# Page 21 | Mailchimp Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 21 - Is Mailchimp the right Email Marketing solution for you? Explore 17565 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/110228/MailChimp/reviews

---

Mailchimp

4.5 (17565)

[View alternatives](https://www.capterra.com/p/110228/MailChimp/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated March 26th, 2026

# Page 21 - Reviews of Mailchimp

## Showing most helpful reviews

Showing 501-525 of 17565 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

EK

Edwina K.  
Author  
Writing and Editing  
Used the software for: 1-2 years

### "MailChimp - Average service, Could Do Much Better"

January 5, 2025

3.0

I used MailChimp when I was just starting out with my email list and while I found them adequate, I soon moved on to other providers who were better suited to my needs and much more affordable.

Pros

It's an okay email service provider, but not one of the best.

Cons

Very expensive, quite clunky, if subscriber is on multiple lists, they're counted twice toward your quota (unlike most other providers).

Review Source

CD

Chris D.  
Director  
Marketing and Advertising  
Used the software for: 2+ years

### "Very good and highly recommended Email Program"

October 21, 2024

4.0

Pros

Very easy to use and to integrate into our internal marketing and also to use for our clients.

Cons

A little bit of a learning curve, but overall, not bad.

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Reason for choosing Mailchimp

Made the most sense for the agency of our size.

Review Source

FK

Frank K.  
Berater  
Marketing and Advertising  
Used the software for: 2+ years

### "Immer noch eine Empfehlung – auch wenn es harte Konkurrenz gibt"

January 31, 2025

4.0

Zuverlässiger Versender, der auch immer darauf achtet, dass kein Spam versendet wird – das kommt allen Mailchimp Kunden zugute.

Pros

Immer noch ein attraktiver Free-Tarif für 500 Abonnenten mit 1000 Mails/Monat – also 2x versenden bei vollem Verteiler. Was auch immer noch super ist, ist die Möglichkeit, Landingpages direkt in Mailchimp zu erstellen.

Cons

Die Oberfläche ist tlw. recht verschachtelt – aber das bekommen andere Anbieter auch nicht viel besser hin.

Review Source

ID

Irina D.  
CTO  
Information Technology and Services  
Used the software for: 2+ years

### "Good tool overall"

April 28, 2025

5.0

Pros

Quick to set up and reliable, good for using in an early stage project to not waste too much time

Cons

Some features can be a little confusing, or rather lack thereof is not explained well

Review Source

IN

Inamari N.  
Marketing Executive  
Information Technology and Services  
Used the software for: 2+ years

### "Simple to use, but sometimes a bit glitchy"

April 25, 2025

4.0

Pros

Mailchimp is really straightforward to use

Cons

System sometimes feels quite glitchy, especially when setting up HTML messages, and most recently trying to update existing contacts.

Review Source

SS

Sam S.  
Product Manager  
Telecommunications  
Used the software for: 2+ years

### "Still 1st in class"

December 8, 2025

5.0

Pros

It has a lot of features and is really easy to use and understand. I think the billing is flexible and overall it meets all of our needs for email.

Cons

It has gotten harder to manage accounts and get in after recent security changes with 2FA. I understand why it is needed, but it just makes it harder for our team to collaborate especially with very locked down seats for users.

Review Source

KN

Kevin N.  
Sales Manager  
Medical Devices  
Used the software for: 2+ years

### "Mailchimp Review"

November 4, 2024

4.0

Pros

Mailchimp's pretty easy to use, even for someone who's not a tech whizz. There are heaps of templates to choose from, and you can customize them to your heart's content. I use the segmentation features a lot to make sure I'm sending the right messages to the right people.

Cons

But Mailchimp's got a few weaknesses, too. The automation features aren't as flash as some of the other options out there.

Review Source

MT

Maria T.  
Clinic coordinator  
Mental Health Care  
Used the software for: 1-2 years

### "Assess usage, options and functionality before you opt in."

March 4, 2025

4.0

I had used it many years ago at a different job. More recently I had to pic a mailing/ad service and went with a different option because they cost was high for the amount of use I would do and the extra options were not useful to me.

Pros

How used friendly the interface was to work with.

Cons

The pricepoint and tier pricing was a bit high for the kind of use I make of it.

Review Source

AT

Akshay T.  
Purchase engineer  
Mechanical or Industrial Engineering  
Used the software for: I used a free trial

### "Good Email Marketing Tool"

February 6, 2025

4.0

This is good platform for small business or start ups since it is very easy to used. And it has also very low pricing plans along with free trial option.

Pros

Mailchimp is good for email marketing since it is very easy to used and its setup is also very simple.

Cons

Mailchimp has less customization as compared to its competitors.

Switched from

[GetResponse](https://www.capterra.com/p/153948/GetResponse/)

It consist of complex interference and high pricing for smaller businesses compared to mailchimp.

Review Source

RL

Rick L.  
PR Director  
Computer Games  
Used the software for: 6-12 months

### "Good, Not Great "

February 19, 2025

3.0

I like using mail chimp for press emails, as I can get a pleasant breakdown of opens, views, clicks, etc. Templates are okay too, but I am not a fan of the lack of Google integration

Pros

Using templates, mass emailing, and organizing contacts

Cons

Lack of email integration with Google. Mobile version isn't very friendly to use.

Review Source

Response from Intuit

February 25, 2025

Hi Rick, we appreciate you taking the time to share your feedback with us. We're happy to hear Mailchimp has been helping you reach your customers. If you have a Google Analytics account, we do offer an integration for Google Analytics to collect data about your Mailchimp emails. We've got more on that here: https://eepurl.com/dyil6H. Thanks again for sharing your review with us. We're here to help if you need anything.

AE

Ashley E.  
Administrative Coordinator  
Civic & Social Organization  
Used the software for: Less than 6 months

### "Not Bad: Just time for an update"

November 17, 2025

4.0

Pros

I really enjoyed the templates and the ease of using it. Being able to keep track of open and click through was nice, and it was easy to find it on the interface.

Cons

There wasn't specifically anything I disliked. I didn't use it for a long time, but I prefer the integration my company now has with Constant Contact. Being able to integrate our mailings with our CRM was a great choice on our part, and Mailchimp became irrelevant with its cost at that point (where constant contact was included)

Review Source

JR

Jakub R.  
CMO  
Computer Hardware  
Used the software for: 1-2 years

### "its what it promise - good mailing tool"

March 28, 2025

5.0

its what it promise - good mailing tool. suitanable for most of the marketers and business

Pros

Intuitive user interface and industry leading featuers

Cons

price. some features missing detailed setting

Review Source

NT

Nidhin T.  
Marketing Executive  
Wholesale  
Used the software for: 2+ years

### "Best Email Campaign Software"

September 23, 2024

5.0

Very happy with using MailChimp, have sent out hundreds of Email campaigns and the integration feature allows to link our social media accounts and Google analytics to get even more insights into our campaigns.

Pros

The ability to send multi emails to our customer base, track open rates and A&B Testing.

Cons

It looks complicated the first time you use the platform. Will get used to it over time.

Review Source

AD

Amanda D.  
VP - Marketing  
Packaging and Containers  
Used the software for: 1-2 years

### "Final boss of deliverability"

January 13, 2025

4.0

I first heard about Mailchimp about 15 years ago, and didn't take it seriously because of the name. Eventually, I heard from so many other marketers from different companies using Mailchimp that I gave Mailchimp a chance. Lo and behold, Mailchimp's deliverability was far and above what I had been able to achieve even with much more expensive email sending tools. If deliverability is subpar, then everything else is a moot point. This is where Mailchimp shines.

Pros

Deliverability rates are higher than any other tools we've ever used.

Cons

System of tags and labels isn't as easy to use as it could be.

Review Source

JC

Jesse C.  
Managing Director  
Events Services  
Used the software for: 2+ years

### "Mailchimp helps our business grow"

August 29, 2024

5.0

Mailchimp has been a great partner for our business, helping us to put our brand in front of our audience with its great tools and features.

Pros

I love being able to integrate Mailchimp with many of our other apps and services to ensure we are capturing useful data to build our marketing campaigns.

Cons

I would love to see a small reduction in the cost per month for Mailchimp, however I do see value in it's features. The reason it becomes expensive for us is due to the currency conversion from USD to AUD.

Review Source

NH

Nicky H.  
E-Commerce Account Manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "Good For Smaller Companies"

November 7, 2024

4.0

Mailchimp is an excellent option for businesses starting with email marketing. It’s simple, effective, and accessible for beginners.

Pros

Mailchimp is easy to use, with intuitive email design tools and a wide range of templates. Its free plan and automation features are great for small businesses.

Cons

The pricing can increase quickly as your subscriber list grows, and advanced features may feel limited compared to other platforms. Reporting could also be more detailed.

Review Source

OH

Orna H.  
administrative Director  
Arts and Crafts  
Used the software for: 2+ years

### "Very good program for all your marketing needs"

December 14, 2024

5.0

Pros

Easy to add and manage audience; easy to create content, edit it and post to my audience; price is very reasonable as well

Cons

I can’t think of anything I don’t like. I’m not using many of their features, but was I am using - I like.

Review Source

DG

Destiny G.  
Lead Designer and Owner  
Design  
Used the software for: 1-2 years

### "Easy-to-use Email Marketing Tool for Entrepreneurs/Small Business"

January 6, 2025

4.0

Pros

I liked the ease of use. Creating email campaigns was pretty simple and straightforward. I like addition of the user journeys.

Cons

There is a cost for a lot of features that used to be available in the free plan. Mailchimp has evolved a lot over the years, but I'm not sure it's the best option for robust email marketing needs.

Review Source

CS

Cristina S.  
Consultant  
Public Relations and Communications  
Used the software for: 2+ years

### "Good tool, but not the best"

December 10, 2024

4.0

Pros

The price of the tool and the instructions

Cons

The email marketing automation. The platform is not so userfriendly

Alternatives considered

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

Reason for choosing Mailchimp

I'm using both of them. I prefer the activecampaing at the moment

Review Source

VR

Verified Reviewer  
CEO  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Great templates to get you started!"

December 2, 2024

4.0

Overall satisfied. It is a trusted platform and generally reasonable to use.

Pros

Good Looking Templates. Easy to format and create.

Cons

The basic plan is too basic. Dynamic content should be a mandatory minimum as well as allowing one other person to support the admin role for free

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Reason for choosing Mailchimp

Opportunities for integrations with other products

Review Source

KD

Kay D.  
Associate  
Marketing and Advertising  
Used the software for: 2+ years

### "Easy to Use, Great for Beginners "

March 21, 2025

5.0

Pros

Easy to use and basically industry standard currently.

Cons

No real complaints - service is easy to use.

Review Source

SM

Stacey M.  
Senior Program Manager  
Child Day Care Services  
Used the software for: 6-12 months

### "Easy and Handy Tracking"

May 8, 2025

5.0

We loved using Mailchimp to format our newsletters and other communications, and especially appreciated the tracking features of who received and opened emails.

Pros

Mail chimp made creating newsletters, information updates, and general contacts very easy to manage and track.

Cons

I had a difficult time setting each newsletter to address the receiver by name, but that was a minor challenge!

Review Source

SS

Sophie S.  
Operations Manager  
Education Management  
Used the software for: 2+ years

### "Love using Mailchimp "

September 30, 2024

5.0

I really have enjoyed using Mailchimp. It's been a flexible system which has scaled with our business and makes it easy for us to send mass-marketing emails.

Pros

I really like using Mailchimp. It's very user-friendly, and their team are always coming up with useful updates to keep up to speed with a rapidly changing digital marketing world.

Cons

There is honestly not much I don't like about Mailchimp. The only con I have experienced was difficulty connecting the system with the CRM our business currently uses to keep mailing lists up to date.

Review Source

SB

Stephan B.  
Graphic Designer  
Sporting Goods  
Used the software for: 2+ years

### "The most recognizable name in email marketing"

October 26, 2024

4.0

It is a very easy to use platform with lots of features out of the box.

Pros

The ease of creating custom forms for advanced users is very helpful for special use cases.

Cons

It is among the more expensive options for email marketing.

Review Source

AG

Alex G.  
Owner  
E-Learning  
Used the software for: Less than 6 months

### "Powerful tool!"

April 28, 2025

5.0

There was an initial learning curve, but I found their support to be very helpful, adaptable and available. It's refreshing not to have to talk to AI chat bots!

Pros

The journey functionality is very powerful. Setting up a steady flow of emails to send out to newly registered customers has been very straightforward.

Cons

It's not designed for creating individual one-off emails.

Review Source

Similar Products

Featured