# Page 26 | Mailchimp Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 26 - Is Mailchimp the right Email Marketing solution for you? Explore 17565 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/110228/MailChimp/reviews --- Mailchimp 4.5 (17565) [View alternatives](https://www.capterra.com/p/110228/MailChimp/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 26th, 2026 # Page 26 - Reviews of Mailchimp ## Showing most helpful reviews Showing 626-650 of 17565 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use AA Austen A. Supervision Accounting Used the software for: Less than 6 months ### "Mailchip review " November 14, 2024 4.0 Great, easy. To use affordable and above all good Pros Ut is Quick, easy to use, fast and reliable. Cons Its a little sometimes delayed ut it is rare Review Source VR Verified Reviewer Client Services Lead- EMEA Marketing and Advertising Used the software for: Less than 6 months ### "No.1 email marketing/Automation tool available in the market " June 16, 2024 5.0 Pros 1\. Excellent audience management 2. Outstanding email drafts and scheduler 3. Dashboard is easy to comprehend Cons 1\. HTML features need some updates 2. Not sure if this follows 100% GDPR Review Source JG Jerzy G. Dj, Producer and Remixer Music Used the software for: Less than 6 months ### "Great service, just not ideal for my current needs" September 4, 2024 3.0 Experience is great, tools are easy to understand and in no time you have pretty good email marketing however, for my needs I found cheaper alternative, which offers less tools, but I don't need all those tools anyway, so it aligned better with my needs Pros Easy to set up mail marketing with good designs Cons Pricing isn't that competitive for what you can do. It's a mailing marketing standard but I found more value in a competitor unfortunately Review Source NB Nicole B. Book coach and editor Writing and Editing Used the software for: 2+ years ### "Too expensive and ever-diminishing features" July 21, 2024 3.0 Pros At the time I signed up they had a generous free tier that made it possible for me to launch my small business. However this is no longer the case. Cons More and more features were removed from the free tier until it became basically useless, and they constantly push you toward expensive paid programs. For people who are just starting out, or who send out emails infrequently, Mailchimp is very unaffordable. Review Source DG Daisy G. Operational Manager Health, Wellness and Fitness Used the software for: Less than 6 months ### "Using Mailchimp" August 29, 2024 4.0 We used Mailchimp for a few months but then our marketing work came to a pause when we had a vacancy, when I came back it I found a free supplier which met my needs Pros good design simple to use user friendly Cons Unfortunately I was unable to justify the cost when I found a free provider that did the same jobs for me Review Source RB Robert B. ITO Financial Services Used the software for: 2+ years ### "Mailchimp helps us track internal and external marketing campaigns" June 7, 2024 5.0 Pros I like that Mailchimp provides good data analytics to measure email marketing campaigns. The analytics can also be used to review internal team engagement with regards to informational email campaigns. Cons In complicated IT environments there may need to be some configuration changes to work through SPF and DMARC record changes. This is to be expected with any 3rd party product like this. Review Source VR Verified Reviewer CEO Retail Used the software for: 2+ years ### "Great features and price" May 25, 2024 5.0 Mailchimp is a familiar brand name that I trust. I’m happy with their product. Pros I like that Mailchimp is easy to use and has a visually appealing dashboard. The cost is reasonable. Cons More features would be great but I’m happy with what it provides for my size of business. Switched from [SendGrid](https://www.capterra.com/p/204113/SendGrid/) Needed more marketing functionality than what SendGrid provided. Review Source AG Austin G. Web developer Computer Software Used the software for: 6-12 months ### "Works well for most folks" August 3, 2024 5.0 Pros It's easy to use and gets the job done and it's familiar Cons Honestly, I'm not the biggest fan of Intuit :/ Review Source MaD Marie ange D. Référent Commercial Real Estate Used the software for: I used a free trial ### "Easy to use " July 1, 2024 5.0 Pros This software IS easy to use and this système IS capable for a company Cons The système for déploiement IS very pratic to use Review Source JM Joshua M. Digital Media Manager Religious Institutions Used the software for: 2+ years ### "Mailchimp is our Go-To!" June 10, 2024 5.0 Pros Mailchimp has been our only email marketing campaign platform for years now. It's easy to create great-looking emails, schedule, and send them out for very cheap. No complaints! Cons No complaints! I don't have anything that I don't like. Review Source SH Steve H. Owner Internet Used the software for: 1-2 years ### "Was great until it was taken over and they changed their pricing model" July 15, 2024 5.0 Pros Ease of use to set up campaigns and manage results Cons Price hikes and limited number of free emails means I have changed my program Review Source AS Akinyemi S. Content Writer Information Technology and Services Used the software for: 6-12 months ### "MailChimp Review " May 10, 2024 5.0 I've been using MailChimp for my email marketing. It's so amazing. It's so amazing that I have adopted it as email marketing software of choice. I have kept recommending it to people. Pros MailChimp is my one my best email marketing software. It's easy to use and beginner friendly. The overall interface is so great and easy to navigate. The labels and gatherings are exceptionally useful in keeping a data set for my customer base. I find the greeting pages ideal for running promotions on Facebook, Google, and so on. Having the option to make sections effectively is an incredible advantage. Cons With my experiential knowledge of using MailChimp, it is almost impossible to equate other softwares with it when it comes to email marketing. Switched from [Sender](https://www.capterra.com/p/139770/SENDER/)[Brevo](https://www.capterra.com/p/132996/brevo/) They didn't give me the best l wanted in my email marketing business. Review Source OH Octavia H. Responsable Entertainment Used the software for: 6-12 months ### "L'outils vitale pour les mails automatiques " June 21, 2024 5.0 Mailchimp, m'aide beaucoup pour faire connaitre mon entreprise avec des mail pub et bien plus. les récepteurs on juste à souscrire et il recevront des pub ou mail d'adhésion. Pros j'ai juste à personnaliser mes mails en fonction de mon entreprises et de la cible puis je programme et c'est partie. trop efficace et pas rester là à rédiger plein de mail. ils nous offrent parfois aussi les contacte. Cons j'en ai pas vraiment trouvé. Pour moi il répondait à mes attentes. il a su résoudre le probleme qui m'avait mené à lui. Review Source EG Eva G. Photography Design Used the software for: 1-2 years ### "Intuitiva y fácil de usar." January 13, 2024 5.0 Pros Mailchimp tiene una interfaz de usuario intuitiva y fácil de usar, lo que facilita la creación y gestión de campañas de correo electrónico. Ofrece una variedad de plantillas de correo electrónico profesionales y atractivas que los usuarios pueden personalizar según sus necesidades. Permite la automatización de campañas, lo que facilita el envío de correos electrónicos específicos basados en el comportamiento del usuario. Permite segmentar la audiencia en base a diversos criterios, lo que facilita la personalización de mensajes y ofertas para grupos específicos. Proporciona herramientas de informes y análisis que permiten a los usuarios realizar un seguimiento del rendimiento de las campañas y ajustar estrategias según los resultados. Se integra con varias otras plataformas y aplicaciones populares, facilitando la sincronización de datos y la colaboración con otras herramientas de marketing. Ofrece un plan gratuito con funcionalidades básicas, lo que es ideal para usuarios con necesidades limitadas. Cons Aunque ofrece un plan gratuito, algunas funciones avanzadas y la capacidad de enviar correos electrónicos a listas más grandes pueden requerir una suscripción paga. La automatización completa está limitada en el plan gratuito, pueden necesitar actualizar a planes de pago para acceder a funciones más avanzadas. La personalización de plantillas y campañas puede ser limitada en el plan gratuito en comparación con los planes de pago. Carece de ciertas características específicas en áreas como el seguimiento de eventos y la integración con sistemas de gestión de relaciones con el cliente (CRM). Review Source SW Sherri-Lee W. Chief Fun Officer Marketing and Advertising Used the software for: Less than 6 months ### "Mailchimp is an ok email service provider" August 7, 2024 3.0 Overall it's ok... although overly complicated and many people struggle with it. Pros They have a free plan which is good, but you are limited to what you can do on it. Cons Too complicated and difficult for beginners to use. Not great training to use it. Review Source VR Verified Reviewer Director Marketing and Advertising Used the software for: 2+ years ### "Great email marketing tool" June 3, 2024 5.0 Pros Very reliable, great templates and reports. Cons Trick to setup no the slickest UX experience Review Source Artur C. CEO Import and Export Used the software for: I used a free trial ### "User-Friendly but expensive in somes cases" May 19, 2024 5.0 Pros Mailchimp is highly appreciated for its user-friendly interface, comprehensive features, robust automation, design tools, integrations, detailed analytics, scalability, extensive support resources, and a free plan for small businesses. Cons The main drawbacks of Mailchimp include its high cost for larger lists, complexity of advanced features, limited customer support, restricted template customization, less detailed reporting, and costly list management due to duplicate subscribers. Review Source AC Allyson C. Technical lead Computer Software Used the software for: 6-12 months ### "Maximizing Reach with Mailchimp" May 18, 2024 5.0 Pros When I want to send a newsletter, I just pick a template, customize it, and schedule it. Then, I can see how well it did with the analytics. Cons I find Mailchimp's pricing can get expensive as my subscriber list grows. Review Source LR Linda R. Owner Operator Management Consulting Used the software for: 1-2 years ### "Free plan is ideal for startups" June 17, 2024 4.0 MailChimp was the first email marketing company I tried. Its many online support articles help you understand how the process works. Pros Easy to use and understand email marketing. Cons Free plan was limited, but the paying plan was expensive. Alternatives considered [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) Reason for choosing Mailchimp The free plan was perfect for start-up needs. Review Source Pam S. Assoc. Director of Engagement Fund-Raising Used the software for: 6-12 months ### "MailChimp is a great product!" January 14, 2024 5.0 My overall experience with this software has been very good and am pleased with its intuitive nature. Pros MailChimp is very intuitive and easy to use. Create your design/campaign piece, and then move to the campaign scheduler for the next steps. It's easy to use and once you have the hang of uploading images, you can do a lot within the design piece. Additionally, using templates is a great option to ensure that your branding is set for all users. Cons I think the cleaning of the database prior to dissemination can be a problem if the agency has been a long-time user because people's tastes change over time. Just because someone has unsubscribed, doesn't mean that they want to be unsubscribed from all emails. Because our agency has just gone back to MailChimp in full force, the historical "cleaned emails" remain in our history and our team is working to refine the unsubscribe piece so that customers have more options and so that formerly unsubscribed folks have a chance to either fully unsubscribe again or edit their options to that they may receive event invites but not funding requests, as an example. Switched from [Slate](https://www.capterra.com/p/233689/Slate/) Functionality was the main reason the agency went back to MailChimp. Review Source LG Lais G. CEO E-Learning Used the software for: 1-2 years ### "Pricey but great" May 7, 2024 5.0 Mailchimp has been great. It gave me all the tools I needed to manage my campaigns while selling my online courses and managing my audience and current students. Pros Mailchimp is mostly user-friendly, and it tracks all the data I need to have control over which content is working or which is not. Cons It starts to get expensive as your e-mail base grows, even though you may not be getting any return to cover the costs. Review Source DT Dayna T. Director of Marketing & Communications Marketing and Advertising Used the software for: 2+ years ### "Mailchimp takes email campaigns to another level!" March 4, 2023 5.0 My overall experience with Mailchimp is great! I would definitely recommend this software to skilled as well as novice email marketing campaign professionals. Pros I love how easy this software is to use. They even have attractive features for free account users, like 12,000 free monthly distributions via email. This really comes in handy with newer users and startups who may not have the revenue to purchase a subscription. Cons The only thing I don't appreciate about this software is the customization limitations on free accounts. Reason for choosing Mailchimp I chose Mailchimp because it's free and easy to use. Review Source VR Verified Reviewer Production Project Engineer Food Production Used the software for: 2+ years ### "Very advanced and hassle-free email marketing software" November 26, 2023 5.0 Mailchimp has been a great boon for our email campaigns. We usually only run a handful regular emails each month, and we haven't really had anything to complain about on the email side. It's very easy to upload contacts and set up campaigns, and the reporting features are pretty advanced. It was also easy to set up which was a big plus for us. Good solution overall. Pros I think we've benefitted the most from being able to pick and choose a design from the library rather than having to design something from scratch for each email campaign. Our design team is very very small, but thanks to having the email library, we've managed to minimize the design requirements for almost all email types. Cons Some of the secondary modules don't work well. We wanted to switch from our survey tool to Mailchimp's survey module but the features are lacking and usually far behind our current solution, namely for advanced form fields like embeddable widgets and the calculated field option Alternatives considered [lemlist](https://www.capterra.com/p/173776/lemlist/) Reason for choosing Mailchimp Mailchimp had better automation capabilities, template library, and ease of integration. The pricing was also pretty reasonable so we went with it in the end. Review Source JS Joe S. Clinical Lead Health, Wellness and Fitness Used the software for: 6-12 months ### "Excellent product" November 26, 2023 5.0 Pros I appreciate Mailchimp most for its user-friendly interface, comprehensive analytics, and seamless customisation options, providing an effective and streamlined email marketing experience. Cons One aspect for improvement are its reporting tools. More advanced features could enhance insights for users with complex analytics needs. Review Source MW Madeleine W. Web Designer Marketing and Advertising Used the software for: 2+ years ### "Simple Email Marketing Tool" January 5, 2024 4.0 Mailchimp is a great email marketing option for those who only need a basic email set up. You can track your contacts easily, but if you are looking for a drag and drop builder that has more options, something like Klaviyo might be a better option for you. Pros Mailchimp has a really straightforward drag and drop builder to create email templates. Audiences can be set up for different lead sources and connecting those audiences to your website is very easy. Mailchimp also integrates easily with lots of plugins and applications. Cons The drag and drop builder is basic and doesn't allow for very much customization. You can't change the width of rows, or even add more in, and the widgets you can drag and drop into the templates are not beyond basic text boxes and buttons. You can't nest elements either, so dragging a button into a text box doesn't work. Review Source Similar Products Featured