# Page 8 | Mailchimp Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 8 - Is Mailchimp the right Email Marketing solution for you? Explore 17599 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/110228/MailChimp/reviews

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Mailchimp

4.5 (17599)

[View alternatives](https://www.capterra.com/p/110228/MailChimp/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated April 6th, 2026

# Page 8 - Reviews of Mailchimp

## Showing most helpful reviews

Showing 176-200 of 17599 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

MK

Max K.  
Business Owner  
Consumer Services  
Used the software for: 1-2 years

### "Review of Mailchimp: It was good"

July 23, 2025

5.0

My experience would be perfect if I could connect my mail without all these issues I had. Except for this little difficulty, Mailchimp is a good service.

Pros

I love to use it for sending promotions emails to my subscribers. It's very easy to use and for few dollars, you can customize branding.

Cons

I wasn’t very happy when connecting my domain because it was very difficult. I send a help request to my provider who forwards me again to Mailchimp support.

Review Source

LB

Lindsay B.  
Social Media Manager  
Restaurants  
Used the software for: 2+ years

### "Straightforward, Great, Free "

February 18, 2026

5.0

Pros

I also used Mailchimp few times as Forms builder, it’s great when intraget to capaign and get more reports than I can without it

Cons

Mailchimp is really straightforward for managing contanct list, disegnig camaigns emails but not for forms automations

Review Source

DA

Daryl A.  
IT Support  
Retail  
Used the software for: 2+ years

### "MailChimp out done by Mailpoet"

January 3, 2025

4.0

I used MailChimp for multiple clients over a 6 year period. Since then I have switched over to MailPoet, which has a robust out of the box set up, and very easy to teach end users.

Pros

It started off as a great utility for doing email campaigns and collecting your customer base info.

Cons

As Mailchimp evolved, it turned into a money pit for any type of good functionality.

Switched from

[MailPoet](https://www.capterra.com/p/235222/MailPoet/)

Better features, ease of use and functionality.

Review Source

TW

Tyson W.  
Digital Marketing Executive  
Entertainment  
Used the software for: 2+ years

### "Great few amateur marketers, not so much for the advanced"

March 16, 2025

3.0

I still use Mailchimp for my smaller freelance clients and find it to be reliable, but for others with databases of over one million subscribers – a software like Braze is far more efficient.

Pros

Mailchimp is essentially perfect for amateur or DIY marketers. It has a very basic builder platform and easy to use audience imports and exports.

Cons

For the advanced email marketing experts, Mailchimp is lacking in the extra features such as automation and customer journey mechanisms that help with anyone working with e-commerce.

Alternatives considered

[Braze](https://www.capterra.com/p/155423/Appboy/)

Reason for choosing Mailchimp

Technically I didn't – as I use Braze for my much larger clients – I choose to only use Mailchimp for smaller clients with databases that don't need as much segmentation.

Switched from

[Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)

Campaign Monitor is very clunky and outdated. It also doesn't offer a great amount of flexibility with its framework.

Review Source

IL

Ilaria L.  
Assistant Reservation Manager  
Hospitality  
Used the software for: 1-2 years

### "Number one platform for marketing!"

January 22, 2026

4.0

Mailchimp is a great platform for marketing that integrates with our main platform and therefore, the easy of use is the best characteristic.

Pros

The ease of use of this platform is the best thing together with the value for money. It is used a lot by the marketing department of our company.

Cons

The reporting section is the platform is not as easy as the general settings. It takes some time to understand how to use it. However customer support is fast and efficient.

Review Source

Naishal D.  
Operation Head  
Marketing and Advertising  
Used the software for: I used a free trial

### "Great Product!"

January 22, 2026

5.0

Pros

Great Product! Easy to use and reliable. You can expand your business reach with the help of this product.

Cons

Pricing increases quickly as contacts grow, which can be difficult for small businesses to manage in near future.

Review Source

Tanya D.  
President  
Retail  
Used the software for: 2+ years

### "Great For Promo Emails"

August 21, 2025

5.0

Overall mailchimp is great for getting my emails out though our godaddy website, it's nice that it's integrated into it.

Pros

I like that is sets up for us to send out emails to clients with ease. We like to be able to send emails to get reviews.

Cons

I don't use it enough to have anything to dislike about it. Wish it had more functions I suppose so I could use it more.

Review Source

SB

Steven B.  
Marketing Director  
Media Production  
Used the software for: 1-2 years

### "Great first ESP when moving your business forward"

February 6, 2025

4.0

For an entry level ESP and for small businesses I think it’s a great solution. It is less robust at enterprise level.

Pros

Used it prior to current ESP and it was a quality product at a sensible proce

Cons

Data import could sometimes be a little challenging

Review Source

VR

Verified Reviewer  
BDM  
Transportation/Trucking/Railroad  
Used the software for: 1-2 years

### "Very Easy to Navigate "

January 27, 2026

4.0

I enjoyed using this tool on numerous occasions. I never had a technical issue or a refresh issue. This is a really effective product.

Pros

User friendly is priority number 1. It was easy to navigate and the flow was easy to use on my laptop and more important, on my cell phone.

Cons

The product can be a little more expensive than I would like. It is a crowded space and this product seems to be on the high end for cost.

Review Source

VR

Verified Reviewer  
Volunteer  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Helps a non-profit stay in touch"

July 31, 2025

5.0

It's been great to create campaigns and ongoing communications. Being able to copy and edit a previous document is a time-saver.

Pros

I use Mailchimp as a volunteer for a non-profit. We use it for sending newsletters to current and potential supporters.

Cons

Mailchimp generally suggests a best time to send the communication and that suggestion doesn't always make sense to us. It usually does, though.

Review Source

SD

Sean D.  
Owner  
Restaurants  
Used the software for: 1-2 years

### "Good Stuff! "

November 28, 2025

5.0

We use it currently for newsletters, and the "don't forget me!" for a lazy customer email response when they don't come in as often as we like

Pros

Mailchimp rocks. I love the ease of use, and the cost of this program is well worth the fee. It's versatile as well, so many applications

Cons

The fee is a bit much if you don't know how to use, but after sorting it out, it becomes much easier

Review Source

JK

Jatin K.  
Marketing Manager  
Information Technology and Services  
Used the software for: 6-12 months

### "Good Email Automation software"

June 13, 2025

4.0

Yaa it is a good experience with mail chimp because i regularly use this for my lead generation and outreaching

Pros

Email template making is very easy just drag and drop option and the Email sending network is also good with a good rate of Clicks and opens

Cons

Sometime it feels me like the software is lagy and does not respond on time and the audience selection is also average

Alternatives considered

[Apollo.io](https://www.capterra.com/p/158696/Apollo/)

Reason for choosing Mailchimp

Because it has many features in comparison of mail chimp

Review Source

CD

Carla D.  
Finance and Operations Manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "Mailchimp makes sharing campaign reports a breeze."

July 3, 2025

5.0

It even helps us keep our email marketing more consistent. We can test, analyze and adjust faster, which is how we won and have kept more clients.

Pros

The campaign analytics are fantastic opens, click tracking, A/B testing are simple to get to and explain to our creative leads. It’s also quick, as the design builder is swift to work with.

Cons

It’s also not very intuitive when it comes to audience management, especially when syncing with external CRMs. Duplicate contacts still somehow slip in on occasion.

Review Source

VR

Verified Reviewer  
Mechanical Engineer  
Animation  
Used the software for: 6-12 months

### "Simple and Reliable Email Tool"

November 18, 2025

5.0

Overall, Mailchimp was easy to use and reliable, offering helpful tools for creating campaigns, though some features felt limited.

Pros

I liked Mailchimp’s easy-to-use editor and templates, which made creating emails simple, fast, and visually professional.

Cons

Some advanced features felt restricted without higher plans, and automation options could be more flexible and intuitive.

Review Source

RE

Ron E.  
Managing Director  
Computer Software  
Used the software for: 2+ years

### "Powerful and Useful"

June 24, 2025

5.0

A powerful and useful communication tool. Generally very easy to use... I particularly like the handling of templates vs. Campaigns

Pros

Ease of use and big to small screen versatility. I particularly like the handling of templates vs. Campaigns

Cons

Changes to the interface that make experience obsolete... Suddenly it's harder than ever to add a user or users to lists.

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[WordPress](https://www.capterra.com/p/131687/WordPress/)

Reason for choosing Mailchimp

Ease of use and effective handling of screen size

Review Source

DA

Damian A.  
President  
Wholesale  
Used the software for: 2+ years

### "User Friendly Product"

July 1, 2025

5.0

Overall, we have been very pleased and use the program often to promote new products in our business.

Pros

Ease of use is what I like the most about this product. You don't need to be a marketing expert to put together strong and effective campaigns.

Cons

Sizing of images. It would be great if the program automatically sized your image to adapt to the marketing effort. Resizing does take a little time.

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

CC was overpriced and hard to use. Very happy with this change.

Review Source

IS

Ilayda S.  
Marketing Director  
Apparel & Fashion  
Used the software for: 1-2 years

### "The source of lookbook drops and sale alerts"

April 23, 2025

5.0

We’ve used Mailchimp for everything from last-minute promo blasts to stylized welcome sequences. It’s increased our repeat purchase rate, including when we target customers by their last purchase or abandoned purchase. The automation allows us to keep our hands free, while remaining in view of the customer.

Pros

Creating visually impactful campaigns with Mailchimp is a breeze something particularly helpful when we’re announcing new seasonal collections or limited-time promotions. My team can quickly spin up beautiful emails that are on-brand even if they aren’t designers thanks to its drag-and-drop editor.

Cons

Working with both online and in-store shoppers leaves you with lots of overlapping segments. We’ve had to manually clean up duplicates more times than I’d care to admit, and syncing with our e-commerce backend does not always go smoothly.

Review Source

DP

Derrick P.  
Finance  
Education Management  
Used the software for: 2+ years

### "Best Platform for Email Management"

July 23, 2025

5.0

Pros

Talk about simplicity, Mailchimp is very easy to learn and use. The customer support are working 24/7 to ensure they are there whenever you need them. Their prices are also very friendly and affordable.

Cons

Mailchimp is working perfectly fine with us. We have never encountered any bugs when using it. We love it.

Review Source

LMH

Lucretia Marie H.  
Director  
Marketing and Advertising  
Used the software for: 1-2 years

### "Liverpools review"

July 7, 2025

5.0

It is easy Maybe a few webinars for using templates and surveys.

Pros

ease of using but want to learn more how to use templates.

Cons

Not sure.

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

This is integrated with Membership works

Review Source

Vincenzo Bernardino R.  
Freelance  
Marketing and Advertising  
Used the software for: 2+ years

### "Affordable with a lot of options but messy UX"

June 3, 2025

3.0

It's usually my first option when setting up a project that requires a minimum of automation and crm from websites, thanks to the fact that the starting plan is free and the first payment required is very affordable. I don't find myself too comfortable in using it long term and with long lists because I find the UX overwhelming and I don't even fully get to explore all the features.

Pros

Relatively easy to use, good quality-price compromise, overall a good starting solution but not the best

Cons

I find the user interface a bit confusing a messy. I get overwhelmed easily when I work because of constant multitasking, the UX of mailchimp always requires me a lot of back and forth

Review Source

Response from Intuit

June 4, 2025

Thank you for sharing your review, Vincenzo. We greatly appreciate your feedback about the user interface. We strive to have a platform that meets the needs of our users, and your feedback helps us improve.

AK

Alex K.  
Head of Marketing  
Information Technology and Services  
Used the software for: 2+ years

### "Mailchimp is the real deal"

August 14, 2025

5.0

Pros

I love how its user interface is very user friendly. It is also very easy to learn and use. The customer support are very responsive.

Cons

I have never come across anything that I do not like about Mailchimp. It has been the best tool so far.

Review Source

VR

Verified Reviewer  
Owner  
Education Management  
Used the software for: 6-12 months

### "Easy to set up"

July 11, 2025

5.0

Mailchimp is easy to use and you can set up your account very easyly. You can start with the free marketing plan.

Pros

It is easy to set up an account and integrate it into your website. You don\`t need special skills for that.

Cons

I am not 100 % sure if Mailchimp requires extra data setup because I am European, and sometimes our laws are not easy to understand.

Review Source

ER

Egle R.  
floor manager  
Hospitality  
Used the software for: 2+ years

### "Trusted for over 5 years "

November 3, 2025

4.0

I use mailchimp on weekly/ monthly basis for our business newsletters. customer service is great and very rarely we face issues. Very happy overall!

Pros

Mailchimp is very user friendly, definitely improved in the last few years. we tried other mailing server but always go back to mailchimp

Cons

I had some issues with cleaning database but it has been sorted promptly. it would be very useful to have a handbook in pdf format.

Alternatives considered

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)

Reason for choosing Mailchimp

had a free trial, so wanted to explore other options

Review Source

BR

Becky R.  
Musician  
Music  
Used the software for: 6-12 months

### "Great and beautiful, but had to migrate once I ended the paid version"

November 16, 2025

4.0

Good, easy and satisfying as long as I was just sending a simple email campaign. Would have like to stay but found the lowest level too expensive.

Pros

It's very comprehensive and the free version is the best -- but once you want to use more extensive features then it's a bit expensive. I like the templates and how my emails look.

Cons

I wish there were a smaller and cheaper entry level price. The lowest price was too much money and value for what I needed, but I couldn't use the free.

Switched from

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)

I switched for the nicer looked, but switched back for the more affordable first tier price.

Review Source

AG

Alison G.  
Community Development Pastor  
Religious Institutions  
Used the software for: 2+ years

### "Mailchimp is for you "

April 27, 2026

4.0

I am a fan. I enjoy the ease of sending out a mass email and having it personalized. I also enjoy the analitics that come with it.

Pros

I like that it saves the email addresses and if people unsubscribe that it remembers it. It has templates and it's easy to replicate an email

Cons

Sometimes it's overwhelming to start new campaigns and it doesn't always feel like it user friendly.

Review Source

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