# Page 40 | Mailchimp Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 40 - Is Mailchimp the right Email Marketing solution for you? Explore 17565 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/110228/MailChimp/reviews

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Mailchimp

4.5 (17565)

[View alternatives](https://www.capterra.com/p/110228/MailChimp/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 26th, 2026

# Page 40 - Reviews of Mailchimp

## Showing most helpful reviews

Showing 976-1000 of 17565 Reviews

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Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

SR

Sasha R.  
Independent Travel advisor  
Wireless  
Used the software for: 2+ years

### "Mailchimp is a great software and it continues to dominate."

September 6, 2022

5.0

Overall the software is amazing and provides good client feedback and increases sales of the organizations goods and services. Both the organization and customers benefits from using the software.

Pros

This allows information to be acessible and sent out in a timely manner. Reporting feature allows immediate feedback on erros that has occur and the user is able to make the necessary adjustments.

Cons

This software has performed beyond its expectations and I am happy to interact with it on a daily and sometimes monthly basis.

Review Source

Peter C.  
Recruiter  
Staffing and Recruiting  
Used the software for: 2+ years

### "Email marketing in smarter way"

February 5, 2021

5.0

It is a universal platform that could be fitted in any business to business and business to customer type services. Mailchimp is available in various plans for your facility and it is very reasonable in price. We are having an amazing experience with it and will suggest you as well, because they offer excellent paid plans with depend on your subscribers.

Pros

Mailchimp is one of the most efficient and effective marketing platform. It is integrated with various other platforms, which has given us direction to socialization. Mailchimp has taught us to value our customers, we make customers profile (particular) and gets engage with them, and this has helped us to gain their more attention and helped us in better dealing.

Cons

Its licensing terms are not so friendly and you should take them in account. Other then these, we have not faced and unfixable issue.

Review Source

VR

Verified Reviewer  
Owner  
Entertainment  
Used the software for: 1-2 years

### "Charge, charge you some more when emails haven't even been sent"

January 23, 2024

1.0

horrible. I have three businesses, and they will not be used for any of them, every again. All they had to do is refund the $144 they charged me for contact overages during an upload, since I immediately upgraded so I could send the emails - but they chose not to, so I'm disputing the charges and dumping them all together.

Pros

Nothing - bad taste in my mouth with how scummy they are about billing. They are VERY overpriced to begin with, then having to deal with a clunky, outdated interface, THEN when going from free plan and it doesnt charge you for contact uploads, to when you upgrade, then they hit you again for overage on just putting contacts into their system, then charging you to upgrade on top of that - they hit me with a $450 bill for sending one email... think about this

Cons

everything about ethics - or should I say they have ZERO

Review Source

rS

ranu S.  
Software Developer and AI engineer  
Information Technology and Services  
Used the software for: 2+ years

### "The best among the best"

April 2, 2023

5.0

Their service are really awesome and easy to implement. Customers should support it and give it a try.

Pros

This is the mailing service that is used by most of our client, the main reason is the service provided by it which really delivers mail very fast with almost negligible failures. I have implemented their APIs and integrated in CRMs like WordPress, Magento and many more. The integration really takes very less time as compare to other service providers. They also provide library and SDKs for almost all languages.

Cons

Nothing as such as my integrations till now went very smooth and fast as compare to other one. I remember when I tried the other service provider and their docs were so poorly written that it took days to implement it.

Switched from

[Brevo](https://www.capterra.com/p/132996/brevo/)

Failure rate is very high as compare MailChimp.

Review Source

MS

Melissa S.  
Marketing Manager  
Non-Profit Organization Management  
Used the software for: 1-2 years

### "Great for Beginners"

January 30, 2021

5.0

Overall we have had a great experience with Mailchimp. We plan to grow and implement and use more of the features as we learn how to use them and as our organization grows. I regularly recommend mailchimp to others.

Pros

We started using Mailchimp for our non profit so we could move from text only emails to pretty designed emails. I love the Mailchimp email templates and we were able to personalize it to reflect the branding of our organization. To be honest we only use a small part of what Mailchimp is actually capable of. Every few months as we have time to investigate we test out new features. Many areas that scared us at first (A/B testing, segmentation, etc.) were actually very easy to implement and the basic instructions provided by Mailchimp were all I needed. If I wanted more information, I found that the internet was full of great video tutorials as well.

Cons

I don't love the reporting....but I have't taken time to see if there are better ways to customize our reporting either. So that might be user problems. I also wish it was easier to adjust the template areas from 1 to 2 or 3 columns without needing to create a whole new template.

Alternatives considered

[Squarespace](https://www.capterra.com/p/143461/Squarespace/)[Emma by Marigold](https://www.capterra.com/p/75428/Emma/)

Reason for choosing Mailchimp

In the end we chose Mailchimp because everyone we know is using it.

Switched from

[Gmail](https://www.capterra.com/p/202338/Gmail/)

We wanted to be able to design our emails to be more visually appealing.

Review Source

LM

Luis M.  
Data Analyst  
Education Management  
Used the software for: 2+ years

### "Mailchimp for a Data Engineer"

August 31, 2022

4.0

In one day of my work, what we do is send campaigns to a certain population, filter it, and days later, we see the impact it had on our data.

Pros

Something that I quite like about mailchimp is security, it has 2-factor authentication, which allows us to have all our accesses controlled, it also allows us to do a pretty good data analysis

Cons

I generally find it quite useful, maybe what I don't like is the cost of having lists

Alternatives considered

[SurveyMonkey](https://www.capterra.com/p/253516/SurveyMonkey/)

Reason for choosing Mailchimp

the choice was made by our CTO, based on an analysis of several products, where what made us make the decision was its api, other products have many limitations

Review Source

VR

Verified Reviewer  
Business Development  
Media Production  
Used the software for: 2+ years

### "Good all-rounder (with privacy concerns)"

February 16, 2021

4.0

With MailChimp, even people who are not programmers can build responsive (HTML) newsletters that display well and relatively the same in all major email clients/apps. Sounds banal, but it's not so lapidary. And even with deeper HTML and CSS knowledge, I'm grateful that I don't have to worry about the compatibility of my newsletters.

Pros

I found the start in MailChimp relatively easy. I quickly got my first results and was also taken by the hand over and over again in places. It comes with an extensive, but clear database of help articles for almost any question. MailChimp is a very powerful email marketing tool and is very consistently developed on an ongoing basis.

Cons

MailChimp is only available in English. Almost everything that the mail recipients (e.g. customers) see can be translated, however (German translated texts are also already available, but I adapt them partly because some are really bad/wrong or incomprehensible). Important for companies: in my personal opinion, the use of MailChimp is currently (09/2020) from a data protection point of view questionable to indefensible, because there is just strictly speaking no simple legal basis to give user data to a US service (which is defacto always the case with email marketing). If you don't want to take any risks, it's better to use a European provider on European servers.

Review Source

BH

Brienne H.  
Founder  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Not my first choice but achieves the basic Mail and website goals. "

December 19, 2023

4.0

Not my first choice of systems, but workable for now since it’s what my clients’ already had in use.

Pros

Has the basic elements needed and once you get the hang of it, is simple, albeit clunky and not intuitive.

Cons

The interface, functionality and clunky web build side. The email side of the free version is ok, although I can’t say more since I haven’t tried to paid levels.

Review Source

VR

Verified Reviewer  
Founder + CEO  
Apparel & Fashion  
Used the software for: 1-2 years

### "EASY marketing platform"

June 1, 2019

5.0

Overall, mailchimp has helped make our business more profitable and expand our reach. Any business needs marketing, and mailchimp was the best place to start.

Pros

I love that you can start using mailchimp within 10 minutes of signing up. It's so easy you can get an email marketing campaign designed and sent, create forms, and manage all of your users and see detailed reports. I like how many different reports and analytics are available for mailchimp users, and it gives me valuable insight into bounce rates, subscriber count, and the behavior of your subscribers. The email marketing campaigns are so easy to use, they have a drag and drop design layout, and plenty of templates to choose from. I like that mailchimp offers many different plans so you can pick what suits your needs. Mailchimp integrates with so many other platforms, and best of all google analytics. If you really want to get the best insights mailchimp and google working together will give you everything you need for managing marketing. Mailchimp can also be used to create social media posts and overall its definitely the easiest platform to get your marketing up and running as soon as possible.

Cons

The automations are not as easy to set up and use as the rest of the platform. Mailchimp also tends to use their own definitions and words that are not standard in the marketing industry, so there is a bit of a learning curve. Do your research and you shouldn't have any problems.

Review Source

VR

Verified Reviewer  
ECOM Director  
Retail  
Used the software for: 2+ years

### "Does everything you need for your marketing needs"

September 14, 2021

4.0

Pros

It does everything. Email templates. Handles your audience. Automated Workflow. There are deeper products, with more features, more in depth in some areas, but with Mailchimp you can cover everythings.

Cons

I feel as if they make it hard (deliberately) to remove contacts that dont add value to your mailing list.

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[Mailgun](https://www.capterra.com/p/159630/Mailgun/)

Reason for choosing Mailchimp

This is a great tool to start, it start free and has a wide support of tools.

Review Source

JL

Jenna L.  
Studio Manager  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "So satisfied with this program!"

December 10, 2023

5.0

Pros

Mailchimp has been instrumental in keeping my business running efficiently and pulling in new prospects into my studio. It's ability to provide detailed analytics helps me determine what is working and how I can make adjustments to better grab the attention of my targeted audience. Overall, so pleased with everything!

Cons

The only downfall is the inability to turn off 2-factor authentication. I know this is so important for security but having it go to one person's phone makes it a bit difficult to log in.

Review Source

CARLOS RODOLFO V.  
tic  
Computer Hardware  
Used the software for: I used a free trial

### "MailChimp, an effective tool for your company"

December 4, 2023

4.0

Mailchimp is a cost-effective way to manage your marketing tasks. The free plan is ideal for small businesses

Pros

Maichimp for our company is an ideal tool that allows you to create a list with your users, create newsletters, email marketing campaigns and other automated processes.

Cons

you just need to have a good knowledge of email marketing. creating an effective subject line, designing an eye-catching email, and segmenting your list

Review Source

ED

ESTER D.  
Marketing Manager  
Automotive  
Used the software for: 2+ years

### "Great tool for email blasts, you will need some training"

April 9, 2020

5.0

MailChimp has been a perfect solution to manage all our email communications with our subscribers and customers. Our team handles 3 different brands with 20 000+ subscribers and the customizable email templates, user-friendly interface lets us be very efficient and creative, it's fun!

Pros

I have been using MailChimp 5+ years throughout multiple jobs. It is a great platform with a huge base of supporting articles and videos - which you will need once you have a few thousand subscribers. I am currently managing a 20 000+ subscriber base and at that level, MailChimp offers great categorization options. I can assign email addresses to different tags so it is very easy to create campaigns for targeted groups. Security is very important to us, MailChimp offers a two-step verification option when you log in to keep your account safe. The dashboard is very user friendly, you can see all your recent email campaigns, their status (draft, sent) the open and click-through rate right off the main dashboard. MailChimp offers great analytics too. If you have the tracking code set up and you are an e-commerce store, you can see how many orders you received from the email blast, the average order revenue, and total revenue. When you first sign up with MailChimp it will ask about your industry - make sure to fill it out with the right information because MailChimp offers campaign benchmarking too. You can see how your current campaign performed compared to your previous campaigns and your peers'. You can connect your social media channels to MailChimp and automatically post your email blast to your social channels, which can save a lot of time. Their search function is very smart, you can search for keywords throughout years and years of email blasts or subscribers.

Cons

Although it is easy to import and export subscribers it would be nice to have a bulk edit option where you can assign email addresses to categories, tags etc. When I send a test email before the final release for my team to review, it often lands in the junk folder.

Review Source

PM

PETER M.  
CEO, owner  
Music  
Used the software for: 2+ years

### "Super-Appealing. Informative. Eclectic. "

November 5, 2020

5.0

It’s my vehicle for marketing. I can communicate everything I need in one letter to lots of people. I switched to another product because it was connected with my website, but their newsletter features were too difficult for me to learn. I dropped them and demanded my money back. Mail Chimp is the way to go.

Pros

If I can use it, ANYONE can use it! Seriously! I am a music guy with a growing music school. I don’t read directions. Mail Chimp is very intuitive. I can gather all sorts of related information in one attractive newsletter for all my clients, instructors, performers, performances, and theater staff. It allows everyone to see what’s going on, find out more about one or all items, and it’s presented in a way that doesn’t cram a million words and pics into one page.

Cons

Mail Chimp has added tons of features since I started. Along with the added features, the price went up. I only use the newsletter feature but Mail Chimp offers website creation which I’m considering switching to.

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Reason for choosing Mailchimp

Mail Chimp was my first choice and is simply intuitive for me.

Switched from

[GoDaddy Website Builder](https://www.capterra.com/p/182500/GoDaddy-Website-Builder/)

GoDaddy (For newsletters) was too difficult to use and I had to demand my money back.

Review Source

VR

Verified Reviewer  
Dircom  
Marketing and Advertising  
Used the software for: 2+ years

### "Create easy and amazing email campaigns"

November 6, 2020

4.0

In my workplace we use Mailchimp for our Email Marketing. We create beautiful campaigns that generate new leads and new customers, which is brilliant. And the best of all are the analytics. You can have a look at the analytics and see the open rates, the clicks in any link, and so on. And you can change what hasn't worked for the next campaign.

Pros

I really like Mailchimp because is so easy to use. Also it has email templates that convert many leads and plus you can customize any template with your brand colors, logo and slogan.

Cons

First, I started using the free option, but as soon as we collected multiple emails we had to change it to the premium fee in order to send the campaigns. It was a little bit limiting but once you make the change, it works well.

Alternatives considered

[GetResponse](https://www.capterra.com/p/153948/GetResponse/)

Reason for choosing Mailchimp

I chose Mailchimp as it has good reviews, it works well, you can create nice emails that get opened. And you have different options to segment any list, which is very useful for any marketing team.

Review Source

Andy B.  
Marketing Coordinator  
Utilities  
Used the software for: 2+ years

### "Are you rethinking your email marketing strategy? Import your audience, add some content, and GO!"

September 10, 2022

5.0

I've used this software for the last 6 years. I've seen major improvements and new features that keep me happy and add to the software rather than change the software for the sake of change.

Pros

Ease of content creation and audience segmentation.

Cons

Sometimes the program freezes up and I have to close it and reopen it. Not a deal breaker, just a hiccup.

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Reason for choosing Mailchimp

I just wanted to take a look at an option a colleague uses. I'm sticking with Mailchimp.

Review Source

Daniel A.  
Marketing Manager  
Education Management  
Used the software for: 2+ years

### "Out of date"

January 29, 2019

3.0

We use MailChimp for all of our marketing and fundraising emails and have for a number of years. It seems that every update they push out reduces the functionality of the product. It used to be advanced, but compared to their competition, is falling quickly behind.

Pros

Discounts! MailChimp offers a 10% discount if you opt into using two-factor authentication and an additional 15% discount for non-profit customers. Like other email marketing products, you can filter lists with tags and it's easy for us to update records by uploading csv files.

Cons

Mostly the design interface and poor testing/quality control when they push out updates. The design interface allows for only a two-column design when using the editor. To get three images to display side by side we have to use non-responsive tables that display very poorly some phones and are often completely distorted when viewed from Outlook on a PC (but fine on Apple devices). They pushed a major "update" towards the end of 2018 that changed how images are added. This seems to break the responsiveness of some of our emails. The previous major update randomly added a number of foreign characters to our previous email campaigns and to the footer of our emails. Using the email editor from a phone, even a large-screened phone, is nearly impossible.

Review Source

AW

Amy W.  
Associate Director of Development  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Optimum Choice for Email Database Mailing/Management!"

February 5, 2019

5.0

Pros

Mailchimp is absolutely ideal for corresponding with customers/clientele, especially, (and from my experience), for small businesses and non-profits. Not only is Mailchimp very affordable for businesses with limited budgets, it is a great way to manage and store the likely smaller customer lists those businesses have. In my personal experience, I have loved the way the "unsubscribe" feature works with Mailchimp. It notifies you as the user when and why someone requests to be unsubscribed from future correspondence, and ensures they are actually removed from your Mailchimp list. I have found that this is so much more foolproof than keeping up with your own list in a simple spreadsheet. Along those same lines, mailing out to a list on a spreadsheet and/or directly from an email account often results in the message being flagged as spam/junk for recipients. You also often have limits as to how many addresses you can send a message to at one time, creating additional time and work for the user. Mailchip does it all for you with one click of the button. Not only that, you can review analytics including how many people have opened the email, how many additional clicks links within the email have gotten, how many emails were undeliverable, and more. It is just so user-friendly, and I have never come across anything comparable that gives you more bang for your buck.

Cons

Sometimes the formatting of an email newsletter-type communication can be tricky for a novice on Mailchimp, but after doing it once or twice, you get the hang of it and it becomes much easier. The "test email" feature also eases my own mind, knowing that I can see exactly what it will look like in my customers' inboxes before I actually send it out for real. I generally send it to my personal and business email addresses, read them on my desktop and phone, to make sure the formatting looks correct on all before sending. Although that is a bit tedious, I have peace of mind knowing what I send out looks professional and readable.

Review Source

MR

Maggie R.  
Content Manager  
Computer Software  
Used the software for: 6-12 months

### "From the product to the marketing, I love everything about Mailchimp"

October 13, 2022

5.0

I love Mailchimp and personally wish I could switch back to it. Because we rely heavily on Salesforce CRM, my company switched to Salesforce Marketing Cloud, but Mailchimp is a good option for those who can really benefit off of the CRM features they've added

Pros

Mailchimp is such a bargain! So many of the other CRM and email automation tools out there can break the bank, but Mailchimp is pretty reasonable considering how many features the platform supports

Cons

As they've grown and expanded the capabilities of the tool, the user interface has become increasingly complicated. As an avid software user, it wasn't a big adjustment for me, but I could see beginners struggling with the intricacy of the platform

Review Source

TL

Thelma L.  
Head of Marketing  
Financial Services  
Used the software for: 2+ years

### "The Best Email marketing software for Startups"

October 22, 2022

5.0

Mailchimp has been my great partner as a campaign manager wit the option to test campaigns before running them. Being so easy to use, we have been able to reach the right audiences and our company is growing in the right direction with email marketing.

Pros

We engaged Mailchimp because we were looking for a solution to run campaigns and send periodical newsletters to our audiences. They have suitable plans depending on the number of your contacts and subscribers. Mailchimp is highly customizable to fit your brand's quality. As a campaign manager, I enjoy how easy it is to set up and run campaigns under automation.

Cons

The only issue is the limited website integration options.

Alternatives considered

[FireDrum Email Marketing](https://www.capterra.com/p/139932/FireDrum-Email-Marketing/)

Reason for choosing Mailchimp

Mailchimp had better reviews and pricing at the time of purchase. We also compared their features and Mailchimp stood out as the better option.

Review Source

Alejandra T.  
Marketing  
Marketing and Advertising  
Used the software for: 2+ years

### "The best software to send segmented emails"

September 18, 2021

5.0

In our company we have used it to send different campaigns, most of them with success, it makes us look more professional when clients open our emails, the information we want reaches the right people

Pros

It has given me the facility to have lists, to send emails by area, to activate promotions depends on the customers, it has also helped us to contact new customers, and to have a real email database where we see with the Mailchimp reports which ones they are real emails and which ones are not, It is a very friendly platform that is easy to use with super beautiful designs.

Cons

I have not gone much into the marketing automation part

Review Source

ibrahim A.  
Community management  
E-Learning  
Used the software for: 1-2 years

### "Meilleurs application de campagne emailing "

December 24, 2023

4.0

J'utilise Mailchimp depuis plus de 2ans je l'intègre dans chaque site web que j'ai conçu avec WordPress. Il sert à fidéliser les bons clients sur les sites e-commerce, à montrer les statistiques de réception des mails et automatisé la réponse à envoyer.

Pros

La chose que j'aime le plus est l'automatisation de l'envoi des e-mails et la planification d'envoi automatique. Une grande facilité à intégrer WordPress.

Cons

La seule chose qui m'a pas plu est que la réception des mails reçus 'e sont pas instantanée.

Review Source

Aloima Daniela C.  
Asistente administrativo cl  
International Affairs  
Used the software for: 1-2 years

### "Una grandiosa colaboración "

December 19, 2022

5.0

Ha sido maravilloso,encantador trabajar con estas herramientas masivas que nos ayuda a implementar gran parte de nuestro trabajo.

Pros

Nos facilita la elaboración y creación de proyectos masivos manejamos una cadena de equipos que estás conténto por la maravilla de software de gestión masiva

Cons

Bueno ay gestiones que se nos dificulta un poco menos pero en avance y aliados sacamos todo al tiempo.

Review Source

Sanjeet K.  
frontend developer  
Information Technology and Services  
Used the software for: 6-12 months

### "Best email-marketing service i ever used"

November 14, 2022

5.0

This is one of the best email marketing services I have ever used.

Pros

This is one of the easiest and most efficient email-marketing services I have ever used. We can upload our lead data in form of CSV or an excel sheet and set the content to be sent and choose the sent time and time zone.It is really easy to use and also inexpensive as compared to other services.

Cons

I didn't find any cons while using this service.

Review Source

MF

Michael F.  
CTO  
Information Technology and Services  
Used the software for: 2+ years

### "Great company with a great service."

September 20, 2023

5.0

We have been using MailChimp for many years, and have always had a very good experience with their team. Support is consistent with expectations and overall they produce results.

Pros

We use their email send functionality to a very large database and they do a very good job delivering that email.

Cons

It can get expensive as you try to grow your database.

Review Source

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