# Page 16 | Mailchimp Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 16 - Is Mailchimp the right Email Marketing solution for you? Explore 17629 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/110228/MailChimp/reviews

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Mailchimp

4.5 (17629)

[View alternatives](https://www.capterra.com/p/110228/MailChimp/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated April 6th, 2026

# Page 16 - Reviews of Mailchimp

## Showing most helpful reviews

Showing 376-400 of 17629 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

KR

Karel R.  
CEO  
Arts and Crafts  
Used the software for: 2+ years

### "Incredible tools"

November 11, 2024

5.0

Pros

I've found this software incredibly easy to use and quick to set up. Even with the free version, there’s so much you can do—managing contacts, organizing email campaigns, and customizing templates are all seamless processes. The interface is intuitive, allowing you to track key data such as email opens, link clicks, and any delivery issues without hassle. With the paid version, the software goes even further, offering advanced features that help elevate your marketing campaigns. The templates are especially useful for creating visually engaging content, making it easier to capture your audience's attention. Overall, it's a robust tool that provides real value at every level.

Cons

I haven’t found many downsides. Perhaps the interface could feel a bit more modern, but this doesn’t affect usability in any way.

Alternatives considered

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)

Reason for choosing Mailchimp

Easier to use. More features in the free version in order to choose

Review Source

MK

Mike K.  
Warehouse Manager  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Looks Professional and Easy to Design"

July 2, 2025

4.0

I work with a non-profit and send out a monthly newsletter to supporters. Mailchimp looks professional and is easy to design. Tracking and looking at statistics is made easy through reports. I have imported (and exported) users and both processes are quite easy. Adding names manually is also easy. I'm very happy with it and I can integrate with Less Annoying CRM, which makes integration with contact management seamless.

Pros

Mailchimp is easy to design and easy to deploy. I also really like that my emails are archived so that people can read past editions.

Cons

I know it is a security precaution but the two factor authorization every time I log in gets a little old.

Review Source

JR

Joanne R.  
Marketing Director  
Retail  
Used the software for: 1-2 years

### "Nice platform"

July 7, 2025

5.0

Pros

Easy to use. Love the ease in creating. Simple drag and drop and cut and pate is great. Lots of options to create

Cons

I still get a lot of spam deliveries but I know that is not any one thing. Settings and whatnot. Not sure how to fix

Switched from

[Wix](https://www.capterra.com/p/169007/Wix/)

Pricing. I am a very small customer and cannot spend to much. I need very flexible pricing or I cant use.

Review Source

VR

Verified Reviewer  
Owner  
Cosmetics  
Used the software for: 1-2 years

### "Mailchimp Best for beginners"

January 27, 2025

4.0

It was Was great start for me it was easy to use with templates even it prices were increasing

Pros

Very user-friendly for small businesses and beginners. Drag-and-drop editor makes creating emails easy without coding. - Wide range of templates and automation features

Cons

Costs increase quickly as your email list grows. Pricing is based on the number of contacts, which can become expensive. - Automation setup can be complex for beginners. - Limited support on the free plan.

Review Source

TC

Trish C.  
Administrative Assistant  
Civic & Social Organization  
Used the software for: 1-2 years

### "Mailchimp, a great way to reach all of our members at once!"

April 1, 2025

5.0

I use Mailchimp at least three times a week, and I love the ability to schedule social media posts in advance. It saves me valuable time by allowing me to plan ahead instead of setting up each post individually.

Pros

I love this program because it allows me to reach all of our members at once. It's user-friendly, and whenever I need assistance, I receive quick and helpful responses.

Cons

The only thing I wish I could do is add emojis to my social media posts.

Review Source

Response from Intuit

April 2, 2025

Thank you for your feedback, Trish! We're glad to hear that Mailchimp helps you save time and plan ahead. It's great to know that our Support team has been helpful as well! We appreciate your suggestion about adding emojis to social posts, and will share with the appropriate team for consideration.

MS

Marc S.  
Communications Manager  
Publishing  
Used the software for: 2+ years

### "An author's view on MailChimp"

February 12, 2025

5.0

I've been a MailChimp user for perhaps 7-8 years. I found it robust, the customer service friendly and for doing the job for newsletters and marketing emails, really solid.

Pros

Mailchimp is a neat solution for smaller enterprises or individual needs - free up to 500 contacts is great if your list is small. You get plenty of features and integrations for this price. Segmentation is basic unless you buy a Standard (or up) package.

Cons

For me as an author with a large email list, MailChimp simply is not competitive for the number of contacts I require. If you have a small niche list this is a fantastic starter product. Database/contact cleansing is basic compared to other tools I've used. Templates are decent and you can do a lot as long as your design requirements are not top-end.

Alternatives considered

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[Brevo](https://www.capterra.com/p/132996/brevo/)[SendGrid](https://www.capterra.com/p/204113/SendGrid/)

Reason for choosing Mailchimp

When a contacts list is small it absolutely makes sense.

Review Source

ML

Mary L.  
Social media rep  
Higher Education  
Used the software for: 6-12 months

### "Mail chimp user"

September 15, 2025

4.0

Pros

I like the ability to mass send emails to people. It also allows you to customize who to send it to and who to exclude with ease. It's relatively easy to navigate.

Cons

The user interface is not always the best in terms of editing the emails and stuff like that. However, it gets the job done!

Review Source

MA

Milton A.  
IT  
Real Estate  
Used the software for: 2+ years

### "Excellent Newsletter builder"

April 23, 2025

5.0

Developing a campaign in MailChimp is very easy. The learning curve is fast and it has many tools to make a professional newsletter.

Pros

The ease of running my email campaigns and Newsletter.

Cons

It is possibly a bit more expensive than the competition.

Alternatives considered

[Sendy](https://www.capterra.com/p/234663/Sendy/)[Mailjet](https://www.capterra.com/p/130105/Mailjet/)

Reason for choosing Mailchimp

By functionalities and its builder. It has many more tools than the competition.

Switched from

[SendGrid](https://www.capterra.com/p/204113/SendGrid/)

I was looking for more functionality and a better builder.

Review Source

ST

Susan T.  
President and Trainer  
Construction  
Used the software for: Less than 6 months

### "Not for the Beginner"

July 15, 2025

3.0

Mailchimp has a more difficult interface with their video library being a bit unprofessional as questions arise. I felt that they were more concerned about selling their add-on's than making sure that each step of the process was adequately understood and implemented correctly.

Pros

Mailchimp is a way to email your customers specifically, when and where they are in the consideration of purchasing or the actual purchasing process. Mailchimp is a cost effective way to communicate effectively with each one of your potential and current customers.

Cons

Since I was a new business owner, I needed the advantage of someone to walk along side and give me direction, instead of assuming that I already had the knowledge and experience acquired to roll out a mailing and marketing plan. The "How-to" video library was a bit archaic and caused more confusion than clarity.

Review Source

CO

Carson O.  
Community Relations Manager  
Entertainment  
Used the software for: 1-2 years

### "Our First Email Marketing"

March 14, 2025

5.0

Mailchimp was the introduction to email marketing for my company. It has provided an easy way to stay in touch with out customers. It has helped increase repeat customers and introduce new products.

Pros

This is a very good program to start your email marketing with. It is easy to learn and get started

Cons

Some of the features are hard to learn how to use. It will glitch out and not work sporadically.

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Reason for choosing Mailchimp

It seemed to be the easiest product to get started with

Review Source

SB

Sam B.  
E-Commerce Manager  
Sporting Goods  
Used the software for: 2+ years

### "Just ok - but Klaviyo is King"

March 18, 2025

2.0

Overall, it was fine, but when we switched to Klaviyo, it felt like night and day. Mailchimp isn't super user friendly and doesn't have great tie-ins to Shopify. It was nice, though, to have Mailchimp-hosted forms.

Pros

It was helpful to have surveys/forms (outside of signup forms) living within the email marketing platform.

Cons

Mailchimp was just kind of clunky and not super user friendly. Also, it does not integrate with Shopify nearly as well as Klaviyo does, which can make a big difference for businesses on Shopify.

Review Source

DG

Desiree G.  
Peer support  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "Be mindful of charges. "

January 23, 2026

3.0

Just ok. It would be better if the glitches were taken care instead of ignored. Feels like the company only cares about getting paid and not about helping consumers.

Pros

Easy to use for a small business. You can use it to send emails and sms messages. Which makes reaching contacts all at once easier and faster. The price is also not horrible when you look at other companies that offer the same thing.

Cons

The free version was nice at first. But you can't add that many contacts. We purchased a paid subscription and it's better but there are annoying glitches that cost money. They charge for emails that may have been duplicate contacts. You can try to remove said contacts but it may or may not happen. But you will be charged if it does even if you tried to remove the contact.

Review Source

AH

Anna H.  
litigation consulting  
Insurance  
Used the software for: Less than 6 months

### "half like half do not"

May 4, 2026

3.0

While the staff using notes ease of use the accounting, IT and management noted issues with duplicate billing and support non-responsive to deal with issue.

Pros

Mailchimp is noted as being easy to use by most of my teammates. It is great for beginners with an all in one approach.

Cons

The customer service for Mailchimp was not so great. The accounting also noted you have to closely watch the billing for errors.

Review Source

RJ

Ramos J.  
Senior Researcher  
Education Management  
Used the software for: 6-12 months

### "A Smart Choice for Email Automation and Analytics"

March 5, 2025

5.0

Pros

I like its robust personalization capabilities that enable you to create dynamic content for better engagement. I also like its smart recommendations that are AI powered which help to create personalised email content.

Cons

Its landing page builder is quite limited in terms of functionality if you compare it with similar tools.

Review Source

AJ

Alec J.  
Director, Product And Marketing  
Glass, Ceramics & Concrete  
Used the software for: 1-2 years

### "Mailchimp: A solid Email Management Program for Growing Businesses"

November 27, 2024

4.0

My overall experience with Mailchimp has been positive. It’s a well-rounded platform that makes creating and managing email campaigns straightforward and effective. The interface is clean and user-friendly, with great tools for design and analytics. While there are some limitations and the pricing could be more accessible, the platform delivers on its promise of simplifying email marketing.

Pros

The drag-and-drop editor is intuitive, and the variety of customizable templates saves a lot of time. I also appreciated the robust analytics tools, which provide valuable insights into email performance. The integration options with other platforms and tools were a big plus, streamlining workflow and boosting efficiency. Overall, it's a great platform for managing email campaigns effectively.

Cons

Some advanced features, like automation workflows or detailed audience segmentation, feel a bit limited unless you're on higher-tier plans. The learning curve for certain features, like audience management, could also be smoother.

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Email manager's personal preference - she had worked with MailChimp previously and was more comfortable with it.

Review Source

VR

Verified Reviewer  
Account Manager  
Information Technology and Services  
Used the software for: 6-12 months

### "top rated Email marketing software for your business"

December 26, 2024

5.0

i am using this software since last 1 year for email marketing purpose only and got very good response for my emails and some of the prospect also appreciated the templates made through the mailchimp software, within last 1 years we received too many prospect enquiries from just email marketing

Pros

Email Marketing feature is the best in mailchimp, its very easy for creating the templates and sending it in a bulk medium to your contacts

Cons

The pricing is very high as compared to the other competitors in the market

Review Source

NT

Nathan T.  
President  
Real Estate  
Used the software for: 2+ years

### "Great for mass emails!"

March 12, 2025

5.0

I used Mailchimp for a number of years both personally and professionally. I really liked the ability to see who opened the emails. In the end though, for marketing to LinkedIn another program was more useful.

Pros

It was easy to use and it was compatible with other apps.

Cons

Although it was compatible with a lot of apps, I found another program that allowed more integration with LinkedIn.

Review Source

Response from Intuit

March 13, 2025

Hi Nathan! Thank you for the details in the review. We'd like to understand more of the use case with Linkedin here. Email us at mc-socialreviews@intuit.com with any details and they'll follow up.

CO

Corinne O.  
Operations  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "Good Mailing List Management"

April 15, 2025

4.0

I used Mailchimp for a long time. I learned how to deal with the quirks and embrace what was good about it. If it had integrated better with Meevo, I would not have left the platform.

Pros

Ease of maintaining email lists Simple to manipulate e-newletters. So easy! Moving blocks around was easy. The templates were easy to use and there were many to choose from.

Cons

The reporting structure and the recommended times to send. Didn't always work out. Image resizing wasn't easy

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Better ability to manage email lists and schedule content

Review Source

FP

Fred P.  
Associate Pastor  
Religious Institutions  
Used the software for: 2+ years

### "Mailchimp works great for churches"

April 3, 2025

5.0

We have used Mailchimp for 10+ years in our church. It helps get weekly announcements and any special emails to our congregants.

Pros

Mailchimp is a great tool for our church. Helps get out information very professionally. Also like that we can put people into groups.

Cons

Some of the design aspects could use updating.

Review Source

Response from Intuit

April 8, 2025

Hi Fred. Thanks for the feedback! We're happy Mailchimp is a valuable tool for your church's communication and appreciate your feedback on the design updates.

MJ

Mike J.  
Senior Advisor  
Non-Profit Organization Management  
Used the software for: 2+ years

### "A High Quality Tool!"

July 7, 2025

5.0

I have used Mailchimp for over a decade. It has helped me keep in close touch with our constituents for which I am very grateful. I have found it easy to learn and use - a high quality tool that makes my work and life easier!

Pros

It has been easy to learn and use. I especially like the ease of adding text and photos. Your tutorials have answered most of my questions along the way.

Cons

Not knowing who really opens my Mailchimp updates - because of the various apps that open the email first and tell me it was read.

Review Source

MO

Marina O.  
President  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Best in class campaign management software"

October 6, 2025

5.0

Pros

Easy onboarding and access to numerous tools for effective donor management, donor segmentation and marketing campaigns

Cons

Some of the features are only available with subscription, although free access works well for smaller nonprofits

Review Source

SO

Sarp O.  
Founder  
Internet  
Used the software for: 1-2 years

### "Outstanding email marketing tool"

January 25, 2025

5.0

Pros

Great interface and the vast options to edit emails.

Cons

The interface could be slow at times depending on internet speed.

Alternatives considered

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

Reason for choosing Mailchimp

We used mailchimp in a different company and it had user friendly interface and fast deployment. So we went with it again for my client.

Review Source

SA

Samuel A.  
Student and a customer  
Education Management  
Used the software for: 6-12 months

### "MAILCHIMP, BEST IN EMAIL MARKETING "

March 8, 2025

5.0

It's user-friendly but pricey, with limited automation options.

Pros

helps me manage automation, and customer engagement.

Cons

It has imited automation and expensive pricing for advanced features

Review Source

SM

Sandra M.  
Owner  
Food & Beverages  
Used the software for: 1-2 years

### "I need quick support"

June 14, 2026

5.0

Pros

Since my las, review mailchimp and me have crossed another step. Back 6 months ago, I decided to subscribe and using it feels now more easy and more stressless. For my transactions, I decided to use mailchimp cause it's simple to create transaction notifications without writing code and now I have priority support for help when I want to venture further.

Cons

I chose essentials but even there I can't talk to support on phone. But anyway I don't have the Monkey badge in my emails anymore.

Review Source

ST

Sasha T.  
Junior Digital Marketing Manager  
Consumer Goods  
Used the software for: 1-2 years

### "Mailchimp: Email Marketing Made Awesome"

November 5, 2024

4.0

Since our email marketing efforts, we use Mailchimp, which proved invaluable. From analytics provided by the robust platform through to the mobile UI, we’ve leveraged the platform to build and implement compelling tactics. For the advantage of simplicity, we used Mailchimp for the amount of features it offers and its scalability. Delivery rates here were good, and the platform had a good reputation for reliable delivery and also good customer support. In terms of the integrated marketing tools and automation capabilities, it all fit perfectly into what we required.

Pros

Its convenient drag and drop email builder and full analytics dashboard make it stand out. Through the behavioral targeting capabilities and advanced segmentation options, you enjoy unmatched control over campaign personalization.

Cons

Better duplicate handling is needed in the contact management system. More complex flag branching would be great for the automation builder.

Switched from

[Drip](https://www.capterra.com/p/164933/Drip/)

Mailchimp just had better automation and better, more sophisticated segmentation options (constant contact drove us insane). We required the advanced analytics and integration options we needed to support our growing marketing needs, with our previous platform lacking this.

Review Source

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