# Mailchimp Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Mailchimp the right Email Marketing solution for you? Explore 17588 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/110228/MailChimp/reviews

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Mailchimp

4.5 (17588)

[View alternatives](https://www.capterra.com/p/110228/MailChimp/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated April 6th, 2026

# Reviews of Mailchimp

Ease of use

4.4

Customer Service

4.2

## Pros and Cons in Reviews

Patrick M

Marketing ManagerPharmaceuticals, 501 - 1,000 employeesUsed the software for: 1-2 years.

“It gives you everything you need in one place, from email marketing and automation to segmentation, landing pages, and reporting, which makes it a very complete platform for serious marketing work.“

April 13, 2026

AH

Amir H

E-Commerce ManagerRetail, 11 - 50 employeesUsed the software for: More than 2 years.

“The high-intensity pricing structures are not so good in terms of value when our customer base is increasing and customer service is virtually useless when you fall into their rigid spam filtering software.“

March 4, 2026

RS

Radha S

Legal AssistantLegal Services, 51 - 200 employeesUsed the software for: Less than 6 months.

“The drag‑and‑drop editor, pre‑designed templates, and clear workflows make day‑to‑day email marketing straightforward, even without extensive technical or design experience.“

March 30, 2026

Patrick S

Corporate FinanceConsumer Services, 2 - 10 employeesUsed the software for: More than 2 years.

“There are WP integration security issues that have come up by my hosting provider. While I keep all my software up-to-date, I have to keep scanning/repair software running in the background at all times.“

March 2, 2026

AH

Amir H

E-Commerce ManagerRetail, 11 - 50 employeesUsed the software for: More than 2 years.

“The convenience in the area of the drag-and-drop user interface is impressive that our marketing and sales team can create beautiful promotional products emails with ease and in a short period of time, without the assistance of a designer.“

March 4, 2026

JS

Jake S

Founder and CEOE-Learning, 2 - 10 employeesUsed the software for: More than 2 years.

“I also found it a little opaque - sometimes I would import new subscribers, having archived enough to be under the 10k threshold, but then face top up charges for reasons I never fully understood (it seemed like certain contacts would take longer to archive in the backend, meaning for a very short period of time I exceeded the 10k limit, but this would be enough to trigger the charges).“

November 12, 2025

MP

Maksim P

Business OwnerConsumer Goods, 2 - 10 employeesUsed the software for: 6-12 months.

“What I like most about about Mailchimp is the convenience of being able to send a mass text or email to all my customers, notifying them about my new batch of products and reminding them to place a bid.“

March 31, 2026

Suresh K

Senior Business ExecutiveStaffing and Recruiting, 10,001+ employeesUsed the software for: 6-12 months.

“It gets a bit pricey as the number of contacts in your account increases and you are restricted in getting some good features as you are required to upgrade to a higher plan.“

November 30, 2025

## Showing most helpful reviews

Showing 1-25 of 17588 Reviews

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Rating

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Reviewer's Role

Length of Use

Frequency of Use

Elton Takudzwa N.  
Website Owner  
Capital Markets  
Used the software for: 6-12 months

### "User-Friendly Interface with Strong Value, Support, and Marketing Performance"

April 28, 2026

5.0

Mailchimp has been a valuable addition to my website particularly in helping me capture email leads and convert them into sales. The platform makes marketing straightforward and efficient, even for someone without advanced technical skills. In terms of value for money, the paid plan offers strong returns, especially considering the range of tools available for email marketing and automation. I found it to be a worthwhile investment for growing my business. Customer support was also impressive. The team was responsive and helpful, assisting me promptly when I had issues logging into my account. Overall, my experience has been positive across marketing effectiveness, support quality, and overall value.

Pros

Mailchimp stands out for its ease of use and intuitive user interface. Compared to other email marketing tools, the platform is relatively simple to navigate and not overly complicated making it accessible even for beginners. The layout is clean and well-organized, allowing users to quickly find key features such as campaign creation, audience management, and analytics. Overally the user experience is smooth and efficient which makes managing email marketing tasks far less overwhelming.

Cons

What I liked least about mailchimp is that the HTML codes for email capture landing pages can be quite long and a bit overwhelming especially for beginners who may not be familiar with code. Additionally while the platform generally handles spam filtering well, there can still be occasional challenges with emails being flagged or needing extra setup to ensure optimal deliverability.

Switched from

[GetResponse](https://www.capterra.com/p/153948/GetResponse/)

I switched because GetResponse was relatively expensive and more complicated to use. I needed a platform that was easier to navigate and more cost-effective, and Mailchimp offered a simpler user experience while still meeting my marketing needs.

Review Source

Mandie K.  
Marketing Director  
Arts and Crafts  
Used the software for: 2+ years

### "Easy to use Newsletter Software"

March 5, 2026

5.0

I've been using Mailchimp for years. Its easy to use. Probably the easiest newsletter tool I've used over the years. Its easy to send test messages and schedule a send.

Pros

Its so easy to use. Just drag and drop. Its easy to add photos, text boxes and I like the template options that make it easy to create and not start from scratch.

Cons

The price has gone up over the years, making it a little less affordable for small businesses. Sometimes, I click on a box in the newsletter to change the text and have to remember to go to the right side to edit the text.

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Reason for choosing Mailchimp

Mailchimp's price was better than constant contact.

Review Source

Robert W.  
Head of eCommerce  
Furniture  
Used the software for: 2+ years

### "Great entry level email marketing platform but you are likely to out grow it and its expensive for what it is"

April 23, 2026

3.0

so / so but we have outgrown it now and looking to move away and use another platform. We use it to take sample requests and notofy customers when items are back in stock

Pros

Mail chip offers easy to use features and guides you through running email campaigns for new users. It really is a great easy access email platform. Very easy to use.

Cons

In my view Mailchip tries to be all things to all people. As an ecommerce business we need more commercially centred email marketing tools. While Mailchimp has been a good servant to me it is expensive for what it is and a tad big brother telling you what you can and can't do and is overly intrusive regarding its abuse metrics when you are simply sending an email to previous customers about new ranges you are launching.

Alternatives considered

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

Reason for choosing Mailchimp

easy of intergration and use but we have outgrown it now

Review Source

Patrick S.  
Corporate Finance  
Consumer Services  
Used the software for: 2+ years

### "Chimp Does the Heavy Lifting"

March 2, 2026

4.0

Very positive overall. reliable, intuitive, and well-suited for what we do. So long as you don't create newsletters (as an example) that are overly long and have too much content, the ROI can be good. Drilling down on users is important to me to see who is clicking and reading what.

Pros

The dashboard is really easy to use and the templates are pretty good. One of the big plusses is mailchimp canva integration. Pricing is reasonable for what you are getting. The mobile versions of the emails sometimes are different form on-screen.

Cons

There are WP integration security issues that have come up by my hosting provider. While I keep all my software up-to-date, I have to keep scanning/repair software running in the background at all times. Sometimes verifying a website can be a process. An easier solution would be nice, ie: verifying website by email address only.

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Reason for choosing Mailchimp

Pricing and integration was better suited for both our ecommerce site and basic marketing client

Switched from

[Brevo](https://www.capterra.com/p/132996/brevo/)

Brevo used to be good when they were sendinblue. Not so much now

Review Source

JC

Jeff C.  
Marketing Director  
Marketing and Advertising  
Used the software for: 2+ years

### "Solid Email Marketing Software, Product Continues to Evolve"

April 2, 2026

4.0

Overall we had a positive experience. We were very early adopters of Mailchimp and used it for many years. We were able to grow our list considerably and for some team members that were not super technical, we were still able to train them on it which was encouraging.

Pros

Pretty easy to use overall, support was always responsive. The product continued to evolve over the years and we did get a lot of use out of it.

Cons

Compared to some other similar softwares we've used at our hospitality group, the pricing made some jumps over the years that was a little frustrating.

Alternatives considered

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[Brevo](https://www.capterra.com/p/132996/brevo/)[Squarespace](https://www.capterra.com/p/143461/Squarespace/)

Reason for choosing Mailchimp

One of the best known in the industry, had a decent adoption rate within hospitality and marketing.

Review Source

VC

Valerie C.  
Marketing Manager  
Entertainment  
Used the software for: 2+ years

### "MailChimp is the Best Email Platform Out There"

April 27, 2026

5.0

At my last organization, we were looking for an afforadble email marketing platform that allowed for more customization to support our branding, had more mobile responsiveness, and offered more robust features in terms of marketing capabilities with targeting. It was the perfect solution for us.

Pros

MailChimp has an excellent user interface. It's clean, easy to use, and allows for your emails to look elevated through their native templates. You also have the ability to customize templates, which can help with branding even more. They're all responsive to mobile and look sharp. It's simple to build and maintain a contact list in there, as well, which helps with targeted marketing needs.

Cons

Can't think of anything I really disliked about using MailChimp. It was a perfect system for all my marketing needs.

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Constant Contact could not offer the features that MailChimp had. It was clunky, not easy to use, and did not allow for the best mobile responsive templates or customizations the way our brand preferred.

Review Source

Cristiano F.  
Consultant  
Marketing and Advertising  
Used the software for: 2+ years

### "A Reliable and Versatile Tool for Email Marketing"

April 4, 2026

5.0

I’ve used Mailchimp in many ways, not only for sending campaigns but also to integrate it with external systems like our management software and website. It’s been a valuable tool that helps keep all our communication organized and professional.

Pros

I really appreciate how solid and reliable Mailchimp is. It offers great integration options, even through APIs, which makes it easy to connect with almost any tool or platform.

Cons

The pricing can be a bit high, but considering the quality and the features you get, I think it’s worth the cost.

Alternatives considered

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[MailUp](https://www.capterra.com/p/127970/MailUp/)[Brevo](https://www.capterra.com/p/132996/brevo/)

Reason for choosing Mailchimp

because it offers a great balance between reliability and flexibility. Its integration options are much more advanced than many alternatives, especially with APIs and external systems.

Review Source

TO

Taylor O.  
Digital Marketing Manager  
Non-Profit Organization Management  
Used the software for: 6-12 months

### "The Best Tool for Small-to-Medium Businesses"

April 2, 2026

4.0

Mailchimp's customer support team have been very helpful during the onboarding and regular use of the tool. They are quick to respond and very willing to dive into the nitty gritty details of our account to troubleshoot issues.

Pros

MailChimp is incredibly intuitive and has some of the best pre-built templates and segments for small to medium sized businesses. The pricing is extremely competitive, particularly for nonprofits like my organization.

Cons

The reporting systems are a bit primitive and don't allow any automation. Being able to schedule regular report delivery to stakeholders would make the tool even more valuable.

Alternatives considered

[Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

Reason for choosing Mailchimp

Cost and ease of use were our main criteria and Mailchimp was the best vendor in both of these categories.

Switched from

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)

Mailchimp was more cost effective and easier to train cross-functional employees on.

Review Source

SC

Stacy C.  
Development Director  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Why Mailchimp is a win for small nonprofits!"

March 9, 2026

4.0

For small nonprofits, Mailchimp works well because it is designed for simple email newsletters, announcements, and community updates rather than ecommerce marketing. It is easier for small teams or volunteers to use and typically offers more affordable pricing for smaller contact lists. In contrast, some competitors are built for data-driven ecommerce marketing, which most nonprofits do not need.

Pros

I used Mailchimp for several years for several non profit clients that I service from a marketing perspective. I found it works very well for my smaller non profits because it is easier to navigate. There are so many drop and drag templates that help them with their messaging. It also is more cost effective then some of the other options.

Cons

A drawback of using Mailchimp is that it offers less advanced data tracking and segmentation compared to platforms. This can make it harder to personalize communications based on supporter behavior or engagement. However, this is for advanced communications which many small nonprofits do not need.

Alternatives considered

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

Reason for choosing Mailchimp

Price and user friendly for my small nonprofit clients.

Review Source

VR

Verified Reviewer  
Community Affairs Consultant  
Food & Beverages  
Used the software for: 6-12 months

### "Mailchimp is WORTH IT!!"

April 5, 2026

5.0

Mailchimp is well worth the subscription price if you have a larger email subscriber number. If you can use the free version, it is EXTREMELY worth it!

Pros

Mailchimp has great email marketing and newsletter tools for a lower or free price! It is easy to glean email performance metrics and tailor messages for your audience. You can tailor and design your email's appearance very easily.

Cons

One downside of Mailchimp is that the number of contacts per email list is limited by the tier you pay for. If you want more advanced email metric data, you will have to pay for a higher tier of Mailchimp.

Alternatives considered

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)

Reason for choosing Mailchimp

They were a more recognizable name, and the pricing seemed better.

Review Source

TH

Tyler H.  
Ast. General Manager  
Retail  
Used the software for: 2+ years

### "Scalable Pricing"

November 20, 2025

4.0

Overall very positive. We have a large 30k email list and we are able to effortlessly send to this large audience.

Pros

The scalability of the program. It's great for start-ups right though to enterprise level features. With pay as you go pricing, it's a perfect fit!

Cons

Some things are clunky to use in the interface. Could have better layout buiding tools and options. Better tools to create embedded forms would also be welcomed. They have started to integrate Shopify better too, but compared to Klaviyo, it could be better.

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Brevo](https://www.capterra.com/p/132996/brevo/)[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

Reason for choosing Mailchimp

Industry standard, we are also in the Intuit ecosystem so it made sense.

Switched from

[Brevo](https://www.capterra.com/p/132996/brevo/)

SendInBlue was not working well for our needs at the time.

Review Source

MR

Marleny R.  
Programs and Operations Assistant  
Arts and Crafts  
Used the software for: 2+ years

### "Easy to Use Newsletter Software"

September 13, 2025

5.0

Overall I think it’s great. It would be nice if there were more graphic customizations but I think it’s simple enough to use.

Pros

It’s very easy to use if you’re new to Newsletter Publishing. The cost is fairly low to start off with.

Cons

Once you get to a certain number of contacts and email sends you have to pay more. That makes sense though.

Alternatives considered

[Wix](https://www.capterra.com/p/169007/Wix/)

Reason for choosing Mailchimp

We had already been using a free trial subscription so it was easier to stick with Mailchimp.

Review Source

VR

Verified Reviewer  
Product Manager  
Automotive  
Used the software for: 2+ years

### "One of the most complete email marketing solutions, at a price"

October 4, 2025

3.0

Several years as agency making email campaigns from customers' lists for the automotive industry in Europe.

Pros

One of the most reliable email marketing platforms, with a lot of years in the business. They also have the Mandrill service for transactional emails. Lots of tools, integrations...

Cons

For agencies, they forced that the pre-paid credits expire in a year, and the list plans aren't worth the money unless you send a lot of frequent mails. If you send campaings from time to time to different customers, unless your volume is huge, fees make it unpayable. If you are an end user, then the story is different and prices will make more sense (maybe that's their idea of customers right now).

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Acumbamail](https://www.capterra.com/p/195838/Acumbamail/)[SendGrid](https://www.capterra.com/p/204113/SendGrid/)

Reason for choosing Mailchimp

Their pre-paid credit plan was (when it was created) a great investment for agencies.

Review Source

Gabriel K.  
Senior Marketing and Communications Specialist  
Non-Profit Organization Management  
Used the software for: 2+ years

### "A dependable, user-friendly email platform that delivers"

November 4, 2025

5.0

I’ve used Mailchimp for years and it’s consistently been a solid, dependable platform. It’s user-friendly, stable, and perfect for organizations managing fairly simple lists or campaigns. While it doesn’t have all the advanced integrations I’d like, it continues to be a go-to solution for clean, effective email communication.

Pros

Mailchimp is simple, reliable, and easy to use. It makes managing contact lists, designing emails, and tracking performance really straightforward. It’s a great tool for small teams or individuals who want to create professional emails without needing a lot of technical setup.

Cons

I wish there were more options for implementing custom HTML designs directly. The integrations could also be stronger, especially with donor management platforms like DonorPerfect.

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

I switched years ago when Constant Contact was way behind in usability and design capabilities.

Review Source

Ellah B.  
Business Development Strategist  
Management Consulting  
Used the software for: 6-12 months

### "User-Friendly Email Platform That Gets the Job Done"

December 10, 2025

5.0

Overall, my experience with Mailchimp was smooth and straightforward. It made managing campaigns easier, and while it had a few limitations, it generally helped me stay organized and reach my audience effectively.

Pros

I liked how intuitive and user-friendly Mailchimp is, especially for setting up campaigns quickly. The templates are modern, the automation tools are easy to configure, and the analytics dashboard makes it simple to track performance. It’s a great all-in-one platform for managing email marketing without needing advanced technical skills.

Cons

Some features feel limited unless you upgrade, and the pricing can increase quickly as your contact list grows.

Review Source

RS

Radha S.  
Legal Assistant  
Legal Services  
Used the software for: Less than 6 months

### "A Review of Mailchimp’s Email Marketing Tools"

March 30, 2026

5.0

My overall experience with Mailchimp has been largely positive. It’s a reliable and beginner‑friendly email marketing platform that makes it easy to create, manage, and send professional‑looking campaigns. The drag‑and‑drop editor, pre‑designed templates, and clear workflows make day‑to‑day email marketing straightforward, even without extensive technical or design experience. I found the automation, audience segmentation, and analytics especially valuable. Being able to track open rates, click‑throughs, and engagement helps refine campaigns and understand what works. The onboarding guidance and built‑in tips also make it easier to get started and stay organized. That said, as needs grow, pricing and feature limitations become more noticeable. Costs can rise quickly with larger contact lists, and some advanced automation or customization requires higher‑tier plans. Overall, Mailchimp is a strong, dependable tool for small to mid‑sized businesses and individuals, offering a good balance between ease of use and marketing functionality, particularly for users starting or managing moderate‑scale campaigns.

Pros

What I liked most about Mailchimp is its user‑friendly interface and ease of use. Creating email campaigns is straightforward, with clear workflows, drag‑and‑drop templates, and helpful prompts that make it accessible even for beginners. I also appreciated Mailchimp’s automation and audience management tools. Features like automated email sequences, audience segmentation, and performance analytics make it easy to target the right audience and track campaign effectiveness without needing advanced technical knowledge. Overall, Mailchimp stands out for combining powerful marketing features with simplicity, making it a strong tool for small businesses and users who want professional‑looking email campaigns without a steep learning curve.

Cons

What I liked least about Mailchimp is its pricing structure as your contact list grows. Costs can increase quickly once you exceed the free or lower‑tier limits, which can feel restrictive for small businesses or users with growing audiences. I also found some limitations in design flexibility and automation depth unless you upgrade to higher‑tier plans. Certain advanced features—such as more complex customer journeys, detailed segmentation, or customization—aren’t as accessible on basic plans. Additionally, the interface, while beginner‑friendly, can sometimes feel crowded or unintuitive when managing multiple campaigns, audiences, or settings. Overall, while Mailchimp is powerful and easy to start with, cost escalation and feature restrictions can be frustrating as your marketing needs become more advanced.

Review Source

Aireanne T.  
Vice President  
Food & Beverages  
Used the software for: 1-2 years

### "Marketing Must Have "

December 13, 2025

5.0

Overall, our experience with Mailchimp has been positive. It’s easy to use, helps us stay connected with clients, and works well for sending updates, promotions, and event-related communications.

Pros

I loves being able to integrate with tripleseat to send out scheduled post the software is so user friendly and made it so easy to use. We were able to get reports of how many people opened the emails and for the money it made my life so easy being able to promote our work! Whenever I had a question customer service was soooo helpful!

Cons

The designing software could use a little work I did most of the designing in canva to import into mail chimp

Review Source

SD

Segun D.  
Digital Marketing Manager  
Human Resources  
Used the software for: 2+ years

### "A Must Have Email Marketing Software "

August 31, 2025

5.0

With Mailchimp, I am able to automatically create, customize and send high volume outbound marketing emails that boost ROI in real-time.

Pros

I like the fact that Mailchimp has the most robust sales and marketing tools such as email marketing automation and customer data management features.

Cons

For the entire duration that I have been using Mailchimp, I have never failed to accomplish my needs due to defect in features available.

Review Source

EAJ

Esami Allan J.  
Web Developer  
Information Technology and Services  
Used the software for: 2+ years

### "A Very Robust Platform to use and Very Useful to Generate Clients with Campaigns."

July 21, 2025

5.0

Overall Mailchimp offer excellent satisfaction ,helps to create engaging campaign email and deliver quality results .

Pros

Mailchimp most important functionality is its automation feature,which saves time and ensure audience get the right message at the right time.Clean,intuitive and easy to create great emails without having any coding experience .Offer visually appealing templates and drag and drop editor.Also provide detailed reports on how emails are performing .The customer service community is very professional and responsive.

Cons

With Mailchimp the process of creating campaigns is abit complex and also creating landing pages and setting up the drip campaign is also a complicated as as first time user but if having a previous experience everything flow smooth at the beginning.

Review Source

Becky O.  
NUTRITION WRITER  
Writing and Editing  
Used the software for: 1-2 years

### "Mailchimp- The well automated intuitive platform."

January 27, 2026

4.0

Overally, I consider Mailchimp to be very valuable, taking into consideration the design it provides, the automation and the all-in-one convenience it offers.

Pros

I like that I can create professional, on-brand campaigns quickly without needing a developer or designer, especially since the learning curve is minimal and straightforward.

Cons

I found it to be quite frustrating when I needed immediate help, since customer support is primarily via email for Standard plans, with phone support reserved for higher-paying tiers.

Review Source

Tyler C.  
Assistant Pastor  
Religious Institutions  
Used the software for: 2+ years

### "Professional looking emails for amateur designers!"

December 10, 2025

5.0

Overall, I can't recommend Mailchimp enough. This platform has saved me time and money, and made my communications look more professional for over a decade!

Pros

I have used Mailchimp weekly for over a decade. For an individual who is not very tech-savvy (like myself), it's an excellent platform to send professional looking emails with ease. The ability to schedule emails ahead of time helps me work more efficiently, and my audiences have always enjoyed the consistent, professional communication.

Cons

This is honestly a difficult question to answer simply because I have had very few issues with Mailchimp. I have always worked at institutions with smaller audiences, so I have only used the free version of Mailchimp. I would love to implement some of the "bells and whistles" of the paid version - more thorough statistics / tracking, but have not personally seen the cost of those tools to be worth it in my context.

Review Source

DD

Denise D.  
Web Consultant  
Internet  
Used the software for: 2+ years

### "Excellent e-mail marketing platform "

April 1, 2026

5.0

Mailchimp has been an extremely useful e-mail marketing platform. I use for collect leads all over the web with a simple sign up form created directly on the site.

Pros

I love everything about MailChimp. Customer service and templates is perhaps the best part about the platform. I have been a customer for many years and will continue to do so! . I highly recommend MailChimp in order to collect leads and build a broder audience.

Cons

There really isn’t anything I dislike about Mailchimp. There some learning curve but is to be expected with any new software

Review Source

WV

Will V.  
Conference Coordinator  
Events Services  
Used the software for: 2+ years

### "Mailchimp: EDM's made easy!"

January 19, 2026

4.0

Overall, Mailchimp is a fantastic EDM software with plenty of options for being creative, but also has premade templates to make the process of making a campaign easy and quick. Whilst it does have some cons, its pros outshine them!

Pros

Mailchimp offers a great way to market our conferences, from registration dates to sponsorship opportunities. The UI is very easy to follow, clean and everything is grouped together in a way that makes sense. The ability to schedule the emails has been a game-changer for weekend deadlines and when things fall on holidays.

Cons

The ability to save a copy of audience data before deleting audiences could be slightly faster and easier to do; it feels like it takes a while to do this, especially when you have 50+ audiences. We are also experience some issues with the button shapes not always saving when sending an EDM.

Review Source

VR

Verified Reviewer  
Administrator  
Education Management  
Used the software for: 2+ years

### "Even the free version is great!"

September 4, 2025

5.0

I use the free version of this for my work and liked it so much I'm using it for my home business despite recommendations for another site. There's some clunky features that I assume is because I have the free version, but it's hard to tell. It's nothing you can't learn to get used to. I'd recommend this to anyone who wants to create an email list.

Pros

This is really easy to use and self explanatory. Using the Tags lets me categorize my contacts easily. I can see who has unsubscribed and who what emails stopped working. The click through data helps me know what emails my customers are the most interested in. The user interface is good, but may take some getting used to the wording. The templates are great and It's really easy to make any style of email and make it look professional. I use the free version and it's all I need, but I will be going tot he paid version if I ever need it because I've had a good experience so far.

Cons

You need to learn the wording and terms. Templates vs Plan Text Vs Regular for an example. The landing page is weird after I loggin. this may be because I have a free account, but I have to click on the small text hidden in the right corner to navigate to my hub.

Review Source

EJ

Emily J.  
Client Services Manager  
Leisure, Travel & Tourism  
Used the software for: 2+ years

### "Staying in touch with our guests in a gorgeous way."

January 29, 2026

5.0

I require effective marketing as a Client Services Manager. I do this to keep the guests informed. It is the best in small teams but is expensive with contacts.

Pros

The interface is extremely user-friendly and I can create beautiful newsletters to our guests without any technical design knowledge.

Cons

The spam filtering is sometimes excessive and blocks our valid booking confirmations annoying guests who are waiting to get their details.

Review Source

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