# Page 14 | Mailchimp Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 14 - Is Mailchimp the right Email Marketing solution for you? Explore 17565 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/110228/MailChimp/reviews

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Mailchimp

4.5 (17565)

[View alternatives](https://www.capterra.com/p/110228/MailChimp/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 26th, 2026

# Page 14 - Reviews of Mailchimp

## Showing most helpful reviews

Showing 326-350 of 17565 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

NT

Nathan T.  
President  
Real Estate  
Used the software for: 2+ years

### "Great for mass emails!"

March 12, 2025

5.0

I used Mailchimp for a number of years both personally and professionally. I really liked the ability to see who opened the emails. In the end though, for marketing to LinkedIn another program was more useful.

Pros

It was easy to use and it was compatible with other apps.

Cons

Although it was compatible with a lot of apps, I found another program that allowed more integration with LinkedIn.

Review Source

Response from Intuit

March 13, 2025

Hi Nathan! Thank you for the details in the review. We'd like to understand more of the use case with Linkedin here. Email us at mc-socialreviews@intuit.com with any details and they'll follow up.

KL

Kaleena L.  
Sr. Communications Consultant  
Insurance  
Used the software for: Less than 6 months

### "Decent starter email platform"

January 21, 2026

4.0

Mailchimp works as a good basic professional email developer. It helps users build their audience base/contact list, and it doesn’t require the sender to have to know the ins and outs of HTML coding, which can be complicated for some. It also helps with organizational skills but there are better options out there.

Pros

The Mailchimp email platform is the perfect starter program for creating marketing emails when you don’t really know what you’re doing or are just getting started and want to look professional and polished without putting in a ton of time and effort building emails. The templates are super user-friendly and the drag-and-drop features can be figured out by all skill levels.

Cons

Mailchimp starts getting expensive as your customer contact list grows and/or you want to start branching out from the basic options that are available for free. The free portions don’t allow users to be overly creative with designs either.

Review Source

Maria D.  
Fitness coach  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "A User Friendly Email Marketing Platform"

January 13, 2026

5.0

Overall, Mailchimp is a solid and user-friendly platform for email marketing, especially for beginners. It works well for basic campaigns and automation, but it can become expensive and limiting as your business grows.

Pros

Mailchimp is easy to use, has a clean and intuitive interface, and is great for basic email marketing. Contact management and reporting are simple and effective, and it integrates well with other marketing tools

Cons

Pricing increases quickly as your contact list grows, advanced features are limited on lower plans, and customer support can be slow unless you’re on a higher-tier plan

Review Source

SA

Silvia A.  
Affiliate Marketer  
E-Learning  
Used the software for: 2+ years

### "Una solucion para el email marketing"

January 21, 2025

4.0

He utilizado mailchimp en nuestros sitios de wordpress con excelentes resultados, he podido gestionar las campañas sin problemas y monitorear y segmentar los clientes y automatizar en granparte todo el proceso de email marketing.

Pros

Lo que me gusta de mailchimp es que su sistema de crear nuevas campañas es sumamente sencillo, simplemente con arrastrar y soltar creas la campaña en cuestion de minutos.

Cons

Lo unico que no me gusta de mailchimp es que las opciones para personalizar los diseños de las campañas son algo limitadas.

Review Source

TF

Terrance F.  
Business and Financial Officer  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Comprehensive Functionality of Mailchimp Platform "

July 7, 2025

5.0

My overall experience with Mailchimp is very good. I love the comprehensive ability to design and distribute newsletters and emails to our subscribers while also managing and maintaining our subscriber database all in the Mailchimp platform.

Pros

Flexibility of the platform to allow users to design and distribute emails, newsletters, and maintain/manage subscriber database.

Cons

Limited layout and design functionality and not being able to drag and drop (or place) elements any where within the layout.

Review Source

VR

Verified Reviewer  
Founder  
Marketing and Advertising  
Used the software for: 6-12 months

### "Mostly positive! For email newsletters"

August 12, 2025

5.0

Pros

Easy to use, and you can't really go wrong with the design. We use it to keep a newsletter going. It's pretty efficient, and it gives recipients a self-service option to opt out if they'd like to.

Cons

The contact import function is impossible. We have a list we tried to import, but Mailchimp just can't recognize the columns. We had to manually adjust it every time.

Review Source

SA

Samuel A.  
Student and a customer  
Education Management  
Used the software for: 6-12 months

### "MAILCHIMP, BEST IN EMAIL MARKETING "

March 8, 2025

5.0

It's user-friendly but pricey, with limited automation options.

Pros

helps me manage automation, and customer engagement.

Cons

It has imited automation and expensive pricing for advanced features

Review Source

AC

Abby C.  
Content Specialist  
Government Administration  
Used the software for: 2+ years

### "Easy to use email platform!"

June 16, 2025

5.0

Pros

Mailchimp is straight forward and user friendly. The integrations with Eventbrite and other platforms allows you to easily bring in new subscribers.

Cons

Email formatting can be glitchy at times and difficult to navigate. There aren't as many customization options as I would like

Review Source

VG

Vladislava G.  
Content Marketer  
Marketing and Advertising  
Used the software for: 2+ years

### "Great for a start, clumsy for a scaleup"

February 9, 2025

4.0

I love it for a stable and smooth start of your email marketing activities but after the 500 subscribers count and you need to go to a paid plan there are competitive modern platforms out there.

Pros

The fact that it is so easily setup and customizable way of starting with email marketing for free.

Cons

The fact that there are no simple automations in the free plan.

Alternatives considered

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[Brevo](https://www.capterra.com/p/132996/brevo/)[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

Reason for choosing Mailchimp

For its stability and longterm experience.

Review Source

CO

Corinne O.  
Operations  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "Good Mailing List Management"

April 15, 2025

4.0

I used Mailchimp for a long time. I learned how to deal with the quirks and embrace what was good about it. If it had integrated better with Meevo, I would not have left the platform.

Pros

Ease of maintaining email lists Simple to manipulate e-newletters. So easy! Moving blocks around was easy. The templates were easy to use and there were many to choose from.

Cons

The reporting structure and the recommended times to send. Didn't always work out. Image resizing wasn't easy

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Better ability to manage email lists and schedule content

Review Source

MK

Mike K.  
Warehouse Manager  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Looks Professional and Easy to Design"

July 2, 2025

4.0

I work with a non-profit and send out a monthly newsletter to supporters. Mailchimp looks professional and is easy to design. Tracking and looking at statistics is made easy through reports. I have imported (and exported) users and both processes are quite easy. Adding names manually is also easy. I'm very happy with it and I can integrate with Less Annoying CRM, which makes integration with contact management seamless.

Pros

Mailchimp is easy to design and easy to deploy. I also really like that my emails are archived so that people can read past editions.

Cons

I know it is a security precaution but the two factor authorization every time I log in gets a little old.

Review Source

SI

Susie I.  
Brand Strategist  
Marketing and Advertising  
Used the software for: 2+ years

### "Easy to use and often recommended"

January 25, 2025

4.0

I've been using Mailchimp on and off for about 6 years. As a brand strategist, I use it for my personal brand use and often interact with it for my clients. It is easy to use and set up; I like the user-friendliness of it and often recommend it to brands that want a visually engaging, easy-to-use email service.

Pros

Mailchimp is easy to use and set up. They also make it easy to customize your branding, I don't often find this on other email platforms.

Cons

It seems better suited for e-commerce than for newsletters, which is a shame because newsletters could be a lot more attractive and engaging with Mailchimp's branding features.

Alternatives considered

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Reason for choosing Mailchimp

It is easier to navigate, has a more pleasant interface and seems better suited for growing businesses than other products.

Review Source

MN

Melissa N.  
Owner  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Mailchimp is a great user friendly marketing tool for small businesses"

July 6, 2025

5.0

Mailchimp is very user friendly and it has been a wonderful way to connect with my current customers as well as potential customers. It’s not super expensive because my database of customers is not super big so it’s perfect for a small business. You can automate the emails and there are lots of templates. It’s been a great marketing tool that has helped drive sales I wouldn’t have otherwise gotten.

Pros

It offers a free plan if you are a small business and do not have a lot of customers you need to reach regularly

Cons

If you have lots of contacts it can get a bit costly but it is definitely a great marketing tool to use

Review Source

LB

Laura B.  
owner and editor  
Information Services  
Used the software for: 2+ years

### "Requiring a fee"

December 24, 2024

4.0

Overall good, but requiring purchasing the $20/monthly account is disturbing.

Pros

the ease of creating an email or campaign

Cons

I am upset that although I only have 346 emails that I send to, and the limit for the free program is 500, I received a notice that I was over the limit and therefore had to purchase the $20 monthly account. I couldn't use it unless I set up a monthly fee.

Review Source

AC

Amie C.  
Office Manager  
Utilities  
Used the software for: 1-2 years

### "A very cost-effective way to connect your customers to upcoming events."

October 21, 2025

5.0

It's a cost-effective way to reach our customers in bulk. Easy to add contact groups, uploading images is easy. AI is helpful in creating fun to view ads.

Pros

You can create unique flyers for events or use it to notify customers of upcoming changes to software, etc.

Cons

It took a bit to learn how to edit material. They have added AI to help. With more tutorials it would be easier to learn to use the program to edit flyers.

Review Source

LB

Loretta B.  
Artist creator  
Arts and Crafts  
Used the software for: 1-2 years

### "Good product lots of tools to help grow your business"

July 7, 2025

4.0

Good product. I enjoy the feedback and the reminders from MailChimp for my account somewhat easy to navigate user friendly.

Pros

Templates and various tools to help promote our business. Somewhat easy to navigate user-friendly. Integrate with other software.

Cons

Sometimes it’s confusing or you have to go through a lot of windows to get to something and also the cost

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Cost, ease of use. It seemed to be more efficient at the time.

Review Source

SW

Stephanie W.  
Kids Director  
Religious Institutions  
Used the software for: 1-2 years

### "Mailchimp Review"

March 7, 2025

4.0

I use Mailchimp weekly to send mass emails to a group of volunteer team members. Overall I am pleased with my experience using Mailchimp.

Pros

The integration between ThinkOrange curriculum and Mailchimp makes sending emails to my ministry volunteer team simple. The ability to store different lists of contacts to email is a bonus. Scheduling mass emails to a list is also a great benefit!

Cons

I don't enjoy the lack of auto-save feature while working on an email campaign. This has caused me to lose work before.

Review Source

Response from Intuit

March 10, 2025

Thank you for the review! We've noted your feedback about our auto-save feature and will be pass it along to our developers.

CT

Carleton T.  
Admin  
Retail  
Used the software for: 2+ years

### "Industry-Standard Email Marketing"

November 23, 2024

5.0

It's the standard to use for email marketing, as far as I'm concerned.

Pros

It's the easiest to use for creating funnels that are specific to the type of person who you're contacting.

Cons

The sheer amount of available options can be overwhelming.

Review Source

AC

Allison C.  
Founder  
Marketing and Advertising  
Used the software for: 1-2 years

### "For starters"

February 20, 2025

3.0

Pros

It's free and a great starter solution for email marketing. Most people will start with this because it's free. Great for the basics, though I know they've rolled out a lot of features since then.

Cons

I don't love that you're charged more simply because you have a bigger list. Deliverability isn't great because most people on MC don't now what they're doing and therefore impacts overall deliverability.

Review Source

KP

Kaylynn P.  
Learning and Development Operations Specialist  
Consumer Services  
Used the software for: 1-2 years

### "Mailchimp is useful"

January 8, 2025

4.0

Mailchimp is useful. Being able to see the metrics was imperative. Designing the templates wasn't the easiest but once you get the hang of it, it's ok.

Pros

I like that this tool allows us to send mass communications to selected parties. We used this tool for our company communications.

Cons

I found the template designer/editor to be a bit challenging to use a times. Awkward spacing or fonts even though settings were untouched. Updating our mailing lists was tedious - not the end of the world. We also need a confidentiality feature that adds a watermark or something beyond our own disclaimer at the bottom.

Review Source

WW

William W.  
Administrator  
Education Management  
Used the software for: 2+ years

### "Best tool so far"

March 12, 2025

5.0

Pros

I love their pricing. It has been so easy to learn and use

Cons

So far so good. I have no issues working with this tool.

Review Source

RV

Roxana V.  
Project Manager  
Construction  
Used the software for: 6-12 months

### "Mailchimp Review "

July 10, 2025

4.0

In my experience it has helped me to send information mailings to customers and partners in bulk and save time. In turn to send holiday or birthday mailings to make our customers feel closer to us.

Pros

easy-to-use interface, campaign automation, detailed performance analysis, and extensive audience targeting options.

Cons

is quite limited in terms of the number of e-mails users can send per month and high cost for small companies.

Review Source

ST

Susan T.  
President and Trainer  
Construction  
Used the software for: Less than 6 months

### "Not for the Beginner"

July 15, 2025

3.0

Mailchimp has a more difficult interface with their video library being a bit unprofessional as questions arise. I felt that they were more concerned about selling their add-on's than making sure that each step of the process was adequately understood and implemented correctly.

Pros

Mailchimp is a way to email your customers specifically, when and where they are in the consideration of purchasing or the actual purchasing process. Mailchimp is a cost effective way to communicate effectively with each one of your potential and current customers.

Cons

Since I was a new business owner, I needed the advantage of someone to walk along side and give me direction, instead of assuming that I already had the knowledge and experience acquired to roll out a mailing and marketing plan. The "How-to" video library was a bit archaic and caused more confusion than clarity.

Review Source

ML

Mary L.  
Social media rep  
Higher Education  
Used the software for: 6-12 months

### "Mail chimp user"

September 15, 2025

4.0

Pros

I like the ability to mass send emails to people. It also allows you to customize who to send it to and who to exclude with ease. It's relatively easy to navigate.

Cons

The user interface is not always the best in terms of editing the emails and stuff like that. However, it gets the job done!

Review Source

CA

Colleen A.  
Business Owner  
Individual & Family Services  
Used the software for: 6-12 months

### "Mixed Experience with Mailchimp"

October 19, 2024

4.0

In the beginning, I found Mailchimp easy to use for my email marketing needs, especially as I run a nanny agency. However, things took a turn when a hired worker added her name to my marketing email account without my knowledge. After she left, I realized the issue, but despite speaking with a representative and sending several emails asking for help, I didn’t receive the support I needed to resolve the problem. Unfortunately, I had to start from scratch with a different platform. It was frustrating because I had invested time into setting everything up, only to be left without a proper solution from Mailchimp.

Pros

The interface is user-friendly, and it’s easy to get started with email campaigns.

Cons

Customer support was disappointing when I encountered issues. They couldn’t help fix a major problem, and I had to switch to another service as a result.

Review Source

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