# Mailchimp Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Mailchimp the right Email Marketing solution for you? Explore 17625 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/110228/MailChimp/reviews --- Mailchimp 4.5 (17625) [View alternatives](https://www.capterra.com/p/110228/MailChimp/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated April 6th, 2026 # Reviews of Mailchimp Ease of use 4.4 Customer Service 4.2 ## Pros and Cons in Reviews Amanda M OperatorPublic Relations and Communications, 201 - 500 employeesUsed the software for: 1-2 years. “It’s a great option for businesses and individuals looking to manage marketing campaigns efficiently without needing advanced technical skills. While pricing can increase as your audience grows and some advanced features require higher-tier plans, the overall functionality and ease of use make it a reliable and effective marketing platform.“ May 15, 2026 AH Amir H E-Commerce ManagerRetail, 11 - 50 employeesUsed the software for: More than 2 years. “The high-intensity pricing structures are not so good in terms of value when our customer base is increasing and customer service is virtually useless when you fall into their rigid spam filtering software.“ March 4, 2026 Patrick M Marketing ManagerPharmaceuticals, 501 - 1,000 employeesUsed the software for: 1-2 years. “It gives you everything you need in one place, from email marketing and automation to segmentation, landing pages, and reporting, which makes it a very complete platform for serious marketing work.“ April 13, 2026 Patrick S Corporate FinanceConsumer Services, 2 - 10 employeesUsed the software for: More than 2 years. “There are WP integration security issues that have come up by my hosting provider. While I keep all my software up-to-date, I have to keep scanning/repair software running in the background at all times.“ March 2, 2026 RS Radha S Legal AssistantLegal Services, 51 - 200 employeesUsed the software for: Less than 6 months. “The drag‑and‑drop editor, pre‑designed templates, and clear workflows make day‑to‑day email marketing straightforward, even without extensive technical or design experience.“ March 30, 2026 Andrew M OwnerComputer Software, 2 - 10 employeesUsed the software for: More than 2 years. “Mailchimp has recently got bloated, still mostly known for emails, but offers plenty of other things such as landing pages, ads etc, so emails get lost in the bloat“ May 25, 2026 AH Amir H E-Commerce ManagerRetail, 11 - 50 employeesUsed the software for: More than 2 years. “The convenience in the area of the drag-and-drop user interface is impressive that our marketing and sales team can create beautiful promotional products emails with ease and in a short period of time, without the assistance of a designer.“ March 4, 2026 KF Krista F Operations ManagerReal Estate, 11 - 50 employeesUsed the software for: More than 2 years. “What I least like about mailchimp is that I cannot resend email to non-openers if i use the multiple subject line feature.“ April 30, 2026 ## Showing most helpful reviews Showing 1-25 of 17625 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Elton Takudzwa N. Website Owner Capital Markets Used the software for: 6-12 months ### "User-Friendly Interface with Strong Value, Support, and Marketing Performance" April 28, 2026 5.0 Mailchimp has been a valuable addition to my website particularly in helping me capture email leads and convert them into sales. The platform makes marketing straightforward and efficient, even for someone without advanced technical skills. In terms of value for money, the paid plan offers strong returns, especially considering the range of tools available for email marketing and automation. I found it to be a worthwhile investment for growing my business. Customer support was also impressive. The team was responsive and helpful, assisting me promptly when I had issues logging into my account. Overall, my experience has been positive across marketing effectiveness, support quality, and overall value. Pros Mailchimp stands out for its ease of use and intuitive user interface. Compared to other email marketing tools, the platform is relatively simple to navigate and not overly complicated making it accessible even for beginners. The layout is clean and well-organized, allowing users to quickly find key features such as campaign creation, audience management, and analytics. Overally the user experience is smooth and efficient which makes managing email marketing tasks far less overwhelming. Cons What I liked least about mailchimp is that the HTML codes for email capture landing pages can be quite long and a bit overwhelming especially for beginners who may not be familiar with code. Additionally while the platform generally handles spam filtering well, there can still be occasional challenges with emails being flagged or needing extra setup to ensure optimal deliverability. Switched from [GetResponse](https://www.capterra.com/p/153948/GetResponse/) I switched because GetResponse was relatively expensive and more complicated to use. I needed a platform that was easier to navigate and more cost-effective, and Mailchimp offered a simpler user experience while still meeting my marketing needs. Review Source VC Valerie C. Marketing Manager Entertainment Used the software for: 2+ years ### "MailChimp is the Best Email Platform Out There" April 27, 2026 5.0 At my last organization, we were looking for an afforadble email marketing platform that allowed for more customization to support our branding, had more mobile responsiveness, and offered more robust features in terms of marketing capabilities with targeting. It was the perfect solution for us. Pros MailChimp has an excellent user interface. It's clean, easy to use, and allows for your emails to look elevated through their native templates. You also have the ability to customize templates, which can help with branding even more. They're all responsive to mobile and look sharp. It's simple to build and maintain a contact list in there, as well, which helps with targeted marketing needs. Cons Can't think of anything I really disliked about using MailChimp. It was a perfect system for all my marketing needs. Switched from [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) Constant Contact could not offer the features that MailChimp had. It was clunky, not easy to use, and did not allow for the best mobile responsive templates or customizations the way our brand preferred. Review Source Robert W. Head of eCommerce Furniture Used the software for: 2+ years ### "Great entry level email marketing platform but you are likely to out grow it and its expensive for what it is" April 23, 2026 3.0 so / so but we have outgrown it now and looking to move away and use another platform. We use it to take sample requests and notofy customers when items are back in stock Pros Mail chip offers easy to use features and guides you through running email campaigns for new users. It really is a great easy access email platform. Very easy to use. Cons In my view Mailchip tries to be all things to all people. As an ecommerce business we need more commercially centred email marketing tools. While Mailchimp has been a good servant to me it is expensive for what it is and a tad big brother telling you what you can and can't do and is overly intrusive regarding its abuse metrics when you are simply sending an email to previous customers about new ranges you are launching. Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Reason for choosing Mailchimp easy of intergration and use but we have outgrown it now Review Source KA Khyan A. Senior Business Development Representative Computer Software Used the software for: 1-2 years ### "Easy to Use and Great for Managing Campaigns" May 18, 2026 4.0 Overall, my experience with Mailchimp has been positive. It’s a practical, reliable platform that makes campaign management and email communication fairly easy without adding unnecessary complexity. From a SaaS and SDR perspective, it works well for managing campaigns, tracking engagement, and keeping marketing activity connected with broader sales workflows. Ease of use is probably the biggest strength. The platform is easy to pick up, accessible across devices, and doesn’t require extensive training to start getting value from it. I can’t comment too deeply on value for money since I’m not directly involved in the commercial side, and I haven’t needed customer support due to not experiencing any major issues personally. Overall, it’s a solid marketing platform that works well for growing teams wanting something scalable, easy to manage, and reliable day to day. Pros Mailchimp is very easy to use, especially for managing email campaigns and keeping marketing activity organised without needing a highly technical skillset. Great for beginners. The user interface is clean, modern, and fairly intuitive, which makes building campaigns, managing contact lists, and reviewing reporting pretty straightforward. From an SDR and SaaS perspective, that ease of use helps teams move quickly without spending too much time figuring out the platform itself. Team collaboration is also solid because marketing content, campaigns, and reporting can all sit centrally rather than being spread across multiple systems. Access and connectivity have been reliable as well. It integrates nicely into broader SaaS workflows and connects well with CRM and marketing tools, which helps keep campaign activity aligned with sales efforts. From a value perspective, it feels like a strong platform for businesses wanting a practical and scalable email marketing solution without overcomplicating things. Easy to lean and fairly robust. Cons While the interface is generally good, some areas of the UI can start to feel a bit cluttered once campaigns, automations, and audience lists grow over time. Certain settings and workflows can also take a few extra clicks to find compared to newer platforms. List management and audience segmentation can become confusing as the database scales, particularly when multiple teams are working in the platform. There are also some limitations around deeper automation and reporting compared to more enterprise-focused marketing platforms. I haven’t really experienced major bugs or platform issues personally, although some pages and reporting dashboards can occasionally feel a little slow. Customer support isn’t something I can comment too heavily on because I haven’t needed to use it much due to not having any major problems with the platform. Spam filtering and deliverability tools are generally good, but like most email platforms, campaign quality and database hygiene still play a big role in results. Switched from [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Too many solutions for one business. The businesses requirements changed too. Review Source VR Verified Reviewer Board Member Banking Used the software for: 1-2 years ### "A Bare-Bones CRM" May 31, 2026 4.0 The experience is positive, but leaves room for improvement. At the price we pay it's a great partnership. Pros I think it's an easy CRM! I can easily build campaigns, push messages, and track clicks! For the price it is a no brainer. Cons I don't think it gets through a lot of email filters. I have had issues with my group actually receiving my communications. Alternatives considered [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Reason for choosing Mailchimp Mailchimp was free which was all I needed at the time. Review Source BR Bradley R. IT Director Information Technology and Services Used the software for: 1-2 years ### "Easy to use mass mailing system great for quick changes" May 4, 2026 2.0 Pros We’ve used Mailchimp for a variety of internal and client-facing campaigns, and it’s been reliable overall. The biggest advantage is how easy it is to get campaigns built and out the door quickly without needing a lot of setup. The template builder is straightforward, and segmentation tools are good enough for most standard use cases. It’s easy to manage lists, schedule sends, and track basic performance without digging through a complicated interface. For teams that need something dependable for regular email communication, it covers the basics well and doesn’t require a ton of training to use effectively. Cons As needs grow, it can start to feel a bit limiting. More advanced automation and segmentation aren’t as flexible as some other platforms, and you can run into constraints pretty quickly if you’re trying to do more complex campaigns. Pricing can also climb faster than expected as your list grows or as you unlock additional features, which makes it harder to justify at scale. It’s a solid platform for straightforward email marketing, but once you start needing deeper customization or more advanced workflows, it may not keep up as well as some alternatives. Alternatives considered [VerticalResponse](https://www.capterra.com/p/61128/VerticalResponse/) Reason for choosing Mailchimp Primarily long term costs and customer service and support. Switched from [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) Mailchimp seamed easier to use and was less costly. Review Source MO Michael O. Communications Manager Wholesale Used the software for: 6-12 months ### "Polish Your Marketing Emails" June 8, 2026 4.0 Overall, I've had a good experience with Mailchimp and found it to be a capable and reliable email marketing platform. While the pricing can be frustrating to navigate, the tools and functionality have generally delivered what I need. Pros Mailchimp makes it easy to create professional-looking email campaigns and manage audience communications. The platform offers a strong set of marketing tools and automation features that can scale with a business's needs. Cons The pricing structure can be difficult to understand and predict, especially as your audience grows. It isn't always clear which features are included at each tier, making it harder to evaluate overall value. Switched from [Emarsys](https://www.capterra.com/p/250553/Emarsys/) Pricing and integration with an acquired company. Review Source PB Philip B. Founder Marketing and Advertising Used the software for: 2+ years ### "Mailchimp is worth it " May 24, 2026 4.0 Good on the whole, it has helped my business grow from the start up. I feel like I need to improve my knowledge in order to get the most out of it Pros Easy interface. Simple to use. Decent value for money. Good integrations and I I like the templates and email designs Cons Price, it is still quite expensive as a small business owner. I think it should be made with a more competitive option Alternatives considered [MailerLite](https://www.capterra.com/p/136603/MailerLite/) Reason for choosing Mailchimp Price - it is much more competitive but not as good. Review Source Jennifer H. Accounts Receivable Construction Used the software for: 2+ years ### "Mailchimp - Good & Bad" April 20, 2026 4.0 My overall experience with Mailchimp has been largely positive, especially for straightforward email marketing and customer communication. It’s a platform that’s easy to get up and running with. The interface is clean, the email builder is intuitive, and creating campaigns or basic automations doesn’t require much technical effort. For routine outreach—newsletters, quote follow-ups, general updates—it does exactly what you need without slowing you down. Where Mailchimp really delivers is in efficiency. You can standardize messaging, reuse templates, and automate repetitive touchpoints, which saves a significant amount of time. The reporting is also clear enough to quickly understand engagement and make small adjustments to improve results. Pros Mailchimp is easy to navigate without much training. Building campaigns, managing lists, and finding reports is straightforward, which matters when you’re juggling billing, ops, and outreach like you are. Cons It looks affordable at first, then jumps as your contact list grows or you need better features (automation, segmentation, etc.). You end up paying for contacts whether you actively use them or not. Review Source Nitin T. AI Data Annotator Computer Software Used the software for: 2+ years ### "Clean, reliable, and easy to get started with" April 18, 2026 5.0 I used Mailchimp to manage my email campaigns and the whole experience was pretty smooth. Contact management is straightforward, the analytics clearly show what's working, and the spam filtering does its job well. For anyone getting into email marketing for the first time, Mailchimp is a genuinely solid pick. Pros Mailchimp genuinely made email marketing feel less intimidating. The templates are clean and professional — you don't need any design background to put together a decent-looking campaign. The drag-and-drop editor works smoothly, and setting up automations is way simpler than I expected. Even on the free plan, you get a solid set of features, which is great if you're just starting out. Cons The interface takes a little getting used to at first, but once you spend some time with it, everything clicks pretty quickly. Review Source Bill L. Vice President of Sales and Operations Education Management Used the software for: 6-12 months ### "MailChimp - the Pros and Cons - Ease of use and features. " December 11, 2025 5.0 Overall if you are just looking to email and provide results I would say this may fit your needs. If you are growing and want more advanced services than you may not want to invest time in this service. Pros Easy to Use for Beginners - it has a very user-friendly interface with drag-and-drop editors and prebuilt templates, makes it simple to create email campaigns quickly. Cons We found as your audience list grows or you need more advanced automation, Mailchimp’s pricing jumps significantly and becomes very costly. While it offers automation, the more advanced workflows and integrations are higher-tier plans, limiting flexibility for small businesses that just want to try basic automation. Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Reason for choosing Mailchimp We used it for 8 months but desided that we wanted more from the flows part so we switched to Klaviyo from it - We first selected MailChimp because it seemed easier and cost was better. Review Source OF Osman F. Marketing Support Manager E-Learning Used the software for: Less than 6 months ### "Mailchimp a reliable marketing platform" March 24, 2026 5.0 Overall we are very happy with mailchimp, the platform offers everything that we need and the price is fair and the use of the platform it is very easy to use and we can teach the rest of the team fairly quick. Pros From the very beginning the team was very proactive and care about our needs and propose realistic plan on how can we succeed. Cons I would say that the platform itself there are certain features that needs to be updated as to gather some data requires some manual effort Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Reason for choosing Mailchimp We felt that during the sales process mailchimp was more realistic on our needs Switched from [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) The lack of support and also how expensive it is Review Source Imanol Alfonso P. CTO Computer Software Used the software for: 1-2 years ### "Efficient and versatile email marketing solution" October 27, 2025 5.0 I've been using Mailchimp for several months and it has streamlined my email marketing efforts. The templates look professional and the automation features save a lot of time. Reporting is also insightful and easy to understand. Pros Mailchimp offers a clean, intuitive user interface with plenty of powerful features. It makes designing emails and automations quick and easy, has robust analytics and segmentation tools, and integrates smoothly with other platforms. Cons While Mailchimp is excellent overall, the pricing can become expensive as subscriber lists grow, and mastering some of the more advanced automation features takes time. Switched from [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) I wanted a more robust and user-friendly email marketing platform with better automation features. Review Source MR Marleny R. Programs and Operations Assistant Arts and Crafts Used the software for: 2+ years ### "Easy to Use Newsletter Software" September 13, 2025 5.0 Overall I think it’s great. It would be nice if there were more graphic customizations but I think it’s simple enough to use. Pros It’s very easy to use if you’re new to Newsletter Publishing. The cost is fairly low to start off with. Cons Once you get to a certain number of contacts and email sends you have to pay more. That makes sense though. Alternatives considered [Wix](https://www.capterra.com/p/169007/Wix/) Reason for choosing Mailchimp We had already been using a free trial subscription so it was easier to stick with Mailchimp. Review Source Adel M. COO Internet Used the software for: 1-2 years ### "Reliable Marketing Tool But some improvement needed" December 22, 2025 5.0 Mailchimp is a dependable, well‑designed platform that works especially well for small businesses, nonprofits, and teams that want a simple, effective way to manage email marketing. It’s not perfect—pricing and data management can be pain points—but overall, it delivers strong value and a smooth user experience. Pros Mailchimp offers solid value, especially for small teams or organizations that need an all‑in‑one marketing platform. The free and lower‑tier plans cover most essential features, though costs can rise quickly as your audience grows. Cons The need to upgrade whenever you need to do anything beyond basic. Their customer support is slow to respond to issues. Alternatives considered [SendBlaster](https://www.capterra.com/p/132195/SendBlaster/) Reason for choosing Mailchimp Costwise and how long it takes to deliver emails without being flagged for spam Review Source Anna B. Co-founder and CEO Management Consulting Used the software for: 2+ years ### "Yes, it sends emails.. for an increasing fee each month—with minimal value add over time. " February 25, 2026 3.0 Overall I think Mailchimp is an adequate, yet outdated tool. It sends emails. It manages contacts and lead flows. That's about it which is frustrating for the price and poor customer support. Pros I like that it does what it was designed to do: send emails. I think it has strong value in the area of spam filtering as emails typically land in-inbox. It is also quite easy to use. When you are trying to do A/B testing or manage lead flows, it is effective in that area. Cons Customer support is lacking, especially on free plans. You wait in long queues often for subpar support. The user interface is bleak and that's largely due to lack of features. Contact management is difficult. The price constantly increases without additional features or value. Definitely not worth the extreme cost. Switched from [Kit](https://www.capterra.com/p/175000/ConvertKit/) Arbitrary; it was a decision made by my client. Review Source VR Verified Reviewer Product Manager Automotive Used the software for: 2+ years ### "One of the most complete email marketing solutions, at a price" October 4, 2025 3.0 Several years as agency making email campaigns from customers' lists for the automotive industry in Europe. Pros One of the most reliable email marketing platforms, with a lot of years in the business. They also have the Mandrill service for transactional emails. Lots of tools, integrations... Cons For agencies, they forced that the pre-paid credits expire in a year, and the list plans aren't worth the money unless you send a lot of frequent mails. If you send campaings from time to time to different customers, unless your volume is huge, fees make it unpayable. If you are an end user, then the story is different and prices will make more sense (maybe that's their idea of customers right now). Alternatives considered [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Acumbamail](https://www.capterra.com/p/195838/Acumbamail/)[SendGrid](https://www.capterra.com/p/204113/SendGrid/) Reason for choosing Mailchimp Their pre-paid credit plan was (when it was created) a great investment for agencies. Review Source Ellah B. Business Development Strategist Management Consulting Used the software for: 6-12 months ### "User-Friendly Email Platform That Gets the Job Done" December 10, 2025 5.0 Overall, my experience with Mailchimp was smooth and straightforward. It made managing campaigns easier, and while it had a few limitations, it generally helped me stay organized and reach my audience effectively. Pros I liked how intuitive and user-friendly Mailchimp is, especially for setting up campaigns quickly. The templates are modern, the automation tools are easy to configure, and the analytics dashboard makes it simple to track performance. It’s a great all-in-one platform for managing email marketing without needing advanced technical skills. Cons Some features feel limited unless you upgrade, and the pricing can increase quickly as your contact list grows. Review Source AW Angela W. Graphic Designer Consumer Goods Used the software for: 1-2 years ### "Reliable, Polished, and Worth It" April 9, 2026 5.0 Overall, my experience with Mailchimp has been really positive, mostly because it just works. The interface is clean, the integrations are seamless, and it honestly feels like the most professional tool in its class. I also have to give a shout-out to their customer support; their chat support has been quick, patient, and actually helpful. If you have the budget for it, it’s a solid, high-quality engine for your marketing that won't let you down when things get busy. Pros Honestly, the biggest draw for me is the pure "plug-and-play" nature of the platform; I can jump into the drag-and-drop editor and have a professional-looking newsletter ready to send in under twenty minutes. Mailchimp’s interface feels like home, especially with the AI Content Optimizer giving me actually useful suggestions for my subject lines. I’m also a huge fan of how it plays nice with other apps I use. At the end of the day, it’s that balance of total reliability and a clean user experience. Cons While the platform is great, I definitely have to keep a close eye on my contact count every month to make sure I don't get hit with automatic overage charges. Review Source RS Radha S. Legal Assistant Legal Services Used the software for: Less than 6 months ### "A Review of Mailchimp’s Email Marketing Tools" March 30, 2026 5.0 My overall experience with Mailchimp has been largely positive. It’s a reliable and beginner‑friendly email marketing platform that makes it easy to create, manage, and send professional‑looking campaigns. The drag‑and‑drop editor, pre‑designed templates, and clear workflows make day‑to‑day email marketing straightforward, even without extensive technical or design experience. I found the automation, audience segmentation, and analytics especially valuable. Being able to track open rates, click‑throughs, and engagement helps refine campaigns and understand what works. The onboarding guidance and built‑in tips also make it easier to get started and stay organized. That said, as needs grow, pricing and feature limitations become more noticeable. Costs can rise quickly with larger contact lists, and some advanced automation or customization requires higher‑tier plans. Overall, Mailchimp is a strong, dependable tool for small to mid‑sized businesses and individuals, offering a good balance between ease of use and marketing functionality, particularly for users starting or managing moderate‑scale campaigns. Pros What I liked most about Mailchimp is its user‑friendly interface and ease of use. Creating email campaigns is straightforward, with clear workflows, drag‑and‑drop templates, and helpful prompts that make it accessible even for beginners. I also appreciated Mailchimp’s automation and audience management tools. Features like automated email sequences, audience segmentation, and performance analytics make it easy to target the right audience and track campaign effectiveness without needing advanced technical knowledge. Overall, Mailchimp stands out for combining powerful marketing features with simplicity, making it a strong tool for small businesses and users who want professional‑looking email campaigns without a steep learning curve. Cons What I liked least about Mailchimp is its pricing structure as your contact list grows. Costs can increase quickly once you exceed the free or lower‑tier limits, which can feel restrictive for small businesses or users with growing audiences. I also found some limitations in design flexibility and automation depth unless you upgrade to higher‑tier plans. Certain advanced features—such as more complex customer journeys, detailed segmentation, or customization—aren’t as accessible on basic plans. Additionally, the interface, while beginner‑friendly, can sometimes feel crowded or unintuitive when managing multiple campaigns, audiences, or settings. Overall, while Mailchimp is powerful and easy to start with, cost escalation and feature restrictions can be frustrating as your marketing needs become more advanced. Review Source JA Jackline A. Customer Relationship Manager Real Estate Used the software for: 2+ years ### "My Favorite Tool for Email Marketing Automation " September 13, 2025 5.0 Pros Mailchimp not only offers email marketing tools but also offers landing pages and website builder features unlike most marketing programs out there. Cons All has been perfectly intact while using Mailchimp to streamline email marketing automation strategies. Review Source DK Dave K. Founder Retail Used the software for: 1-2 years ### "Reliable, easy-to-use email marketing" January 5, 2026 5.0 Overall, it’s been a solid and dependable tool. It does what it promises, saves time, and removes a lot of friction from email marketing. It’s reliable, easy to work with, and a platform I’m comfortable sticking with. Pros It’s genuinely easy to use. I didn’t have to spend hours figuring things out — everything felt intuitive. Creating campaigns is straightforward, the templates look good out of the box, and I trust it to actually send emails reliably. Cons Pricing can creep up as your list grows, and some of the better features are locked behind higher plans. It’s not a deal-breaker, but you do notice it once you start scaling. Review Source SE Stephanie E. Talent Attraction Specialist Financial Services Used the software for: 2+ years ### "Streamlined Email Campaigns" December 24, 2025 5.0 Mailchimp allows us to quickly create, automate, and analyze email campaigns, making it an excellent choice for both beginners and seasoned marketers. Pros We enjoy how user-friendly it is to use Mailchimp for our internal newsletters. We are able to organize templates and easily duplicate them, which streamlines our process, allowing for a beginner-friendly experience as well. The preview experience before sending it out is also a plus! Cons We least enjoy being unable to access any deleted templates. Since Mailchimp allows us to store many templates and files, and several users in one account, it would be helpful to access any accidentally deleted files. Review Source Becky O. NUTRITION WRITER Writing and Editing Used the software for: 1-2 years ### "Mailchimp- The well automated intuitive platform." January 27, 2026 4.0 Overally, I consider Mailchimp to be very valuable, taking into consideration the design it provides, the automation and the all-in-one convenience it offers. Pros I like that I can create professional, on-brand campaigns quickly without needing a developer or designer, especially since the learning curve is minimal and straightforward. Cons I found it to be quite frustrating when I needed immediate help, since customer support is primarily via email for Standard plans, with phone support reserved for higher-paying tiers. Review Source VR Verified Reviewer Head of Digital Public Relations and Communications Used the software for: 2+ years ### "Easy to learn, hard to master" April 9, 2026 4.0 Whilst its a bit expensive, using mailchimp is easy to learn, harder to master and well worth committing to if you want to push your email marketing strategy. Pros How easy and simple it can be to use, but the depth of how far you can take your email marketing is there. Cons Sometimes the user interface can be a bit confusing and misleading for those without experience, making simple tasks take longer than expected. Alternatives considered [Brevo](https://www.capterra.com/p/132996/brevo/) Reason for choosing Mailchimp Mailchimp seemed easier to use over Brevo Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.