# Page 23 | Mailchimp Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 23 - Is Mailchimp the right Email Marketing solution for you? Explore 17629 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/110228/MailChimp/reviews

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Mailchimp

4.5 (17629)

[View alternatives](https://www.capterra.com/p/110228/MailChimp/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated April 6th, 2026

# Page 23 - Reviews of Mailchimp

## Showing most helpful reviews

Showing 551-575 of 17629 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

KM

Kortney M.  
Owner  
Luxury Goods & Jewelry  
Used the software for: 1-2 years

### "Good free tool for beginners"

January 30, 2025

4.0

Good as I was starting out and learning all about email marketing

Pros

It was free and at the time I was using it it was the only free email marketing tool I could find.

Cons

It had limited functionalities (which was expected as it was free)

Review Source

SS

Sam S.  
Product Manager  
Telecommunications  
Used the software for: 2+ years

### "Still 1st in class"

December 8, 2025

5.0

Pros

It has a lot of features and is really easy to use and understand. I think the billing is flexible and overall it meets all of our needs for email.

Cons

It has gotten harder to manage accounts and get in after recent security changes with 2FA. I understand why it is needed, but it just makes it harder for our team to collaborate especially with very locked down seats for users.

Review Source

AD

Amanda D.  
VP - Marketing  
Packaging and Containers  
Used the software for: 1-2 years

### "Final boss of deliverability"

January 13, 2025

4.0

I first heard about Mailchimp about 15 years ago, and didn't take it seriously because of the name. Eventually, I heard from so many other marketers from different companies using Mailchimp that I gave Mailchimp a chance. Lo and behold, Mailchimp's deliverability was far and above what I had been able to achieve even with much more expensive email sending tools. If deliverability is subpar, then everything else is a moot point. This is where Mailchimp shines.

Pros

Deliverability rates are higher than any other tools we've ever used.

Cons

System of tags and labels isn't as easy to use as it could be.

Review Source

FK

Frank K.  
Berater  
Marketing and Advertising  
Used the software for: 2+ years

### "Immer noch eine Empfehlung – auch wenn es harte Konkurrenz gibt"

January 31, 2025

4.0

Zuverlässiger Versender, der auch immer darauf achtet, dass kein Spam versendet wird – das kommt allen Mailchimp Kunden zugute.

Pros

Immer noch ein attraktiver Free-Tarif für 500 Abonnenten mit 1000 Mails/Monat – also 2x versenden bei vollem Verteiler. Was auch immer noch super ist, ist die Möglichkeit, Landingpages direkt in Mailchimp zu erstellen.

Cons

Die Oberfläche ist tlw. recht verschachtelt – aber das bekommen andere Anbieter auch nicht viel besser hin.

Review Source

SM

Stacey M.  
Senior Program Manager  
Child Day Care Services  
Used the software for: 6-12 months

### "Easy and Handy Tracking"

May 8, 2025

5.0

We loved using Mailchimp to format our newsletters and other communications, and especially appreciated the tracking features of who received and opened emails.

Pros

Mail chimp made creating newsletters, information updates, and general contacts very easy to manage and track.

Cons

I had a difficult time setting each newsletter to address the receiver by name, but that was a minor challenge!

Review Source

MT

Maria T.  
Clinic coordinator  
Mental Health Care  
Used the software for: 1-2 years

### "Assess usage, options and functionality before you opt in."

March 4, 2025

4.0

I had used it many years ago at a different job. More recently I had to pic a mailing/ad service and went with a different option because they cost was high for the amount of use I would do and the extra options were not useful to me.

Pros

How used friendly the interface was to work with.

Cons

The pricepoint and tier pricing was a bit high for the kind of use I make of it.

Review Source

KH

Karen H.  
Attorney  
Law Practice  
Used the software for: Less than 6 months

### "Super software!"

January 17, 2026

4.0

Overall super positive experience using the product and I will continue to use it for our organization.

Pros

Great value for money and ease of use when trying to reach a large group of individuals for our organization.

Cons

I didn’t find anything I didn’t like about the product. I found it easy to use and upload contacts for using.

Review Source

LR

Luís R.  
Departamento de Marketing e Vendas  
Renewables & Environment  
Used the software for: 2+ years

### "Ótimo para iniciantes! "

November 18, 2024

5.0

De um modo geral tenho uma boa experiência com o Mailchimp. No entanto, quando comparado com outras ferramentas com funções semelhantes acaba por ser "curto". Ideal para explorar numa fase inicial devido à sua praticidade e acessibilidade.

Pros

O que mais gostei no mailchimp foi a forma intuitiva e prática com que podemos criar campanhas sem necessidade de ter uma grande experiência prévia. Para iniciantes, é uma ferramenta bastante fácil de utilizar.

Cons

Não gostei do facto de ter uma limitação muito grande no número de emails que se podem enviar, é uma ferramenta que acaba por ser bastante dispendiosa para quem precisa de enviar para uma lista de contactos grande.

Review Source

AA

Angie A.  
Service Coordinator  
Hospital & Health Care  
Used the software for: Less than 6 months

### "All in one marketing platform"

June 25, 2025

5.0

I love how it helps me talk to and communicate with our employees. I also love how it has automated workflows.

Pros

It helps us manage and communicate with our employeesthrough various channels like social media, email and other landing pages.

Cons

There is not much I don’t like. I like most of the things mail chimp has to offer. They are a great source of communication.

Review Source

LC

Liz C.  
Creative Director  
Broadcast Media  
Used the software for: 2+ years

### "Comprehensive and easy-to-use mailing and automation system"

November 5, 2024

5.0

I've used Mailchimp since its early days and it just keeps getting better. The ability to save templates is very useful, and I'm enjoying playing more with the automation side of things. The integrations are useful too, making it easy to include Mailchimp right at the heart of marketing campaigns.

Pros

Easy to set up your own template, or choose from a pre-made one.

Cons

There are lots of options - tags, segments, etc. - so plenty to choose from. This is good and bad; good if you know what you're doing, but it's important to remember how you've set things up so that you can replicate this the next time so that everything makes sense! Lots of help files for this though, which is useful.

Review Source

sT

sarad T.  
Consultant  
Food & Beverages  
Used the software for: 1-2 years

### "Mailchimp for email marketing"

October 26, 2024

5.0

Overall experience with Mailchimp has been positive .Its automated capabilities make it more intresting like its welcome emails ,cart reminder and many more.

Pros

Mailchimp has a free tier which is generous which can help small business as well.

Cons

Certain features are avialable on only high priced subscription.

Review Source

AH

Alex H.  
Digital  
Machinery  
Used the software for: 1-2 years

### "Strong Mass Email Solution for 2025"

November 15, 2024

5.0

Mailchimp is our primary way of reaching our end-user base and has been a reliable and efficient way of keeping our customers in touch, as well as offering a strong range of integrations.

Pros

Powerful flows, easy UX, analytics is presented well.

Cons

Could have stronger ecommerce-specific functions.

Alternatives considered

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

Reason for choosing Mailchimp

It suited our end goals more accurately as we are not an ecommerce-centric business.

Review Source

Kate E.  
Owner  
Fund-Raising  
Used the software for: 2+ years

### "Send mass emails without spamming! "

September 15, 2024

4.0

I love you using MailChimp for when I send bulk emails (about 200) at a time daily for a few weeks. It's pretty easy to set up once I got over the learning curve. There are quite a few YouTube videos on how to get your mass emails set up to send to bulk email addresses.

Pros

What I like most about MailChimp is that I can send the same email for a large amount of business email addresses.

Cons

These thing I liked about MailChimp is that it's a little expensive

Review Source

RT

Ricki T.  
Owner  
Marketing and Advertising  
Used the software for: Less than 6 months

### "A great starter for email marketing "

November 19, 2025

4.0

Overall I'm happy with it. Depending on who's paying, me or my client, depends on my use of the platform.

Pros

It's easy to use with its drag and drop ability and comes with a wide range of features that makes it easy for beginners

Cons

the prices. If you have a smaller list it's fine, but to send to the bigger lists you need to pay more.

Review Source

JV

Jamie V.  
Mgr  
Program Development  
Used the software for: 1-2 years

### "Could be cheaper "

March 12, 2025

4.0

Pros

The newsletter options and survey creation tools are very user friendly and easy to set up.

Cons

The features I wanted most were not part of the free plan

Review Source

Response from Intuit

March 13, 2025

Thank you for the details here. We can have our team take a look with you at the available Billing plans. Feel free to send us an email at mc-socialreviews@intuit.com

MH

Mark H.  
Director  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Expensive for a small business."

February 16, 2025

4.0

Efficient mass-emailing provider. The Reporting is great and the templates useful. We're a seasonal, low volume user and the cost is too high for us. We have to pause our account to avoid paying year-round; the -pay-as-you-go option is way too expensive.

Pros

Easy to understand interface with multiple features and reporting.

Cons

Cost seems too high for a low volume user.

Review Source

bE

bakka E.  
Supply chain Officer  
Construction  
Used the software for: Less than 6 months

### "Ease of use by new users "

December 25, 2024

5.0

Pros

Easy to customize with other tools espeically sypport assistance tools

Cons

Sow system espically at busy hours and when most members of the team are online

Review Source

Candida B.  
coach, facilitator, artist  
Arts and Crafts  
Used the software for: 1-2 years

### "It's still a main player"

March 6, 2026

4.0

Pros

There is so much you can do with the platform and it's always at the forefront of trends in the industry.

Cons

There is almost too much you can do that it can be overwhelming and take a while to find and navigate what you want to get from the platform.

Review Source

SR

Shawnna R.  
Marketing Coordinator  
Apparel & Fashion  
Used the software for: 2+ years

### "Mailchimp is easy to use!"

December 24, 2024

5.0

Pros

Ease of use - easy for beginner like me.

Cons

Cost is a bit high - sometimes limited in what you can do.

Review Source

KD

Kay D.  
Associate  
Marketing and Advertising  
Used the software for: 2+ years

### "Easy to Use, Great for Beginners "

March 21, 2025

5.0

Pros

Easy to use and basically industry standard currently.

Cons

No real complaints - service is easy to use.

Review Source

AG

Alex G.  
Owner  
E-Learning  
Used the software for: Less than 6 months

### "Powerful tool!"

April 28, 2025

5.0

There was an initial learning curve, but I found their support to be very helpful, adaptable and available. It's refreshing not to have to talk to AI chat bots!

Pros

The journey functionality is very powerful. Setting up a steady flow of emails to send out to newly registered customers has been very straightforward.

Cons

It's not designed for creating individual one-off emails.

Review Source

OH

Orna H.  
administrative Director  
Arts and Crafts  
Used the software for: 2+ years

### "Very good program for all your marketing needs"

December 14, 2024

5.0

Pros

Easy to add and manage audience; easy to create content, edit it and post to my audience; price is very reasonable as well

Cons

I can’t think of anything I don’t like. I’m not using many of their features, but was I am using - I like.

Review Source

RG

Robert G.  
Fleet Admin  
Automotive  
Used the software for: 1-2 years

### "Mailchimp - easy"

October 8, 2024

5.0

Mailchimp is the best in business when it comes to email campaigns and emails. It works as it should be and the most important thing to mention is that is easy to use.

Pros

The first thing to mention is that Mailchimp is easy to use, it has an intuitive UI where you can find your way very fast. Importing the contacts was fast and I was ready to start a new campaign in no time. The email builder is another thing that needs to be mentioned, is easy to use and I loved it after first email.

Cons

The cost is not the lowest on the market, but you can say it offers what you need.

Switched from

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)

I tried Mailchimp and I saw it easier to use, at least from my point of view.

Review Source

PV

Pilar V.  
coordinadora de la campaña  
Renewables & Environment  
Used the software for: 1-2 years

### "No responden ante problemas. No prestaron el servicio pagado. "

October 20, 2024

1.0

Imposible resolver un problema, nos cobraron y no nos dieron el servicio que pagamos. Puras comunicaciones formateadas, nadie que respondiera, intentamos comunicarnos con una persona y fue imposible, puras respuestas idiotas y nunca pudimos enviar los mail que pagamos. Este era el tipo de respuesta que nos enviaban por mail: Hola, Gracias por comunicarte con el soporte de Mailchimp. El asunto sobre el que usted se comunica es una consulta relacionada con el cumplimiento. Seré sincero al informarle que Soporte de Producto (mi departamento) no puede ayudarlo con consultas relacionadas con el cumplimiento. Para buscar una resolución, deberá responder al correo electrónico que recibió del departamento de cumplimiento. Trabajan únicamente por correo electrónico. Una vez que responda a su correo electrónico, ellos responderán después de haber revisado su respuesta.

Pros

No tengo nada bueno que decir. Podría señalar que es fácil de usar pero en realidad lo fue solo al comienzo, al primer problema nos quedamos sin el servicio y perdimos el dinero.

Cons

PAgamos 700 dolares por un servicio de un año, mucho dinero para nuestra organización, para poder enviar mail a una base de datos de 50.000. Logramos enviar un mail y la cuenta luego se bloqueo. Nunca supimos por qué, las respuestas de bost no decian nada, nunca nos dieron una respuesta, fue imposible comunicarnos con la empresa y perdimos el dinero y la cuenta. Horrible la atención al cliente. Case:15115275003.

Switched from

[Gmail](https://www.capterra.com/p/202338/Gmail/)

Para enviar en forma fácil mail masivos.

Review Source

DH

Daniel H.  
Community Marketing Specialist  
Marketing and Advertising  
Used the software for: 1-2 years

### "Mailchimp - Good for smaller segment cusstomer base"

February 14, 2025

3.0

Easy to create campaigns, dripflows, and other email marketing essentials. However, with a business that serves a broad audience, using software that unifies everything into one place is an easier approach, especially with a smaller marketing team.

Pros

Mailchimp is easy to use and straightforward.

Cons

For the needs of a business with a complex motion, it doesn't quite cut it.

Review Source

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