# Page 10 | Mailchimp Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 10 - Is Mailchimp the right Email Marketing solution for you? Explore 17629 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/110228/MailChimp/reviews

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Mailchimp

4.5 (17629)

[View alternatives](https://www.capterra.com/p/110228/MailChimp/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated April 6th, 2026

# Page 10 - Reviews of Mailchimp

## Showing most helpful reviews

Showing 226-250 of 17629 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

LMH

Lucretia Marie H.  
Director  
Marketing and Advertising  
Used the software for: 1-2 years

### "Liverpools review"

July 7, 2025

5.0

It is easy Maybe a few webinars for using templates and surveys.

Pros

ease of using but want to learn more how to use templates.

Cons

Not sure.

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

This is integrated with Membership works

Review Source

ER

Egle R.  
floor manager  
Hospitality  
Used the software for: 2+ years

### "Trusted for over 5 years "

November 3, 2025

4.0

I use mailchimp on weekly/ monthly basis for our business newsletters. customer service is great and very rarely we face issues. Very happy overall!

Pros

Mailchimp is very user friendly, definitely improved in the last few years. we tried other mailing server but always go back to mailchimp

Cons

I had some issues with cleaning database but it has been sorted promptly. it would be very useful to have a handbook in pdf format.

Alternatives considered

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)

Reason for choosing Mailchimp

had a free trial, so wanted to explore other options

Review Source

AK

Alex K.  
Head of Marketing  
Information Technology and Services  
Used the software for: 2+ years

### "Mailchimp is the real deal"

August 14, 2025

5.0

Pros

I love how its user interface is very user friendly. It is also very easy to learn and use. The customer support are very responsive.

Cons

I have never come across anything that I do not like about Mailchimp. It has been the best tool so far.

Review Source

Vincenzo Bernardino R.  
Freelance  
Marketing and Advertising  
Used the software for: 2+ years

### "Affordable with a lot of options but messy UX"

June 3, 2025

3.0

It's usually my first option when setting up a project that requires a minimum of automation and crm from websites, thanks to the fact that the starting plan is free and the first payment required is very affordable. I don't find myself too comfortable in using it long term and with long lists because I find the UX overwhelming and I don't even fully get to explore all the features.

Pros

Relatively easy to use, good quality-price compromise, overall a good starting solution but not the best

Cons

I find the user interface a bit confusing a messy. I get overwhelmed easily when I work because of constant multitasking, the UX of mailchimp always requires me a lot of back and forth

Review Source

Response from Intuit

June 4, 2025

Thank you for sharing your review, Vincenzo. We greatly appreciate your feedback about the user interface. We strive to have a platform that meets the needs of our users, and your feedback helps us improve.

Sam P.  
Owner  
Writing and Editing  
Used the software for: I used a free trial

### "Useful software for a small business newsletter"

May 13, 2026

4.0

Mostly positive. I've sent several newsletters out and can see what works and what doesn't based on who opened them and when.

Pros

My overall experience with Mailchimp has been a mix of high-level utility and a steep learning curve. While the platform offers powerful data insights and feature-rich tools that have expanded my marketing capabilities, the interface itself feels unintuitive for a casual user.

Cons

It is a robust system, but it definitely requires a significant time investment to master if you don't have a background in professional marketing.

Review Source

GC

George C.  
Owner  
Building Materials  
Used the software for: 2+ years

### "Mailchimp Doesn't Monkey Around"

June 24, 2025

5.0

I've used it B2B with great results for 8 years. I'm a small business owner with specific customers nationwide and it allows me to create professional emails to stay in touch.

Pros

It works very well. Like all SAS, the free version has some key limits, but it's very versatile for designing, sending, and tracking marketing emails. Exactly what it's supposed to do.

Cons

Is it fair to criticize a free service? No. What would I like to have access to? The exported contacts to have included the Contact Rating. Because that's a list of who you should call to find out why you aren't engaging them.

Review Source

VR

Verified Reviewer  
Customer Service Manager  
Education Management  
Used the software for: 2+ years

### "MailChimp pricey but awesome 😎"

August 20, 2025

4.0

Overall experience is great. I've been using MailChimp for years and I'm stuck with them now. I don't want to go through having to learn other marketing software.

Pros

One thing that keeps me coming back to MailChimp even after trying other options is the ease of integration with zapier. It helps with easily automating my workflows.

Cons

MailChimp price can get really steep once my list grows. This makes it expensive for large audience, so I usually have to purge my audience to reduce number of contacts I maintain.

Review Source

KZ

Kayla Z.  
Admin  
Non-Profit Organization Management  
Used the software for: 1-2 years

### "User-friendly for all"

May 4, 2026

4.0

We genuinely enjoy utilizing this interface to put out multiple different email campaigns throughout the year.

Pros

Mailchimp is very friendly whether you’re a beginner or using it more frequently! It is very easy to navigate.

Cons

Keeping track of our unsubscribes or cleaned emails can be a little tricky. Aside from that things are simple!

Review Source

FA

Francesca A.  
Sales Manager  
Textiles  
Used the software for: 2+ years

### "A Strong Contender in Email Marketing Space."

May 21, 2025

4.0

Pros

Works as an stand alone marketing platform. We have been using the tool for email marketing and we have experience a high success rate. Offers feature such as automation, seamless integration, ease of use among others.

Cons

With the growth of the contact list, comes the growth in pricing. Everything else works as advertised.

Review Source

Octavia T.  
Graphic Designer  
Design  
Used the software for: 6-12 months

### "Worthwhile Learning Curve"

June 1, 2026

4.0

Pros

The user interface for mailchimp is very sleek and modern, making it pleasent to use. It has a good value for money and offers a nice trial for anyone whos only considering it for your business. Great for marketing purposes and helps you curate your newsletters/campaigns.

Cons

There is a learning curve with mailchimp that might hinder a person's initial integration of it into their team or personal business.

Review Source

VR

Verified Reviewer  
Marketing y Alianzas  
Information Technology and Services  
Used the software for: 6-12 months

### "Mailchimp es excelente como herramienta práctica, amigable y rápida para email marketing, pero no es la más potente ni la más económica."

September 29, 2025

5.0

La integración con e-commerce, CRMs y redes sociales facilita que todo esté conectado en un solo lugar.

Pros

Su interfaz es muy intuitiva, incluso alguien sin experiencia en marketing podría armar campañas visualmente atractivas.

Cons

El plan gratuito es limitado y cuando tu lista crece o quieres funciones avanzadas, esto se puede volver algo costoso.

Review Source

AT

Abel T.  
Finance  
Education Management  
Used the software for: 2+ years

### "Mailchimp is worth the price"

July 21, 2025

5.0

Pros

Mailchimp is very affordable as compared to other tools. It is very easy to learn and use. The user interface of Mailchimp is very friendly.

Cons

I have nothing negative to talk about Mailchimp. It is working very well. We are looking forward for more updates.

Review Source

VR

Verified Reviewer  
Senior Software Developer  
Information Services  
Used the software for: 1-2 years

### "Powerful tool Yet Pricey for Growing Businesse."

January 10, 2025

5.0

My experience with Mailchimp was very nice. It is a solid choice for small to medium-sized businesses due to its ease of use, variety of features, and scalability.

Pros

1- Mailchimp has a User-Friendly Interface. 2- Mailchimp offers a variety of customizable email templates. 3- Mailchimp offers free plan includes basic features like email marketing to up to 500 subscribers.

Cons

1- Mailchimp’s can get expensive as your subscriber list grows. 2- Sometimes customer support can be slow.

Switched from

[Mailgun](https://www.capterra.com/p/159630/Mailgun/)

Mailgun is mainly a transactional email service, ideal for sending system-generated emails like account notifications, password resets, and order confirmations. While it supports basic email sending, it lacks the extensive marketing tools Mailchimp offers

Review Source

PK

Piyawat K.  
Marketing Manager  
Electrical/Electronic Manufacturing  
Used the software for: 1-2 years

### "Useful to create and plan automated emails"

June 30, 2025

5.0

Mailchimp offers an excellent tool in terms of automated and segmented email campaigns, yet the prices get higher as the number of contacts grows.

Pros

The Mailchimp has been far in assisting me to cultivate my audience and spur engagement. Segmenting my list by common behaviors enables a highly targeted message delivering a positive result in increased rates of open and clicking through.

Cons

Sometimes I feel like I am spending money on inactive or disengaged contacts unless I carefully weed my audience.

Review Source

SB

Steven B.  
Marketing Director  
Media Production  
Used the software for: 1-2 years

### "Great first ESP when moving your business forward"

February 6, 2025

4.0

For an entry level ESP and for small businesses I think it’s a great solution. It is less robust at enterprise level.

Pros

Used it prior to current ESP and it was a quality product at a sensible proce

Cons

Data import could sometimes be a little challenging

Review Source

CM

Christian M.  
Head of Marketing  
Education Management  
Used the software for: 2+ years

### "Mailchimp is a game changer"

July 21, 2025

5.0

Pros

I love this great tool. It has been so easy to work with it. The UI is very friendly. They also have affordable prices.

Cons

I do not have anything bad to talk about Mailchimp. It has been a great tool so far. We are eagerly waiting for more updates.

Review Source

MW

Michelle W.  
Executive Director  
Music  
Used the software for: 1-2 years

### "An excellent email client for nonprofits and businesses"

July 28, 2025

5.0

Pros

Mailchimp has an easy-to-use interface, automations, and excellent analytics that help our nonprofit send targeted campaigns and manage data effectively.

Cons

None. We are very pleased with Mailchimp. It is easy to use and provides excellent customer journey and email data management.

Review Source

IS

Ilayda S.  
Marketing Director  
Apparel & Fashion  
Used the software for: 1-2 years

### "The source of lookbook drops and sale alerts"

April 23, 2025

5.0

We’ve used Mailchimp for everything from last-minute promo blasts to stylized welcome sequences. It’s increased our repeat purchase rate, including when we target customers by their last purchase or abandoned purchase. The automation allows us to keep our hands free, while remaining in view of the customer.

Pros

Creating visually impactful campaigns with Mailchimp is a breeze something particularly helpful when we’re announcing new seasonal collections or limited-time promotions. My team can quickly spin up beautiful emails that are on-brand even if they aren’t designers thanks to its drag-and-drop editor.

Cons

Working with both online and in-store shoppers leaves you with lots of overlapping segments. We’ve had to manually clean up duplicates more times than I’d care to admit, and syncing with our e-commerce backend does not always go smoothly.

Review Source

MF

Mandy F.  
Owner  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "Mailchimp free version is best for small lists"

May 3, 2025

5.0

I have been extremely happy with mail chimp. Easy to set up, easy to use to incorporate a landing page.

Pros

It is nice and simple. There are tutorial videos for anything I need to use the program. And the steps and simple one step at a time. It was so easy to navigate.

Cons

I wish there was better options for the paid versions. Once you get past the free email numbers the prices aren’t competitive with other paid programs.

Review Source

SS

Sherie S.  
Office Admin Customer Service Sales Support Marketing  
Management Consulting  
Used the software for: Less than 6 months

### "Marketing, Customer Service, and Sales Support"

March 26, 2026

5.0

Overall, it was a good experience and our customers like the new form of communication. We plan to continue to use it.

Pros

I liked that Mailchimp was very user friendly for first time users. I also received quick and efficient help when I had a question.

Cons

It seemed like some messages didn't reach our customers. I had to try a couple times to get a couple customers set up.

Alternatives considered

[Clearstream](https://www.capterra.com/p/158103/Clearstream/)[Trumpia](https://www.capterra.com/p/131015/Trumpia-2-0/)

Reason for choosing Mailchimp

Familiarity from past employer. I had worked at Kalmbach Feeds, and they used and liked MailChimp.

Review Source

CJ

Carlile J.  
Project Manager  
Education Management  
Used the software for: 2+ years

### "Mailchimp is the best"

July 10, 2025

5.0

Pros

I love Mailchimp. It has been so easy to work with it. It is also very affordable. The user interface is very friendly.

Cons

So far I do not have anything negative to talk about Mailchimp. It has been working very well. I love it.

Review Source

AW

Angela W.  
Business Manager  
Mechanical or Industrial Engineering  
Used the software for: 6-12 months

### "User friendly and budget worthy"

May 21, 2026

5.0

Overall, a very positive experience and I would recommend to new users. Especially those looking for a tool for smaller businesses.

Pros

Very affordable email marketing tool with templates and designs ready to use. Has a user friendly dashboard to report on your campaign.

Cons

There honestly isn't much I don't like about the software. Its affordable and user friendly. If you want something that's already pre-built, this is the tool to use.

Review Source

JS

Jake S.  
Program Manager  
E-Learning  
Used the software for: 2+ years

### "Pro Platform for Email Marketing"

February 28, 2025

5.0

Pros

You can create templates that work for your marketing, incorporating your logo and colors to design it uniquely to you.

Cons

The audience section gets wonky and makes it hard to keep track of who all is in your mailchimp system and where.

Review Source

DC

Dante C.  
Technician  
Education Management  
Used the software for: 2+ years

### "Best tool so far"

June 17, 2025

5.0

Pros

I love how powerful this tool is. It is so easy to use and learn. It has a great user interface which is very friendly.

Cons

I do not have anything that I do not love about Mailchimp. It has been working very well since we started using it.

Review Source

CD

Christopher D.  
Web developer  
Information Technology and Services  
Used the software for: 2+ years

### "A great email marketing tool"

October 29, 2025

4.0

Pros

Mailchimp has always been one of my go-to marketing tools for email campaigns. Their product enables reliable deliverability of emails. Their editor is easy to use allowing clients to update campaign templates themselves through their user interface.

Cons

Pricing has increased over the years. The user interface for custom templates is quite poor in comparison to their email builder tool.

Switched from

[Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)

I really can't remember what the reason was for this one.

Review Source

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