# Page 95 | Mailchimp Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 95 - Is Mailchimp the right Email Marketing solution for you? Explore 17565 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/110228/MailChimp/reviews --- Mailchimp 4.5 (17565) [View alternatives](https://www.capterra.com/p/110228/MailChimp/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 26th, 2026 # Page 95 - Reviews of Mailchimp ## Showing most helpful reviews Showing 2351-2375 of 17565 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use DW Desiree W. Owner/Designer Design Used the software for: 2+ years ### "Middle of the Road" March 15, 2020 4.0 Middle of the road on this one. I would absolutely recommend it as there are other competitors who are a little easier and offer more like HubSpot for instance. However, if the client already had an account or wished to use it I would comply and assist as part of the project. Pros It's free and good for small businesses as you do have limited emails you can send per month - but for small businesses that limit usually works. I like that over the last handful of years Mailchimp has made its usability much easier, as it used to be so cumbersome. That is what I gave the ease of use rating a 3 star - middle of the road as it used to be horrible and now it's much better, but still room for improvement. Cons It used to be very, very difficult to navigate through the account section of their website and figure out where to go for various tasks. Even just trying to build out the newsletters was difficult. However, I will say it has improved quite a bit. Alternatives considered [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) Reason for choosing Mailchimp Usually, I didn't. It was used when the client wanted to use this service. Review Source VR Verified Reviewer Personalization Consultant Information Technology and Services Used the software for: 1-2 years ### "Great for mail campaigns whether you are a massive company, a small team or a solopreneur" December 10, 2019 5.0 Like I wrote in the title, I think the best thing about Mailchimp is how you will see a single person with a humble website or youtube channel using it but also massive companies and anything in between and how it fits the needs of all these different users. It has friendly branding and simple to use interface. Pros \- Its easy to use. I haven't done the initial set-up so can't speak to that but once things are set in place (campaigns with the right branding and target audiences etc.) it is very easy to replicate previous campaigns and simply update the content. - If you dive a little deeper into their documentation there are even more creative things you can do with merge tags and such. - Sending test emails is also a great feature. - They also offer a discount to non-profits! (I use the product at a company but am part of a np in my free time where we also use Mailchimp.) Cons Nothing for me to complain about here. I have not had any issues while using Mailchimp or at least nothing I can remember. Review Source JP Jillian P. Senior Communications Specialist Medical Devices Used the software for: 2+ years ### "Incredible Internal Comms Email Platform" July 2, 2025 4.0 It's great and I use it for my social media marketing. I would recommend it to others at a small or mid-size company looking to boost their internal comms capabilities. Pros I like how intuitive the platform is and it's very user friendly. It makes sending internal emails so easy and the analytics is excellent. Cons Mailchimp should have more customization features to ensure that the design matches with brand guidelines. Right now, it feels a bit "homegrown" in terms of design elements. Review Source Sadie R. Assistant Director, MIS Career Management Higher Education Used the software for: 1-2 years ### "Mailchimp Review" January 7, 2020 5.0 I use Mailchimp for my job to send out a weekly newsletter to our students. I originally created a template that I just now plug and play information each week. It is so quick to learn and a great software option for anyone wanting to send messages via email. Pros I love Mailchimp and use it at my job daily! It is so intuitive and no training is required. You can easily create visually appealing newsletters to get your message across. I would recommend this to anyone who is new to email marketing. Cons There are no cons to Mailchimp. I love using this software and have always had great experiences with it. Review Source Ashleigh B. Owner Food & Beverages Used the software for: 2+ years ### "So easy a Chimp could send newsletters" February 6, 2020 4.0 I use mailchimp to send emails to my customers. To me its pretty easy and allows me to edit newsletters or sales flyers quickly and efficiently. Pros The ease of use is my favorite thing. It took me about 30 min to get completely set up and design my first email to send out. Getting new users signed up is also very easy. Cons I was and am still unhappy with the lack of true customer service. I would like to get all of my customer service needs met in one call, but most times I have had to send emails back and forth and was unable to get someone on the phone. Alternatives considered [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) Reason for choosing Mailchimp Mailchip was cheaper Review Source BM Blake M. Director of Marketing & Communications Education Management Used the software for: 2+ years ### "Best Way To Automate Your Email Communications" November 27, 2019 5.0 Mailchimp has been a great tool in our communication efforts with our families. The RSS features have been a force multiplier for a relatively small department. Pros What makes Mailchimp so powerful is its automation features. We use it to send out a weekly newsletter which is done by aggregating posts from a WordPress RSS feed. Unless we need to change the send time, we really don't have to do anything. Cons I would really like to see send options for RSS-generated emails be more granular than the current option of sending only on the hour. Right now, you can't set it to go at something like 2:15 p.m. This is certainly not a deal-breaker, but it means if I want to add/change something last minute, I have to wait until the next hour. Switched from [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) We switched several years ago, but if I recall correctly it was a feature set issue. Both products have improved over the years and I would imagine features are closed now as both products have matured. Review Source VR Verified Reviewer Demand Planner Construction Used the software for: 1-2 years ### "A good decent email marketing platform" September 22, 2021 4.0 Mailchimp was great and we didn't have too many complains. We ended up switching to Omnisend since that platform seemed more updated and we liked the reporting features better, though Mailchimp was still a good option. Pros We used Mailchimp for internal company communications. I liked the way the emails were easily customizable and how you could set up different email groups of people. Cons We didn't love the reporting aspect of Mailchimp and thought that Ominsend had more to offer in that area, so we ended up switching. Review Source JO Julianna O. Director of Marketing Non-Profit Organization Management Used the software for: 1-2 years ### "SO easy to use and the templates are attractively designed" March 22, 2021 5.0 We really enjoyed Mailchip! It did the job and was super easy to use which was a requirement for us as the teams and team members using it would change frequently. We didn't want to have to train lots of employees on a robust software, we just wanted to send internal newsletters. Mailchimp was perfect! Pros We used Mailchimp for years for internal newsletters. The platform is super easy to get set up, is incredibly easy to use, and has reasonable pricing options. We wanted something with lots of customization options and the drop and drop builder lets us do just that with ease - we can customize anything to our customer's visual styles. I can't stress enough how easy it is to use! I've tried a few others over the years and sure, they had some fancier options, but sometimes you don't need fancy you just need easy to use and do the job while looking nice. This is that option! Perfect for anyone looking to get into email paths. Cons The free version is super limited but allows you to get a feel for what it can do without having to make a big commitment. The email tracking is a little limited, but does the job! Review Source VR Verified Reviewer Gerente de Distrito Regional Pharmaceuticals Used the software for: 2+ years ### "It has been great! All the campaigns that we have created have been a success." April 25, 2018 5.0 Mailchimp offers statistics such as clicks on the links, messages read, bounces, the growth of your audience or the behavior of your contacts. Thus, we can control much better the impact of our campaign, make analysis and optimize the strategy. Pros What I like most is that you can schedule the sending of emails, this allows to reduce the error gap when implementing the campaign. The human factor must always be taken into account and any activity can be overlooked, but with this service, once you create the strategy you can schedule it and you forget about it. Cons From the version, I honestly pay no complaints. Now, the great advantage that mailchimp gives you is that you can use the free version, so you can see how it goes, in this version you will not be able to create follow-up messages and the level of analysis is very basic. Review Source BC Benjamin C. VP of Operations and Technology Computer Software Used the software for: 2+ years ### "Cheap and Easy Email Campaigns" October 18, 2022 4.0 Good. It's a good tool for email campaigning. Easy to manage our userbase. It's a good deal for the service it provides. Pros The best features are around email campaigning. We use this for our regular email newsletter. After we set up the template, it's easy to send out our newsletters on a regular basis. It's easy to manage our email list. Integrate into our contact form. Cons Having multiple people coordinate on the same email campaign isn't always easy to manage with the different accounts. We have found that one person should only work on it at a time rather than multiple people collaborate at the same time. Review Source AH Ariel H. owner Arts and Crafts Used the software for: Less than 6 months ### "Chimpmail is amazing" August 23, 2022 5.0 I'm grateful to have found MailChimp! I'm blow away by what's it's done for me and how much expansion is possible. Pros The ability to completely and perfectly customize my own advertising is truly incredible. This gives me the tools to create any advertising I want for my business. Cons I have absolutely no cons,it's easy to use and has tremendously helped me maintain everything I need in my business. Review Source VR Verified Reviewer Sales Manager Airlines/Aviation Used the software for: 2+ years ### " Sales managers can benefit from MailChimp platform" August 29, 2018 4.0 I use MailChimp for sales e-mail campaigns, it allows me to see how many people are actually interested and opened the emails and who was not interested at all, it is very useful information when it comes to sales. Pros MailChimp is very easy-to-use platform. I like that MailChimp is not very expensive and still very useful. E-mails tracking feature is great Cons Nothing specific. May be adding more sales features to the product would be helpful. Review Source TH Tatianna H. Director of Digital Marketing E-Learning Used the software for: 2+ years ### "The Power of the Apes" February 18, 2019 4.0 We had a bad experience one time. Our account got shut down because someone from our team forgot to double check that the unsubscribe link at the bottom of the email worked (it should by default, but it malfunctioned because of customization we did to the template). At any rate, one person wasn't able to unsubscribe from our list, and Mailchimp shut off our account. My boss thought it was absurd that they did that for it happening the one time in our entire 2 years of using them, especially since they gave us no way to contact them via phone to sort it out. Plus, it happened on a Friday afternoon, when made our team stay until 7 pm trying to figure out how we were going to send our Sunday newsletter without an ESP. That aside, our overall experience with them was great up to that point. After that, our company decided we were growing out of our need for them (with a mailing list of roughly 1 million) and went to a different provider. Pros The best thing about MailChimp is its level of versatility and value for the ease of use and price you pay. They make it fun and easy for marketers to us their product, and they offer a lot of ways to see and export data and results. Cons The least favorite thing about the software was that they limit the ability to do custom coding because of their rendering standards for different email clients like Goolge, Yahoo, Outlook, etc. Review Source VR Verified Reviewer Owner Marketing and Advertising Used the software for: 2+ years ### "Great Email Marketing Management For Beginner to Intermediate Users" January 6, 2021 5.0 I've always had a positive experience with Mailchimp and I've been using them for almost 5 years. I highly recommend them to anyone looking to get started with email campaigns. Pros My favorite part about Mailchimp are the email design templates and how easy they are to implement. The flexibility makes it easy to configure just about any design you might need and it takes little skill. Cons Pricing is out of reach for beginning users with larger mailing lists but the free plan is obviously a winner if you have less than 2000 subscribers. Alternatives considered [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) Reason for choosing Mailchimp I found the Mailchimp user interface much more friendly than Constant Contact. Review Source Ali K. Website Designer Information Technology and Services Used the software for: 2+ years ### "Mailchimp good for startups but expensive and hard as you grow" July 17, 2023 3.0 Mailchimp works great if you have the financial resources to support yourself. As it's a full package of everything and it is great with integrations but their pricing is a bit confusing and shady. Pros We used to love this software, until they removed every little free feature to make it more difficult for startups to use it. We still like the easy integrations and intuitive email journeys in the software but that's also changing again! Cons Mailchimp changes the interface and the features and plans a lot. I feel during these years I have seen more versions of it than any other software. That being said, it shouldn't be a bad thing but it was wasting our time. In addition, the support was slow to get back and work with us. Review Source LF Lindsay F. CEO Marketing and Advertising Used the software for: 2+ years ### "Mail Chimp Works well for small organizations" March 1, 2021 4.0 Overall we use this platform for many of our clients. They enjoy the low cost and the functionality. As a marketing agency we prefer to use platforms with dynamic content abilities. But for a small company or someone who needs basic email functionality with great templates this is the platform for you. Pros I think this software is awesome for: 1 ) Basic Email functionality 2) Great contact management - on a basic level 3) Basic Design functionality 4) Predesigned email templates Cons Things that could be improved: 1) Better tracking 2) Better analytics 3) Changeable design templates 4) Dynamic Content would be awesome Reason for choosing Mailchimp Cost Review Source MW Maxine W. Marketing Coordinator Marketing and Advertising Used the software for: 2+ years ### "No one else can compete! " October 13, 2020 5.0 It is a pleasure to use! I also appreciate their aesthetic and the illustrations that they change up. Pros After Mailchimp added email marketing automation to all levels of users, there was no competition for it. I've used many other email marketing platforms, and it is by far the most user friendly. It allows me to easily make and modify emails. Some of my favorite features: - Automated emails for different content marketing campaigns - Link checker (this feature has saved me from huge mistakes) - Ease of sending test emails to colleagues/clients Cons I do wish it were easier to track whether a specific individual opened an automated emails. Sometimes customers don't receive an automated thank you message and it's difficult to see why. Reason for choosing Mailchimp User experience. Review Source SZ Shmuel Z. Director of Engineering Financial Services Used the software for: 1-2 years ### "Average tool" April 3, 2023 5.0 Pros This is a tool that is easy to set up, will give you all the features you need and might find in similar tools, customizable and easy to integrate Cons There is nothing special that I can find in this tool that I didn't see in other tools Review Source Philippe S. Marketing Manager Marketing and Advertising Used the software for: 2+ years ### "A must for small businesses starting their Newsletters" December 6, 2018 5.0 Pros I've been using Mailchimp for a few years, I think the overall experience is quite good, with improved focus on how to set up and execute your campaigns. I think it's a great way to get started when you have zero budget and a small database, and to grow things from there. This is the tool I used to get started and allowed me to get started in the emailing field. The reporting metrics are of great use as the allow you to take decisions based on your email performance. Cons Back in the day when I started, it was not very clear how to setup your first emailing. For beginners the differences between campaigns, lists, templates and metrics may be a bit overwhelming. But Mailchimp makes everything very user friendly, and have improved on the user experience over the years. Review Source May C. Co-Founder Chief Operations Officer Computer Software Used the software for: 2+ years ### "I love Mailchimp" December 11, 2019 5.0 Overall experience with Mailchimp has been great. It enables me to reach out to our subscribers, deliver our message, and get the data we need to improve what we do and to improve our relationship with our audience. Pros I am not the creative type of person to be doing outreach or newsletter for a business but Mailchimp makes it so easy for me. It is such a great help, they provide templates, examples of what other people have done, images, GIFs (I love being able to put GIFs on my work!) and everything else that my limited imagination is not capable of doing. I also am able to get data from every campaign I send and it helps me to improve our relationship with our audience and to improve what we do. Cons I can't really think of anything that I do not like about Mailchimp. Things have been great every time I use it. I just wish I had more time to do more. Alternatives considered [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) Reason for choosing Mailchimp I liked the free option until I reach a certain number of subscribers. Review Source VR Verified Reviewer Backend Developer Computer Software Used the software for: 1-2 years ### "Email marketing with mailchimp" January 31, 2019 4.0 I have had a really good experience with MailChimp while using the free and cheapest version. You have to accept that there will be some missing features if you are using the free version and for me the features are great. The features improve quite a lot when you play for the software and I have been quite happy using both the versions. Pros Comes with many plugins, is super easy to use and comes with a free plan. Extensive documentation which helps out when ever something is unknown. Cons The pricing plan is a little difficult for me to understand. Also report generating is not the best when using the lowest priced plan. Review Source VR Verified Reviewer Client Success Advisor Computer Software Used the software for: 1-2 years ### "Mandrill" July 23, 2019 5.0 Mandrill has been great to help reduce the amount of time I spend on each client of ours. I have the ability to check email faster and help more people. Pros Mandrill is great to backtrack on emails that my company has sent out. We have the ability to view if the email was delivered, bounced, and how many times it has been sent + opened and clicked on. The features of mandrill are great for the company because we rely heavily on mandrill in order to see that. Cons At this moment, I can't think of a negative effect of mandrill. It is very easy to use and easy to maneuver around. Review Source VR Verified Reviewer Owner Hospital & Health Care Used the software for: 2+ years ### "The best way to get started with Inbound Marketing" November 24, 2019 5.0 When doing an independent project, I always use Mailchimp to get a small business online. I recommend it to any and all small businesses. Pros Mailchimp is incredibly easy to use. Its easy to get started using the software with the UI requiring no work to understand. Also, with a great free plan with a solid contact limit, its the best option for small businesses just getting started. Cons Mailchimp, although working on this, isn't as full-throated a solution as HubSpot or Salesforce. This is mostly because it is aimed at a different market segment. Alternatives considered [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/) Reason for choosing Mailchimp Ease of use and price. Review Source SM Shamsher M. Founder Marketing and Advertising Used the software for: 2+ years ### "MailChimp" August 13, 2022 4.0 Pros Simple and easy-to-use interface and theme. The template editor is great. It offers a lot of features even in the free plan. Its rigorous reporting helps the user keep a record of every client. Cons The only problem with Mailchimp is the high cost of subscription packages. Review Source Ksenia B. Marketing and Communications Specialist Hospital & Health Care Used the software for: 2+ years ### "Cool layouts & Excellent Customer Support" February 1, 2019 5.0 Pros 1\. Beautiful and functional email templates 2. Advanced analytics 3. Excellent customer cupport!! Their chat is availble 24/7. No bots! Just real people who REALLY help you when you have questions. 4. Very easy to use Cons Email organizing could be better. When you create and send many emails per week, it gets really difficult to find one particular email that you sent a few months ago. Review Source Similar Products Featured