# Page 18 | Mailchimp Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 18 - Is Mailchimp the right Email Marketing solution for you? Explore 17624 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/110228/MailChimp/reviews --- Mailchimp 4.5 (17624) [View alternatives](https://www.capterra.com/p/110228/MailChimp/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated April 6th, 2026 # Page 18 - Reviews of Mailchimp ## Showing most helpful reviews Showing 426-450 of 17624 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use VR Verified Reviewer Marketing Consulting Marketing and Advertising Used the software for: 2+ years ### "A solid tool for Mailings, could be easier to use" March 7, 2025 4.0 Overall, I have a good experience with Mailchimp. It is a solid tool for Mailings and organising contacts in different lists. Pros I really did like the functionality with different lists, campaigns and how to handle contacts Cons The usability - if you haven't used it for some time, it is very hard to get back into it Review Source MA Mark A. Head of marketing Design Used the software for: 2+ years ### "Great tool for small businesses" December 14, 2024 4.0 I enjoyed the platform, it’s easy to get started, simple to collect emails, and a pretty solid starter system. Pros Mailchimp has a simple interface, it’s easy to build email campaigns and view reporting. Great for smaller businesses with simpler uses. Cons It can be a little limited compared to other email marketing tools, especially for e-commerce. Not so good for larger businesses due to lack of real automations. Alternatives considered [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) Reason for choosing Mailchimp Ease of use, simple setup, and a good user experience. Review Source JH Joe H. Director of Operations Information Technology and Services Used the software for: 1-2 years ### "Modern solution for the constant battle of bulk emails" November 13, 2024 5.0 Has made our ability to send bulk emails extremely reliable and simple where before it was a constant battle and never really new how successful we were Pros Its very easy to navigate, does not have a steep learning curve and is reliable. You dont have to hope that your emails were sent and received. Cons It can get pricey when you have a large volume so its wise to make sure you are not wasting resources sending to the wrong audience Alternatives considered [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) Reason for choosing Mailchimp Mailchimp looked easier for us to get started with and had great pricing for our needs Review Source RH Richard H. Vice-President Public Safety Used the software for: 2+ years ### "Using Mailchimp in the real world" December 30, 2024 5.0 Very positive with immediate access to the stats and reports for each campaign delivery. Pros Easy to use and allows us to target our subscribers in a visually appropriate and colourful way. The responses from our target audience are always quick and the stats show the number of opens and clicks on the content which is useful when creating future campaigns. Cons The design tools for the campaign layouts can be a little bit cumbersome but are manageable. Review Source VR Verified Reviewer Researcher Education Management Used the software for: Less than 6 months ### "Excellent newsletter tool" December 14, 2025 5.0 Excellent overall experience, very easy to use and pleased with newsletters Pros Mailchimp is the best for automating newsletters, managing replies, and super easy to use! Great customer service as well Cons I had some issues with scheduling emails in different time zones. I hope that is something that will be addressed in new version Review Source EC Erik C. IT Manager Computer Software Used the software for: 1-2 years ### "Excelent tool for starting" March 25, 2025 5.0 Mailchimp is great for starting out but limiting as they grow. It’s a solid choice for simple email marketing, but businesses that need advanced automation, deeper segmentation, or better pricing often switch to other platforms. Pros Easy and friendly tool to send email campaings Cons It gets expensive quickly as your subscriber list grows, and the free plan is limited. Review Source JK Jan K. VP Sales Management Consulting Used the software for: 2+ years ### "MaiChimp keeps me in contact with large groups" April 18, 2025 5.0 I campaigns, and patron newsletters, MailChimp is essential for reaching large groups. Pros MailChimp is easy to set up and to use for mass e-mailings. It saves me A LOT of time. Cons Nothing, really. Just a glitch here and there, probably user error. Review Source RP Rebeca P. Graphic design Design Used the software for: Less than 6 months ### "Easy and clean." October 18, 2025 4.0 Good experience. It helps me create nice emails fast and keep my brand looking clean, and i can match with other clients brand. Pros It’s easy to use and the designs look professional. I like the templates and how I can match them with my brand. Cons Some features are only for paid plans, and it gets expensive when you have many contacts and emails to send. Review Source JH Jace H. Sr. Project Manager Computer Software Used the software for: 1-2 years ### "Reach the right audience with your email campaigns" December 16, 2024 5.0 I am new to email marketing campaigns, but I will say it is awesome what you can do with this tool. We can also strategically target audiences based on the tags we assign them. Pros We tend to have very successful campaigns through Mailchimp. I do like all the additional stats you get and all of the different featurs avaialable. Cons It take a while to figure out the steps involved to launch a campaign and it is not intuitive. Also, how you can not set up an audience from the campaign itself is not great. Switched from [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) It was above my decision level, but I assume they wanted to separate our Sales/Customer relation tool and our Marketing strategies Review Source LR Leah R. Office Manager Retail Used the software for: 1-2 years ### "Great but doesn't work with Shopify" March 11, 2025 3.0 Great experience. Easy to deploy email marketing campaigns. Pros Mailchimp was easy to use and get emails headed out to our customer. Customers then had the ease to unsubscribe as needed. Cons They discontinued use with Shopify! It was convenient to have the plug in ap on our platform then they stopped. Review Source Response from Intuit March 14, 2025 Hi Leah. Thanks for sharing your review with us. We do have an integration with Shopify! You can find it here: https://apps.shopify.com/mailchimp. Additionally, our Support team is always here to help. You can reach us at mc-socialreviews@intuit.com. CT Carleton T. Admin Retail Used the software for: 2+ years ### "Industry-Standard Email Marketing" November 23, 2024 5.0 It's the standard to use for email marketing, as far as I'm concerned. Pros It's the easiest to use for creating funnels that are specific to the type of person who you're contacting. Cons The sheer amount of available options can be overwhelming. Review Source JH Justin H. CTO Education Management Used the software for: 2+ years ### "Industry standard tool which works well but pricing policy is counter to expanding your business - and expensive as you grow!" January 2, 2025 2.0 Pros MailChimp is in the industry standard for marketing email, and they do have a refined interface for creating templates and sending mail. Reports are also good. Cons Their pricing policy discourages companies like ours from building and expanding clients. The pricing is predicated on number of contacts so the more contacts you have, the more you pay! Not usage based like how many marketing messages sent! We don't earn revenue by having lots of contacts - we earn revenue when a contact purchases thus when they respond to a marketing message. We shouldn't pay just to store contacts in MailChimp. Alternatives considered [Brevo](https://www.capterra.com/p/132996/brevo/) Reason for choosing Mailchimp They were the industry standard product at the time. Review Source SP Sam P. CMO Consumer Goods Used the software for: 1-2 years ### "A great starting option for small business " March 14, 2025 5.0 Pros Perfect for sending mass emails. We use it all the time Cons It has a lot of gated features that feel necessary if you don't pay. Review Source CM Christian M. Facebook Ads Strategist Internet Used the software for: 2+ years ### "Streamlined solution" March 9, 2025 5.0 The Mailchimp CRM and email marketing tool is an efficient way to manage marketing campaigns Pros It allows users to create and track email campaigns in a very simple manner Cons The interface does not seem to be user-friendly Review Source DJ Daniel J. Account Executive Logistics and Supply Chain Used the software for: I used a free trial ### "User friendly Email Marketing Tool for SDRs" May 14, 2025 5.0 I started using this tool to obtain some inbound leads and generate better visibility of the services we provide where i worked. Pros The templates and user interface to create emails made me want to invest time into building an eye catching campaign, there are tons of tutorials and tips on youtube that help you use this tool for sales marketing. Cons I wasnt able to pay for the premium version however, some of the better templates are blocked behind a paywall, totally understandable. Would like for notifications to come back of when a customer clicks on an email in real time. Review Source TB Tyler B. Director of Operations Non-Profit Organization Management Used the software for: 2+ years ### "Mailchimp on cutting edge and easily integrated" December 24, 2024 5.0 I have used MailChimp and its competitors for over 15 years. I find Mailchimp to be on the cutting edge, initiating many features others adopt later on. I also like that Mailchimp is easily integrated with many third party apps compared to competitors. Pros I like the user-friendliness and intuitiveness of the software. Cons Some of the design options feel cookie-cutter to me, but overall, I have learned this is necessary in order to be accessible by many different email clients. Switched from [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) Mailchimp integrated more seamlessly with our CRM. Review Source ZM Zach M. Owner Marketing and Advertising Used the software for: 2+ years ### "Long time user" March 12, 2025 5.0 Pros Easy to use & I like the segment builder with the # of emails opened in # of days. Cons Seems outdated and less optimal for ecommerce customers in comparison to something like Klaviyo. Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Reason for choosing Mailchimp If the needs weren't ecommerce focused I go with mailchimp. Review Source Response from Intuit March 13, 2025 We appreciate the details in the review. We'd like to chat more about the feedback and see where we can improve. Email us at mc-socialreviews@intuit.com and our team will follow up. ES Eudoria S. Digital Marketing Assistant E-Learning Used the software for: 1-2 years ### "Working with Mailchimp" March 21, 2025 5.0 Pros It’s very user friendly especially for beginners. Cons It’s not a platform that can do everything just yet Review Source JM Julie M. Payroll Manager Consumer Services Used the software for: 2+ years ### "Simple, Reliable, and Effective Email Marketing with Mailchimp" December 22, 2025 5.0 Mailchimp is an easy-to-use and reliable email marketing platform with helpful tools, clean templates, and clear analytics that make managing campaigns simple and effective. Pros Mailchimp is easy to use and makes creating professional email campaigns simple. Its templates, automation tools, and analytics help streamline marketing and save time. Cons Mailchimp can feel limiting as your needs grow, with advanced features locked behind higher-priced plans. The interface can also be overwhelming for beginners, making simple tasks take longer than expected. Review Source SH Suzy H. Admin Real Estate Used the software for: 2+ years ### "Would recommend for email blast tracking " April 18, 2025 4.0 Overall, it is pretty good. The report on who they expect will open or interact with emails is helpful. Pros It is pretty easy to use when sending mass emails. The tracking of email opens is very helpful. Cons Sometimes it can be a little confusing when working on a few different mail blasts. Switched from [CRM Analytics](https://www.capterra.com/p/140039/Salesforce-Analytics-Cloud/) Was a bit easier to use and cheaper. It seemed more modern. Review Source JM Jan M. Digital Marketing Manager Information Technology and Services Used the software for: 2+ years ### "The best email client out there!" February 15, 2025 5.0 Pros Easy drag-and-drop email setup and automation Cons The archiving and deletion of contacts are somewhat confusing, it doesn't let you add deleted contacts back. Review Source Response from Intuit February 19, 2025 Thank you for the review! Let us know if there's anything we can improve on. LR London R. Founder and Co-owner Health, Wellness and Fitness Used the software for: 2+ years ### "Mailchimp - without fail the best marketing tool" March 7, 2025 5.0 Used it for marketing purposes many times - ease of use - beautiful templates - easy to edit. Loved it! Pros Features, API integrations, user interface Cons Hmm... not much - I was really pleased. Maybe at times I wanted more templates? However, they continued to improve their product. Review Source KI Kyle I. Pastor Religious Institutions Used the software for: 2+ years ### "MailChimp for Churches" December 26, 2024 4.0 Overall a good experience and it is something we use weekly within our organization. Pros Easy to insert images and text to communicate with people. Great analytics to see open and click rates. Cons Hard to integrate email.addrwsses with our church database. Don't like the archive vs permanently delete function. Review Source TK Tony K. Head of E-commerce Retail Used the software for: 1-2 years ### "Good option for Beginners" April 3, 2025 4.0 Overall this product is an easy option for people just starting out with email marketing Pros Easy to learn and start with but overall fully functional Cons A bit simplistic with what we needed but still useful for basic emails. Review Source Response from Intuit April 8, 2025 Hey Tony. We appreciate you taking the time to share your review and feedback with us. JR Jessica R. Director of Operations Non-Profit Organization Management Used the software for: 2+ years ### "Easy to use and great features!" March 26, 2025 5.0 Amazing! We still haven't fully capitalized on the possibilities but as we grow, we know Mailchimp can grow with us. Pros User friendly and lots of great features. Cons Free version doesn't have access to free images. Alternatives considered [Donorbox](https://www.capterra.com/p/156860/Donorbox/) Reason for choosing Mailchimp Mailchimp was inexpensive compared to adding email marketing to our Donorbox donor management account. Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.