# Page 12 | Mailchimp Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 12 - Is Mailchimp the right Email Marketing solution for you? Explore 17626 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/110228/MailChimp/reviews --- Mailchimp 4.5 (17626) [View alternatives](https://www.capterra.com/p/110228/MailChimp/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated April 6th, 2026 # Page 12 - Reviews of Mailchimp ## Showing most helpful reviews Showing 276-300 of 17626 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use SR Shirley R. Administrative Assistant Automotive Used the software for: Less than 6 months ### "New to Mailchimp" February 12, 2026 4.0 I have sent out 2 emails so far and I liked the fact that I could schedule when the emails are sent out. I also liked that I could send out a second text when the person has not opened them. Pros We just started using Mailchimp. I think it is helpful that it integrates with Canva so that I can keep all my designs in one place and pull from there. Cons Sometimes the sync does not work for Canva to Mailchimp unless I get out of both products and then get back in. Review Source YMD Ylenia Maria D. Social Media Manager Internet Used the software for: 2+ years ### "esperienza positiva" April 30, 2025 5.0 La mia esperienza complessiva con Mailchimp è molto positiva. Lo utilizzo per progetti personali, principalmente per l’invio di newsletter, attività di lead generation e campagne DEM. Lo trovo uno strumento affidabile e intuitivo, che mi permette di gestire facilmente la comunicazione con il mio pubblico, automatizzare i flussi e monitorare i risultati in modo chiaro ed efficace. Pros Ciò che ho apprezzato di più di Mailchimp è la sua semplicità d’uso unita alla versatilità: anche senza competenze tecniche avanzate, è possibile creare campagne professionali e ben strutturate in pochi passaggi. L’automazione delle email, i template personalizzabili e l’integrazione con altri strumenti lo rendono uno strumento completo e molto efficace per gestire la comunicazione. Cons la gestione dei costi: alcune funzionalità avanzate sono disponibili solo nei piani a pagamento, e il prezzo può crescere rapidamente con l’aumentare dei contatti. Inoltre, alcune opzioni di personalizzazione più tecniche risultano meno intuitive da configurare. Review Source CP Caroline P. Responsable Marketing Computer Software Used the software for: 2+ years ### "Satisfait pour de l'envoi de l'emailing basique" January 13, 2025 4.0 J'ai utilisé MailChimp au début de mes campagnes, lorsque je mettais en place une stratégie de marketing automation. Très satisfaite, mais j'ai vu rapidement les limites de l'outil. Mais pour de l'envoi simple ou du marketing automation simple, l'outil est suffisant. Pros Très facile à prendre en main même pour des personnes pas techniques. Permet de réaliser des emailings sans connaissances en code HTML et de faire des séquences de marketing automation Cons Trop simple si on veut faire du marketing automation poussé et devient vite cher quand la base est importante Alternatives considered [Plezi](https://www.capterra.com/p/180164/Plezi/) Reason for choosing Mailchimp J'ai décidé de garder MailChimp pour l'envoi de mailing classique et le marketing automation et le nursering sont gérés dans Plezi Switched from [Brevo](https://www.capterra.com/p/132996/brevo/) Je trouvais MailChimp plus adapté à l'envergure de nos projets Review Source AC Andrew C. CEO Publishing Used the software for: 1-2 years ### "A counter-intutive piece of software" April 9, 2025 3.0 I can get it to work eventually but it feels counter-intuitive Pros MailChimp does the job once you've managed to get it to work Cons Clunky data management (but then a lot of these tools are like this) and confusing search functionality Review Source Response from Intuit April 14, 2025 Hi Andrew. Thank you for your feedback. We understand your concerns about data management and search functionality, and we're always working to improve. We'll pass this feedback along to the team. In the meantime, please know our Support team is always available to assist. HT Hammond T. Research Manager Education Management Used the software for: 2+ years ### "I highly recommend Mailchimp" May 27, 2025 5.0 Pros The automation tools in Mailchimp makes it very easy to learn and use it. The customer support also are very responsive whenever I have questions. Cons As the subscriber list grows, the price becomes a bit expensive. Otherwise I do not have anything else to dislike. Review Source KG Kate G. Individual Giving Manager Philanthropy Used the software for: 2+ years ### "Industry Standard " June 12, 2025 5.0 Pros Mailchimp is the newsletter standard for a reason. There's tiers for most levels of service you would need, and can easily scale up as your newsletter grows. It integrates well with my organizations CRM as well. Cons Some metrics that Mailchimp provides can be fairly opaque, such as what they qualify as an 'often' 'sometimes' or 'rarely' engaged subscriber. There can be issues with properly excluding audience segments. The email designer can be occasionally frustrating. Review Source Darren B. Owner Building Materials Used the software for: I used a free trial ### "Great user experiance but no customer support" April 18, 2025 4.0 works well with lots of possabilitys but if you need help your basically on your own Pros mal chimp is very asy to use and lets you customise to you personal taste quite a bit for customisatoin and intgration. Cons First is custmoer support which well is to be disierd. prcicing for value in comparison is high and tring to sign up as a pain Review Source AR Alec R. Owner Health, Wellness and Fitness Used the software for: 2+ years ### "A good way to send mass emails" April 17, 2025 4.0 I've used MailChimp for ten years, and it has served its purpose well enough to keep paying for the service, regardless of how often I actually use it. At times, I wonder if I can get by without it, but I still keep going back to it instead of any other native email program I could be using within my CRM. That says something about the general ease of use, but I wish it were easier to clean up my mailing list so that all the leads and contacts remain consistently labeled and organized. It sometimes feels like I would be better off closing my account and starting a fresh one so that I wouldn't be building on top of previous iterations or mistakes from my past. Pros The drag-and-drop templates are easy to use and effective for whipping up emails with ease. I also like the ability to create and link independent landing pages with the same ease. Cons List management is difficult. No matter how much I try to update tags or categories, it never seems to be as accurate as I want. Alternatives considered [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Mailgun](https://www.capterra.com/p/159630/Mailgun/) Reason for choosing Mailchimp easier UI and more affordable than others at the time of evaluation Review Source SG Shella G. Marketing Specialist Marketing and Advertising Used the software for: 2+ years ### "Full-featured email, landing pages, groups and automations " November 24, 2024 4.0 As Mailchimp is usually used by companies, this is the first software I gained experience with as an in-house marketer. It's easy to set up and import subscribers. While the interface can be a bit confusing, it's not hard to figure out how to do things. Pros It's easy to use and provides a wide variety of tools to help you grow and manage your email list. I like that I can create landing pages and filter signups into groups based on their interests. Cons Because Mailchimp has so many features it can be a bit hard to find what you are looking for sometimes. However, there are a lot of articles in the knowledge database. I don't find their site builder to be as simple to use as what is offered by other email providers. Alternatives considered [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) Reason for choosing Mailchimp Easy to get started for free and grow your list. Paid plans and deliverability are similar. Review Source MM Melisa M. Reiki Master Alternative Medicine Used the software for: 1-2 years ### "Abundant resources to help grow any business!" July 7, 2025 5.0 Mailchimp has given me some very important tools to help me turn my side-hustle into my primary source of income. Really love it. Pros Lots of tools and offerings that help me grow my business. The email marketing tools are what I use most often, and they are crucial to help me create high quality emails and track responses. Cons If anything, I get overwhelmed by the number of tools available to me. As a solopreneur with a small business, staying in touch with my community is important, but the variety of tools that can allow me to do that exceeds my comfort level with how to use them well for my business. Switched from [Squarespace](https://www.capterra.com/p/143461/Squarespace/) I liked what Mailchimp had to offer and it was recommended by my brand developer. Review Source CB Christoria B. Administrator Education Management Used the software for: 2+ years ### "Mailchimp Review" May 20, 2025 5.0 Pros Mailchimp is very easy to use. The customer support are always active and ready to help whenever we have issues. Cons The system at times becomes slow when handling huge data volumes. Otherwise, there is nothing else bad. Review Source Tim I. Administrative Director Non-Profit Organization Management Used the software for: 2+ years ### "Solid email tool" July 10, 2025 4.0 We send out a monthly newsletter and occasionally other emails with MailChimp. You can have multiple lists if you want to send different content to different people. Pros Can reuse past newsletter as starting point for next newsletter which makes it easier to keep the look similar. Cons Would like to see captions with pictures and text. You can edit the picture to add a text caption, but it is an extra step. Review Source JH Jennifer H. Preschool Minister Religious Institutions Used the software for: 2+ years ### "Easy to use!" July 7, 2025 5.0 Pros It’s easy to use - to edit, add subscribers, etc. I like that I can send it from the app on my phone, too. Cons I’m not able to schedule an email without upgrading to a paid subscription. It’s not a deal breaker, though. Switched from [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) Recommendation from a coworker, ease of use Review Source VC Vinny C. Senior Software Developer Education Management Used the software for: 1-2 years ### "My review of Mailchimp" November 9, 2025 4.0 Overall, Mailchimp is a stellar email service that has everything a user needs to send emails. I would recommend this product to other users. Pros It is a simple email service that is easy to integrate with any application. It can be used to send marketing and transactional emails. Templates are available to help users customize their email design. Cons The thing I like the least about Mailchimp is the inability to undo sending transactional emails within a short time period after they have been sent. Gmail has this feature where a user can revert sending an email within 30 seconds of it being sent. This would be a useful feature for Mailchimp to build. Review Source SP Sara P. Vice President Arts and Crafts Used the software for: 2+ years ### "Mailchimp Feedback" June 24, 2025 4.0 Overall we have been happy with the product. We have used it for several years. Having the distribution list to update and reuse is helpful. Pros It has flexibility for short notices or longer email newsletters. We use for a monthly arts newsletter sent to individuals and shared on social media. Cons Sometimes it is a bit frustrating to get all the formatting right but that could be my lack of Tech skill It was hard to change users when our assistant moved and a new person took over. Alternatives considered [DonorView](https://www.capterra.com/p/162375/DonorView/) Reason for choosing Mailchimp Easier to use Mailchimp and less expensive Review Source Spencer E. IT Managed Services Engineer Computer & Network Security Used the software for: Less than 6 months ### "Mail chimp is good and intuitive " December 13, 2025 5.0 Pros Clean UI, templates were super easy to use and able to import our customer list right from our current PSA. Cons Didn’t have much complaints, quite cost friendly, and easy to use. No complaints from us. Will continue to use it. Review Source ZKM Zuen Kay M. Admin Real Estate Used the software for: 1-2 years ### "Mailchimp Review" March 13, 2025 5.0 Best for: Agents who want an easy-to-use email marketing tool to nurture leads and stay in touch with past clients. Pros Easy-to-Use Interface – Drag-and-drop email builder makes creating campaigns simple. Free Plan Available – Includes up to 500 contacts and basic automation. Email Automation – Set up drip campaigns, welcome emails, and follow-ups. CRM & Contact Segmentation – Organize leads by interest, location, or behavior. Cons Limited Free Plan and Pricing Can Be Expensive Switched from [Follow Up Boss](https://www.capterra.com/p/130020/Follow-Up-Boss/) cost, functions, and marketing ability esp segmenting Review Source Gwen S. Founder- CEO Individual & Family Services Used the software for: Less than 6 months ### "Good product to use" March 6, 2026 4.0 I liked it, it just took some time for me to figure out how it works and what features worked for me. Pros I like that you can do so much customization of your emails and messages, and the interface is very nice as well Cons I wasnt able to schedule my messages as I would have liked. There were some moments of difficulty when customizing the emails with the features they had, but I was able to find a workaround Review Source FO Feraud O. Owner Marketing and Advertising Used the software for: 1-2 years ### "Great Starter Email / CRM Software" July 20, 2025 4.0 Great starter CRM / Email Marketing software. I would recommend to business who are looking to get start and dip their toes to experience what email newsletters and flows can do for their business. Pros The cost and free trail period are great. If you have a startup or are new to email marketing you can use Mailchimp to build a small audience list with for free and see how email marketing is before committing to payment. Cons The email builders with other CRM / Email marketing are a bit better such as Klaviyo or Active Campaign. Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Reason for choosing Mailchimp We use it for clients that wish to have a cheaper alternative. Review Source SH Shelby H. Assistant Manager Education Management Used the software for: 2+ years ### "Great Value for pocket" May 22, 2025 5.0 Pros I love the user interface of Mailchimp. It is very friendly. I also love their pricing, very pocket friendly Cons It has been more than two years of great experience of Mailchimp. It has been well with no issues noted. Review Source DP Derrick P. Manager Education Management Used the software for: 2+ years ### "Great for email management and marketing" May 7, 2025 5.0 Pros Mailchimp is easy to manage and use. Their prices are also worth it. The user interface is also very friendly. Cons So far, we have never encountered any difficulties when working with it. It has been working well for more than two years. Review Source PO Pamela O. Digital Communication Specialist Financial Services Used the software for: 1-2 years ### "MailChimp: Targeted Marketing Excellence " November 26, 2024 4.0 By liking a link to our Facebook page, the platform's intuitive to navigate, and it's very powerful, with automation features helping to develop focused and personalized campaigns for specific audiences. We have leveraged the powerful analytical capabilities and testing tools to maintain marketing optimality constantly. Pros The audience segmentation at the individual level, sophisticated analytics, or lack of these features makes MailChimp stand out from the competitions. Customer Journey Builder in this platform enables complex automation depending on customers behavior, and the artificial intelligence of content optimization can advise the best time for sending emails and approximate the campaign's outcome. Cons The campaign duplication could be improved, especially to allow easy handling of sequences in the automation process. Sometimes the reporting interface might lack more details on customer conversion for specific customer portraiture. Switched from [MailerLite](https://www.capterra.com/p/136603/MailerLite/) We came from MailerLite , which doesn't have as much demographic targeting as well as automation as the one provided in this software. The decision was triggered by the manners in which it wished to enhance and develop the audience, segmenting tools, and campaign performance analytics. Review Source John B. Senior Business Consultant - Retail Information Technology and Services Used the software for: 2+ years ### "Mailchimp - Best Email Automation" January 7, 2025 5.0 I use Mailchimp for the email automation, & it fulfills my requirement so well. For any events that we do, Mailchimp helps us to send email campaigns. Pros Mail campaigns in Mailchimp are seamless. Email automation is robust, & the integration with social media platforms is so good. Cons Mailchimp templates are not customizable like its competitors. They should improve on that. Review Source Kerrissa C. Public Relations and Program Manager Marketing and Advertising Used the software for: Less than 6 months ### "Mailchimp Review" August 17, 2025 4.0 My overall experience with Mailchimp has been positive. However, the application does not work well in fast paced environments. Pros I like that you can have a client list and have emails sent to them automatically within the website. Cons The application is not easy to navigate for new users. It is hard to edit the layout of the newsletters in an efficient way. Review Source JM Jessica M. Customer Service Logistics and Supply Chain Used the software for: 2+ years ### "Help me reaching the potential customer and interact with them." December 26, 2024 5.0 Mailchimp allowed me to personalize communications leading to a more united group of customers. With their extensive features, data-driven insights, and ability to measure campaigns' impact, email marketing has become an integral part of my business thanks to the platform. Pros For a beginner like me, email marketing is simple with Mailchimp. This is a boon for many small businesses with no formal training in design as the drag-and-drop email builder is super intuitive and the large number of templates on it make it a cinch to create campaigns that look pro. I love the robust automation features the platform provides enabling me to send targeted campaigns based on how a subscriber has engaged with the messages and they likes. Cons Although Mailchimp provides a free plan, there are limits on the number of subscriber counts and features as your email list expands. Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.