform can handle even the most custom or complicated features or forms.

Pros: Robust, versatile and easy to use. Puts the power in the hands of the marketing team, reducing dependency on IT. Great built-in testing and analytics. Handles complex forms and page logic.

Cons: If you already have hosting infrastructure and a full front and back-end development team, this would be an added cost to layer on top of it.

Vendor Response

by i-on Interactive on February 04, 2016

Awesome review! We love that you're fully empowering your marketing to be awesome marketers!!!! :-) Thank you <3

Solid customer services and support

Dec 23, 2015
5/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
4 / 5
Value for Money

Comments: Currently, our company works with Ion Interactive and has done so for the past three years. Great firm. We are both a software and professional services client. Ion Interactive is a though leaders in the interactive marketing space and they continue to evolve and improve their offerings.

Pros: Innovative software and services. Solid customer services and support.

Cons: They move very fast. Sometimes it is hard to keep up with them.

Vendor Response

by i-on Interactive on February 04, 2016

:-) Yes we do move a little fast, but we want to get you the best most current tools. We love this review and truly appreciate you being an ion customer and fan. Thank you

Great support from a forward thinking team

Dec 23, 2015
5/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: ION continues to be a great source for innovative ideas (One of the very few vendor newsletters I love to receive). When our internal resources needed support for dynamic forms with behavioral tracking, ION was quick to offer strong support that kept our delivery schedule on time.

Pros: Eager customer support that delivers the expertise

Cons: Wish we didn't have to consolidate vendors.

Vendor Response

by i-on Interactive on February 04, 2016

Awesome feedback. We love our customer champions and truly appreciate this review. Thank you

Robust platform offering alot of marketing options

Dec 23, 2015
4/5
Overall
3 / 5
Ease of Use
5 / 5
Customer Support
4 / 5
Value for Money

Comments: In short, the ION marketing platform offers a robust set of templates and tools to optimize your digital marketing efforts. From A/B testing to multivariate and dynamic page build-outs. It's a thoroughly extensive offering.

Pros: Extensive customization options Lots of Templates Excellent customer service good reporting options good help documentation

Cons: -Not an easy wysiwyg platform to get to know -requires training -less than optimum multi-user interface

Vendor Response

by i-on Interactive on February 04, 2016

Amazing review! We've share your feedback with our team for future updates. Thank you!

Essential Marketing Tool!

Dec 23, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: Ion Interactive may be the most underrated marketing tool in existence. If you run an online business, you owe it to yourself to use this tool. Ion is the most flexible page builder and A/B testing platform. We operate our e-commerce in a best in class platform (Demandware), but when it comes to quickly launching A/B tests, Ion is the place we do all our testing. It's an advanced platform, which is fully responsive and allows us to easily iterate without any developer support. It's a tool any tech-savvy marketer can take advantage of to create complex experiences with conditional logic, dynamic substitutions, cohesive branding, widgets, data flow to your analytical tools or ESP, etc. If there was only one tool I could purchase to grow my business, Ion Interactive is the one I would choose without blinking.

Pros: responsive, easy to use, monthly feature updates, top-notch customer support

Cons: none (really!) OK. undo history could be improved.

Vendor Response

by i-on Interactive on February 04, 2016

Thank you!!

Innovative Product, Great People

Dec 23, 2015
5/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
4 / 5
Value for Money

Comments: Ion Interactive is a fantastic tool that has allowed us to connect and engage with audiences in unique ways. The platform is easy to use and the support team is extremely responsive and helpful.

Pros: They are always updating the platform with new features that improves the content experience.

Cons: An undo button would save a lot of headaches.

Vendor Response

by i-on Interactive on February 04, 2016

Thank you for this great review!

Powerful Web Tool

Dec 23, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
4 / 5
Value for Money

Comments: I use the ION tool to create completely responsive and complex web creatives that easily allow me to link my APIs to clicks and selections. The navigation is literally drag and drop. I am able to create and make live sites that retrieve and update to our various database environments in minutes.

Pros: Easy development of complex data gathering site.

Cons: The ability to edit pages while live without any publish and limited undo capabilities.

Vendor Response

by i-on Interactive on February 04, 2016

Awesome feedback! We love that you are leveraging ion to create complex and amazing experiences. Keep it up! Thank you

Excellent Interface

Dec 23, 2015
5/5
Overall
5 / 5
Ease of Use
4 / 5
Customer Support
5 / 5
Value for Money

Comments: We utilized ION to build our engagement sites that would allow our customers to have a more interactive experience with our products. It was seamless and affordable.

Pros: Very user friendly, easy to build and interactive. We especially liked the calculator option.

Cons: I wish when we built it out we didn't have to go into every platform (i.e. ipad, iphone, etc.) to layout our design.

Vendor Response

by i-on Interactive on February 04, 2016

Awesome use of ion for your engagement site. Keep up the great work! Thank you for the review.

Great Software and Top Notch Customer Service

Dec 23, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
4 / 5
Value for Money

Comments: We've been using Ion Interactive for about 4 years now. Overall its a great tool and the support behind it is equally as awesome. The have continued to innovate the software over the years. And if there is ever a feature you find you need that is missing it will mostly likely be included in a near future release.

Pros: Highly flexible and customizable. Huge feature set. Fast customer support.

Cons: Code source can be heavy at times, but this is expected with such a robust drag and drop interface.

Vendor Response

by i-on Interactive on February 04, 2016

Thank you for the great review and for being a customer for such a long time!

ION ROCKS

Dec 23, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: Ridiculously easy to build landing pages and interactives out of the box. I've been able to implement custom code in tandem with the default offerings to create custom experiences. The customer support is awesome!

Pros: Great toolset. Excellent Customer service. Forward thinking widgets

Cons: No support for SVG No support for WISTIA video embeds

Vendor Response

by i-on Interactive on February 04, 2016

Thanks for the feedback on the video players you use. We'll be sure to share this with our team for future consideration. Thank you for this great review!

ION Interactive

Dec 23, 2015
3/5
Overall
4 / 5
Ease of Use
2 / 5
Customer Support
3 / 5
Value for Money

Comments: Great product but needs a bit more support to help finish integrating to other platforms. I really enjoy the interactive platform. I feel it adds value to the users experience.

Awesome

Dec 23, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: I have nothing but great feedback! the Ion site is super easy to use, edit and navigate. Wes was great at teaching use the basics and letting us run with it, we was also super helpful if we had questions. GREAT support!

Pros: Simple to learn, easy to use

Cons: A little overwhelming when you first get into in if you've never been in it before, but Wes walked us through step by step, and it was super simple to learn

Vendor Response

by i-on Interactive on February 04, 2016

Thank you for this great review! We love our customers too <3

Interesting tool for fast collaboration in Marketing

Dec 23, 2015
4/5
Overall
3 / 5
Ease of Use
4 / 5
Customer Support
3 / 5
Value for Money

Comments: We used ION for more than 6 months now and we defined templates for marketing programs managers to create their own landing pages based on them. That allowed them to make changes to text and other elements fairly quickly without having to get in touch with the operations or design team. Once the template was defined it was easy for managers to make the changes they wanted.

Pros: Very interesting way of building landing pages that make it quick for siloed companies.

Cons: When it came to editing the template, it was a little hidden to find things. but nothing that an html, css expert couldn't do. Overall an interesting concept for agile marketing teams that need versatility and speed.

Vendor Response

by i-on Interactive on February 04, 2016

Thank you for using ion! It's great to hear about how you're using the tool to be more efficient and drive better results. We've shared your feedback around templates with our team for future consideration.

Excellent Platform for Marketers

Dec 23, 2015
4/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: We struggled with landing page development timing by going through our internal IT team. ion has been imperative in our marketing team taking control of landing page development, allowing us to quickly turn around new creative, updates and A/B tests. Customer service is at the top of its class. Our representative is incredibly knowledgeable, quick to respond, and helpful.

Pros: Easy content creation, plug-n-play format, great features that are continually being updated and expanded, excellent customer service team, great reporting and immediate insight into results.

Cons: Would love it if ion had an app I could access from my mobile phone that at least allows me to check in on my campaigns and make smaller, urgent content updates if needed.

Vendor Response

by i-on Interactive on February 04, 2016

We love that you are using ion to improve your teams efficiency and overall results. Thank you! We've shared your app feedback with the team!

Quickly build landing pages

Dec 23, 2015
4/5
Overall
4 / 5
Ease of Use
4 / 5
Customer Support
4 / 5
Value for Money

Comments: We use ion to build out paid search landing pages for our mid-sized software business. We keep a variety of different portfolios and campaigns, which give us granular control and visibility over the performance of each. the A/B tests are seamless to implement which is a huge plus. The creative team also helps us build new experiences for these pages

Pros: Customizability, control, ease of use

Cons: usually lean on account team for more complex/interactive components

Vendor Response

by i-on Interactive on February 04, 2016

Great to hear that you find value in the A/B testing tools at your organization! We appreciate the feedback and if you would like to learn more about building expert level experiences please feel free to reach out. http://www.ioninteractive.com/history/

Professional Microsite Format

Dec 23, 2015
4/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support
4 / 5
Value for Money

Comments: My team uses Ion to create our microsites for multiple event series and posting our On Demand Webinars. The microsites look clean and professional and our customers find them very easy to navigate.

Pros: Responsive support team! Very helpful and knowledgable.

Cons: No constructive criticism at this time.

Vendor Response

by i-on Interactive on February 04, 2016

Thanks for the great review!

Great Landing Page Software

Dec 23, 2015
4/5
Overall
4 / 5
Ease of Use
4 / 5
Customer Support
4 / 5
Value for Money

Comments: ion makes it easy for us to build and test multiple versions of different landing pages. This tool helps us get the most out of our PPC and content marketing efforts. I would definitely recommend this to any business that generates leads online.

Pros: Easy to test multiple versions of landing pages Automatically determines winners & optimizes ion consistently improves its product

Cons: sometimes platform can seem overwhelming with all of the different options available

Vendor Response

by i-on Interactive on February 04, 2016

Thanks for this great review!

Efficient way to test page optimization

Nov 09, 2010
5/5
Overall

Comments: Setting up new pages just to test for optimization can be very resource intensive and we found with Liveball a great way to test efficiently before coding. It makes so much sense as a marketer to test many options and only ask the development guys to produce what works the best! It is even possible to take the code that they generate to implement on your site. The service is not cheap, monthly fee, but the ROI should work for most companies. Conversion is has important as generating traffic and this tool can help a lot on the conversion front. It also makes the marketing team quicker and reactive to competition as they don´t need to rely on the development folks to make changes.

Pros: Easy to use Quick PPC testing SEO benefits

Cons: cost

I would recommend to a company that has a marketing department

Aug 26, 2010
4/5
Overall

Comments: This is something I would recommend to a company that has a marketing department and needs a way to test landing pages on the fly without interrupting the IT and web development side. Ion makes it clear that this system is built with marketers in mind, not necessarily code-minded people. It¿s simple and easy to use, but also builds nice code on the back end.

Pros: All of the pages created are SEO compliant. You can use the canonical tag to point the search engines at the ¿real¿ version, or add a ¿noindex¿ if you don¿t want these pages in the index. You can add in your own tracking code.

Nov 07, 2017
3/5
Overall
1 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 4.0/10 Not
Likely
Extremely
Likely

Jul 18, 2016
4/5
Overall
3 / 5
Ease of Use
5 / 5
Customer Support
3 / 5
Value for Money

Jan 04, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Dec 23, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Dec 23, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Nov 18, 2015
5/5
Overall
3 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money