# Page 86 | Mailchimp Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 86 - Is Mailchimp the right Email Marketing solution for you? Explore 17624 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/110228/MailChimp/reviews

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Mailchimp

4.5 (17624)

[View alternatives](https://www.capterra.com/p/110228/MailChimp/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated April 6th, 2026

# Page 86 - Reviews of Mailchimp

## Showing most helpful reviews

Showing 2126-2150 of 17624 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

HD

Heather D.  
Owner  
Retail  
Used the software for: 6-12 months

### "Mailchimp is really the best available option for building my business"

February 12, 2021

4.0

I really enjoyed the way you can manage your customers. It also gives you a rating for your contacts on how responsive they are to emails and other communications.

Pros

I tried zoho crm and mailchimp after doing some research. I really enjoyed the quality and integration of mailchimp. It integrates nicely with gmail after I switched to it. It is easy to integrate with website building software. It's a very good option for a lower budget and even free if you are just starting out.

Cons

I upgraded to use the outgoing email feature. This feature is buried in a menu. It needs to be higher up in the menu system. The email feature is not available at all on the mobile app. Another item that was frustrating is that in the area where you keep track of your more recent customer contact. It keeps an item in the folder as a todo when you have sent an email. I would prefer it to show in a recently sent area and not in your "to do" area.

Switched from

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)

Zoho CRM had terrible customer service and also had issues with yahoo.com email addresses, who would not receive the emails from Zoho.

Review Source

Shannon G.  
Virtual Assistant  
Marketing and Advertising  
Used the software for: 2+ years

### "The Best Out There"

December 26, 2018

5.0

Overall, I have very few complaints about MailChimp. They have exceptional software that was well thought out with the user in mind. Having a more professional email has never been so easy.

Pros

I've used this for clients for a few years now. When I first logged in to use it, I felt like I had already been using it for a long time. It's ease of use was phenomenal and I was pleasantly surprised. It was user-friendly, clear and concise with functions, and you didn't have to guess at what you were doing. You didn't have to stumble through it and the emails were always gorgeous and very professional even if you are newer to the program. It brings a level of sophistication to your emails that would most likely not be possible without Mailchimp's help. The free version is quite impressive as well.

Cons

The only complaint about the software is the limitations on how many people can be sent an email for the price. The free version is very nice however, it seems nicer than the next plan up which is paid. The unlimited emails are nice but the limited contacts is what holds their plans back from being the best. Limited emails and more contacts would be better for every client I've worked with who uses MailChimp.

Review Source

LO

Lindsey O.  
Broker/Account Manager/HR  
Insurance  
Used the software for: 2+ years

### "Great Product"

August 2, 2022

4.0

This has been a great way for us to reach all out clients at once with helpful information, without being overbearing or irrelevant.

Pros

For what we need it for, the product is very simple to use.

Cons

Some things can get confusing, but it's nothing that would keep us from using the product.

Review Source

TA

TROY A.  
Chaplain Minister  
Religious Institutions  
Used the software for: Less than 6 months

### "Great product "

March 28, 2024

4.0

I would definitely recommend it to others

Pros

It's amazing in streamlining promotional emails .

Cons

The cost is a bit high for us being a non profit

Reason for choosing Mailchimp

Best ratings online , so here we are!! Can't complain

Review Source

NL

Nick L.  
Director  
Hospitality  
Used the software for: 2+ years

### "Does what we need it to"

November 26, 2023

4.0

Pros

It is realtively easy to use but some aspects of the user experience are clunky. We mainmy use it for marketing emails but have used a range of its other features in past like social media adverts, landing pages and scheduling content.

Cons

The social media ad creator currently doesn’t work.

Review Source

Sam N.  
Owner  
  
Used the software for: 1-2 years

### "Super User-Friendly and (Mostly) Comprehensive"

February 22, 2018

5.0

This has really helped us to boost sales and conversions. Keep it up!

Pros

It's super easy to make attractive email campaigns and gain traffic to your website (and loyals to your brand). Their drag-and-drop email builder is really helpful, too. It makes email building cake. The pricing options are also pretty reasonable, in my opinion. And you get 2000 subscribers for free. It has almost always served my clients needs, and I love the integration with WooCommerce and WP in general. I also love that you can create custom pop-up forms, see each subscribers details (like open rate, etc.), and more. It's fantastic.

Cons

Honestly, I don't really have many cons. It's a pretty comprehensive platform. Of course, we all wish it could be free, but the developers at MailChimp have earned some compensation, I think. Oh, and it could be easier to set up automation. I should say, they could make it easier to find their automation options. They're not readily apparent from the dashboard.

Review Source

RK

Robin K.  
Marketing  
Packaging and Containers  
Used the software for: 2+ years

### "I love Mailchimp"

February 17, 2023

5.0

Very positive.

Pros

It's a one stop shop for the modern small-business marketer.

Cons

I don't love of the drag and drop functionality when creating email campaigns.

Switched from

[SendMails](https://www.capterra.com/p/10002234/SendMails/)

Less expensive, better email design interface.

Review Source

VR

Verified Reviewer  
IT Support  
Wholesale  
Used the software for: 2+ years

### "Great platform, has some quirks"

April 21, 2020

5.0

Loved it so far. Makes sending emails to customers easy. Acquiring email addresses is easy and gives us peace of mind legally due to the opt-in process. It could use some enhancements and additions to the content builder. Can be a bit confusing at times.

Pros

Great platform. Fairly easy to use. Performance tracking. Generous offering before charging. Templates are great for quick email building.

Cons

Support can be hard to find. Options are a bit scattered and hard to locate sometimes. Templates are limited in style and are not as easy to make changes to as I would like.

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Reason for choosing Mailchimp

Price point. Free to us due to our lower volume of subscribers and emails sent. We would have been paying already with Constant Contact.

Review Source

MS

Mattie S.  
ECommerce Manager  
Sporting Goods  
Used the software for: 2+ years

### "Easy To Use Email Marketing"

August 25, 2022

5.0

Overall, Mailchimp has been great for us.

Pros

It's drag and drop builder makes it super easy to built professional looking emails, and lets you easily duplicate and adjust for future emails. It's campaign duplication feature is awesome for sending out follow up emails, and it's ability to send to people who have or haven't opened a previously campaign makes it super helpful for email marketing for things like sales and new products.

Cons

Sometimes the drag and drop builder has bugs or limitations that can get annoying, but overall nothing major. The price once you get a substantial list going can be tough to swallow, however it's almost always worth it if you use it enough.

Review Source

AZ

Angela Z.  
Freelance  
Sports  
Used the software for: 2+ years

### "El mejor gestor de contenidos "

October 23, 2022

5.0

Mi experiencia con este software es muy positiva, porque es me resulta súper útil y través de ella puedo crear campañas de marketing y automatizar emails.

Pros

Lo que más me ha gustado de este software es te ofrece un abanico de posibilidades para personalizar emails, para crear campañas de automatización y además posee una gran cantidad de recursos que en el plan gratuito puedes usar.

Cons

Lo que menos me gusta es que muchas veces no es ta intuitivo y tiene una curva de aprendizaje media, pero merece la pena invertir tiempo en aprender porque es muy completa.

Alternatives considered

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)

Reason for choosing Mailchimp

Porque tenia a mano un curso de Mailchimp gratuito y queria conocer la aplicación en profundidad.

Review Source

Nischala R.  
Assistant to The Director Operations  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Early player in email marketing yet nimble and creative"

September 11, 2020

5.0

I am very happy with its feature and have been long time user.

Pros

Ease of use and open communication with support staffs. I have known this product from 2012 and have seen how it has evolved in dense email marketing market. It has helped small organizations like us in dynamic situation when we were having tough revenue time.

Cons

Duplication of features with respect to other market player. It is okay to some extent, I will still go with this product.

Review Source

EBIN E.  
Founder & CEO  
Human Resources  
Used the software for: 1-2 years

### "Mailchimp is the best email service out there on the market"

March 10, 2019

4.0

We can now manage all the users and engage with them using active mails and surveys. Now our growth has raised by 2.8% with the adoption of Mailchimp.

Pros

The most interesting fact is that Mailchimp allows to send in built surveys and campaigns throughout to the users in the system. Mailchimp is very easy to use and simple such that we can send mails more seamlessly to anyone we desire. All the features are in there in the panel and can be found easily. The UX is also very great !

Cons

Pricing plan is a bit high and the system seems to be slow on low bandwidth connections.

Review Source

VR

Verified Reviewer  
Co-Founder & CTO  
Internet  
Used the software for: 2+ years

### "Very easy to use "

December 4, 2019

4.0

We're mostly using Mailchimp to get access to Mandrill!

Pros

Nice UI, user friendly, easy to build templates I like the test option which is convenient and works very well

Cons

The pricing system is a bit complex to understand, especially if you also use Mandrill. They won't alert you if you run out of credits which can be a big issue for transactional emails

Review Source

AI

Aleksandar I.  
Marketing Manager  
Events Services  
Used the software for: 2+ years

### "Big name, great potential, good product"

August 16, 2019

3.0

It's easy to use and I can find my way around. We have been thinking of changing and looking into the alternatives, but so far none has impressed us with a combination of features/price.

Pros

Vast options and features, relatively easy to use (drag and drop) even for new users, good choice of templates, strong knowledge base. Mailchimp simply works and gets the job done. So far none of the competitors have shown that they offer a better value for the money.

Cons

It's buggy and can be quite annoying at times for daily users. They frequently make big changes that did not seem like a step forward. While knowledge base is great, support is hard to reach sometimes.

Alternatives considered

[CommuniGator](https://www.capterra.com/p/133041/CommuniGator/)

Reason for choosing Mailchimp

It was in use when I joined the company.

Review Source

VR

Verified Reviewer  
Director of Marketing and Sales  
Retail  
Used the software for: 2+ years

### "Great for getting started with email marketing"

December 13, 2018

4.0

It's good for what it's good for. It works, the reporting is generally in the ballpark, and they don't throttle you for emails out.

Pros

It works... that's about it. Chat support is nice, too.

Cons

There are a lot of things I don't like about Mailchimp. Here are my top issues: 1. No phone support. 2. Not intuitive and Mailchimp does a terrible job of teaching newbies. 3. Language is not clear. 4. Their design editor. 5. Limitations on changing an existing "regular" campaign into an A/B test easily.

Review Source

Ema N.  
Editor  
Writing and Editing  
Used the software for: 1-2 years

### "Incredibly unintuitive to navigate and frustrating"

October 14, 2021

3.0

I would come to Mailchimp every 3 months and dreaded it--which is probably why I didn't use it more often. Just thinking back on it makes my blood pressure rise. I consider myself reasonably tech savvy but Mailchimp defeated me and I quit with great pleasure. I do have solopreneur friends who swear by Mailchimp but I would prefer to leave it to the marketing specialists.

Pros

It seems to be the go-to service for mailing list management and so WordPress plugins and other services all had options to integrate with Mailchimp.

Cons

The names of the menus and actions and options were so utterly confusing and NOT intuitive. I didn't find it at all easy to set up campaigns, design emails/newsletters and landing pages. Navigating the platform was a nightmare. Many, many clicks and curses were involved to simply locate my contact lists (which were called something nondescriptive) or find the media library (also called something mysterious at some point...), or find the campaign vs landing page vs email I was designing. It's not for the faint of heart!

Alternatives considered

[Brevo](https://www.capterra.com/p/132996/brevo/)

Reason for choosing Mailchimp

I quit Mailchimp and moved to SendinBlue.

Review Source

EH

Elan H.  
Administrative Assistane  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Good email management software, better price."

August 11, 2022

5.0

Pros

This software is a good deal. You can manage your audience, compose and layout emails, and send out your campaign easily and legally for only a small amount of money.

Cons

It would be nice if it could integrate with our current website provider, since we were at that time looking at building e-commerce but would have had to re-layout our entire site for it to work.

Review Source

KF

Keka F.  
Musician  
Entertainment  
Used the software for: 1-2 years

### "Email marketing made simple"

July 8, 2022

4.0

I love using Mail chimp to promote my music. Their templates are nicer looking than just a plain text email and I like how I can send test emails

Pros

It's easy to send nice looking attention grabbing emails to groups of people using the beautiful templates

Cons

Sometimes emails can go to spam so I get concerned if people are receiving the emails. But at least I can see that in the analytics

Review Source

VR

Verified Reviewer  
Deputy Director  
Libraries  
Used the software for: 2+ years

### "Super easy customer communication"

August 2, 2018

5.0

Great customer communication and analytics.

Pros

MailChimp is really easy to use and does all the things you'd want it to. It manages contact lists, has tons of great templates to create nice looking emails, and provides effortless analytics. MailChimp has allowed my organization to understand how our customers interact with email and use that data to make better customer communications that get opened more often. Whenever we've had a question, MailChimp staff have been immediately responsive. There are a lot of business email services out there, but MailChimp is the best in my opinion.

Cons

I wish the pricing was lower. As we've built our audience, we've had to pay more for the next tiers of service. The payment is reasonable, but we don't have a large budget. Obviously, it's worth the money, but if I had a magic wand...

Review Source

Konan Alexis G.  
Community manager  
Information Services  
Used the software for: 1-2 years

### "Convenient and inexpensive for newsletters"

February 16, 2023

5.0

Mailchimp makes it easy to create an email campaign and shows you all the steps, which is good for first-time users. In terms of email design functionality, Mailchimp gives you tons of options and flexibility.

Pros

Good experience in sending newsletters to customers.

Cons

The reporting part should be improved and the quality of support.

Review Source

Tawny P.  
Director de recursos humanos  
Human Resources  
Used the software for: 2+ years

### "¡Mega Useful for Email Marketing!"

November 28, 2018

5.0

I work in the area of human resources carrying out different recruitment campaigns nationwide, so it is necessary to contact many people via email, which would be very cumbersome work in the normal way. With mailchimp I can save a lot of time working, sending my recruitment campaigns to hundreds of people with a click, in addition to monitor who received, read or rejected my email. I can also know from which part of the world people are receiving my emails. In summary Mailchimp offers many options to facilitate your work in terms of Email Marketing.

Pros

This platform is so friendly and easy to use. It has small guides that help you create campaigns, personalize them, create contact lists and much more. As well as allowing the filtering of contacts once the email is sent, you can check who has received it, who does not, etc.

Cons

It could be advertising within the email being sent. But it's very inconspicuous so it does not really bother.

Review Source

SM

Stephen M.  
Communications  
Construction  
Used the software for: 2+ years

### "Mailchimp has room for improvement but it is getting better all the time"

April 11, 2019

4.0

Overall, we've enjoyed the Mailchimp service and find the email campaigns are of high quality with good tracking ability to help measure and adjust the success of our campaigns.

Pros

I really enjoy the available campaign templates and the drag-and-drop design interface, however I feel that the layouts can be limiting in terms of managing negative space such as margins and padding, and probably some additional formatting and style options could be introduced to help tighten up the look and feel of email campaigns. Overall, the ease of designing a strong visual email campaign is what keeps me coming back to Mailchimp. Tracking and measuring the open and click-through rates is good but not our main focus.

Cons

The cost increases as your audience base grows and I feel that the pricing model discourages us from wanting to grow our base because we know that it scales up quite quickly and we find that it is becoming rapidly not a very cost-effective means of communicating our messages. We've been tempted to find alternative solutions based on the pricing model alone. There should be options for base plans that don't automatically scale up when you add recipients to your email lists. Also, we found that it isn't clear when members of your lists aren't receiving the messages; there may be opted-out or disabled email addresses (bouncebacks, undeliverables) that you're still paying for in spite of the fact that they aren't receiving your messages. You have to be careful to manually review and clean your lists otherwise you could be paying for services you aren't benefiting from.

Review Source

Steve D.  
Senior Team Lead  
Investment Management  
Used the software for: 1-2 years

### "Mailchimp review. "

August 6, 2020

5.0

I like Mailchimp, it doesn't require third-party services providers to implement. Again, it has a simple and user-friendly interface which makes it easy to use and learn.

Pros

There are many different softwares for email marketing but i love Mailchimp. It allows us to market our products and services with ease. It enables us to easily collaborate with our customers via email thus saving time and money. It is easy and fast to send outbound emails, building and personalizing emails and manage email lists.

Cons

Since I started using Mailchimp, i have never encountered any challenge. I highly recommend it for email marketing.

Review Source

MW

Michael W.  
President  
Publishing  
Used the software for: 2+ years

### "Great, Solid Service"

February 27, 2021

5.0

Even though there are some annoying things about importing email lists, I understand why they do it. Mailchimp won't let their customers spam lists, so as a result it's sometimes challenging to get big lists into their system. Nevertheless, this hurdle is a big part of what makes their deliverability rates so good. Their template system is pretty good and easy enough for anyone with an average level of tech savvy to use.

Pros

Having come from a full-featured hosted email solution which itself was really good, I wasn't sure if Mailchimp would hold many advantages, but it clearly does. First and foremost is the deliverability of the mail coming from their servers. Mailchimp makes every effort to keep their noses clean in sending, and as a result, they're rarely if ever blacklisted as spam. Their deliverability is excellent.

Cons

The pricing structure is a little on the expensive side, but I understand it. I wish it were a little cheaper to maintain larger lists, but it's still worth the money. It's a good product. When they say "you get what you pay for", this is true with Mailchimp.

Reason for choosing Mailchimp

Hosted solution with better deliverability.

Review Source

CA

Catalina A.  
marketing manager  
Construction  
Used the software for: 2+ years

### "Good Tool for Marketers"

November 30, 2023

5.0

Pros

Mailchimp has become an indispensable tool in our marketing toolkit. It not only meets the needs of a Marketing Manager but exceeds them with its user-friendly interface, powerful features.

Cons

I would like to have more support regarding integrations and training. They tried to do it through a third party and it was ta terrible experience

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Mailchimp has more tracking features that helps to know our performance

Review Source

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